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A 100 Trillion Dollar Storytelling Campaign

A 100 Trillion Dollar Storytelling Campaign

October 6, 2019

By Cory Morningstar

 

“To even embark on a strategy of rebuilding and realization-to renew a liberating vision of justice and human rights – we must be clear about the strengths of state power and be prepared to defend ourselves against that power. The repressive apparatus is powerful, with its fingers stretched into every crevice or crack in the state’s hegemony it can find.”

 

— Marilyn Buck

 

“They put your mind right in a bag, and take it wherever they want.”

 

— Malcolm X

 

We Mean Business, April 2019 Newsletter

We Mean Business, April 2019 Newsletter

 

We must learn how the unprecedented wealth accumulation among the very few ends up protected by layers and layers of moneyed social institutions co-ordinating to perpetuate the system, while progressively oppressive financial pressure and state violence against the already oppressed keep herding people into the capitalist framework. When we face the sad reality of the public embracing policies that allow the powerful minorities to exploit and subjugate them over and over, what we need is not a popular mobilization guided by vague slogans easily subsumed by the imperial framework. Such a method would lead to draconian enforcement of corporate “solutions” according to their definition of “problems”. It is a recipe for bringing about a fascist order. What we need is openness and willingness to learn how we are domesticated by the authoritarian framework so that the actions are guided by the interests of the people in forming a society that allows our true liberation in a mutually respectful and harmonious manner.”

— Hiroyuki Hamada, artist

 

On August 20, 2018, Ingmar Rentzhog, the founder and CEO of We Don’t Have Time posted the “lonely girl” tweet. The tweet featured Greta Thunberg. This was the first day of her climate strike. She sat on a sidewalk and said nothing beside a sign. Just two months prior, social media accounts had been created in her name. Rentzhog, whose tech corporation is partnered with Al Gore’s Climate Reality Project, tagged five Twitter accounts: Greta Thunberg, Zero Hour (youth movement), Jamie Margolin (the teenage founder of Zero Hour), Al Gore’s Climate Reality Project, and the People’s Climate Strike Twitter account.

The third person to respond to Rentzhog’s tweet was We Mean Business co-founder Callum Grieve. Grieve responded to Greta with a personal message adding the hashtag #WeDontHaveTime. We Mean Business represents 477 investors with 34 trillion USD in assets. [July 4, 2019] The founding partners of We Mean Business are BSR, CDP, Ceres, The B Team, The Climate Group, The Prince of Wales’s Corporate Leaders Group (CLG), and the WBCSD. Together, these organizations represent the most powerful – and ruthless – corporations on the planet, groups salivating to unleash 100 trillion dollars to fuel the fourth industrial revolution. To save a global economic system teetering on collapse.

September 22, 2019: "Rebooting the entire world and creating a new economy", We Mean Business Twitter account

September 22, 2019: “Rebooting the entire world and creating a new economy”, We Mean Business Twitter account

 

The Climate Group, co-founder of We Mean Business. July 19, 2018, #WeDontHaveTime hashtag, tagged: This Is Zero Hour

The Climate Group, co-founder of We Mean Business. July 19, 2018, #WeDontHaveTime hashtag, tagged: This Is Zero Hour

 

Grieve is the co-founder and director of Counter Culture, a brand development firm specializing in behavioural change campaigns and storytelling. He created Climate Week NYC for The Climate Group which launched in 2009. He has also coordinated high-level climate change communications campaigns and interventions for the United Nations, the World Bank Group, and several Fortune 500 companies. He also manages the Every Breath Matters campaign founded by Christiana Figueres, the former UNFCCC executive secretary credited with the Paris Agreement.

In response to the Thunberg tweet, Grieve added the following accounts to Rentzhog’s original tweet: The Climate Museum, Youth Climate March LA, This is Zero Hour Ft. Lauderdale, Greenpeace International, and the UNFCCC, the “official Twitter account of UN Climate Change”.

[Further reading: ACT IV: They Mean Business]

Suffice to say that tweet was code for “it’s started”. Covered by media on day one, within 12 days Thunberg would be featured in The Guardian. The rest is history.

