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“Human Rights” front groups (“Humanitarian Interventionalists”) Warring on Syria

In Gaza

Fall, 2015

by Eva Bartlett

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This page will continue to expand as more so-called “Human Rights” groups are outed for propagating anti-Syria war rhetoric and false allegations against the Syrian government and Syrian Arab Army.  As it is, the list of players is quite extensive.  Below, I’ll list the known HR front people and groups (many, if not most, with links to the US State Department and criminals like George Soros). As Rick Sterling wrote in his “Humanitarians for War on Syria” (March 2015):

“A massive campaign in support of foreign intervention against Syria is underway. The goal is to prepare the public for a “No Fly Zone” enforced by US and other military powers. This is how the invasion of Iraq began. This is how the public was prepared for the US/NATO air attack on Libya.

 

The results of western ‘regime change’ in Iraq and Libya have been disastrous. Both actions have dramatically reduced the security, health, education and living standards of the populations, created anarchy and mayhem, and resulted in the explosion of sectarianism and violence in the region. Now the Western/NATO/Israeli and Gulf powers, supported by major intervention-inclined humanitarian organizations, want to do the same in Syria.”

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The Players:

Avaaz: “Avaaz is an online lobby organization founded in 2007 by Jeremy Heimans (now CEO of Purpose) and others. Start-up funding was provided by George Soros’ foundation. …they have been prominent in promoting neoliberal foreign policies in keeping with the U.S. State Department. …Avaaz very actively promoted a No Fly Zone in Libya. They are now very actively promoting the same for Syria. In-depth research and exposure of Avaaz can be found here. The titles give some indication: “Faking It: Charity Communications in the Firing Line”, “Syria: Avaaz, Purpose & the Art of Selling Hate for Empire”, “Avaaz: Imperialist Pimps for Militarism”. Avaaz justifies its call for No Fly Zone in part on White Helmets. Given the close interconnections between Avaaz and Purpose, they are surely aware that White Helmets is a media creation. This calls into question their sincerity.” [citation from: Seven Steps of Highly Effective Manipulators White Helmets, Avaaz, Nicholas Kristof and Syria No Fly Zone]

“Avaaz is the operational name of “Global Engagement and Organizing Fund,” a non-profit organization legally incorporated in 2006. Avaaz was founded by Res Publica, described as a global civic advocacy group, and Moveon.org, “an online community that has pioneered internet advocacy in the United States.”…The silent voice behind Avaaz, that of Res Publica, is, in the public realm, essentially comprised of 3 key individuals: Tom Perriello, a pro-war (former) U.S. Representative who describes himself as a social entrepreneur, Ricken Patel, consultant to many of the most powerful entities on Earth and the long-time associate of Perriello, and Tom Pravda, a member of the UK Diplomatic Service who serves as a consultant to the U.S. State Department….In addition to receiving funding from the Open Society Institute, Avaaz has publicly cited the Open Society Institute as their foundation partner. This admission by founder Ricken Patel is found on the www.soros.org website.  The Open Society Institute (renamed in 2011 to Open Society Foundations) is a private operating and grantmaking foundation founded by George Soros, who remains the chair. …Avaaz’s stance on both Libya (now annihilated) and now Syria is in smooth synchronicity with the positions within the U.S. administration, positions such as those vocalized by the likes of war criminals such as Hillary Clinton (of “We came. We saw. He died. Laughter…” fame). The ugly iron fist of war is gently being spoon-fed to the public by way of a very dark velvet glove – that being Avaaz.” [citation from: Imperialist Pimps of Militarism, Protectors of the Oligarchy, Trusted Facilitators of War | Part II, Section I]

Amnesty International: “Amnesty does take money from both governments and corporate-financier interests, one of the most notorious of which, Open Society, is headed by convicted financial criminal George Soros (whose Open Society also funds Human Rights Watch and a myriad of other “human rights” advocates). Suzanne Nossel, Executive Director of Amnesty International USA, for instance was drawn directly from the US State Department …Amnesty International’s website specifically mentions Nossel’s role behind US State Department-backed UN resolutions regarding Iran, Syria, Libya, and Cote d’Ivoire… Nossel’s “contributions” then are simply to dress up naked military aggression and the pursuit of global corporate-financier hegemony with the pretense of “human rights” advocacy.” [citation from: Amnesty International is US State Department Propaganda]

Hand in Hand for Syria: “The UK Charity Commission’s website states that Hand in Hand for Syria exists for “the advancement of health or saving lives”.  Until July 2014 the Facebook banner of Hand in Hand’s co-founder and chairman Faddy Sahloul read “WE WILL BRING ASSAD TO JUSTICE; NO MATTER WHAT LIVES IT TAKES, NO MATTER HOW MUCH CATASTROPHE IT MAKES”.  The image was removed shortly after it was commented on publicly. Also on Hand in Hand’s executive team is Dr Rola Hallam, one of the two medics featured in ‘Saving Syria’s Children’.  …On 30 August 2013, the day after the BBC’s initial report on the alleged Aleppo incendiary bomb attack, Dr Hallam appeared on BBC’s Newsnight programme expressing her profound disappointment at parliament’s rejection of a military strike against Syria. Dr Hallam’s father is Dr. Mousa al-Kurdi.  According to a 2013 article by Dr Saleyha Ahsan – the other Hand in Hand for Syria volunteer medic featured in ‘Saving Syria’s Children’ [3] – Dr al-Kurdi is “involved politically with the Syrian National Council”.” [citation from: UK Charity Which Shares Syrian Opposition “Aims and Objectives” Benefits from Alan Kurdi Tragedy]

Human Rights Watch: “Human Rights Watch (HRW) is an integral part of the West’s propaganda machine. HRW shapes the narratives of conflicts, narratives which become solidified through repetition, and which eventually become regarded as undeniable facts. Moreover, the language HRW employs, far from being simply stylistic choices, is deliberately utilized to obscure the reality of war zones in the service of the Empire. This is undoubtedly the case with the Israel/Palestine conflict where Israeli actions are never outright war crimes, while Palestinian ones are. It is equally true of Ukraine. This is also the case in Libya, Syria, and Venezuela, countries where HRW has played a critical role in constructing narratives in the interests of its financier and corporate paymasters, not to mention of course the US foreign policy agenda. In both Libya and Syria, HRW has played a critical role in propagandizing the western public against the governments of those countries, thereby justifying the imperialist assault on them. More than simply “collecting the facts,” HRW cobbled together a completely distorted, and in many cases utterly dishonest and factually wrong, narrative which has buttressed the case for “intervention” in Syria, as it did in Libya….Human Rights Watch is undeniably an appendage of US foreign policy. It is in many ways part of the “soft power” arm of US power projection, a means of delegitimizing, demonizing, and otherwise destabilizing countries that do not play ball with the US.[citation from: HRW: Human Rights Watch or Hypocrites Representing Washington (Part 2)]

Ken Roth: “Kenneth Roth, Executive Director of Human Rights Watch, has been vocal in his support for a full scale war on Syria in the name of humanitarianism. Roth has repeatedly called for intervention against the legal government of Syria, having recently tweeted statements such as “Like Sarajevo, could Douma market slaughter finally force Assad to stop targeting civilians?” (@KenRoth, Aug 16). The implication of the statement is quite clear: there should be military intervention, such as the US-NATO war on Yugoslavia and later Serbia, in order to stop the “slaughter” of civilians. It should be noted that this tweet was posted within hours of the news of the incident in Douma long before any investigation. Roth, and by extension his organization Human Rights Watch, further discredits whatever vestiges of impartiality he and HRW might have had with inane tweets such as “Douma market killings show how Assad chooses to fight this war: deliberately against civilians,” (@KenRoth, Aug 16), an obviously biased, and utterly unsubstantiated allegation. Roth could have absolutely no knowledge of either the identities of the dead, or the Syrian government’s motives, when he released the tweet the same day as the attack. He reveals himself here to be little more than a lackey for imperialism, a war hawk masquerading as a human rights defender.” [citation from: The Douma Market Attack: a Fabricated Pretext for Intervention?]

