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It’s Not a Social Dilemma – It’s the Calculated Destruction of the Social [The Enclosure of Africa, Part II]

October 30, 2020

By Cory Morningstar

 

Part two of a three-part investigative series. [Part 1] [Part 3]

 

2Africa: Digital Colonization Meets White Paternalism – The Facebook Enclosure of Africa

 

“Zuckerberg’s team has another related project named 2Africa. A “mission”, as they call it… Civilians have been quite silent about it this time, but not because they don’t have an opinion. It looks like many civil society groups in the continent are financed by Facebook itself. Ironic, right? Well, it seems like the missionary-like good guys from up North are going to save the world again.”

 

August 18, 2020, “There’s a 2.0 form of colonialism happening under our very eyes”

 

 

“Facebook realizes it’s running out of room to grow in developed markets. Instead of waiting for developing countries to build adequate infrastructure for its apps, Facebook wants to help develop the infrastructure and lock users into its ecosystem.”

 

May 22, 2020, Facebook Will Bring Expanded Internet Access to Africa in $1 Billion Project

 

 

“Big Tech corporations are wreaking havoc on the Global South. There’s a crisis in the tech ecosystem, and it’s called digital colonialism.”

 

March 13, 2019, “Digital colonialism is threatening the Global South”

“Many countries will face a shrinking population. For Europe, this challenge may come sooner. The region is projected to face the highest dependency ratio—the number of people of nonworking age (over 65) compared with those of working age—by 2050. At 75 percent, this ratio is higher than for any other region… Not all populations are shrinking or getting older, though. Africa—the only region whose population is expected to grow more than 1 percent a year—will have the youngest median age, 25, by 2050.” [Source: International Monetary Fund, Finance & Development, March 2020] 

Today, four in ten people, that is, 42% of the global population, are aged under 25. Now consider that 76% of youth aged 18–24 use Facebook. [Source] “While the majority of most populations in the Global North are decreasing or flatlining, in Sub-Saharan Africa the populations are growing with nearly half of the world’s youth living in Sub-Saharan African countries.” [Source]

“As Africa meets the 4IR Fourth Industrial Revolution], its youth will be one of its most important assets”

 

August 25, 2020, World Economic Forum, How can Africa succeed in the Fourth Industrial Revolution?

According to a 2019 Pew Research Center analysis, for the first time in modern history, the planet’s human population “is expected to virtually stop growing by the end of this century, due in large part to falling global fertility rates.” [Source] In a mere ten years, by 2030, it is expected that one in five people will be African. [Source] By 2100, half of all babies born in the world – will be born in Africa. [Source] The race to recolonize African citizens, as techlonial subjects, has begun.For decades, population has been made a convenient scapegoat for climate change, greenhouse gas emissions and expressed concerns over biodiversity and sustainability. It has gained an upsurge in popularity with New Deal For Nature influencers David Attenborough and Jane Goodall (selected by the World Economic Forum, WWF et al.) promoting this narrative (a narrative with a fixation of black and brown bodies). Although it is Western countries responsible for the absolute bulk of these emissions and ecological devastation across the globe, it has not been African groups nor black academics calling on population controls for the West. Rather, it is Western and European groups, predominantly white and male, relentlessly targeting African nations and the sovereign bodies belonging to African women. Consider that in 1900 Europe held 25% of the global population, triple that of Africa. Yet by 2050, Europe is on track to hold a mere 7% of the global population (one-third that of Africa). With white supremacy as a foundational structure of the ruling class, the feigned concern over both ecology and poverty rings hollow. The race to recolonize African citizens, as techlonial subjects, has begun.

“Up until 1950, more than half of historical CO2 emissions were emitted by Europe. The vast majority of European emissions back then were emitted by the United Kingdom; as the data shows, until 1882 more than half of the world’s cumulative emissions came from the UK alone. Over the century which followed, industrialization in the USA rapidly increased its contribution. It’s only over the past 50 years that growth in South America, Asia and Africa have increased these regions’ share of total contribution.”

A 2013 map demonstrates fourteen nations account for approximately 80 percent of global greenhouse gas emissions. In 2019, an advance chapter of the 2019 Emissions Gap Report, released ahead of the UN Secretary-General’s Climate Action Summit, reported G20 member states account for almost 80 percent of global greenhouse gas emissions. [Source] The top three greenhouse gas emitters— China (with a population of1.4 billion), the European Union and the United States contribute more than half of global greenhouse gas emissions, while the bottom 100 countries account for a mere 3.5 percent. [Source]

Bob Collymore (1958-2019), Former CEO of Safaricom and leader of The B Team

Forecasts for this year (2020) show only one non-African country – Afghanistan – placed in the top 20 countries for the highest youth populations. [Source] For these reasons, Africa has been a target of both “fourth industrial revolution” technologies (digitalized healthcare, education, identities, etc.), as well as the United Nations-World Economic Forum Sustainable Development Goals (SDGs). South Asia (Afghanistan, Bangladesh, Bhutan, India, Maldives, Nepal, Pakistan and Sri Lanka) is also recognized as a key target market. Under the guise of alleviating poverty, protecting climate and biodiversity, the SDGs are in reality, emerging markets, with their implementation driven by the World Economic Forum, partner to the United Nations. Children and youth are to become human data commodities on the blockchain. This is the foray into the machinations underpinning the new global poverty economy. The majority of climate investments earmarked in Annex 1 states in the Global North will be invested in emerging markets in the Global South – created by the West, for the West.

“Tech giants have been finding new ways of gathering data from citizens, this time with major investments in connection infrastructure in the global South.”

 

August 18, 2020, Digital Colonialism

On May 13, 2020, Facebook announced its plans to encircle the entire continent of Africa with subsea cable. At 37,000 kilometers long, the 2Africa cable will be nearly equal to the entire circumference of the Earth.

The 2Africa project, valued at approximately USD 1 billion, is considered one of the largest subsea cable projects in the world. It will interconnect 16 countries in Africa, the Middle East (via Saudi Arabia), and Europe.

“Facebook hasn’t disclosed how much money it’s contributing to the project, but it won’t be a significant percentage of its projected revenue of $78 billion this year.” [Source]

Facebook’s 2Africa partners include some of the globe’s largest telecom corporations, including: the U.K.’s Vodafone Group, France’s Orange SA, China’s Mobile, stc (Saudi Telecom), Europe’s GlobalConnect, and Africa’s West Indian Ocean Cable Company (WIOCC). The two African wireless carriers involved in the project are MTN Group (Johannesburg) and Telecom Egypt. Nokia Oyj’s Alcatel Submarine Networks has been contracted to build the cable. [Source]

“2Africa, whose aim is surrounding the whole African continent with undersea fibre-optic cables, is an infrastructural feat that in usual circumstances would be considered the exclusive domain of governments.”

 

August 17, 2020, Inside Facebook’s new power grab, From cables to internet cafes, Mark Zuckerberg is leaving his mark on the global South

According to Bloomberg, “tech giants, led by Facebook and Alphabet Inc.’s Google, are behind about 80% of the recent investment in transatlantic cable, driven by demand for fast-data transfers used for streaming movies to social messaging.” If one juxtaposes such priorities, with our dire planetary ecological crisis and unprecedented biodiversity loss, one catches a glimpse of a society in intellectual and ethical freefall. As we enter a “fourth” industrial revolution, consider that after an approximately 260 years of “progress”, 30% of the global population still has no access to clean drinking water, while approximately half the world’s population lacks access to safe sanitation. In tandem with diet, nutrition, and shelter, it is these most basic necessities that prevent disease and sickness. “An estimated 801,000 children younger than 5 years of age perish from diarrhoea each year, mostly in developing countries. This amounts to 11% of the 7.6 million deaths of children under the age of five and means that about 2,200 children are dying every day as a result of diarrheal diseases. Unsafe drinking water, inadequate availability of water for hygiene, and lack of access to sanitation together contribute to about 88% of deaths from diarrheal diseases.” As these black and brown deaths occur in the Global South, the populace of Global North remains largely and seemingly willfully blind to this normalized atrocity, while as of March 27, 2020, The Lancet reported outside of two reported deaths in China of children who tested positive for COVID-19, there were no accounts of COVID-19 deaths of children in the published literature. Since this time, fatalities in children from/with COVID-19 remain extremely rare.