The NGOs and foundations learned how to “herd cats” successfully for the People’s Climate March in September 2014, but never in their wildest dreams could they have imagined that in September 2019 they would so easily herd millions.

September 30, 2019: We Mean Business Post-Climate Week Newsletter

September 30, 2019: We Mean Business Post-Climate Week Newsletter

 

On September 25, 2019, the United Nations answered the global strikes with the call for a Global Green New Deal. It is quite fascinating that none of the groups and leading proponents who have mobilized the populace to demand a “Green New Deal” are sharing the UN announcement with the corresponding 201-page report. Perhaps it is because with this report, in which the word “growth” appears 392 times, it will be difficult to convince a populace that this is anything but what it actually is – a desperate attempt to save the global capitalist economic system destroying our planet.

UN calls for ‘Global Green New Deal’ to boost world economy:

“In a fresh report, the UN trade, investment and development agency (UNCTAD) called for countries to join forces and enable trillions of dollars in public sector investments to help reboot the global economy… What is needed, he told journalists, is to apply the same ambitious model used in the United States to overcome the Great Depression in the 1930s and apply it “at a global scale”… Looming global recession… UNCTAD’s flagship Trade and Development report painted a bleak picture of the global economic outlook, warning that the world risks slumping into recession next year… Even ignoring the worst downside risks, the report projected that global growth would fall to 2.3 percent this year from 3.0 percent in 2018, cautioning that global recession in 2020 was now “a clear and present danger“. [Emphasis added]

Even the reference to “climate” within the report is recognized as both a means and justification for global growth. (“A climate for change: The case for a global green expansion”)

One must wonder when the marchers and strikers will be notified.

 

“It is impossible for capitalism to survive, primarily because the system of capitalism needs some blood to suck. Capitalism used to be like an eagle, but now it’s more like a vulture. It used to be strong enough to go and suck anybody’s blood whether they were strong or not. But now it has become more cowardly, like the vulture, and it can only suck the blood of the helpless. As the nations of the world free themselves, the capitalism has less victims, less to suck, and it becomes weaker and weaker. It’s only a matter of time in my opinion before it will collapse completely.”

 

— Malcolm X

 

Volume I:

ACT I: The Political Economy of the Non-Profit Industrial Complex [https://bit.ly/2XkVrTR]

ACT II: The Inconvenient Truth Behind Youth Co-optation [https://bit.ly/2VibAYp]

ACT III: The Most Inconvenient Truth: “Capitalism is in Danger of Falling Apart” [https://bit.ly/2tBHp2B]

ACT IV: The House is On Fire! & the 100 Trillion Dollar Rescue [https://bit.ly/2TZyUKd]

ACT V: The Green New Deal is the Trojan Horse for the Financialization of Nature [https://bit.ly/2TZyOlP]

ACT VI: A Decade of Social Manipulation for the Corporate Capture of Nature [Crescendo] [https://bit.ly/2U7YBbx]

Addenda I: The Branding of Alexandria Ocasio-Cortez — By Any Means Necessary [https://bit.ly/2kpDDIv]

Volume I in book form: https://amzn.to/2kV6Jj9

Volume II:

An Object Lesson In Spectacle [An introduction to Volume II] [https://bit.ly/2kKLAZc]

ACT I: A Design to Win — A Multi-Billion Dollar Investment [https://bit.ly/2mjmYXF]

ACT II: Controlling the Narrative [https://bit.ly/2msdlpP]

ACT III: To Plunder What Little Remains: It’s Going To Be Tremendous [https://bit.ly/2m61flO]

ACT IV: They Mean Business [https://bit.ly/2mkPZSP]

ACT V: The Behavioural Change Project “To Change Everything” [https://bit.ly/2mr3pwL]

ACT VI: Natural Climate Manipulations [https://bit.ly/2MjT1zZ]

[ACT VII forthcoming]

 

 

[Cory Morningstar is an independent investigative journalist, writer and environmental activist, focusing on global ecological collapse and political analysis of the non-profit industrial complex. She resides in Canada. Her recent writings can be found on Wrong Kind of Green, The Art of Annihilation and Counterpunch. Her writing has also been published by Bolivia Rising and Cambio, the official newspaper of the Plurinational State of Bolivia. You can support her independent journalism via Patreon.]