“Last week we found that Human Rights Watch director Kenneth Roth used an image of destruction in Gaza caused by Israel to accuse the Syrian government of indiscriminate use of “barrel bombs”. We wrote: “This is thereby at least the third time HRW is using a wrongly attributed pictures to depict current enemies of U.S. imperialism as having causing the damage the U.S. empire and/or its friends have caused.That is not mere bias by HRW. It is willful fraud.”[citation from: HRW’s Kenneth Roth Continues Unfounded Accusations With Another False Picture]

Medecins Sans Frontiers/Doctors Without Borders: “Doctors Without Borders is fully funded by the very same corporate financier interests behind Wall Street and London’s collective foreign policy, including regime change in Syria and neighboring Iran. Doctors Without Borders’ own annual report (2010 report can be accessed here), includes as financial donors, Goldman Sachs, Wells Fargo, Citigroup, Google, Microsoft, Bloomberg, Mitt Romney’s Bain Capital, and a myriad of other corporate-financier interests. Doctors Without Borders also features bankers upon its Board of Advisers including Elizabeth Beshel Robinson of Goldman Sachs. Complicating further Doctors Without Borders so-called “independent” and “aid” claims is the fact that their medical facilities are set up in terrorist held regions of Syria, especially along Syria’s northern border with NATO-member Turkey. In an interview with NPR, Doctors Without Borders’ Stephen Cornish revealed the nature of his organization’s involvement in the Syrian conflict, where he explains that aid is being sent to regions outside of the Syrian government’s control, and that his organization is in fact setting up facilities in these areas….In other words, the Wall Street-funded organization is providing support for militants armed and funded by the West and its regional allies, most of whom are revealed to be foreign fighters, affiliated with or directly belonging to Al Qaeda and its defacto political wing, the Muslim Brotherhood. This so-called “international aid” organization is in actuality yet another cog in the covert military machine being turned against Syria and serves the role as a medical battalion.” [citation from: “Doctors” Behind Syrian Chemical Weapons Claims are Aiding Terrorists]

Physicians for Human Rights (PHR): “They make bold but sometimes inaccurate assertions….A recent PHR press release is headlined “New Map shows Government Forces Deliberately Attacking Syria’s Medical System.” It looks slick and impressive but is inaccurate. For example, one of the most dramatic attacks on a Syrian hospital was the suicide bombing of Al Kindi Hospital in Aleppo. Yet the PHR map shows the attack having been carried out by “government forces.” Readers are encouraged to look at the 3 minute rebel video of the suicide attack which leaves no doubt who was responsible.” [citation from: About Those Chlorine Gas Attacks in Syria]

PURPOSE Inc.: “This is an international PR firm. CEO is Jeremy Heimans, a co-founder of Avaaz. President is Kevin Steinberg, previous CEO of World Economic Forum USA (antithesis of World Social Forum).  Their website describes their goal: “Purpose builds and accelerates movements to tackle the world’s biggest problems.” In this case the “problem” is reluctance to take over Syrian skies and land. For a hefty fee, “Purpose” will dupe the public and break down that reluctance. Toward that end,  Purpose created “The Syria Campaign”.”” [citation from: Seven Steps of Highly Effective Manipulators White Helmets, Avaaz, Nicholas Kristof and Syria No Fly Zone]

Purpose Inc. (with its co-founders) is a favourite of high-finance websites such as The Economist and Forbes and sells its consulting services and branding/marketing campaigns to Google, Audi, the American Civil Liberties Union (ACLU), The Bill and Melinda Gates Foundation and many others that comprise the world’s most powerful corporations and institutions. In 2012, it raised $3m from investors. “Ford Foundation, which has given Purpose’s non-profit arm a grant, reckons it is shaping up to be “one of the blue-chip social organisations of the future.” Purpose, like many other foundations, such as Rockefeller (who initially incubated 1Sky which merged with 350.org in 2011), also serves as an “incubator of social movements.”” [citation from: Avaaz, Purpose & the Art of Selling Hate for Empire]

“The Syria Campaign”: “The Syria Campaign began in spring 2014…The Syria Campaign is managed by Anna Nolan,  who grew up in northern Ireland and has very likely never been to Syria. In addition to promoting the White Helmets,  Syria Campaign promotes a new social media campaign called “Planet Syria”. It features emotional pleas for the world to take notice of Syria in another thinly veiled effort pushing for foreign intervention and war. According to their website, The Syria Campaign received start-up funding from the foundation of Ayman Asfari, a billionaire who made his money in the oil and gas services industry. …One of their first efforts was to work to prevent publicity and information about the Syrian Presidential Election of June 2014. Accordingly, “The Syria Campaign” pressured Facebook to remove advertisements or publicity about the Syrian election.  Since then Syria Campaign has engineered huge media exposure and mythology about their baby, the “White Helmets” using all sorts of social and traditional media. The campaigns are largely fact free. For example, the Syrian election was dismissed out of hand by them and John Kerry but taken seriously by many millions of Syrians.” [citation from: Seven Steps of Highly Effective Manipulators White Helmets, Avaaz, Nicholas Kristof and Syria No Fly Zone]

White Helmets/”Syrian Civil Defence: “This is a new organization, highly publicized as civilian rescue workers in Syria. In reality the White Helmets is a project created by the UK and USA. Training of civilians in Turkey has been overseen by former British military officer and current contractor, James Le Mesurier. Promotion of the program is done by “The Syria Campaign” supported by the foundation of billionaire Ayman Asfari. The White Helmets is clearly a public relations project. …White Helmets work in areas of Aleppo and Idlib controlled by Nusra (Al Queda).” “White Helmets primary function is propaganda. White Helmets demonizes the Assad government and encourages direct foreign intervention.  A White Helmet leader wrote a recent Washington Post editorial.  White Helmets are also very active on social media with presence on Twitter, Facebook etc.  According to their website, to contact White Helmets email The Syria Campaign which underscores the relationship.” [citations from: About Those Chlorine Gas Attacks in SyriaSeven Steps of Highly Effective Manipulators White Helmets, Avaaz, Nicholas Kristof and Syria No Fly Zone]

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UPDATED to include a different type of front “group” (one-man show) that purports to present information on Syria:

The SOHR (Syrian Observatory for Human Rights): “In reality, the Syrian Observatory for Human Rights has long ago been exposed as an absurd propaganda front operated by Rami Abdul Rahman out of his house in England’s countryside. According to a December 2011 Reuters article titled, “Coventry – an unlikely home to prominent Syria activist,” Abdul Rahman admits he is a member of the so-called “Syrian opposition” and seeks the ouster of Syrian President Bashar Al Assad…One could not fathom a more unreliable, compromised, biased source of information, yet for the past two years, his “Observatory” has served as the sole source of information for the endless torrent of propaganda emanating from the Western media….The New York Times also for the first time reveals that Abdul Rahman’s operation is indeed funded by the European Union and a “European country” he refuses to identify…Abdul Rahman has direct access to the Foreign Secretary William Hague, who he has been documented meeting in person on multiple occasions at the Foreign and Commonwealth Office in London.” [citation from: EXPOSED: Syrian Human Rights Front is EU-Funded Fraud]

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Important Articles:

*listed alphabetically

– About Those Chlorine Gas Attacks in Syria: Humanitarians Pushing for Intervention, Apr 3, 2015, Rick Sterling, Counter Punch

-Amnesty International is US State Department Propaganda, Aug 22, 2012, Tony Cartalucci, Land Destroyer Report

-Amnesty International, War Propaganda, and Human Rights Terrorism, Aug 8, 2013, Gearóid Ó Colmáin, Dissident Voice

-Amnesty’s Shilling for US Wars, Jun 18, 2012, Ann Wright and Coleen Rowley, Consortium News

-Avaaz: Imperialist Pimps of Militarism, Protectors of the Oligarchy, Trusted Facilitators of War, Sep 20, 2013, Cory Morningstar, Wrong Kind of Green

-Avaaz: manufacturing consent for wars since 2011, Mar 20, 2015, Wall of Controversy

-Avaaz, Purpose & the Art of Selling Hate for Empire, Sep 17, 2014, The Art of Annihilation

-Avaaz: the World’s Most Powerful NGO, Feb 11, 2015, Wrong Kind of Green

-Avaaz’s war on Syria: Soros Sponsored Sorrow Pleads for Foreign Intervention, June 26, 2012, Wrong Kind of Green [see also their Avaaz tagged articles]

-“Doctors” Behind Syrian Chemical Weapons Claims are Aiding Terrorists, Aug 25, 2013, Tony Cartalucci, Land Destroyer

-Doctors Without Borders Aiding Globalists in Syria, Oct 17, 2013, Brandon Turbeville, Activist Post

-Eight Problems with Amnesty’s Report on Aleppo Syria, May 14, 2015, Rick Sterling, Counter Punch

-EXPOSED: Syrian Human Rights Front is EU-Funded Fraud, Apr 12, 2013, Tony Cartalucci, Land Destroyer

-Humanitarians for War on Syria, Mar 31, 2015, Rick Sterling, Counter Punch

-“Human Rights” Warriors for Empire, Glen Ford, Feb 15, 2012, Black Agenda Report

-Human Rights Watch FAIL: Uses Photo of American Bombing Destruction To Condemn Assad, Mar 11, 2015, Syria Solidarity Movement, Dissident Voice

-HRW: Human Rights Watch or Hypocrites Representing Washington (Part 1), Aug 1, 2014, Eric Draitser, New Eastern Outlook

-HRW: Human Rights Watch or Hypocrites Representing Washington (Part 2), Aug 6, 2014, New Eastern Outlook

-HRW’s Kenneth Roth Continues Unfounded Accusations With Another False Picture, May 15, 2015, Moon of Alabama

-Mythology, Barrel Bombs, and Human Rights Watch, Jul 21, 2015, Paul Larudee, Counter Punch

-Seven Steps of Highly Effective Manipulators  White Helmets, Avaaz, Nicholas Kristof and Syria No Fly Zone, Apr 9, 2015, Rick Sterling, Dissident Voice

-Syria: Amnesty International, Regime Change and an Ambassador, Nov 3, 2011, Felicity Arbuthnot, Dissident Voice

-Syria: ‘Human Rights Watch’, Key Player in the Manufacture of Propaganda for War and Foreign Intervention, Feb 1, 2014, Tim Anderson and Mazen al-Akhras, Global Research

-Syria: ‘White Helmets are Soros sponsored anti-Assad propagandists’- Vanessa Beeley, Sep 2015, Sputnik Radio

-The Douma Market Attack: a Fabricated Pretext for Intervention?, Aug 21, 2015, Eric Draitser, Counter Punch

-The Imperial-Left and the Syrian Conflict The Campaign for Peace and Democracy Champions the Proxy War Against Syria, Jul 27, 2013, Jay Tharappel, Dissident Voice

-UK Charity Which Shares Syrian Opposition “Aims and Objectives” Benefits from Alan Kurdi Tragedy, Sept 10, 2015, Robert Stuart, Global Research

-Welcome to the Brave New World – Brought to You by Avaaz, Sep 13, 2013, Cory Morningstar, The Art of Annihilation

-‘White Helmets’: New Breed of Mercenaries and Propagandists, Disguised as ‘Humanitarians’ in Syria, Sep 1, 2015, Vanessa Beeley, 21st Century Wire

Note on Credibility & Lack of Impartiality of Those Making Anti-Syria Allegations

In Gaza,

August 25, 2015

by Eva Bartlett

So today, coming across yet another tool of the Imperialist/Zionist war on Syria who is sharing propaganda photos and posts which purport the depicted people to be victims of the Syrian Army, we dug a little deeper.