Although at first glance, that COVID-19 is being prioritised over providing clean drinking water and safe sanitation must be considered insane, in fact, one must understand this as marketing: “Suggesting that the digital sphere “amplifies existing inequalities”, the UN official noted that among the most pressing challenges are tackling the lack of internet access in the world’s poorest nations – where fewer than one in five people has regular electricity.” [Source] One cannot feed their children with the internet. One cannot bathe their child in a virtual world. The concern over internet access inequality – the push for equal access for all – is nothing more than public relations and strategic marketing seeking social license. This feigned concern over inequality – is the storytelling that simultaneously conceals and drives the emerging markets. Oppression is reframed as empowerment. Data is the new oil.

Let them eat virtual cake – on their smartphones.

“‘We’ve been able to work with the local partners who are providing internet service in the most challenged areas,’ says Facebook’s Rabinovitsj. ‘Some of these places are really large slums in and around large urban centres and typically the disposable income is less than a few dollars a month for households.’ ‘We are able to, with our partners, come up with a sustainable model that provides internet access for [those] families.” [Source]

[Source: Smart Growth Is Colonialism Reinvented]

Award digital badges for “Smart Learning”. Mine the data. Feed the artificial intelligence and machine learning. Continue the theft of resources (biological communities) from the pillaged continent of Africa – that underpin the imperial “great reset”. Enslave the children via technology. Smart slavery. Smart enslavement. Smart colonialism.

“Facebook has long tried to lead the race to improve connectivity in Africa in a bid to take advantage of a young population, greater connectivity and the increasing availability and affordability of smartphones.”

 

Bloomberg, May 14, 2020, Faster Internet Coming to Africa With Facebook’s $1 Billion Cable

September 12, 2016: “NAIROBI, Kenya, “Facebook founder Mark Zuckerberg is in Kenya after a three-day visit in Lagos, Nigeria in his first visit to Africa. Zuckerberg is expected to meet tech entrepreneurs, developers and talk to stakeholders in the ICT industry. Zuckerberg: “Just landed in Nairobi! I’m here to meet with entrepreneurs and developers, and to learn about mobile money – where Kenya is the world leader.” [Source] [Image]

May 17, 2017: “Black Facebook users are having their accounts banned for speaking out against racism: It seems the intent behind silencing outspoken Black folks hasn’t changed in the last few hundred years. And while Mark Zuckerberg hasn’t yet sentenced me to “thirty nine lashes on [my] bare back,” I can’t say for certain that penalty isn’t hidden somewhere… I’ve lost count of how many Black organizers have had their Facebook accounts temporarily or permanently banned for posting content that even remotely challenges white supremacy.”

Facebook’s announcement of the 2Africa project followed “a long and complex restoration process of an unprecedented simultaneous cable break”. The two Atlantic Ocean based 16,000 km cable systems (connecting South Africa to the UK) occurred early in the morning on January 16, 2020. The breaks in the cables, only eight years old, took place approximately 1,964 km apart from one another – with one break occurring near Libreville, Gabon, while the second break occurred south of Gabon, in the vicinity of Luanda, Angola. [Source] This same day, an 18-year-old cable called SAT-3 that runs along the same route was also reported broken.

“It was unprecedented that two completely geographically separate cables run by completely separate companies would fail within hours of each other,”

 

— Afrihost CEO Gian Visser speaking to Business Times

The breaks, cited as catastrophic, the cause as-yet unspecified, resulted in frustrated users in over 24 sub-Saharan African countries. Upon announcing the full restoration on February 19, 2020, Openserve, the infrastructure arm of South Africa’s Telkom, charged with co-ordinating the repairs on two damaged cable lines (WACS and the SAT3/WASC) stated it would “conduct a full analysis of the unusual dual-cable break.” As a side note, in February of 2008, outages on five separate undersea cables in the Middle East were attributed to sabotage by a UN official. Such acts of sabotage are not as rare as one may think:

“What’s the least sophisticated, but probably the most foolproof, way to cut off a country’s Internet traffic? Literally cutting it by severing undersea Internet cables. That’s what the Egyptian navy caught three scuba divers doing in the waters 750 meters off the port city of Alexandria on Wednesday… The effects of the ship taking out that cable were experienced as far away as Pakistan and India…”

 

— Divers Caught Cutting Internet Backbone Cable, March 28, 2013

The cable break disruption in Africa created a well-timed segue for the 2Africa project announcement by Facebook, which otherwise may well have generated backlash: “When completed, this new route will deliver much-needed internet capacity, redundancy, and reliability across Africa; supplement a rapidly increasing demand for capacity in the Middle East; and support further growth of 4G, 5G, and broadband access for hundreds of millions of people.” [May 13, 2020] Par for the course, and leaving no stone unturned, Facebook has taken a page from its capitalist predecessors, financing any possible opposition:

“This is hardly the only reason backlash has been muted. Activists on the African continent are often battling internet shutdowns, connectivity and other issues – and also struggle to make headlines in the western media even more than their counterparts in India. And there’s an additional complication: many of the African civil society groups are themselves funded by Facebook.” [Source]

 

“They have so many projects at the moment,” van der Spuy remarks. “They’re funding so many civil society people, including people that you wouldn’t think of, and they fund them to go to conferences and things. There’s a lot of soft and hard lobbying on the continent.” — Dr Anri van der Spuy, a senior associate at Research ICT Africa, a policy and regulation think-tank [Source]

 

Smart Colonialism

 

August 21, 2020, Algorithmic Colonisation of Africa: “In the age of algorithms, this control and domination occurs not through brute physical force but rather through invisible and nuanced mechanisms such as control of digital ecosystems and infrastructure.”

“Similar to the technical architecture of classic colonialism, digital colonialism is rooted in the design of the tech ecosystem for the purposes of profit and plunder. If the railways and maritime trade routes were the “open veins” of the Global South back then, today, digital infrastructure takes on the same role: Big Tech corporations use proprietary software, corporate clouds, and centralised Internet services to spy on users, process their data, and spit back manufactured services to subjects of their data fiefdoms. ”

 

March 13, 2019, “Digital colonialism is threatening the Global South”

The 2Africa cable project is expected to be in operation by 2024. It will surpass the combined capacity of all existing sub-sea cables serving Africa.

For an idea of the massive profits to be realized from the capture of data, one only needs to look at the monetary outlay corporations are willing to place up front. The population of St. Helena, Africa is 5,000. Research suggests that approximately 60% of these 5,000 citizens will use the Internet, for a total of 3,000 Internet users. For this tiny demographic, Google will spend USD 30 million. [Source]

Fiber optic specialist and industry insider Sunil Tagare was selected by Wired magazine as one of the “Wired 25” in 1999; a Global Leader for Tomorrow by the World Economic Forum, and is a Charter Member of TiE (The Indus Entrepreneurs) New York. According to Tagare, Facebook’s share of the 2Africa project will amount to approximately 80 million dollars and use 10-20% of the bandwidth. This percentage of bandwidth will generate 21 billion dollars per year in revenues increasing Facebook’s market cap by USD 178 billion. [Source]

According to Tagare, 2Africa will be “the first smart cable with sensors to cross the Atlantic.” [Source]

The real prize here is not merely Facebook’s billion dollar revenues and growing global dominance. Rather, it is the infrastructure that underpins the further expansion of both 5G, that is, the fifth generation technology standard for broadband cellular networks (rolling out now with virtually no dissent) and 6G (foreseen for 2030). 5G networks underpin the global expansion of Internet of Things, big data, artificial intelligence, biometrics, global digitalization, digital identification, autonomous lethal weapons, cyber security, an automated global workforce, etc. At 10 gigabits per second, theoretically, 5G is said to be up to one hundred times more powerful than the current 4G technology. 6G is expected to support 1 terabyte per second speeds. This level of capacity and latency will be unprecedented, extending the capabilities of 5G applications. [Source]

Whereas US and China corporations own the platforms, Europe, China and South Korea, lead on 5G. Those that control 5G will control all the infrastructure upon which 5G technology is based. Together, China (#1), the US (#2), and the EU (#3) represent the three largest economies in the world (although the order in which they reign is sometimes contested). The three combined represented 48% of the world economy.