The Manufacturing of Greta Thunberg – for Consent: They Mean Business [Volume II, Act IV]

The Manufacturing of Greta Thunberg – for Consent: They Mean Business [Volume II, Act IV]

September 17, 2019

By Cory Morningstar

 

The Manufacturing of Greta Thunberg – for Consent series has been written in two volumes.

[Volume I: ACT IACT IIACT IIIACT IVACT VACT VIAddenda I] [Book form]

[Volume II: An Object Lesson In SpectacleACT IACT IIACT IIIACT IVACT V] [ACTS VI & VII forthcoming]

 

 

We Mean Business

Above: On February 20, 2019, We Mean Business promoted the “It’s Going to Be Tremendous” podcast series via its Twitter account. The podcast series co-hosted by Christiana Figueres features interviews with We Mean Business CEO Nigel Topping, Greta Thunberg and Jane Goodall. Funding for Global Optimism is provided by We Mean Business.

The founding partners of We Mean Business are Business for Social Responsibility (BSR) (full membership and associate members list), CDP, Ceres, The B Team, The Climate Group, The Prince of Wales’s Corporate Leaders Group (CLG) [1], and the World Business Council for Sustainable Development (WBCSD). Together, these organizations represent the most powerful – and ruthless – corporations on the planet, groups salivating to unleash 100 trillion dollars to fuel the fourth industrial revolution.

We Mean Business represents 477 investors with 34 trillion USD in assets. [July 4, 2019]

Above: The We Mean Business co-founders

Nigel Topping is the CEO of the We Mean Business Coalition, a founding member of the We Mean Business board, as well as the former executive director of CDP (formerly Carbon Disclosure Project). CDP is “a global NGO which has brought together 655 of the world’s investors, representing assets under management of over $78 trillion, to engage with over 6000 of the largest public corporations on the business implications of climate change.” [Source] ClimateWorks [Act I] shares the physical address, inclusive of suite, of both the CDP (West, Americas) and the Climate Policy Initiative (CPI). [235 Montgomery Street, Suite 1300, San Francisco, CA 94104][CPI Website][CDP website]

Topping also serves on the boards of several institutions, including the Science-Based Targets Initiative, the Energy Transitions Commission, the Grantham Institute, the London Pension Funds Authority, and Daimler. [LinkedIn]

In order to support the implementation of its work, We Mean Business collaborates with a number of other organizations. The implementation partners of We Mean Business include the World Resources Institute, WWF, the Rocky Mountain Institute, the United Nations Global Compact, and C40 Cities [2] while network partners include the New Climate Economy, Mission 2020, E3G, the United Nations Environment Programme, and the World Bank. [Full list]

Sitting on the We Mean Business Board are Peter Bakker, WBCSD president; Helen Clarkson, CEO of The Climate Group; Aron Cramer, CEO of BSR; Steve Howard (co-chair), former chief sustainability officer for IKEA; Mindy Lubber, president of Ceres; Paul Simpson, CEO of CDP; Halla Tómasdóttir, CEO of The B Team; Nigel Topping, CEO of We Mean Business; Eliot Whittington, director of The Prince of Wales’s Corporate Leaders Group; and Celine Herweijer (co-chair), partner and global innovation and sustainability leader of PwC (PricewaterhouseCoopers).

The We Mean Business Compliance Committee consists of the aforementioned Steve Howard; Bruce Boyd, principal and senior managing director at Arabella Advisors; Elizabeth McKeon, head of strategy at IKEA Foundation; and Michael Northrop, sustainable development program director at Rockefeller Brothers Fund.

The We Mean Business Corporate Advisory Group includes representatives from UltraTech Cement, Mahindra, BT (British Telecom), Bank of America Merrill Lynch, Community Energy England, Unilever, Interface, CLP Group (China Light and Power Co), Iberdrola, IKEA, and Yes Bank. [Source]

The We Mean Business Coalition was launched in 2014 by Steve Howard who had previously set up The Climate Group in 2003.