Who was the photographer? Are these photos *actually* from Syria or elsewhere? *If* in Syria, when were the photos taken, where, what context…?

This would be a gargantuan investigation, if one is to look at every MSM allegation against Syria and follow the photo trail. It needs to be done, but will certainly take much time, as there is SO much mis-information and outright LIES out there on Syria (for example, Ken Roth of Human Rights Watch tweeting a video of zionist-bombed and flattened al-Shujayee, Gaza, summer 2014, and claiming it to be Aleppo under “Assad’s barrel bombs”… that is just one of Roth’s many deceitful tweets. Due to outcry, he had to retract his tweet, but that hasn’t stopped his further lies.).

However, let’s take the case of Khaled Khatib, a photographer in Aleppo whose photos many MSM publications have used.

His photos put hearts on sleeves of easily-duped, perhaps well-intended viewers… But where is he photographing from, and with whom?

Khatib, a member of the Imperialist-founded “White Helmets” is embedded in terrorist territory in Aleppo.

khaled khatib white helmets

This excerpt is from a February 2015 Guardian article, calling for the US to release radar information of Syrian airspace to the terrorists (Oh, sorry, “civilians” and “rescue workers”) in terrorist-held districts of Aleppo.

Who are the Syrian Civil Defence/White Helmets Khatib is a member of and propagates for?

An April 2015 article by Rick Sterling sheds critical light on these nefarious “Human Rights” actors:

WHITE HELMETS / SYRIAN CIVIL DEFENCE – This is a new organization, highly publicized as civilian rescue workers in Syria. Their video and reports have influenced Avaaz and other humanitarian groups. Avaaz refers to the White Helmets as “Syria’s respected and non-partisan civil protection force.”

 

In reality the White Helmets is a project created by the UK and USA. Training of civilians in Turkey has been overseen by former British military officer and current contractor, James Le Mesurier. Promotion of the program is done by “The Syria Campaign” supported by the foundation of billionaire Ayman Asfari. The White Helmets is clearly a public relations project which has received glowing publicity from HuffPo to Nicholas Kristof at the NYT. White Helmets have been heavily promoted by the U.S. Institute of Peace (U.S.IP) whose leader began the press conference by declaring “U.S.IP has been working for the Syrian Revolution from the beginning”.

 

Apart from the PR work, White Helmets work in areas of Aleppo and Idlib controlled by Nusra (Al Queda). The video from a medical clinic on March 16 starts with a White Helmets logo. The next video of same date and place continues with the Nusra logo.

 

US and UK tax dollars pay for a program which has an appealing rescue component and is then used to market and promote the USA and UK policy of regime change in Syria in de facto alliance with Nusra.

 

The fake “independence and neutrality” of White Helmets is shown by their active promotion of a No Fly Zone.”

In his article (and it is imperative reading!), Sterling illuminates on the other HR actors (HRW, Avaaz, MSF, PHR…) and rightly notes:

“The humanitarians pushing for intervention in Syria are not R2P (responsible to protect). They are R4W (responsible for war).”

So, when you see a heart-tugging photo by Khatib or any other White Helmet, step back and question: whose agenda do these photos serve? The answer, if you are open to knowing it, is clear.

Hint: it isn’t the Syrian people.

Seven Steps of Highly Effective Manipulators | White Helmets, Avaaz, Nicholas Kristof & Syria No Fly Zone

Dissident Voice

April 9, 2015

You might think that after seeing the consequences of their campaign for “freedom and democracy” in Libya, journalists like Nicholas Kristof and “humanitarian campaigners” like Avaaz would have some qualms.

Unfortunately they have learned nothing. They have generally not been held to account, with a few nice exceptions such as this Greenwald/Hussain article. And now they are at it again. Many well-intentioned but naive members of the U.S. and international public are again being duped into signing an Avaaz petition based on fraud and misinformation. If the campaign succeeds in leading to a No Fly Zone in Syria, it will result in vastly increased war, mayhem and bloodshed.

The following illustration shows the sequence and trail of deceit leading to Avaaz’s call for a No Fly Zone in Syria.

unnamedFollowing is a brief description documenting the flow of misinformation and deceit, beginning at the Source and ending with Avaaz’s campaign for NATO/US attack on Syria.

Source

The “Source” is unknown at this time. It might be some US agency with or without the approval of the Obama administration. Or it might be another foreign government which seeks, in plain violation of international law,  the overthrow the Syrian government.  In addition to the U.S., Turkey, Saudi Arabia, France, Britain and Qatar have each spent hundreds of millions and even billions in heavy weaponry plus 3,000 tons of weapons via Croatia plus arming, training, supplying and paying the salaries of thousands of domestic and international mercenaries sowing mayhem and destruction in Syria.

At this point we do not know but there is a REWARD:  $100 finders fee to the first person who can provide credible evidence identifying the SOURCE.

PURPOSE Inc.

This is an international PR firm. CEO is Jeremy Heimans, a co-founder of Avaaz.

President is Kevin Steinberg, previous CEO of World Economic Forum USA (antithesis of World Social Forum).  Their website describes their goal:

“Purpose builds and accelerates movements to tackle the world’s biggest problems.”

In this case the “problem” is reluctance to take over Syrian skies and land.

For a hefty fee, “Purpose” will dupe the public and break down that reluctance.

Toward that end,  Purpose created “The Syria Campaign”.

The Syria Campaign 

The Syria Campaign began in spring 2014. One of their first efforts was to work to prevent publicity and information about the Syrian Presidential Election of June 2014. Accordingly, “The Syria Campaign” pressured Facebook to remove advertisements or publicity about the Syrian election.  Since then Syria Campaign has engineered huge media exposure and mythology about their baby, the “White Helmets” using all sorts of social and traditional media. The campaigns are largely fact free. For example, the Syrian election was dismissed out of hand by them and John Kerry but taken seriously by many millions of Syrians.

The Syria Campaign is managed by Anna Nolan,  who grew up in northern Ireland and has very likely never been to Syria. In addition to promoting the White Helmets,  Syria Campaign promotes a new social media campaign called “Planet Syria”. It features emotional pleas for the world to take notice of Syria in another thinly veiled effort pushing for foreign intervention and war.

According to their website, The Syria Campaign received start-up funding from the foundation of Ayman Asfari, a billionaire who made his money in the oil and gas services industry.

White Helmets

White Helmets is the newly minted name for “Syrian Civil Defence”. Despite the name, Syria Civil Defence was not created by Syrians nor does it serve Syria.  Rather it was created by the UK and USA in 2013. Civilians from rebel controlled territory were paid to go to Turkey to receive some training in rescue operations. The program was managed by James Le Mesurier, a former British soldier and private contractor whose company is based in Dubai.

The trainees are said to be ‘nonpartisan’ but only work in rebel-controlled areas of Idlib (now controlled by Nusra/Al Queda) and Aleppo. There are widely divergent claims regarding the number of people trained by the White Helmets and the number of people rescued.  The numbers are probably highly exaggerated especially since rebel-controlled territories have few civilians. A doctor who recently served in a rebel-controlled area of Aleppo described it as a ghost town. The White Helmets work primarily with the rebel group Jabat al Nusra (Al Queda in Syria). Video of the recent alleged chlorine gas attacks starts with the White Helmet logo and continues with the logo of Nusra. In reality, White Helmets is a small rescue team for Nusra/Al Queda.

But White Helmets primary function is propaganda. White Helmets demonizes the Assad government and encourages direct foreign intervention.  A White Helmet leader wrote a recent Washington Post editorial.  White Helmets are also very active on social media with presence on Twitter, Facebook etc.  According to their website, to contact White Helmets email The Syria Campaign which underscores the relationship.

Nicholas Kristof/New York Times

The “White Helmets” campaign has been highly successful because of uncritical media promotion.  Nicholas Kristof of the New York Times was an advocate of the NATO/US attack on Libya. According to him, villagers who had been shot, injured and their homes destroyed were not bitter, they were thankful! . “Hugs from Libyans” is how he viewed it.  It was, of course, nonsense, helping to pave the way in the invasion and destruction of the country.