On June 28, 2019, Google announced “Equiano”, its new private subsea cable that will connect Africa with Europe. [Source] Named after Olaudah Equiano, a Nigerian-born writer and abolitionist who was enslaved as a child, today’s woke slavery for children is to be repackaged with digital badges earned for their very own, unique, digital passport. Perhaps such appropriation and irony is even too rich for Facebook. Consider the 2Africa project was originally named “Simba” named after the Lion King character. (After initial involvement, Google left the Simba consortium.) The first phase of Google’s Equiano project, connecting South Africa with Portugal, is expected to be completed in 2021. Between 2016 and 2018, Google invested USD 47 billion in capital expenditures, which includes the billions being invested in further expanding its global infrastructure.

“As Facebook’s core product (social) starts seeing a significant downward trend and is certainly a non-starter with the millennials, it will increasingly have to depend on other verticals which will compete with Google.” [Source]

African Telecom providers have warned that the Facebook and Google projects threaten the survival of the local and mainstream operators:

“Virtual operators like Facebook are organisations that mainstream operators have to watch out for because a number of services they render today are free of charge. Their revenue is mostly from advertisement. They don’t have tax obligations; they don’t have any obligation like the conventional licensee have to the government.”

 

June 8, 2020, Telcos Threatened As Facebook, Google Plan Subsea Cable

 

“Silicon Valley corporations are taking over the digital economy in the Global South, and nobody is paying attention. In South Africa, Google and Facebook dominate the online advertising industry, and are considered an existential threat to local media.”

 

March 13, 2019, “Digital colonialism is threatening the Global South”

 

Facebook’s “Internet.org” – Rebranded to “Free Basics”

 

“Most importantly, for Free Basics users, Facebook becomes the homepage of the Internet. Free Basics builds brand loyalty among users. It contributes to Facebook’s dominant position in emerging markets with tremendous demographic growth.”

 

Inside Facebook’s new power grab, From cables to internet cafes, Mark Zuckerberg is leaving his mark on the global South, August 17, 2020

Free Basics homepage

 In partnership with Samsung, Ericsson, MediaTek, Opera Software, Nokia and Qualcomm, Facebook launched Internet.org in 2013:

“Basic data-light web services would be available through a free app, owned and curated by Facebook. By marketing its new product as ‘the internet’, Facebook could make itself the centre of their online world. There was no email provision, no Google services, no other social media platforms – and often no content in that country’s native tongue. In effect, Facebook was offering a heavily censored version of the American internet, accessed through a Facebook app which directed everything back to its own services.” [Source]

In 2014, Internet.org launched the ‘Internet.org app’ in four African countries. Users could access 13 websites without data charge, including Google, Facebook, Wikipedia, and a Johnson & Johnson-sponsored maternal health site.

On February 10, 2015, Internet.org announced the upcoming launch of its app in six Indian states. Following intense backlash (*”Facebook was acting as a gatekeeper of the Internet by pre-selecting services available on Internet.org, without transparency and with a Western bias detrimental to local services and start-ups”) the business venture was rebranded to “Free Basics” in September 2015, prior to a nationwide roll-out. [*Source]

 

“Based on current figures provided by Facebook, some 2.99 billion people currently use at least one of Facebook’s apps every month. The population of the entire world is, according to Worldometer, around 7.8 billion, so when you take into account the aforementioned stat that 3.5 billion can’t access the web, and add to that the fact that 1.4b Chinese citizens are technically unable to use Facebook due to government restrictions, Facebook’s apps, based on these calculations, are used by pretty much everybody who’s able to access them, in some form.  Given this, you can see why Facebook’s keen to maximize its presence in India, and its reach among that nation’s 1.4 billion people.” [Source]

In February 2016, regulators banned Facebook’s Free Basics service in India. In nationwide protests, citizens argued that Free Basics expanded Facebook’s monopoly power while simultaneously subjecting users to both censorship and surveillance. This was a massive blow to Facebook. With a population of 1.4 billion citizens, India represented Facebook’s largest target market. Since this time, Facebook quietly rolled out a new initiative into India and other targeted demographics with Wi-Fi hotspots, called Express Wi-Fi. This initiative gives retailers the option to offer its users open access to Free Basics. In effect, Free Basics was re-routed through Express Wi-Fi.

“In 2015 researchers found that 65% of Nigerians, and 61% of Indonesians agree with the statement that “Facebook is the Internet” compared with only 5% in the US.” [Source]

On November 3, 2016, Facebook announced 40 million people were using internet.org. Despite the February 2016 ban of Free Basics in India, Facebook quietly continues its monolithic expansion, relatively free of scrutiny, into most developing countries, including India, while Free Basics is proliferating in dozens of countries. [Source: March 13, 2019, Digital colonialism is threatening the Global South] To successfully enable the Free Basics expansion into Africa, Facebook ceased to publicize its Free Basics pursuits, and instead focused on engagement with and financing of “civil society”(NGOs). This was largely accomplished via the Praekelt Foundation – funded by heavy hitters including the Bill and Melinda Gates Foundation, Omidyar Network, Johnson & Johnson, the Clinton Health Access Initiative, Ford Foundation, the United Nations Population Fund, and USAID. As of June 2019, it was reported that Free Basics was present in 65 countries with a large part of the expansion saturating African countries, which went largely unnoticed, unreported and uncontested. [Source]

As of July 2020, there are over 290 million Facebook users in India, with a population closing in on the 1.4 billion mark.

Graph: Leading countries based on Facebook audience size as of July 2020 (in millions) Source: Statista

“I argue that Free Basics’ quiet expansion across Africa was notably made possible by the combination of two key interrelated phenomena: (1) Facebook’s evolving strategy, particularly its growing engagement with civil society organizations and (2) the focus of digital rights activists across the continent on other issues, including Internet shutdowns, government censorship, and the lack of data privacy frameworks.”

 

Access granted: Facebook’s free basics in Africa, April 22, 2020

Graph: “Number of news stories about ‘Free Basics’ and ‘Internet.org‘ across 1,500 Global English Language sources, June 2013 to July 2019″ [Source

“Free Basics also fits within two broader and interrelated trends in the digital industry, digital experiments on marginalized populations and data extraction. There is increasing evidence that vulnerable and disadvantaged populations, such as minority groups, refugees, and impoverished communities are prime, albeit largely nonconsenting subjects of digital experiments – be they designed to ‘help’ or surveil these communities (Latonero and Kift, 2018; Madianou, 2019; Mann and Daly, 2018). Data extraction, for its part, is central to the digital economy (Zuboff, 2019). It is key to building unique, rich datasets that train competitive algorithms, which are then generally used to connect businesses to customers.”

 

Access granted: Facebook’s free basics in Africa, April 22, 2020

 

“Anti-Colonialism has been economically catastrophic for India for decades. Why stop now?”

 

Facebook board member Marc Andreessen, February, 2016

Looking back momentarily, in 2015, Facebook announced that internet.org was operating in 11 countries, allowing about one billion people to access its services for free. [Source] On April 25, 2018, Mark Zuckerberg would clarify the actual number of users. In response to Facebook’s Q1 2018 earnings call Zuckerberg stated: “our Internet.org efforts have helped almost 100 million people get access to the internet who may not have had it otherwise”. [Source] This was up from 40 million users in November 2016, a 60 million increase in users in approximately 16 months.