Howard served as chief sustainability officer (CSO) at IKEA Group having served on IKEA’s Executive Group Management from 2011-2017. In addition to co-chairing We Mean Business, Howard sits on the board of SE4ALL (Sustainable Energy For All) and serves as co-chair of the World Economic Forum’s Global Future Council on Environmental and Natural Resource Security. [Further reading: Fit for whose purpose? Private funding and corporate influence in the United Nations, Sustainable Energy For All, pp. 86-96]

Above: Image from We Mean Business April 2019 edition newsletter

We Mean Business & Purpose Create the Climate Campaign Lab

 

 

 

New Power: “The ability to harness the connected crowd to get what you want”

 

Jeremy Heimans, co-founder Purpose/Avaaz, B Team expert [Source]

The June 12, 2018 We Mean Business article “Profiles of Paris: Steve Howard on helping business be a force for good” shares the history of those who assisted in the formation of the We Mean Business coalition:

“Hannah and I reached out to others, to leaders at the Climate Group, Ceres, WBCSD, BSR, and CDP, CLG and the B Team. Some of us met at the fringes of Climate Week NYC and then in October 2013, this group of busy people travelled to a small hotel in Wassenaar in the Netherlands to spend a weekend planning something different…”

Howard outlines the assistance in forming We Mean Business provided by three main NGOs: World Resources Institute, Greenpeace, and WWF, as well as two pivotal institutions that assisted, ITUC and the UNFCCC.

“Dominic Waughray [bio] and the WEF team supported us (a lot) at Davos where we met again. (The WEF team through initiatives such as the Alliance of CEO Climate Leaders have been hugely effective in promoting business action on climate). We reached out to other business leaders, friends in Unilever, Marks and Spencer, DSM, Swiss Re and others. We talked through our plans with, Andrew Steer at WRI, Kumi Nadoo in Greenpeace, Sam Smith in WWF and Sharan Burrow from ITUC and Christiana Figueres in the UNFCCC. Sam had worked with the Climate seven group of NGOs and was generous with her advice on coalition building. We met as a group with the climate seven. We needed to make sure that if we had a super business coalition on climate change that it was genuinely credible with civil society leaders…”

Howard further discloses that the initial funding for We Mean Business came from IKEA, a founding partner in Macron’s Climate Finance Partnership:

“I spoke at length with Per Heggenes at IKEA Foundation and he could see we had a powerful idea. Per gave me a slot of the limited time at his next board meeting…A few minutes later the board agreed to 20 million Euros…When you have to move fast there is little or no time for mistakes. I asked people I really trusted if they would step up and amongst others Jim Walker bravely agreed to be seconded from the Climate Group as secretariat CEO, and Callum Grieve, who I had worked with on the launch of Climate Week NYC a few years before, stepped in on communications.”

Howard confirms the corporate uptake, not only for Climate Week NYC 2014, but for the People’s Climate March:

“We Mean Business launched at Climate Week NYC 2014. Together with the new IKEA Group CEO Peter Agnefjäll, we joined the Climate March, with other business leaders from Virgin, Unilever, NRG, Patagonia and many others. IKEA colleagues promoted the People’s Climate March on the IKEA home page in twenty countries. We had reached out to business contacts everywhere. Tim Cook from Apple joined us on the Climate Week stage to be interviewed by Christiana Figueres…”

Climate Week NYC 2019 sponsors and partners include, but are not limited to: Salesforce, McKinsey, Bank of America, Unilever, IKEA, ClimateWorks, Rockefeller Brothers Fund, Global Citizen (youth and climate activism partner), We Mean Business, and the UN Climate Action Summit. [3] [Source]

Here, Howard’s full disclosure on the relationship with Purpose – the for-profit public relations arm of Avaaz, specializing in behavioural change, “new power” and “ownerless movements” – is striking. Again, we see the theme of corporations and civil society uniting as one under the banner of climate:

“Alongside We Mean Business, Hannah and I had been working with the communications and campaign organisation Purpose to set up a climate campaign lab. We wanted bold breakthrough messages that people would mobilize behind. Purpose were looking at the creation or amplification of ownerless memes and 100% renewable really caught their attention. It got wider traction. And on the final run up to Paris “100% Renewable” got lifted even further and became the call to action for Greenpeace, Avaaz and others. Hundreds of businesses and civil society organisations with the same message so loud and clear you could not miss it.