Now Kristof is uncritically promoting the White Helmets, aiding and abetting their political and propaganda message seeking foreign intervention in Syria.

Avaaz

Avaaz is an online lobby organization founded in 2007 by Jeremy Heimans (now CEO of Purpose) and others. Start-up funding was provided by George Soros’ foundation.  While Avaaz has promoted some worthy causes, they have been prominent in promoting neoliberal foreign policies in keeping with the U.S. State Department. Accordingly, they had a major disinformation campaign against Venezuela last year.

Avaaz very actively promoted a No Fly Zone in Libya. They are now very actively promoting the same for Syria.

In-depth research and exposure of Avaaz can be found here. The titles give some indication: “Faking It: Charity Communications in the Firing Line”, “Syria: Avaaz, Purpose & the Art of Selling Hate for Empire”, “Avaaz: Imperialist Pimps for Militarism”.

Avaaz justifies its call for No Fly Zone in part on White Helmets. Given the close interconnections between Avaaz and Purpose, they are surely aware that White Helmets is a media creation. This calls into question their sincerity.

Conclusion

The manipulators rely on emotional images and messages, not facts. They depend on willing partners in the mainstream media who amplify the easy and glib characterizations of who and what is good and bad.  The manipulators depend on their audience not asking questions or investigating on their own. In these times of rapid spread of visual and text information via social media, the potential for deceit is huge.

Snapshots

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Avaaz Petition for Libya No Fly Zone — 2011

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Avaaz Petition for Syria No Fly Zone — 2015 (Syria Campaign Posting)

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Kristoff/New York Times/2011

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Kristoff/New York Times/2015

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The Real White Helmet Purpose:  Propaganda

[Rick Sterling is active with the Syria Solidarity Movement and Mt Diablo Peace and Justice Center. He can be emailed at: rsterling1@gmail.com.]

 

 

Faking It: Charity Communications in the Firing Line [Purpose (Avaaz) | SYRIA]

Further Reading: SYRIA: Avaaz, Purpose & the Art of Selling Hate for Empire

Duckrabbit

November 21, 2014

by Benjamin Chesterton

Purpose Avaaz Syria-Campaign-HIRE

‘Truth is the first casualty of war’.

So the saying goes.

It’s always been that way.

Leading up to and then during the first world war citizens were fed a series of lies, usually centred around atrocities committed by the ‘enemy’ as governments prepared to unleash hell on the world:

As one British general pointed out after the war: “to make armies go on killing one another it is necessary to invent lies about the enemy”. These atrocity stories were then fed to newspapers who were quite willing to publish them. British newspapers accused German soldiers of a series of crimes including: gouging out the eyes of civilians, cutting off the hands of teenage boys, raping and sexually mutilating women, giving children hand grenades to play with, bayoneting babies and the crucifixion of captured soldiers. Wythe Williams, who worked for the New York Times, investigated some of these stories and reported “that none of the rumours of wanton killings and torture could be verified.”

The outcome of all this lying was that after the war citizens became more savvy, less trusting of overt propaganda. Newspapers were weary of the most extreme propaganda that didn’t come with evidence and  when TV came into popular existence broadcasters signed up to the principle that their reporting should be impartial.  The public developed a false sense of comfort that it was harder for people to lie to us and get away with it.

Along came the internet and with a it a massive proliferation in both the amount of material published and also who could do the publishing. The internet is a propagandists paradise:

  • Social media means that well constructed propaganda can spread faster than Road Runner on steroids.
  • Newspapers looking to profit are less interested in verifying whether massively popular videos are fake then they are in the page views they bring.
  • But propagandists don’t have it all their own way. When a video/picture/article  is published on-line that is in some way fake before too long someone will be shouting about it in the comments section.

Here’s what I mean:

A week ago a friend shared a video by The Syria Campaign on his Facebook page. The video starts with the words:

‘What you are about to see is shocking. This happened this week in Syria’

The film shows a boy being shot, then heroically  getting up and rescuing a girl, whilst still being shot at. You can see it here.  

The Syria Campaign’s version of this film has been shared several hundred times and has over 10000 views. The original version of the film, which was not made by The Syria Campaign, was first posted to  Youtube and  had over 4.1 million views. The film  has been shared widely by newspaper websites (Daily Mail, Telegraph, Independent) who in the first instance showed no interest in verifying whether the video was real. The Telegraph embedded the film and included this commentary

The Telegraph cannot independently verify the footage but it is thought the incident took place in Yabroud – a town near the Lebanese border which was the last stronghold of the moderate Free Syrian Army. Experts tell the paper they have no reason to doubt its authenticity.

At the end of the film The Syria Campaign asked us to share the story and sign a petition. This was my response to them on November 11th

Fake Syrian Video Purpose Avaaz

Apart from the too clear sound, the obvious special effects and the movie staging, you don’t fall forwards like you’re in a Hollywood movie when shot, then get up unbloodied and keep walking. Despite this three days later the BBC was reporting that the film might well be legitimate.

In an interview Amira Galal from BBC monitoring Middle East  said “we can definitely say it is Syria and we can definitely say that it’s probably on the regime frontlines, was almost certainly shot on the front lines in Syria…I think it would be very difficult to give a definitive opinion about whether it’s fake or not.”

Ten hours later the BBC put out another story stating that the film was indeed a fake, made by Lars Klevberg, a 34 year-old film director based in Oslo. He says he deliberately presented the film as reality in order to generate a discussion about children in conflict zones:

“We shot it in Malta in May this year on a set that was used for other famous movies like Troy and Gladiator,” Klevberg said. “The little boy and girl are professional actors from Malta. The voices in the background are Syrian refugees living in Malta … By publishing a clip that could appear to be authentic we hoped to take advantage of a tool that’s often used in war; make a video that claims to be real. We wanted to see if the film would get attention and spur debate, first and foremost about children and war. We also wanted to see how the media would respond to such a video.”

Pretty soon afterwards the story that the film is fake became the most shared article on the BBC website. In a further twist the Youtube channel (Shaam News Network) on which the video went viral has been suspended.

What interests me most is when and how some NGO campaigns reached the point where they are willing to trick people  in order to get them to sign a petition/get behind a cause?

syria

What is the validity of a petition signed by people under false pretences?

Surely The Syria Campaign not only loses any moral authority it might have gained through its important work but also torpedoes their own objectives by seeking signatures this way?

The Syria Campaign gave me this response before the video was outed as fake:

‘As far as we’re concerned, the video depicts experiences that are real. Though the video hasn’t yet been verified, we know incidents like this occur every day.’

In other words kids are getting shot in Syria so what difference does it make if this is fake but it makes you think about all the awful things that are going on over there?

The Syria Campaign continues to share the video, despite protests such as this.

This strategy of bending the truth to fit your cause is well trod. Afterall it’s what we often do when we debate a subject.  I would go as far as to say not only is it acceptable, to a greater or lesser extent, but it’s expected.

Here are a few extreme examples:

Several years ago a well respected advocacy organisation put out a video of a woman (shot in shadow) calling for the Syrian soldiers to put down their weapons. The video appeared embedded on a UK newspapers website, with the accompanying text that the film was the direct plea of a Syrian mother and was shot inside Syria.

Infact the video was shot in London; a second woman’s voice with a more authentic accent was dubbed over the original woman’s voice and the script was not written by a Syrian mother but an American living in Beirut.  Pure propaganda. At roughly the same time this video was released the founder of the advocacy group gave a high profile interview in which he stated  they were playing a ‘verification’ role for citizen media coming out of Syria.

Recently Oxfam ran an online ebola campaign on Facebook using a picture of an MSF medical worker, taken in one of their clinics,  helping a child:

oxfam

 

The backlash in the comments was swift and severe.

Oxfam realised their mistake, put out a sincere statement apologising and eventually took down the offending post.

I appreciated Oxfam’s response and it made me have more respect for them. It wasn’t the first time something similar has happened though. A few years back Save The Children ran a print advert calling for donations that featured a picture of a half dead child being cared for in a an MSF hospital in Dadaab, Kenya. Had they published the picture in the same way on their Facebook page I suspect they would have faced a similar backlash.

(Please note duckrabbit have worked for and trained the staff of both Oxfam and MSF. I’ve witnessed  the terrific work they both do on the ground. A donation to either of them is well spent)

Another large charity recently ran a fundraising campaign which showed a successful generic African woman whose family they claimed they had helped climb out of poverty. It was a conceptually interesting TV advert but it wasn’t a winner as a fundraiser. So when the same woman appeared in online advertising we were asked to give money to help bring her and her family out of poverty. The same ethnic woman was presented to audiences in diametrically opposite ways to try and have the same impact, raise more money.

Maybe we should be forgiving of charities, PR and advertising agencies, advocacy organisations and journalists who fake (or twist) stories to get our attention. Do audiences really care? Doesn’t the end justify the means? This is certainly how some people responded to the suggestion that it was wrong to fake the Syrian boy hero. Maybe they are right. If the Oxfam post raised much needed cash for the fight against ebola isn’t that a good thing?