Facebook’s capture of India has barely begun. In 2019, Facebook acquired the Indian eCommerce platform Meesho. Facebook also seeks to roll out its cryptocurrency – initially focused on funds transfers in the Indian market – in the coming months. Globalcoin is the new cryptocurrency “Libra” founded by Facebook, in conjunction with “Novi”, a digital wallet. “While Libra itself is a cryptocurrency that can be used to make purchases or gain access to services through Facebook, Calibra is the wallet that will be used to store Libra and whatever other forms of crypto the user may have, only this time, the wallet will no longer be known as Calibra, but as Novi… As part of the verification process, customers of Libra and Facebook will be required to upload a government-issued identification card.” [Bitcoin News, June 1, 2020] [Forbes, August 17, 2021: “Between Crypto, Libra, Stablecoins, And Digital Dollars, Congress Introduced 35 ‘Blockchain’ Bills’]

April 22, 2020: “If you wanted to know how much value Facebook sees in the emerging Indian market, this deal certainly provides some indication. After recent reports that Facebook was looking to acquire a stake in Indian internet provider Jio, The Social Network has now confirmed that it has purchased a majority stake in the Reliance-owned venture for a massive $US5.7 billion… the acquisition will provide Facebook with a new way into the Indian market, which it’s been looking to gain a foothold in for many years, with varying levels of success.” [Source]

 

India, and its 1.4 billion citizens, is the next key battleground for the tech giants, with both Facebook and Google both working to gain a foothold in the Indian market in order to expand their audience base, provide new business tools, and build revenue-generating partnerships that will facilitate significant opportunities to expand their respective empires… India is now the world’s second-largest smartphone market after China, while the number of internet users in the nation is expected to top 850 million by 2022. For comparison, the US is expected to reach around 300 million internet users at the same stage.” [Source]

September 6, 2017 video: “Facebook creates digital map showing where every human lives”:

 

The Colonization of Space & Skies

With Facebook’s growth slowing in the West, the corporation must diversify. August 17, 2020: “Today, the internet is estimated to have around four billion users. More than two billion of them use Facebook products. But growth is slowing, and the social network has its eyes firmly set on the three billion people without a connection as their hope for the future.” [Source]

On September 1, 2016, a SpaceX rocket exploded prior to its scheduled launch. Facebook had contracted SpaceX to deliver the first Internet.org satellite into orbit, in order to secure new internet customers in large portions of sub-Saharan Africa. This would be key in providing basic connectivity via Internet.org, to the entire world’s population. [Source] The Amos6 satellite was built by Israeli communications firm Spacecom Ltd., while owned and operated by Eutelsat, France.

In May 2019, the IEEE Spectrum reported that Facebook had established a subsidiary called PointView Tech, to develop “low-Earth-orbit satellites” under the codename Athena.

On February 12, 2020, Business Insider reported that Facebook was going forward with its plan to build a constellation of thousands of satellites with the first one launching into space in March 2020.

Last month, on September 3, 2020, Facebook launched its first satellite into orbit. A rocket encompassing “700,000 pounds of thrust” (made possible only with massive quantities of fossil fuels), successfully launched over French Guiana:

“The first satellite released into a 320-mile-high (515-kilometer) orbit by the Vega’s AVUM upper stage was Athena, a 304-pound (138-kilogram) spacecraft built by Maxar in California. Athena is a small experimental communications satellite for PointView Tech, a subsidiary of Facebook, that will test technologies that could be used in a future constellation of small satellites to provide global broadband Internet services. Athena is PointView Tech’s first satellite.”

 

September 3, 2030, Vega rocket deploys 53 satellites on successful return to flight mission, Spaceflight Now

September 3, 2020: Facebook launched its first satellite into orbit

At present, with approximately 2.7 – 3 billion users (stats differ), Facebook is closing in on almost half of the global population. Barriers include no access to China, with a population of approximately 1.4 billion citizens;  India, due to the fact that fewer than 20% of India’s citizens, in a population on par with China, have access to the Internet; and sovereign states that ban Facebook, recognizing that it serves as an instrument to empire for foreign interference and destabilization. Such targeted geopolitical hotspots include the sovereign nations of China, Iran, Syria, and North Korea (the majority of North Korean citizens do not access the Internet). This is in line with the threat of foreign and Western NGOs that serve Western foreign policy and capital. Consider Access Now, an arm of Avaaz (which led a leading role in the annihilation of Libya, as well as the attempted destruction of Syria), was created with the specific intent to destabilize Iran. [Link] (One can be certain that if Middle Eastern countries were attempting to overthrow Western states, with social media serving as a key apparatus, controlled by NGOs serving Iran, North Korea, Syria, etc. – social media would be blocked in our countries as well.)

Thus, to reach the global populace that remain off-limits, and to secure the foundation and expansion of 5G, that the “fourth industrial revolution” architecture is absolutely dependent upon, the race for satellites in space has begun. Although completely asinine, human centric and short-sighted, approximately 57,000 satellites are to be launched into space in this single decade. [This is explored in further detail later in this report.]

In tandem with industry’s servitude to planned obsolescence, coupled with the rapid acceleration of technology, satellites will eventually be far more important than subsea cables. In the not-so-distant future, (possibly the 6G era) sea cables may become altogether obsolete.

Next: Part III

 

Justin Trudeau’s Billion-Dollar Scandal Is a Story of Power, Branding, and Charity

Vice

July 22, 2020

By Justin Ling

 

“In Justin Trudeau, WE Charity had a prominent booster. In WE, Justin Trudeau had a powerful platform popular with young people.”

Prime Minister Justin Trudeau (right) along with WE co-founders, Craig (middle) and Marc Kielburger, WE Day Ottawa, November 9, 2016. MARKETWIRED PHOTO/WE Day

 

It’s Prime Minister Justin Trudeau’s summer scandal. He and his finance minister are under investigation from an ethics watchdog. Two Parliamentary committees have started investigating the affair and Trudeau will testify.

In the middle of it all is a $912 million contract, awarded without competition to the Canadian-founded WE Charity, a household name thanks to a powerful origin story that has morphed into a huge youth-oriented movement with celebrities like Meghan Markle and Prince Harry attached.

It’s an organization with close ties to the prime minister himself. The scandal unfurled as it was revealed Trudeau’s own family received large speaking fees from the organization and while Finance Minister Bill Morneau’s daughter worked at the charity.

“I made a mistake in not recusing myself,” Trudeau said.

Trudeau himself announced the Canada Student Service Grant program, which would award grants to students and youth for doing volunteer work amid the economic slowdown caused by the COVID-19 pandemic. WE would have earned between $19.5 million and $43.5 million for just running the program. WE has already withdrawn from its government contract with a promise to “return to its roots” of international development.

From the outside, it may seem like a very Canadian scandal: Money for a charity stymied by an alleged ethical lapse caused, in part, by the prime minister’s famous mother being paid to speak to legions of teens.

Dig a little deeper, and this scandal, Trudeau’s third such ethics investigation, says an awful lot about both his government and the WE organization.

VICE News reviewed hundreds of financial disclosure documents and internal presentation decks, consulted a forensic accountant regarding WE’s books, and spoke to several past employees about how the charity—and its less-understood corporate arm—does business.

As VICE News started asking questions about WE’s financials, WE announced it would be reorienting its charity and business divisions, acknowledging that its years of rapid expansion has led to a “organizational structure that is more complicated than it needs to be.”

At the centre of this scandal is the story of WE, a unique charitable-corporate hybrid, and its symbiotic relationship with the prime minister.

Friends in high places

The WE Charity origin story is the stuff of legend. A 12-year-old Craig Kielburger, per the WE account, was flipping through a newspaper in 1995 in search of the comics. He happened upon an article about a 12-year-old Pakistani labour rights activist, Iqbal Masih, who had been murdered.

“Craig convinced a handful of Grade 7 classmates that together they could make an impact, and WE Charity was born,” WE writes on their website. Soon, his older brother Marc was in on the family charitable business.

They called the organization Free the Children (it would be renamed WE Charity in 2016), and they set out to do the kind of altruistic development that was du jour in the late 1990s—building wells, schools, and clinics for the underprivileged in the Global South. On a tour of East Asia, Craig would cross paths with then-prime minister Jean Chretien, whom he challenged to take a stand against child slavery.

The inspiring story drove international attention, and donations. But international development is a saturated market—Oxfam, Unicef, World Vision, and a host of others have been doing this work for decades.

The Kielburgers pioneered a new way of financing their charitable efforts: ME to WE Social Enterprises. It would be, according to their website, “a new model to support the long-term charitable goals of WE Charity.” This related corporate entity would organize trips, sell sustainably made goods, run events, and donate much of its profits back to WE Charity.