Howard cites the corporations and monies involved at an early stage, as well as the assistance from Jim Walker, director of partnerships at Sustainable Energy for All. Walker is a co-founder of The Climate Group as well as the founding CEO of We Mean Business. He sits on the advisory board of Energy Unlocked (“Our 2016 EPIC project and platform was supported by ClimateWorks Foundation”), IronOak Energy and Green Collar Foods, and is the executive director of Thirst. In 2014, he established the Climate Mobilization Fund “to assist the IKEA Foundation and others in mobilizing business and civil society action on climate change”:

“At the beginning of 2015, Jim Walker moved to manage the coalition’s funding and Nigel Topping jumped from CDP into the CEO role for the secretariat… As I write this in March 2018, more than 700 companies, with a market capitalisation of over US$15.7 trillion have made more than 1,170 commitments…”

In addition, Walker serves as an advisor to the Purpose Climate Lab. [Source] [Source]

Prior to Paris, the IKEA Foundation doubled its annual funding for the We Mean Business initiative. A press release announcing IKEA’s additional gift of 1 billion EUR “to finance climate action” by 2020 was understood as a means to place “positive pressure” on governments:

“The June before Paris [2015] there was a climate finance meeting of negotiators in Bonn: negotiations were slow. After the decision on We Mean Business, the IKEA Foundation board had just decided to double its annual funding, with an extra 100 million Euros per year going to climate change by 2020. Alongside an IKEA group commitment to a further 600 million Euros into wind and solar energy we had a commitment of 1 billion Euros to finance climate action by 2020. Real, additional money. We announced the 1 billion Euros in Bonn. Yes, the press coverage was good, but we did it for the moment, to put positive pressure on governments.”

In the same way, Greta Thunberg and the climate strikes amplify the “positive pressure” strategy. That is the rationale behind the generous media exposure afforded to the strikes. Rather than the “solutions” appearing top down, they are perceived as being driven by society. Yet nothing could be further from the truth. Encouraging the citizenry to bask under the illusion that the ruling elite must answer to the populace, this quickly transforms into a heightened and euphoric feeling of new-found “people power” amongst the populace. It is in this defining moment that the “solutions” waiting in the wings, can finally emerge.

In the following paragraph, Howard is clear that the role of government to accommodate the “new climate economy” is to develop long-term, well-designed policy frameworks which corporations “can plan on and invest in”:

“We went to the Abu Dhabi Ascent: the pre-COP summit in January 2015. The dialogue between ministers and the private sector was a little limited. From memory, I think it was only Paul Polman (who was absolutely relentless on the run up to Paris) from Unilever and myself that spoke in plenary from the business community… For a business leader I made the rare interjection of saying, “you can regulate us, you can price carbon, you can tax us, but make it long, loud and legal.” We needed policy makers to understand, businesses do not like bureaucracy and red tape but they do like long-term well-designed policy frameworks that you can plan on and invest in

 

By the time of Paris the coalition partners were in lock-step. Ed Cameron from BSR (with great support from the policy folk in CLG, CERES and other partners) was working as policy director for the coalition and had worked across the teams to craft a business brief with 8 common policy asks. Business leaders were supported and the forward-thinking business community had a common message for negotiators… Many, many, business leaders worked either on the stage or behind the scenes… “

Acknowledging that “clear solid funding is a massive enabler” of the We Mean Business coalition, Howard recognizes those most involved. In the second paragraph, Howard expresses his gratitude to those belonging to NGOs and institutions:

“My greatest thanks go to the leaders of the partners, to Mindy Lubber [Ceres], Peter Bakker [President and CEO of the World Business Council for Sustainable Development (WBCSD)], Aron Cramer [President and CEO of BSR], Paul Simpson [CEO, CDP], Raj Joshi [The B Team], Keith Tuffley [Managing Partner & CEO The B Team], Sandrine Dixson-Declève [former Director of the EU Corporate Leaders Group on Climate Change], Mark Kenber [CEO of The Climate Group] and Helen Clarkson [CEO of The Climate Group]. They took a risk. They took a more challenging path than going alone. Many others across the partners have played key roles, Leah Seligmann [The B Team] and Jean Oelwang [President and Trustee for Virgin Unite and Senior Partner at the B Team], Anne Kelly, Jill Duggan [Prince of Wales’s Corporate Leaders Group], Eliot Whittington [Prince of Wales’s UK Corporate Leaders Group], Damian Ryan, Lance Pierce [President of CDP North America] and Maria Mendiluce [WBCSD].