But I think it’s also true you are less likely to change your point of view if you feel the person trying to persuade you is in some way deceiving you.  There’s a failure in communication if we are talking about whether a video is fake as opposed to the suffering of the people in Syria or the 1800 kids that are not actors who have been shot dead during the war.

And one question leads to another. If you are really helping people; if your cause is just; if you want an honest relationship with me, why do you feel the need to make stuff up?

One possible reason that NGO’s pump out so much overt marketing propaganda is because there is more of a budget for spin then authentic storytelling.

In NGOS often the marketing and fundraising departments have more money and power than the communications teams.  They are judged on short term goals that largely revolve around growth of revenue and brand reach. The pressure is immense. People’s jobs are dependent on them bringing the cash in. Very few of these people will have ever lived or worked in the places the charities are set up to benefit.  This is even more true in the agencies that they contract who belong to the Band Aid school of advertising:

Make shit up (There is no peace and joy in west Africa this Christmas). Put a famous face (or 30) to it , and screw the unintended consequences (we maintain a colonial relationship with black people who live in poverty).

The better communications departments  in charities are themselves masters in spin because newspapers and broadcasters are so susceptible to it. If you want to get the media’s attention just make up a figure about how many kids might be catching ebola a week by Christmas. The higher the number the better, even if it’s based on tenuous research.

I don’t blame them.  It’s a game and if you pay me I too will play it to win. But not by faking it.  And not because it can’t be justified, but because I’m not cynical. The charities we work with have a very positive impact on the lives of the people they serve. The sector as a whole just needs to invest in better ways to tell those stories of change.

 

SYRIA: Avaaz, Purpose & the Art of Selling Hate for Empire

September 17, 2014

by Cory Morningstar

 

 “The Ivy League bourgeoisie who sit at the helm of the non-profit industrial complex will one day be known simply as charismatic architects of death. Funded by the ruling class oligarchy, the role they serve for their funders is not unlike that of corporate media. Yet, it appears that global society is paralyzed in a collective hypnosis – rejecting universal social interests, thus rejecting reason, to instead fall in line with the position of the powerful minority that has seized control, a minority that systematically favours corporate interests.” — From the article Avaaz: Imperialist Pimps of Militarism, Protectors of the Oligarchy, Trusted Facilitators of War | Part I, Section I, Sept 10, 2012

The organization Avaaz was instrumental in building public approval for the No Fly Zone for the illegal invasion of Libya in 2011. The NATO-led destabilization/illegal war in Libya resulted in the annihilation of a formerly sovereign country that has since descended into brutal chaos. Tens upon thousands of Libyans died and the most savage ethnic cleansing that the mind can imagine has been widespread. The destruction of Libya has been nothing less than a full-scale bloodbath.

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Above image from the Avaaz website: “Libya No-Fly Zone: As Libyan government jets drop bombs on the civilian population, the UN Security Council will decide in 48 hours whether to impose a no-fly zone to keep Qaddafi’s warplanes on the ground.” [Emphasis in original] [Further discussion of the flag within this Avaaz image can be read in the epilogue.]

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Above image: Avaaz takes credit for the implementation of the Libya No Fly Zone. [Further Reading: Did Libya’s Citizens Demand Foreign Intervention?” A ridiculous question, yet according to Avaaz, the answer is yes.]

When Avaaz rolled out the same rinse, lather and repeat campaign for the seizing of Syria, the public did not fall prey as easily. The campaign failed. Below are three separate links to the Avaaz campaign calling for a no-fly zone over Syria.

http://www.avaaz.org/en/syria_the_last_straw_a/ (June 4, 2013) (Avaaz utilizing the “chemical attack” that has since been discredited.)

Avaaz Syria NoFlyZone

https://secure.avaaz.org/en/syria_the_last_straw_0/ (June 14, 2013) (Avaaz alleges a “rape crisis” committed by soldiers of the Syrian army – the same tactic used to incite hatred against Libyan leader Muammar Gaddafi that was later discredited.)

Avaaz NoFlyZone Syria

http://web.archive.org/web/20130825092136/https://secure.avaaz.org/en/syria_no_fly_zone/ (Again, utilizing the “chemical attack” that has since been discredited)

AvaazSyriaScreenshot

 

Of the Avaaz campaigns pressing for a no-fly zone (air strikes) over Syria that flourished in June of 2013, at least two employed the use of chemical weapons to incite fear and hatred toward the Assad government. It does not take much stretch of the imagination to consider Avaaz had inside knowledge of the upcoming chemical attack that would take place in outer Damascus approximately 10 weeks later. Considering Avaaz co-founder Tom Perriello’s connection to the Obama administration and its well known war criminals, it is entirely plausible that Avaaz was churning out propaganda that would lead up to and sensationalize a false flag attack.

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Photo: Avaaz co-founder and Congressman Tom Perriello with war criminal, General David Petraeus (far left). Under this Flickr photo the caption reads: “Passing the Baton, United States Institute of Peace” [2009] [Photo: Jon-Phillip Sheridan | Source] [In July, 2011, “General David Petraeus was approved as CIA Director by both the Senate Intelligence Committee and then the full Senate, whose vote was an astounding 94-0, astounding because this is a man who was deeply implicated in war crimes, including torture.” Source] [Welcome to the Brave New World – Brought to You by Avaaz, Sept 13, 2013]

The August 30, 2013 article “On the Eve of an Illegal Attack on Syria, Avaaz/350.org Board Members Beat the Drums of War” documents Avaaz links imploring a no-fly zone on Syria – both public links have since been removed. The article also featured 350.org board member Van Jones calling for air strikes on Syria. (Adding twisted irony, Van Jones also serves as co-founder and executive director of the Ella Baker Center for Human Rights. The co-opting of deceased civil rights revolutionaries to advance the goals of hegemony has become common practice within these foundation-financed projects.)

Screenshots of an email from co-founder of Avaaz, Ricken Patel to Avaaz subscribers dated August 27, 2014 can be found here (1) and here (2). The email from Patel represented a last-ditch effort to garner support for a no-fly zone as the US prepared to launch an attack on Syria.

One year earlier, in 2012 Avaaz was allegedly sponsoring fabricated videos of civilian massacres, to back deeper foreign intervention in Syria. Fact-checking and videos appear to collaborate these claims.

Jump forward to 2014.

In the September 8, 2014 article Pentagon Planning Points to Possible Anti-Syria US Military Campaign, author Stephen Gowans observes:

“Now, it appears that Washington is on the cusp of pressing ahead with its planned campaign of military action. The New York Times has reported that ‘Pentagon planners envision a military campaign’ to destroy ISIS ‘in its sanctuary inside Syria’ that could last ‘at least 36 months.’ According to The Wall Street Journal, airstrikes would support anti-Assad fighters unaligned with ISIS, who would be bankrolled by $500 million in US funding, and backed by a global coalition, including the UK and Australia, that would ‘provide a range of assistance, including humanitarian aid and weapons.’ These countries could also join the United States in an air-war over Syria.”

It should not be considered a coincidence that at the same time, a polished, sophisticated and highly financed “Save Syria” campaign is being created in the board rooms of the Empire’s favourite Harvard boys.

Where, under the organization Avaaz, the public hasn’t acquiesced to an air strike on Syria, the New York public relations firm Purpose Inc. has stepped in.

Purpose is a for-profit enterprise that is marketed to appear like a non-profit. Their area of expertise is behavioural change.

 “[Purpose] has a non-profit arm, which incubates protests and accepts donations. This is cross-subsidised by its for-profit arm, which makes money in a variety of ways. It sells consulting services to big companies such as Google and Audi, and to charities such as the Bill & Melinda Gates Foundation and the American Civil Liberties Union.” – The Economist

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GetUp, Avaaz and Purpose co-founder Jeremy Heimans, 2010.

Purpose Inc.: The Crème de la Crème Agents of Behavioural Change

Purpose  | Avaaz Co-Founders

Vision: “Purpose is a global initiative that draws on leading technologies, political organizing and behavioral economics to build powerful, tech-savvy movements that can transform culture and influence policy.”

Avaaz and GetUp co-founders Jeremy Heimans (CEO) and David Madden [2] are also founders of the New York consulting firm, Purpose Inc.

Avaaz was created in part by MoveOn, a Democratic Party associated Political Action Committee (or PAC), formed in response to the impeachment of President Clinton. Avaaz and MoveOn are funded in part by convicted inside-trader and billionaire hedge fund mogul, George Soros.

Avaaz co-founder James Slezak is also identified as a co-founder and CEO of Purpose at its inception in 2009.

The secret behind the success of both Avaaz and Purpose is their reliance upon and expertise in behavioural change.

While the behavioural change tactics used by Avaaz are on public display, double-breasted, for-profit Purpose, with its non-profit arm, sells their expertise behind the scenes to further the interest of hegemony and capital. Whether it be a glossy campaign to help facilitate yet another illegal “humanitarian intervention” led by aggressive U.S. militarism (an oxymoron if there ever was one), or the creation of a new global “green” economy, Purpose is the consulting firm that the wolves of Wall Street and oligarchs alike depend upon to make it happen.