For about $5,000, students could fly to various destinations in Central and South America, Africa, and South Asia and stay at WE ranches and facilities. The trips mixed the air of a sleepaway camp, focusing on team building and leadership, while also offering day trips where students would contribute to building schools or wells. WE would eventually start offering corporate retreats as well.

Those trips faced criticism familiar to other so-called “voluntourism” organizations—that poorer communities need investment and opportunity, not privileged children from North America and Europe to contribute their unskilled labour. WE brushed the criticism aside. “When done properly and in partnership with communities, trips can be beneficial,” its executive director once wrote.

ME to WE expanded to run WE Day, which blends stadium-sized motivational speaking tours with the vibe of a children’s day camp. Celebrity cameos have included Kendrick Lamar, the Dalai Lama, Martin Sheen and Al Gore. ME to WE opened shops, selling sustainably made goods. It opened WE Schools, which provided slickly made, development-minded curricula to teachers.

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An internal WE document.

 

WE’s stock rose steadily through the 2000s and early 2010s, and it incorporated its charity-corporate model in the United States and United Kingdom. Both Kielburgers were awarded the Order of Canada. It published books with contributions from Richard Gere and Oprah. 60 Minutes profiled the brothers.

The organization is not outwardly political. Its U.K. board of directors boasts a Liberal Democrat lord and a Conservative Member of Parliament. But in Justin Trudeau, it had an early champion. He appeared at the first-ever WE Day in 2007, when he was running for Parliament for the first time. He appeared again after he was elected in 2008, per a list compiled by iPolitics.

Just days after he spoke at WE Day Toronto 2012, Trudeau launched his bid to lead the Liberal Party of Canada. Craig Kielburger contributed $1,200, the maximum allowed, to Trudeau’s campaign.

When he became prime minister in 2015, one of Trudeau’s first public events was WE Day Ottawa.

Trudeau wasn’t the only one in the family joining WE Day. Trudeau’s partner, Sophie; mother, Margaret; and brother, Sacha, all spoke at various WE Days. Sophie Grégoire Trudeau even co-hosted a WE podcast. Canadaland and CBC reported that Me to We paid $312,000 for Margaret Trudeau’s appearances, and $40,000 for eight engagements with Sacha Trudeau. The prime minister was, according to the government, not paid for any of his appearances.

As Trudeau’s family became functional ambassadors for the organization, the government of Canada began an enthusiastic WE partnership.

Before his election, Ottawa had paid less than a million dollars in grants to WE. After Trudeau assumed office, that changed.

In 2016, Heritage Canada awarded WE Charity $1.5 million to participate in the lead-up to Canada’s 150th anniversary, as part of a program to “commemorate and celebrate historical figures, places, events, and accomplishments of national significance.” As part of that program, WE put out a video prominently featuring the prime minister himself.

VICE News asked if any Government of Canada money was spent on that ad. WE said it didn’t know.

“We are getting a significant number of requests from media at this time,” a spokesperson said. “While we remain committed to providing as much information as possible, we are still in the process of gathering and reviewing our internal records of contracts of years past in order to fully cooperate with various inquiries from official sources to which we are legally required to respond.”

When Canada Day rolled around, the Kielburger brothers were featured heavily at the Parliament Hill celebrations. Days later, at the WE-branded celebrations, Trudeau graced the stage.

Ottawa offered WE Charity non-competitive and sole-sourced contracts, too, for “management consulting” or “public relations services.”

Overall, the Government of Canada paid WE Charity and ME to WE more than $5.8 million.

On Wednesday, Finance Minister Morneau told a House of Commons committee that he and his family accepted invitations by WE to visit their high-end camps in Kenya and Ecuador. There, they lent a hand in building nearby schools. While the committee seized on some $40,000 in expenses that Morneau did not reimburse WE for, the trips say so much more about just how close WE and the Trudeau government really are.

A cash flow crunch

As WE became a household name for many, its finances showed signs it had expanded too fast.

In 2017, the Canadian arm of WE Charity posted a $3.8 million surplus, thanks to more than $45 million in annual donations and $10 million in private grants.

By 2019, though, the charity fell into the red, according to WE Charity’s unpublished audited financial statements provided to VICE News. Donations and grants stayed mostly flat, but spending rose rapidly. The charity posted a $2.3 million deficit, plus an additional $4 million in bank loans.

That has all the hallmarks of a “cash flow crunch,” says Kate Bahen, the managing director of Charity Intelligence, an organization devoted to analyzing the financials of Canadian charities. She obtained and analyzed WE Charity’s 2019 financial statements.

The Government of Canada was there to help, however. Three days after the WE Charity fiscal period ended in September 2019, Employment and Social Development Canada awarded it a $3 million grant.

It was the biggest contribution from the Canadian government to WE up to that point.

WE disagrees there was an issue with its finances. “WE is not experiencing a cash flow problem and it would be incorrect to say so,” a spokesperson said.

The spokesperson told VICE News that part of the problem came from WE’s own decision to shift its fiscal year. Until 2013, WE ended its fiscal year in March; then it moved to December; and finally, in 2018, it took the unusual step to align with the academic year, ending in August.

Bahen calls the frequency of that change “highly irregular.” WE acknowledges it makes it impossible to compare one year to the next—in 2018, WE posted a $400,000 deficit, but only over eight months, not 12.

WE says that, because of the shift in fiscal year, some $21 million in donations had to be deferred “from one fiscal year to another, to account for the fiscal year in which the program would occur,” the spokesperson explained. “Because of these larger deferrals, we had…run a deficit, on paper, in 2018 and 2019.”

The deficit was due to the fiscal year shift, they said, “not because of the financial health of the organization.”

Yet the shift happened in 2018. The 2019 year was a full 12 months. It’s not clear why WE would have to keep deferring revenue.

WE says the decision to shift the fiscal year was a decision taken by the board of directors. That board is now mostly gone.

Michelle Douglas, the former chair of WE Charity’s board, left earlier this year. In April, she tweeted skepticism of WE’s accounting of its impact abroad.

Of the 15 directors who sat on the boards of the Charity’s Canadian and American arms in 2018, just four remain. WE has told CBC that the new board was selected to “address issues such as diversity, inclusion, and range of competencies.” Douglas, a former member of the Canadian Forces who was purged from the ranks due to her sexuality, said most of the board had resigned or been replaced. The new chair of the Canadian board is Greg Rogers, formerly with Toronto Catholic District School Board.

Even with its back-to-back deficits, WE is not about to go bankrupt. Part of the financial health of the organization is its real estate holdings, totalling nearly $50 million across North America, including a sprawling Arizona ranch and a much-celebrated, newly-renovated office in Toronto’s Corktown, where it plans to keep expanding. Abroad, WE owns a constellation of properties through local corporations.

“All real estate purchases were made possible by targeted gifts from donors who believed that owning its own facilities would make WE more sustainable and effective in the long term,” WE wrote to VICE News. On top of savings on rent, WE says it serves as a nest egg that provides “long-term financial stability and a value fiscal reserve to underpin its operations.”

Several of those properties, however, still carry mortgages. Those mortgages require that WE maintains enough profit to comfortably cover the payments. (“One of the covenants of the mortgage provisions is that WE Charity generates positive EBITDA [Earnings before interest, taxes, depreciation, and amortization] to cover 1.3 times the mortgage payments in the fiscal year,” WE wrote.)

WE failed to meet that condition in both 2018 and 2019, and had to seek a specific waiver to avoid breaching their mortgage agreements.

“If our fiscal year end was either October 31 or December 31, this would not have been an issue; there would have been no ‘deficit’ and/or need for a waiver,” WE said. “This was simply an operational decision that we made consciously and still support.”

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An internal WE powerpoint slide.

 

This was all before the COVID-19 pandemic hit. Real estate values took a beating, international travel was shut down, and WE Day 2020, a massive revenue source for the organization, was cancelled. Sources told the Toronto Star that donations had slowed significantly, and WE started mass layoffs.

In April, a lifeline appeared. The Trudeau government was looking to incentivize volunteer work for students who may have lost jobs and internships due to the global pandemic—the Canada Student Service Grant would award them between $1,000 and $5,000.