 

Others deserve our thanks for their partnership and encouragement, Andrew Steer at WRI, Kumi Naidoo, then at Greenpeace, Achim Steiner, Dominic Waughray and the WEF team, Sam Smith and colleagues in WWF, the wider climate seven, Sharan Burrow from ITUC for always building bridges and community and Christiana Figueres and the team at the UNFCCC for creating space.”

Inclusive of Dominic Waughray, who leads Global Public Goods (which “seeks to help shape the existing global governance architecture by adapting to today’s multipolar reality and working to encourage more private-sector capital, entrepreneurship and Fourth Industrial Revolution innovation into public-private cooperation”) all of the institutions recognized by Howard, have been disclosed in the Manufacturing for Consent series as the leading institutions behind the elite-sought fourth industrial revolution as a means to reboot the global economic system, coupled with the coming financialization of nature.

Above: We Mean Business, October 5, 2015, Twitter

 

We Mean Business Co-founder – The B Team

 

The B Team, co-founded by Richard Branson and Jochen Zeitz (former CEO of Puma SE), was formed and incubated by Branson’s Virgin Unite and partner organizations in 2013.

Major funders of The B Team include the Ford FoundationKering GroupGuilherme LealStrive MasiyiwaJoann McPikeThe Tiffany and Co. FoundationThe Rockefeller FoundationUnilever and Virgin Unite.

Other major financial supporters at inception included billionaire Derek Handley (CEO of B Team upon launch) and One Young World co-founded by David Jones. Jones is the former CEO of Havas Media and co-creator of the 2009 TckTckTck campaign. Jones, “B Team expert”, is also the founder of You & Mr Jones, a holding company that is one-part venture capitalist, one-part consultancy and one-part agency. The consultancy arm is Blood “the world’s first brandtech™ group”. Jones is the author of Who Cares Wins and served on the Facebook Client Council. In 2019, You & Mr Jones purchased a majority stake in Oliver owner Inside Ideas Group for an estimated $200m. Oliver’s biggest client is Unilever. [Source]

Above: TckTckTck Flickr: “The Press Conference of the ‘Beds are Burning’ Launch in Paris was well attended as Kofi Annan, David Jones, Mélanie Laurent, Manu Katché and many other supporters of the campaign made their appearance.”

The B Team Leaders are as follows:

  • Arianna Huffington: founder of The Huffington Post, founder and CEO of Thrive Global
  • Christiana Figueres: Convener of Mission 2020, vice chair of the Global Covenant of MayorsClimate Leader for the World Bank, Distinguished Fellow of Conservation International, board member of Climate Works and the World Resources Institute, member of the Rockefeller Foundation Economic Council on Planetary Health
  • David Crane: investor and strategic advisor
  • Emmanuel Faber: chairman and chief executive officer of Danone
  • François-Henri Pinault: CEO and chairman of luxury brand Kering
  • Guilherme Leal: co-founder of Natura, serves on the boards of WWF Brazil and the United Nations Global Compact
  • Hamdi Ulukaya: founder, chairman and CEO of Chobani
  • Isabelle Kocher: CEO of ENGIE, the world’s largest independent power producer
  • Jochen Zeitz: co-founder and co-chair of The B Team, founder of the Zeitz Foundation, served 18 years as chairman and CEO of PUMA SE
  • Kathy Calvin: president and CEO of the United Nations Foundation, former president of the AOL Time Warner Foundation, previously served in senior positions at AOL, Hill and Knowlton, and U.S. News & World Report
  • Marc Benioff: chairman and co-CEO of Salesforce
  • Mary Robinson: president of the Mary Robinson Foundation – Climate Justice, former President of Ireland from 1990-1997, member of Richard Branson’s The Elders
  • Mats Granryd: director general of Global System for Mobile Communications (GSMA), commissioner on the World Business & Sustainable Development Commission
  • Mo Ibrahim: founder and chair of the MoIbrahim Foundation, founder of Mobile Systems International (MSI) and Celtel International, founding chairman of Satya Capital, (a private equity fund focused on Africa), chairman of TPG-Satya
  • Muhammad Yunus: chairman of Grameen Bank
  • Ngozi Okonjo-Iweala: chair of Gavi, The Vaccine Alliance, former Finance Minister of Nigeria and former managing director of the World Bank
  • Oliver Bäte: CEO of Allianz SE
  • Paul Polman: served in senior leadership roles at both Nestlé and Procter & Gamble prior to becoming CEO of Unilever (2009-2018), appointed to the U.N. Secretary General’s High-level Panel responsible for developing the Sustainable Development Goals (SDGs), founding member of the World Business & Sustainable Development Commission, U.N.-appointed SDG Advocate, leading member of Financing Capitalism for the Long-Term (FCLT), the Coalition for Inclusive Capitalism, the Global Commission on the Economy and Climate and the Food and Land Use Coalition (which he chairs), counsellor and chair of the Global Advisory Board of One Young World (co-founded by the aforementioned “B Team expert” David Jones), named an Honorary Knight Commander of the Order of the British Empire (KBE) for services to business in 2018, a non-executive director of Dow since 2010.
  • Ratan Tata: former chairman of Tata Sons, Tata has been conferred the honorary title of Chairman Emeritus of Tata Sons, Tata Industries, Tata Motors, Tata Steel and Tata Chemicals. During his tenure, the group’s revenues grew manifold, totalling over 100 billion USD in 2011-12. He serves on the board of directors at Alcoa as well as on the international advisory boards of Mitsubishi Corporation, JP Morgan Chase, Rolls-Royce, Temasek Holdings, and the Monetary Authority of Singapore.
  • Sharan Burrow: general secretary of the International Trade Union Confederation (ITUC), commissioner on the World Business & Sustainable Development Commission, Global Covenant of Mayors for Climate and Energy observer and advisor
  • Yolanda Kakabadse: president of WWF International from January 2010-December 2017
  • Zhang Yue: chairman and founder of Broad Air Conditioning
  • [B Team Leaders] [B Team Experts] [B Team Founder Circle and Programmatic Donors]

    Above: On February 23, 2017, The B Team and Safaricom announced plans to create The B Team – Eastern Africa

    The B Team experts roster is also extensive. It includes:

  • Alexander Grashow: a senior advisor and lead moderator for the Clinton Global Initiative
  • Heather Grady: senior fellow, Global Philanthropy for Rockefeller Philanthropy Advisors
  • Mindy S. Lubber: president and a founding board member of Ceres, coordinator of Ceres’ Business for Innovative Climate & Energy Policy (BICEP), founder of Green Century Capital Management
  • Jeremy Heimans: co-founder of Avaaz, co-founder and CEO of Purpose, “a home for building 21st century movements and ventures that use the power of participation to change the world”, advisor to the Bill and Melinda Gates Foundation, the ACLU and Google, recipient of the Ford Foundation’s 75th Anniversary Visionary Award, World Economic Forum Young Global Leader
  • Hunter Lovins: president of Natural Capitalism Solutions, author of The Way Out: Kickstarting Capitalism to Save Our Economic Ass – a sequel to the international best-seller Natural Capitalism
  • John Fullerton: founder and president of Capital Institute, active impact investor through his Level 3 Capital Advisors, former managing director of JPMorgan, a director of the New Economy Coalition, full member of the Club of Rome, creator of the “Future of Finance” blog at CapitalInstitute.org, which is syndicated with The Guardian, Huffington Post, CSRWire, and other media outlets
  • John Elkington: founding partner and executive chairman of Volans, a consultancy and think-tank driving market-based solutions to the future’s greatest challenges, signatory to the XR Business initiative, member of the WWF Council of Ambassadors, member of the Advisory Board of The Climate Group‘s Clean Revolution Campaign, serves on Newsweek’s Green Rankings Advisory Board, Kering’s Technical Advisory Board, and the advisory board of The Social Stock Exchange just launched by the UK Prime Minister. He is also identified as a member of the Guardian Sustainable Business advisory panel.