Make no mistake, the Yale (for example, Avaaz co-founder and former U.S. Representative *Tom Perriello) and Harvard graduates that comprise the “Avaaz boys” (many having been groomed by McKinsey and Company) are considered “the dream team” by the globe’s most powerful capitalists, including those at the United Nations and the World Bank. Avaaz co-founder Andrea Madden works for the World Bank in Burma [Myanmar]. Her husband is Avaaz co-founder David Madden who has taken up residence in Burma. [March 23, 2013: Western Media Celebrates Faux Progress in Myanmar] Madden has co-founded a marketing firm, Parami Road in Myanmar: “Our clients are mostly international companies entering Myanmar and they demand an international standard of work.”

“After years of isolation, Myanmar is opening up. Opportunities abound. However international companies have little experience here and local firms have little experience working with them. Parami Road meets this need.” – Parami website

Another key co-founder of Avaaz is none other than pro-war, pro-Israel, U.S. Democrat Tom Perriello, former U.S. Representative (represented the 5th District of Virginia from 2008 to 2010) and founding member of the House Majority Leader’s National Security Working Group. As demonstrated in the 2012 investigative report on Avaaz, Perriello’s curriculum vitae, built upon privilege within elite circles, is quite extensive.

[*Full profile on Avaaz co-founder Tom Perriello: Imperialist Pimps of Militarism, Protectors of the Oligarchy, Trusted Facilitators of War | Part II, Section I [Link]

The former Managing Director of Partnerships for “Purpose” is Marilia Bezerra. From 2006 to 2011 Bezerra held an integral position within the Clinton Global Initiative (CGI) executive leadership. As Clinton Global Initiative director of commitments, Bezerra led the redesign of member engagement and commitments services into a year-round operation. From 2007 to 2008, Bezerra held the position of sponsorship manager of the Clinton Global Initiative where she directly managed five major sponsorship accounts, including Bill and Melinda Gates Foundation and Procter & Gamble, valued at over $2 million dollars. From 2006 to 2008, Bezerra held the position of Commitment Development Senior Manager for the Clinton Global Initiative. In 2009, Bezerra was Deputy Director of Commitments for the Clinton Global Initiative.

One should note that in the case of many NGOs, on 990 tax forms it appears as though those at the helm are paid minimally, if at all. Rather than salaries, many founders of institutions make immense fees via consulting services where their names are not identified on 990 forms. In the case of Avaaz, co-founder Ricken Patel does take a salary (approx. $190,000.00 per year) plus consulting fees. Consulting fees must be considered the bread and butter of many “progressives” whose incomes rival CEOs of multinational corporations. The salaries and incomes are incredible when one accounts for the fact that many NGOs, such as Avaaz, rake in millions of dollars in donations from well-intentioned and hard-working citizens who are at or below the poverty line.

[Full profile of Ricken Patel: Imperialist Pimps of Militarism, Protectors of the Oligarchy, Trusted Facilitators of War | Part II, Section I [Link]

Purpose Inc. (with its co-founders) is a favourite of high-finance websites such as The Economist and Forbes and sells its consulting services and branding/marketing campaigns to Google, Audi, the American Civil Liberties Union (ACLU), The Bill and Melinda Gates Foundation and many others that comprise the world’s most powerful corporations and institutions. In 2012, it raised $3m from investors. “Ford Foundation, which has given Purpose’s non-profit arm a grant, reckons it is shaping up to be “one of the blue-chip social organisations of the future.” [Source] Purpose, like many other foundations, such as Rockefeller (who initially incubated 1Sky which merged with 350.org in 2011), also serves as an “incubator of social movements.” [Further reading on Purpose]

Heimans, the Avaaz front man of Purpose, is a darling of the high-finance corporate world. “In 2011, Jeremy received the Ford Foundation’s 75th anniversary Visionaries Award. The World Economic Forum at Davos has named him a Young Global Leader, and the World e-Government Forum has named Jeremy and Purpose co-founder David Madden among the “Top 10 People Who Are Changing the World of the Internet and Politics.” [Source]

The New York public relations firm Purpose has created at least four anti-Assad NGOs/campaigns: The White Helmets, Free Syrian Voices [3], The Syria Campaign [4] and March Campaign #withSyria.

“Who are we? Three years after the peaceful uprising in Syria, politicians and the media have largely forgotten what the UN calls ‘the greatest humanitarian tragedy of our time.’ But we haven’t.” — Front page of “The Syria Campaign” and the “White Helmets / Syrian Civil Defence” website

The March Campaign #withSyria | Over 130 Partners

Bansky WithSyria2

Purpose’s March campaign #withSyria website (which doubles as a hash tag for Twitter) partners include: Open Society Foundation (George Soros), Amnesty International, Christian Aid, Care, Friends of the Earth, Oxfam and many more of the largest “humanitarian” NGOs within the non-profit industrial complex which makes up a billion dollar industry. [Full list of partners: http://marchcampaign.withsyria.com/partners0]. Utilizing the consumer culture’s celebrity fetish to sell war (and the illusory “green economy“) is a vital marketing strategy of Purpose. In the case of #withSyria, famed street artist Banksy has reworked his “Young Girl” famed graffiti stencil in support of the campaign. On the main page of this website the behavioural change strategists at Purpose promote a slick, emotive video of a white child (in America) slowly becoming traumatized by the violence in Syria. No doubt, Purpose’s marketing executives have taken this avenue because they know that the majority of Euro-Americans with privilege simply are not moved by images of suffering children that are non-Caucasian. Non-White children being slaughtered by imperial states became normalized for most Euro-American citizens long ago.

WithSyriaHashtag PURPOSE CROPPED

And of course corporate media is not far away to promote the cries for war peace. Consider today, on September 17, 2014, ABC “reports“:

“What if we could reverse the explosion of a bomb? A group of 130 organizations from around the world, known collectively as the ‘With Syria’ campaign, released a video Wednesday that shows just what that would look like. The campaign hopes to bring attention to the violence in Syria. (video) Warning: Contains disturbing imagery. In the video, the act of a bomb exploding near children playing is reversed: The blood returns to their heads, the children stand back up, run in reverse and continue the game they were playing. A message says, ‘We can’t reverse what’s happened in Syria, but we can change how the story ends.'”

Indeed Purpose is being paid to bring about the ending that the elites have hired them to ensure.

“Even more impressive than her military, America has built the most sophisticated propaganda machinery the planet has ever seen.” – Garikai Chengu

Free Syrian Voices partners include Amnesty International, the Euro-Mediterranean Human Rights Network, FIDH, Front Line Defenders, Human Rights Watch, Reporters Without Borders and “other international, regional and Syrian organizations” – which conveniently go unnamed.

Such emotionally charged campaigns are critical tools for empire. They have become critical (and successful) in building the acquiescence required for “humanitarian interventions” (aka regime change with extensive “collateral damage” thrown in for good measure).

“In the IC Magazine publication Communications in Conflict, is noted a new form of psychological warfare termed ‘false hope.’ False hope, as a tool for subverting social movements, is unparalleled in its effectiveness. What once was crudely accomplished through political repression, censorship, educational indoctrination and misleading propaganda, is now supplemented, if not surpassed, through vertical integration of the non-profit industrial complex. Where Wall Street once had to rely on threats and bribery to intimidate or corrupt social movements, it now has a vast army of neoliberal foundations, non-governmental organizations (NGOs) and social media at its disposal.” — Jay Taber, False Hope, September 6, 2014

It is important to note that Purpose is a for-profit business strategically presented as though it is a non-profit (similar to the Change.org petition site). This begs the question of who is financing the Syrian campaigns. The fact that a group of wealthy elites from Harvard living privileged lifestyles in New York City (and abroad) decide, via glossy marketing campaigns, who will live or die on the other side of the world is the ultimate representation of whitism and racism – an egregious affront to people everywhere. [Further reading on Purpose]

“If there is any doubt concerning the nefarious undertones of subversiveness in these NGO dealings, [National Endowment for Democracy] NED founder reportedly said the following in the 1990s: ‘A lot of what we do today was done covertly 25 years ago by the CIA.’ What was once done at night under the cloak of ‘imperialism’ is now done during the day under the guise of ‘humanitarianism.'” WKOG 30-point Primer

The many facets of Purpose:

1) Purpose (tax identification number 68-0607622) is a for-profit certified B-corporation “that uses an innovative model to pool some of the world’s leading experts and practitioners in order to fund, launch and accelerate the growth of new social movement organizations.”

2) Purpose Action (tax identification number 45-2451509), the non-profit arm of Purpose, is a 501(c)(4) nonprofit advocacy organization “focused on changing policy.” Purpose Action Board of Directors includes Brett Solomon, executive director of Access, former campaigns director at Avaaz, former executive director of GetUp! [5]

3) Purpose Foundation (tax identification number 27-3106760) is a 501(c)(3) charitable organization “focused on education and changing culture.” [6]

4) Purpose Campaign (tax identification number 68-0607622) “Develops social and consumer movements.”