Exactly who proposed WE to run the program is still a matter of debate. Trudeau says it was the bureaucracy who suggested the organization administer the program. WE initially suggested it was Trudeau’s office who first offered them the contract, but later recanted that story.

Privy Council Clerk Ian Shugart, the head of Canada’s civil service, told a parliamentary committee Tuesday that the government did not kick the tires on WE’s financials before awarding them the contract. “To the best of my knowledge, officials did not engage in detailed scrutiny of the financial affairs of the organization,” he said. “No financial flags were raised through this process about the WE Charity.”

WE would have received between $19.5 million and $43.5 million of the $912 million program, which would have gone a long way towards addressing their increasing debt load and decline in donations.

The willingness to go with WE is curious. The organization encourages volunteer work, through WE Schools and WE Day, but largely by encouraging students to organize and execute work on their own. Many other charities like Kiwanis, the Lion’s Club, and Volunteer Canada all either link up with local organizations or have existing infrastructure in communities and schools.

WE’s power, however, is in the branding.

‘We brought them to WE Day’

A page of WE’s website, advertising Marc Kielburger as a paid speaker, touts his insights into “purposeful and profitable business strategies.” The page, which has since been updated to remove that language, boasts that Marc can help teach strategies to “inspire brand fanatics to stay loyal to you, your company, and your cause (and) add a halo effect to your product.”

That halo effect is core to WE’s strategy.

WE lets its partners co-brand international development projects, grace the stage at the ebullient WE Day celebrations, and even help craft school curricula. All for a fee.

The corporate arm of WE does not proactively publish corporate financial information. But internal PowerPoint presentations provided by a former employee reveal that by summer 2017, ME to WE boasted some 206 active partnerships with an annual revenue of $47.5 million.

Of hundreds of sponsors, just 20 large sponsors comprised nearly 90 percent of ME to WE’s revenue, including insurance vendor Allstate, RBC bank, movie chain Cineplex, Microsoft, accounting firm KPMG, and resource companies PotashCorp and Teck Resources.

WE insists WE Day and WE Schools are empowering and educational. To potential sponsors, however, WE is pretty blunt that it offers a big branding opportunity.

In an internal pitch presentation, WE said its youth-oriented programs “improve partners’ brand reputation particularly by increasing consumer perception of partners’ investment in their local community.” WE further suggested that partnerships “can drive consumer exploration, consideration, and purchase of products and services.”

Internal polling of students and parents about its corporate-branded in-school programs bragged that “60 percent of (WE) teens spoke positively about the company with their parents.”

The internal polling suggests that WE Schools and WE Day also pushed teens to complete a “social action”—such as “connected with an Allstate agent in my community,” “bought a Surface [tablet] or other Microsoft product,” and “used Skype”—yet most had no clear social component whatsoever. The only non-corporate examples listed were “learned more about computer science and coding” and “took action to live more sustainably (i.e., conserving water, reducing waste).”

1595445303308-Screen-Shot-2020-07-22-at-112925-AM

An internal WE document.

 

WE’s programs are present in some 18,000 schools throughout North America. WE Day, meanwhile, engrossed attendees with its high production value, socially conscious messaging, and big-name guests.

“Any time I wanted to sign a new company, we brought them to WE Day,” a former employee told Canadaland last year, for a series of stories about WE’s corporate partnerships and its work in schools across North America. (Disclosure: I contributed some reporting and editing to Canadaland on those stories, and am relying on some of the information I learned for this story.)

The corporate branding is obvious, however.

At WE Days, students may watch short documentaries about their corporate sponsors. One video played at WE Day 2017 showed a student shopping at a Walgreens, encouraging her peers to purchase WE-branded goods at the retail giant. WE Day Montreal this year was co-branded by seven companies, including KPMG and steakhouse chain The Keg.

These partnerships aren’t cheap.

A pitch deck prepared for household goods company Unilever suggested partnerships starting at $800,000 to get co-branding at WE Schools, with add-ons that could have brought the total value of the deal to more than $4 million. For that money, Unilever would get a six-minute onstage segment at WE Day New York, involvement in a national schools speaking tour, which allows for “exposure to the full student body,” and a redrafting of the WE Schools program to ensure a “stronger tie-in to (Unilever’s Sustainable Living Plan).”

Some partners are more controversial than others.

“WE Charity has a policy to carefully review potential corporate funders,” a spokesperson said. Resource extraction companies for example, “provide critical inputs for global industries such as food production and infrastructure development.”

Canadian oil sands company Teck Resources contributed $400,000 to ME to WE in 2017 that helped buy a national battery recycling program in Canadian schools.

PotashCorp, a resource extraction company and former Crown corporation, was a sponsor of WE for five years, contributing $1 million in 2017 alone. This, even as the company faced criticism for extracting hundreds of millions of dollars of natural resources in occupied Western Sahara. “We do not see how the association with a company that aids and abets in the occupation of Western Sahara, resulting in tremendous human suffering, relates to the views and values of Free the Children,” reads a 2013 letter from the Western Sahara Resource Watch. PotashCorp and WE remained partners until the company merged with a rival in 2017.

WE says its partnership with PotashCorp “enabled farmers in developing countries to provide 15 million meals.”

WE also partnered with Dow Chemical to help middle and high school students “develop solutions to the world’s largest sustainability issues.” The curriculum prepared by WE suggests teachers ask students questions like, “How do Dow scientists approach problems?”

WE told VICE News that Dow is “ranked as one of the top companies in terms of sustainability performance,” pointing to the fact that it was listed as part of the Dow Jones Sustainability World Index for the 20th year.

The U.S. arm of WE Charity raised $5.3 million from Valeant Pharmaceuticals—now Bausch Health—seemingly in support of the Passion to Heal program, which sent American dermatologists to Kenya and India to provide skincare to those in need. The program came just after Valeant was accused of inflating drug prices by as much as 3,000 percent, and just before its executives were being charged with running a sprawling fraud scheme.

These PowerPoints themselves note the “challenges” present in their corporate relationships: The list included “sacrifices to WE program integrity.”

Last week, the company announced that WE Schools would shift to a “digital-only format.”

A corporate web

For its ingenious model of charitable giving, WE’s labyrinthine corporate structure makes it a difficult organization to untangle. When you begin pulling it apart, questions remain over just how effective an organization it truly is.

The organization’s own material suggests the structure is simple: There’s the charity, WE Charity, and there’s the company, ME to WE. Yet even WE has a hard time telling them apart. It strenuously denied that WE Charity had ever paid Margaret Trudeau for her speaking engagements, only to later admit it had cut her a $7,500 cheque in 2017. WE says it was an accounting error.

On Wednesday, Global News revealed that the Canada Student Service Grant contract was actually awarded to the WE Charity Foundation, not WE Charity itself. It’s not clear why the Foundation was incorporated at all, aside from an oblique reference in a 2018 financial statement about its goal “to promote the efficiency and effectiveness of other registered charities by providing and maintaining facilities to house their operations.” Global has reported it is primarily used to hold real estate.

ME to WE, meanwhile, is actually owned by a holding company, and it, in turn, owns five subsidiaries that run various aspects of its business.

Its Russian nesting doll structure aside, ME to We claims that, by donating 90 percent of its profit—$9.4 million between 2016 and 2019, WE says—it finances WE Charity’s important work.

Drill down on those numbers, however, and it’s not so clear-cut.

For starters, lots of money flows in the opposite direction. The charity actually paid its corporate arm $7 million over those three years. WE says it’s “largely due to an increase in donor trips, which resulted in a significant increase in donations to WE Charity.”

It means that the net transfer of funds between ME to WE to WE Charity over those three years is closer to $2 million.

What’s more, not all that money is cash contributions. In 2019, WE Charity reported nearly $5 million in contributions from ME to WE. Of that, more than $3.5 million is in-kind donations, such as “travel and leadership training services,” promotional goods, rent, and the purchase of books. ME to WE sells these things to WE Charity “at or below wholesale prices.” WE reports the dollar value of those goods and services.

WE insists that focusing on those figures is incorrect. “The holistic social good created by ME to WE Social Enterprise is clear,” a spokesperson said. At the same time, as Bahen notes, “ME to WE overstates how much it contributes to WE Charity.”

According to a libel notice sent to Canadaland, WE has said the reason for ME to WE is “due to the structure of the Canadian tax code limiting the ability of charities or foundations to engage in commercial enterprises to raise funds for their cause.”

Yet, in the U.S., ME to WE is also a registered charity. It’s called the ME to WE Foundation. (Not to be confused with the Canadian ME to WE Foundation, or the WE Charity Foundation.)

It’s not clear what differentiates the two U.S. entities. The U.S. WE Charity reports $33 million in revenue, and its audited financial statements are posted to the WE website; while the U.S. ME to WE Foundation reports some $10 million, and its financials are not posted. Both share significant overlap in their mandate and donors. Victor Li, WE Charity’s chief financial officer, is a director of both charities.

WE says the foundation is responsible for “domestic WE Schools & WE Day activities supporting student service-learning programs in schools and International development activities to support education, clean water, healthcare, food security, and alternative income programs.”

The foundation reports very little overseas spending.

Garbage bag company Glad announced in 2018 that anyone using its chosen hashtag or buying specific trash bags would “trigger a donation to WE Charity,” capped at $315,000. Yet according to contracts filed with state regulators and obtained by VICE News, the funds were paid to the ME to WE Foundation, not WE Charity.

WE insists that “the ME to WE Foundation has helped to provide millions of dollars of funding to WE Charity over the years.”

Yet, over the most recent two years for which there is information, it was WE Charity that made a huge contribution to the ME to WE Foundation. The charity gave nearly $400,000 to the foundation in 2016 and another $1.25 million in 2017, while only $100,000 in contributions from the foundation to the charity were reported over the same time.

So much of WE’s branding is wrapped up with its overseas work. Yet, in recent years, WE’s Canadian and U.S. charities reported that just about a third of their overall spending went to international development—about $35 million, including administrative costs.

Still, WE’s holistic vision for international development—which includes funding clean water, food security, education, healthcare, and economic opportunity—has done good abroad. It has even attracted other, smaller, charities.

In its 2017 financial statements, WE Charity reported it, by mutual agreement, “took control” of Imagine 1 Day, another charity “providing children in Ethiopia with access to quality education.” As part of the agreement, WE Charity received $10 million from the organization, with the stipulation that “the amount transferred is to be used towards initiatives in Ethiopia.”

Normally, such a transfer would be considered a “restricted” donation—meaning the contribution could only be used for a specific purpose for which it was gifted. That’s how WE accepts its real estate gifts.

The $10 million however, was included in a general line item on the charity’s financial statements as unrestricted contributions.

Per its financial disclosures and statement to VICE News, some $6.8 million of Imagine 1 Day’s assets have been absorbed into WE Charity to date. But not all of that money has gone to Ethiopia.

“$4.2 million has been spent in support of projects and programming in Ethiopia, $1.2 million has been transferred back to Imagine1Day for targeted core operations, and $1.4 million has been spent on WE Charity’s support and integration of Ethiopia into WE,” a spokesperson said. That last figure has included staff salaries in Canada “to manage program and project design support, monitoring and evaluation, and other management expenses.” It has also covered travel costs between Ethiopia to Toronto.

Asking tough questions of WE

WE, like any multi-million dollar charitable organization, especially one that benefits from tax-exempt status, deserves scrutiny.

In 2019, Canadaland did exactly that. It asked questions about WE’s corporate partners, its education programming, and allegations that it has a “toxic” workplace culture. WE provided lengthy responses to those questions, but also started proceedings to sue the media company for libel in litigant-friendly Manitoba.

Part of the claim sent by WE’s lawyers to Canadaland alleges the company showed malice “by misrepresenting our clients as litigious.” (WE had previously sued now-defunct Saturday Night magazine, which settled in 2000.)

WE has, this week, demanded an apology from Postmedia News and Toronto Sun columnist Brian Lilley, after they ran a series of stories taking a critical look at WE’s real estate holdings.

Even Bahen, who has delved deep into WE’s financials, has earned herself a threatening letter from WE. “We are respectfully asking you to please stop making incorrect, misleading, and incomplete statements when we have repeatedly provided you with accurate information,” reads the letter.

When VICE News sent multiple requests for comment to WE, it initially heard back from their lawyer, Howard Winkler, demanding that “you disclose to our clients for response any purported statements of fact or allegations you intend to publish of and concerning them which contain a negative innuendo.” Later, it provided lengthy and detailed responses to VICE News’ questions.

After Canadaland ran critical stories about WE, including its attempt to discourage critical coverage, curious campaigns to discredit the news outlet sprang up.

Op-eds popped up in U.S. publications, calling Canadaland “fake news.” Around the same time, a deluge of tweets, all with similar messages, poured in from a slew of accounts. (Those accounts are all now suspended for violating Twitter’s rules.) Some of this campaign appeared to be linked to a Republican consulting firm, according to Canadaland.

Private investigators, hired by one of WE’s law firms, also conducted background checks on Canadaland publisher Jesse Brown and reporter Jaren Kerr, according to the outlet.

VICE News asked WE if it ever paid for positive news coverage or social media campaigns to target its critics. WE came back, asking for specific examples, “as we are unclear and require context,” a spokesperson wrote. VICE News tried again, asking pointedly if WE had ever paid writers to pen columns or editorials without disclosing their funding, or if it had ever run an “astroturf” campaign using social media bots or fake accounts.

WE refused to answer. “WE Charity has engaged several leading companies to help with communication over the years,” a spokesperson wrote. “WE Charity has sought further clarification and/or any examples regarding this question without success. If there are specific examples of note, we would be pleased to respond and provide context.”

A friend in need is a friend, indeed

From its inception, WE has worked hard to cultivate an ethos around itself. To great effect, it has parlayed its commitment to international development, volunteerism, and social awareness. In the process, it has brought onboard an array of multi-billion dollar partners to finance its operations.

At its core, WE offered brands a chance to tap into a network of hyper-engaged, well-intentioned youth. The Faustian bargain meant that WE’s millions in donations would build clinics and schools half a world away, in exchange for advertising products and services to a captive, and otherwise difficult to reach, audience.

Allstate and Dow Chemical couldn’t otherwise tell schoolchildren of their community programs or sustainability efforts. Even if they could, there is little chance the students would much care.

WE is a perfect vehicle for exactly that kind of work.

Justin Trudeau understood that. His commitment to volunteering is undeniable, dating back to his time with youth program Katimavik. Equally undeniable is his mastery at winning over young voters, or soon-to-be voters. The 18-to-34 voting block is the only one Trudeau managed to carry in both his 2015 and 2019 electoral victories, according to pollster Ipsos.

This story is not about who got rich. It’s about how an organization that has been integral to the prime minister’s personal brand was selected for a program that it did not appear to be best-suited to run, even amid serious questions over its own financial structure and corporate practises.

Next week, the Kielburger brothers are expected to testify before a House of Commons committee.

Shortly after this story was published, Trudeau agreed to testify as well.

 

[“Justin Ling is an investigative journalist who has worked across the country, focusing on stories and issues undercovered or misunderstood. For the past year, he has been covering the investigation into Bruce McArthur. His forthcoming book on the case will be published by McClelland & Stewart in early 2020.?”]

Additional research: An extensive thread on WE by Cory Morningstar, Wrong Kind of Green:

A 100 Trillion Dollar Storytelling Campaign

A 100 Trillion Dollar Storytelling Campaign

October 6, 2019

By Cory Morningstar

 

The Manufacturing of Greta Thunberg – for Consent series has been written in two volumes.

[Volume I: ACT IACT IIACT IIIACT IVACT VACT VIAddenda I] [Book form]

[Volume II: An Object Lesson In SpectacleACT IACT IIACT IIIACT IVACT V • ACT VI] [ACTS VIII & IX forthcoming]

• A 100 Trillion Dollar Storytelling Campaign [A Short Story] [Oct 2 2019]

• The Global Climate Strikes: No, this was not co-optation. This was and is PR. A brief timeline [Oct 6 2019]

 

 

“To even embark on a strategy of rebuilding and realization-to renew a liberating vision of justice and human rights – we must be clear about the strengths of state power and be prepared to defend ourselves against that power. The repressive apparatus is powerful, with its fingers stretched into every crevice or crack in the state’s hegemony it can find.”