US Military Utilize NGOs to Induce Pacification & Advance Western Ideologies on Iraqi Citizens

The video below captures highlights from the 2004 Princeton Colloquium on Public and International Affairs and should that be at the Woodrow Wilson School of Public and International Affairs – The Role of NGOs in Global Governance and Society. Attention to the title is key: “NON-governmental organizations in global GOVERNANCE.” [Note the use of the term “guerrilla” (4:13) in describing any citizen/person resisting the occupation/assault by US military on Iraq soil.] Since the filming of this video, accelerating regime change operations are being conducted by Western militaries, hand in hand with Western NGOs throughout the globe. [See more: http://www.interventionism.info/en/Re…]. In essence, NGOs have become an indispensable instrument of destabilization and regime change for imperial states and hegemonic interests. NGOs also serve as the primary agents to implant neoliberal policies and western ideologies in targeted states to advance and protect the interests of the NGOs’ funders.

 

The Hate Campaign

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The June, 2012, Avaaz “Good Versus Evil” campaign for the Rio Summit. Above: A downloadable poster as found on the Avaaz Press Centre published in the Financial Times. Vilification: Note the dark cast/ugly sky behind the leaders Avaaz would wish you to believe are “evil,” versus the light and sun shining through over the Imperialist, obstructionist “leaders” that Avaaz is attempting to convince you are “good.”

 

 “‘You have to investigate the supply of hatred,’ Glaeser continues. ‘Who has the incentive and the ability to induce group hatred? This pushes us toward the crux of the model: politicians or anyone else will supply hatred when hatred is a complement to their policies.'” — The Behavioural Economics of Hatred

 

Heiman’s work been recognized in publications like The New York Times and The Economist. In The Economist, Heiman states he chose his career path when “in 2001, a college student named Eli Pariser created an online petition calling for a multilateral response to the ‘9/11 terrorist attacks.'” Over a decade on, with civilian deaths that amount to millions, I’m sure the Iraqis are most grateful. It must be noted that Eli Pariser, too, is a co-founder of Avaaz and Co-Founder and Executive Director of MoveOn.org (Avaaz founder) PAC.

The Syria Campaign Facebook PURPOSE Screenshot

Above: The Syria Campaign, Non-profit Organization, created by Purpose, launched March 7, 2014.

 

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“We were afraid the regime would fire another rocket, as they always come back to the area of attack when people come to rescue to bomb them, so we started evacuating people in a hurry so no more lives would be lost. This picture was taken then! That boy holding my neck like that was one of the moments in which I knew why I am a civil defender!” — Purpose Inc. Marketing Firm

Purpose Inc. strategically employs images, carefully worded text and slick video that provoke intense emotion. Key language includes children, refugees, regime, and their work “in the most dangerous place in the world.”

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 “A year ago today, the Syrian government used Sarin gas against its own people killing over a thousand, many of them children. The world was outraged and demanded Assad destroy his stockpile of chemical weapons. Today chlorine gas is still being used on civilian neighbourhoods, rolled out the back of helicopters in rusty ‘barrel bombs.’” — Purpose Inc. Marketing Firm, Image by Designer : FaDi zyada whose work is also featured on the Heinrich Von Arabien Foundation website. This same website features an absurd photo of Syrians holding up a poster that features a “thumbs up” illustration for USA and the UN.

[***Reference list for deconstructing the myth that Syrian army + “dictator” used chemical weapons in August 2013 by Susan Dirgham: http://australiansforreconciliationinsyria.org/reference-list-chemical-attack-in-damascus-august-2013/]

Exploiting the death of Syrian children to provoke air strikes and military aggression demonstrates that such agencies go to any extreme to further American foreign policy. Note that the very carnage described above: “killing over a thousand, many of them children” is par for the course for the U.S. military, which carries out such atrocities on innocent civilians, including children, on a daily basis, all over the world. But don’t expect an Avaaz or Purpose campaign against the Obama Regime any time soon. They will be too busy under the guise of their NGO MoveOn, working on his re-election.

The following quote represents the real purpose of Purpose:

The media may have turned away from what’s unfolding daily in Syria but today we all have the tools to tell the world the truth. Please share widely and remember the children of Syria in your thoughts today.”

The lapdog media have not turned away, but much of the public has. It’s the job of Purpose to employ netwar methods (“a form of low intensity conflict, crime, and activism waged by actors using social networking services” according to Wikipedia) on the public (targeting Euro-Americans) that will instill hatred toward the democratically elected Bashar al-Assad.

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“It’s past time for President Obama to present a plan for dealing with the humanitarian crisis in Syria.” — Purpose Inc. Marketing Firm

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“Today we remember the more than 1,300 who lost their lives in the Ghouta chemical weapons attacks. Let’s also remember those +150,000 who face torture and death while being detained.” — Purpose Inc. Marketing Firm

Let’s not mention Guantanamo Bay, Abu Ghraib and a mile long list of the Obama administration’s involvement in torture, shall we? Syria certainly demonstrates that the first casualty of war (in this case a destabilization effort) is truth. The following excerpt is from the article Foley & Sotloff’s Reporting Show Why the US Should Stop Its Proxy War on Syria, which lays bare that “both journalists documented the reality of Free Syria Army”:

“While in Turkey Sotloff broadcast news of Syrian rebels being found and arrested with chemical weapon Sarin gas.  He used Twitter to send out the Turkish news report.  That was in May, three months before the August 21 2013 chemical weapons deaths in outer Damascus. The Syrian rebels were arrested by Turkish police but quickly released, giving evidence to claims of Turkish government support for Nusra. Sotloff was puzzled why the mainstream media was not giving this event coverage.”

SotloffTweetNusra

 

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“This Thursday marks the one year anniversary of the chemical weapons attack that took the lives of over 1,000 Syrians. Since then tens of thousands more have been killed by different methods. Starvation is one. But the international media and world leaders still haven’t come together to put an end to it.” — Purpose Inc. Marketing Firm

Above image: Another call for “world leaders” to “come together to put an end to it.” Yet while Purpose may cry crocodile tears over the starvation of Syrians, Avaaz has asked for tough sanctions against Syria. Purpose and Avaaz want to “have their cake and eat it too” – while Syrian lives are destroyed by the oligarchs that both Purpose and Avaaz serve.

http://www.avaaz.org/en/syria_end_the_terror/

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The High Gloss Veneer

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The following video highlights human rights investigator and award-winning journalist, Keith Harmon Snow, detailing the corrupt NGOs and their portrayal of Africa in order to illicit funds. Snow must be considered one of our finest Western reporters for obtaining true independent, grassroots news from the continent of Africa. Within the lecture, Snow discusses the psyops/propaganda strategically orchestrated behind the “Save Darfur” campaigns/movements which, in 2004, began to saturate the populace. At the helm of this “movement” was “The Center for American Progress.”

The Center for American Progress is closely connected with the same players that founded and financed Avaaz. Today, with Avaaz at the forefront, the non-profit industrial complex has been appointed trusted messenger of a grotesque and disturbing ideology; nothing less than a complete reflection and validation of the U.S. administration’s rhetoric intended to justify the annihilation and occupation of sovereign states under the false pretense of “humanitarian intervention” and “responsibility to protect.” [7]

 

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The Syrian government has been dropping ‘barrel bombs’ on civilian areas despite a UN order to stop, targeting schools and hospitals. Those too poor to flee their homes can only hope that if the bomb drops, the White Helmets will be there to help get them out.… Let’s tell the world about the White Helmets and help get them the support they need.” — Purpose Inc. Marketing Firm

“Know multiple languages? We need you! Help us get as many eyeballs on the Miracle Baby video by translating the subtitles into as many languages possible here: http://bit.ly/1tKSmrz” — Purpose Inc. Marketing Firm

Firms and agencies such as Purpose write and develop the scripts and design the sets. They bring the stories to life, strategically exploit and manipulate our emotions, ultimately ensuring we come to accept and partake in their politically acceptable means of discourse – discourse sanctioned (and financed) by the empire.

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“Syrians welcome Iraq’s Yazidi refugees into their country with warm meals, giving them their clothes and in some cases opening up their homes.” – Purpose Inc. Marketing Firm

The above quote is representative of perhaps one too many spin doctors, for who is allowing Iraq’s Yazidi refugees into Syria, if not the Assad government? Indeed, Assad’s government has accepted more refugees per capita than any other country in the Middle East.

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“In the wake of Robin Williams’ death, the people of Idlib remember the actor/comedian with a quote on freedom.” — Purpose Inc. Marketing Firm

This image takes absurdity to a new level. Recap: In the midst of being bombed, starved, and rained on by chemical weapons, Syrians take time to pay homage to an American actor/comedian (because the love of the America that is destroying the Middle East is so great), by quoting a line from a genie in a bottle from a scene in an animated Disney movie and creating a banner in the English language.

 

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“Understand what this infographic says, and you’ll understand why The Syria Campaign exists. And why you and your friends need to join. http://bit.ly/VlYOsi” — Purpose Inc. Marketing Firm

In the infographic above, Purpose deliberately keeps the stats limited to 2014. Otherwise they would have to visualize the millions of Iraqi citizens who have been murdered due to the U.S. illegal war and occupation in Iraq. Further, Purpose gives no attention to the deaths in Ukraine, Honduras, Libya, Haiti, Congo (millions) and all of the other countries being decimated by Imperialism and foreign interference.

 

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“Tell Obama we need a plan set forth to address the worsening humanitarian crisis in Syria. bit.ly/1nITTtO” — Purpose Inc. Marketing Firm

The message is clear. Purpose wants the green light for military intervention in Syria, well-cloaked under the guise of humanitarianism – an oxymoron if there ever was one.

“How were you to know you were approving posts from one of the world’s most violent dictators? A man who’s ordered the dropping of bombs on hospitals and primary schools?” — Purpose Inc. Marketing Firm

“Syrian dictator Bashar Assad has been re-elected and he can thank Facebook for being a propaganda platform.” — Purpose Inc. Marketing Firm

“It is critical to note that the imperialist powers (inclusive of the UN) do not criticize or demonize or withdraw their support from such leaders on any ethical or moral ground. Denunciation of state leaders and emotive language is merely theatre. Rather, the imperialist states strategically set out to destroy any state leader that is unwilling to be controlled by US interests and foreign policy. A case in point is unwavering support of the Saudi royal family responsible for atrocious human rights violations to which the imperialist countries turn a blind eye.” (from Avaaz: Imperialist Pimps of Militarism, Protectors of the Oligarchy, Trusted Facilitators of War | Part I, Section I)

 

The Behavioural Change Dream Team:

·         Full profile of Jeremy Heimans: Avaaz: Imperialist Pimps of Militarism, Protectors of the Oligarchy, Trusted Facilitators of War | Part II, Section II [link]

·         Full profile of David Madden: Avaaz: Imperialist Pimps of Militarism, Protectors of the Oligarchy, Trusted Facilitators of War | Part II, Section II [link]

·         Full profile of James Slezak: Avaaz: Imperialist Pimps of Militarism, Protectors of the Oligarchy, Trusted Facilitators of War | Part II, Section III [link]

Further reading on behavioural change: Avaaz: Imperialist Pimps of Militarism, Protectors of the Oligarchy, Trusted Facilitators of War | Part II, Section II [link]

Further reading on Avaaz and Purpose: This Changes Nothing. Why the People’s Climate March Guarantees Climate Catastrophe

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Epilogue

Consider that the colour of the national flag of the Libyan Jamahiriya (from 1977 to 2011; The Great Socialist People’s Libyan Arab Jamahiriya) was pure green in colour. Unlike the one featured in the Avaaz campaign. The green colour traditionally symbolizes Islam. In Libya, green was also a colour traditionally used to represent the Tripolitania region (commonly referred to as Tripoli) that NATO forces fought to seize. The iconic green flag was chosen by Libyan leader/brother Muammar Gaddafi to symbolize his political philosophy (after his revolutionary Green Book). On 10 March 2011, France was the first state to recognize the council as the official government of Libya, as well as the first to allow the Libyan embassy staff to raise the red, black, green and white flag that would replace the green flag of the Libyan Jamahiriya. On 21 March, the “new” flag was flown by the Permanent Mission of Libya to the United Nations and appeared on their official website … this flag, which reigned prior to the Libyan Jamahiriya, is now the only flag used by the United Nations to represent Libya. According to the following UN statement: “Following the adoption by the General Assembly of resolution 66/1, the Permanent Mission of Libya to the United Nations formally notified the United Nations of a Declaration by the National Transitional Council of 3 August 2011 changing the official name of the Libyan Arab Jamahiriya to “Libya” as well as a decision to change Libya’s national flag to the original.” [Wikipedia]

On August 24, 2011 it is reported by yet another mouthpiece for empire that:

As Libyan rebels take over, embassies worldwide have been replacing the old Libyan flag with a new one…. But starting in February, a new flag – red, black, and green with a white star and crescent in the center – has been hoisted at Libyan embassies around the world, from Switzerland to Bangladesh. It is the same flag being flown by the jubilant rebels themselves as they descend on Tripoli.”

In the article, the words “U.S. funded mercenaries” have been replaced with “the jubilant rebels.” It would be well worth investigating who ordered, manufactured and paid for thousands of these new flags (prior to or commencing in February of 2011) and ensured they would replace the national flag of the Libyan Jamahiriya that flourished from 1977 to 2011.

 

Further Reading:

 

·         The Grotesque and Disturbing Ideology at the Helm of Avaaz, March 7, 2012

·         Sostenere il governo USA senza saperlo: il grave esempio di “Avaaz,” March 8, 2012

·         SPEAKING TRUTH: A Profound Message to Avaaz from Poet Gabriel Impaglione of Argentina, March 12, 2012

·         Argentine Journalist Stella Calloni Denounces Avaaz | Latin American Unions Follow Her Lead, March 12, 2012

·         Avaaz: Empire Propaganda Mill Masquerading as Grassroots Activism, June 9, 2012

·         Avaaz’s War on Syria: Soros Sponsored Sorrow Pleads for Foreign Intervention, June 14, 2012

·         Rio Summit “Good Versus Evil” Advert Displays Blatant Racism and Imperialism at Core of Avaaz, June 22, 2012

·         Avaaz: Imperialist Pimps of Militarism, Protectors of the Oligarchy, Trusted Facilitators of War | Part I, Section I, Sept 24, 2012

·         Avaaz: Imperialist Pimps of Militarism, Protectors of the Oligarchy, Trusted Facilitators of War | Part I, Section II, Sept 24, 2012

·         Avaaz: Imperialist Pimps of Militarism, Protectors of the Oligarchy, Trusted Facilitators of War | Part I, Section III, Sept 24, 2012

·         Imperialist Pimps of Militarism, Protectors of the Oligarchy, Trusted Facilitators of War | Part II, Section I, Sept 24, 2012

·         Avaaz: Imperialist Pimps of Militarism, Protectors of the Oligarchy, Trusted Facilitators of War | Part II, Section II, Nov 1, 2012

·         Welcome to the Brave New World – Brought to You by Avaaz, Sept 13, 2013

 

Endnotes:

[1] Jeremy Heimans on Twitter: https://twitter.com/jeremyheimans

[2] David Madden on Twitter: https://twitter.com/davidmadden

[3] Job Detail for Social Media Intern, Syrian Voices Movement Job Location: Purpose Inc, New York, NY, 10176: http://jobs.climber.com/jobs/Media-Communication/New-York-NY-10176/Social-Media-Intern-Syrian-Voices-Movement/55687863

[4] Purpose is hiring: Join the Syria Campaign: http://www.purpose.com/were-staffing-up-on-the-syria-campaign/]

[5] Purpose Action Board of Directors: Jon Huggett, founding chair of Social Innovation Exchange, former partner at The Bridgespan Group and Bain & Company; Rashad Robinson, executive director of ColorOfChange.org and former senior director of media programs at GLAAD; Brett Solomon, executive director of Access, former campaigns director at Avaaz, former executive director of GetUp!; Douglas Atkin, director of community at Airbnb, former chief community officer of Meetup, author of The Culting of Brands; Andre Banks, executive director of Purpose Foundation, former strategy director at Purpose and former deputy director of ColorOfChange.org; Jeremy Heimans, co-founder & CEO of Purpose, co-founder of Avaaz and co-founder of GetUp! [Source]

[6] Purpose Foundation Board of Directors: Carla Sutherland, research scholar at Columbia University’s Gender and Sexuality Law Center’s Engaging Tradition Project, former program officer at Ford Foundation and Arcus Foundation; Jeremy Heimans, co-founder & CEO of Purpose, co-founder of Avaaz and co-founder of GetUp!; Michael Evans, president of Moynihan Station Development Corporation and former chief of staff to the Lieutenant Governor of New York State. [Source]| Purpose Foundation’s organizational documents and annual reports on Form 990 can be found here.

[7] December 29, 2004: “Over two days in early December approximately three-dozen religious activists met at the Washington office of the Center for American Progress, a recently formed think tank headed by former Clinton chief of staff John Podesta. The Res Publica-driven agenda for the closed-door gathering included sessions on “building the movement infrastructure” and “objectives, strategies and core issues.” Res Publica was founded by Tom Perriello, Ricken Patel and Tom Pravda. Avaaz was founded by Res Publica, MoveOn.org, Executive Director Ricken Patel, Tom Perriello, Tom Pravda, Eli Pariser (MoveOn Executive Director), Andrea Woodhouse (consultant to the World Bank) Jeremy Heimans (co-founder of GetUp! and Purpose), and Australian entrepreneur David Madden (co-founder of GetUp and Purpose). Avaaz co-founder Tom Perriello is now President and CEO of Center for American Progress. Perriello and Patel also co-founded and co-directed DarfurGenocide.org which officially launched in 2004. “DarfurGenocide.org is a project of Res Publica, a group of public sector professionals dedicated to promoting good governance and virtuous civic cultures.” Today, this organization is now known as “Darfurian Voices”: “Darfurian Voices is a project of 24 Hours for Darfur.” The U.S. Department of State and the Open Society Institute were just two of the organizations funders and collaborating partners. Other Darfurian Voices partners include Avaaz, the National Endowment for Democracy (NED), International Centre for Transitional Justice, Darfur Rehabilitation Project, Humanity United, Darfur People’s Association of New York, Genocide Intervention, Witness, Yale Law School, The Sigrid Rausing Trust and the Bridgeway Foundation. Despite the carefully crafted language and images that tug at your emotions, such NGOs were created for and exist for one primary purpose — to protect and further American policy and interests, under the guise of philanthropy and humanitarianism. Of all the listed partners of DarfurGenocide.org, with exception of one located in London England, all of the entities involved are American and based on US soil.