 

— Marilyn Buck

 

“They put your mind right in a bag, and take it wherever they want.”

 

— Malcolm X

 

We Mean Business, April 2019 Newsletter

We Mean Business, April 2019 Newsletter

 

We must learn how the unprecedented wealth accumulation among the very few ends up protected by layers and layers of moneyed social institutions co-ordinating to perpetuate the system, while progressively oppressive financial pressure and state violence against the already oppressed keep herding people into the capitalist framework. When we face the sad reality of the public embracing policies that allow the powerful minorities to exploit and subjugate them over and over, what we need is not a popular mobilization guided by vague slogans easily subsumed by the imperial framework. Such a method would lead to draconian enforcement of corporate “solutions” according to their definition of “problems”. It is a recipe for bringing about a fascist order. What we need is openness and willingness to learn how we are domesticated by the authoritarian framework so that the actions are guided by the interests of the people in forming a society that allows our true liberation in a mutually respectful and harmonious manner.”

— Hiroyuki Hamada, artist

 

On August 20, 2018, Ingmar Rentzhog, the founder and CEO of We Don’t Have Time posted the “lonely girl” tweet. The tweet featured Greta Thunberg. This was the first day of her climate strike. She sat on a sidewalk and said nothing beside a sign. Just two months prior, social media accounts had been created in her name. Rentzhog, whose tech corporation is partnered with Al Gore’s Climate Reality Project, tagged five Twitter accounts: Greta Thunberg, Zero Hour (youth movement), Jamie Margolin (the teenage founder of Zero Hour), Al Gore’s Climate Reality Project, and the People’s Climate Strike Twitter account.

The third person to respond to Rentzhog’s tweet was We Mean Business co-founder Callum Grieve. Grieve responded to Greta with a personal message adding the hashtag #WeDontHaveTime. We Mean Business represents 477 investors with 34 trillion USD in assets. [July 4, 2019] The founding partners of We Mean Business are BSR, CDP, Ceres, The B Team, The Climate Group, The Prince of Wales’s Corporate Leaders Group (CLG), and the WBCSD. Together, these organizations represent the most powerful – and ruthless – corporations on the planet, groups salivating to unleash 100 trillion dollars to fuel the fourth industrial revolution. To save a global economic system teetering on collapse.

September 22, 2019: "Rebooting the entire world and creating a new economy", We Mean Business Twitter account

September 22, 2019: “Rebooting the entire world and creating a new economy”, We Mean Business Twitter account

 

The Climate Group, co-founder of We Mean Business. July 19, 2018, #WeDontHaveTime hashtag, tagged: This Is Zero Hour

The Climate Group, co-founder of We Mean Business. July 19, 2018, #WeDontHaveTime hashtag, tagged: This Is Zero Hour

 

Grieve is the co-founder and director of Counter Culture, a brand development firm specializing in behavioural change campaigns and storytelling. He created Climate Week NYC for The Climate Group which launched in 2009. He has also coordinated high-level climate change communications campaigns and interventions for the United Nations, the World Bank Group, and several Fortune 500 companies. He also manages the Every Breath Matters campaign founded by Christiana Figueres, the former UNFCCC executive secretary credited with the Paris Agreement.

In response to the Thunberg tweet, Grieve added the following accounts to Rentzhog’s original tweet: The Climate Museum, Youth Climate March LA, This is Zero Hour Ft. Lauderdale, Greenpeace International, and the UNFCCC, the “official Twitter account of UN Climate Change”.

[Further reading: ACT IV: They Mean Business]

Suffice to say that tweet was code for “it’s started”. Covered by media on day one, within 12 days Thunberg would be featured in The Guardian. The rest is history.

The NGOs and foundations learned how to “herd cats” successfully for the People’s Climate March in September 2014, but never in their wildest dreams could they have imagined that in September 2019 they would so easily herd millions.

September 30, 2019: We Mean Business Post-Climate Week Newsletter

September 30, 2019: We Mean Business Post-Climate Week Newsletter

 

On September 25, 2019, the United Nations answered the global strikes with the call for a Global Green New Deal. It is quite fascinating that none of the groups and leading proponents who have mobilized the populace to demand a “Green New Deal” are sharing the UN announcement with the corresponding 201-page report. Perhaps it is because with this report, in which the word “growth” appears 392 times, it will be difficult to convince a populace that this is anything but what it actually is – a desperate attempt to save the global capitalist economic system destroying our planet.

UN calls for ‘Global Green New Deal’ to boost world economy:

“In a fresh report, the UN trade, investment and development agency (UNCTAD) called for countries to join forces and enable trillions of dollars in public sector investments to help reboot the global economy… What is needed, he told journalists, is to apply the same ambitious model used in the United States to overcome the Great Depression in the 1930s and apply it “at a global scale”… Looming global recession… UNCTAD’s flagship Trade and Development report painted a bleak picture of the global economic outlook, warning that the world risks slumping into recession next year… Even ignoring the worst downside risks, the report projected that global growth would fall to 2.3 percent this year from 3.0 percent in 2018, cautioning that global recession in 2020 was now “a clear and present danger“. [Emphasis added]

Even the reference to “climate” within the report is recognized as both a means and justification for global growth. (“A climate for change: The case for a global green expansion”)

One must wonder when the marchers and strikers will be notified.

 

“It is impossible for capitalism to survive, primarily because the system of capitalism needs some blood to suck. Capitalism used to be like an eagle, but now it’s more like a vulture. It used to be strong enough to go and suck anybody’s blood whether they were strong or not. But now it has become more cowardly, like the vulture, and it can only suck the blood of the helpless. As the nations of the world free themselves, the capitalism has less victims, less to suck, and it becomes weaker and weaker. It’s only a matter of time in my opinion before it will collapse completely.”

 

— Malcolm X

 

Volume I:

ACT I: The Political Economy of the Non-Profit Industrial Complex [https://bit.ly/2XkVrTR]

ACT II: The Inconvenient Truth Behind Youth Co-optation [https://bit.ly/2VibAYp]

ACT III: The Most Inconvenient Truth: “Capitalism is in Danger of Falling Apart” [https://bit.ly/2tBHp2B]

ACT IV: The House is On Fire! & the 100 Trillion Dollar Rescue [https://bit.ly/2TZyUKd]

ACT V: The Green New Deal is the Trojan Horse for the Financialization of Nature [https://bit.ly/2TZyOlP]

ACT VI: A Decade of Social Manipulation for the Corporate Capture of Nature [Crescendo] [https://bit.ly/2U7YBbx]

Addenda I: The Branding of Alexandria Ocasio-Cortez — By Any Means Necessary [https://bit.ly/2kpDDIv]

Volume I in book form: https://amzn.to/2kV6Jj9

Volume II:

An Object Lesson In Spectacle [An introduction to Volume II] [https://bit.ly/2kKLAZc]

ACT I: A Design to Win — A Multi-Billion Dollar Investment [https://bit.ly/2mjmYXF]

ACT II: Controlling the Narrative [https://bit.ly/2msdlpP]

ACT III: To Plunder What Little Remains: It’s Going To Be Tremendous [https://bit.ly/2m61flO]

ACT IV: They Mean Business [https://bit.ly/2mkPZSP]

ACT V: The Behavioural Change Project “To Change Everything” [https://bit.ly/2mr3pwL]

ACT VI: Natural Climate Manipulations [https://bit.ly/2MjT1zZ] [ACT VII forthcoming]

 

 

[Cory Morningstar is an independent investigative journalist, writer and environmental activist, focusing on global ecological collapse and political analysis of the non-profit industrial complex. She resides in Canada. Her recent writings can be found on Wrong Kind of Green, The Art of Annihilation and Counterpunch. Her writing has also been published by Bolivia Rising and Cambio, the official newspaper of the Plurinational State of Bolivia. You can support her independent journalism via Patreon.]