    Above: The B Team website, July 17, 2017: “Earlier this year Virgin Unite shared the news that Christiana Figueres – former UN climate chief and convener of Mission 2020 – had joined Richard Branson and Jochen Zeitz (B Team co-founders) as one of the B Team’s newest global leaders.” [Source]

    Above: The B Team website, January 30, 2019: Greta Thunberg, Climate Activist, Kringlaskolan Södertälje, Sweden, speaking at the Session “Preparing for Climate Disruption” at the Annual Meeting 2019 of the World Economic Forum in Davos, January 25, 2019. Congress Centre – Jakobshorn, Copyright by World Economic Forum / Mattias Nutt [The B Team: To B or Not To B in Davos]

    Above: The B Team, March 27, 2019 newsletter: “On March 15, an estimated 1.6 million students in 120 countries participated in the Global Student Climate Strike, calling on leaders to act with the urgency the climate crisis needs. Inspired and humbled by their courage, our Leaders shared their support and thanked these students for reminding the world what its leaders are accountable for—their future.”

    Above: The B Team Twitter account, March 15, 2019

    Above: The “New Power” advocates: January 22, 2014, Kumi Naidoo, Twitter | From left: Richard Branson, Kumi Naidoo, Jeremy Heimans (Avaaz/Purpose)

    Working as part of the Natural Capital Coalition, The B Team supported the development of “the first global, standard Natural Capital Protocol” in 2016. The protocol creates “a set of tools for corporations to “measure their impacts and dependencies on nature”. These tools will be used to support the global plan to monetise nature (a “new deal for nature”). Because “what you can’t value what you can’t measure”. The protocol was launched in 2016, following pilots by more than 40 corporations including luxury brand Kering (B Team major funder, Kering CEO a B Team expert) and Dow Chemical (Dow CEO a B Team “leader”).

    Above: Natural Capital Protocol partners

    Above: The Natural Capital Coalition

    Above: Finance For One Planet, CoP Financial Institutions and Natural Capital, 2016 [Source]

    The B Team continues to grow and expand its coalition of corporate executives. In 2018, Indra Nooyi, chairman and former CEO of PepsiCo, joined the coalition. More recently, The B Team welcomed Ajay Banga, president and CEO of MasterCard. Another B Team leader is Andrew Liveris, chairman and CEO of Dow Chemical Company. Liveris also serves as a member of The Nature Conservancy’s Latin America Conservation Council, and the Concordia Leadership Council. [Full bio].

     

    Purpose

    Purpose, which worked with We Mean Business to set up its climate campaign lab, creates cause-related campaigns for non-profits, foundations, and corporations. Purpose clients and partners include IKEA, Unilever, and the Ford and Rockefeller foundations, to name a few (see image below).

    One may need reminding that Purpose “movements” are not decrying the more than 300 assassinations of Colombian leaders over the last two years [August 9, 2018, Source], a tragic number which is no doubt higher today. Rather, they are organizing Concordia Summits to facilitate an advancing privatization in Columbia (and the world at large) as they court right-wing politicians and oligarchs. This can best be described as “power in white face”.

    If power dominated through hierarchy and coercion – the emergent “new power” model dominates with influence and persuasion. And while this has been achieved for some decades now by the NGOs comprising the non-profit industrial complex, a growing number of corporations, institutions and states, are now applying it to their business models. The main differences are that first, the organizers remain invisible, and second, the populace is manipulated into believing that they control said movements.

    At the helm of this new model is Avaaz/Purpose co-founder Jeremy Heimans. Purpose, the PR firm (with many arms) specializes in movement building and behavioural change.

    Heiman’s vision is to organize “people not as citizens but as consumers” so as to further empower corporations and brands that he refers to as “the angels”. Among the firm’s partners are some of the world’s most powerful corporations, foundations and institutions, including The Rockefeller Foundation, Ford Foundation, Unilever,  IKEA, General Electric, Starbucks, TED, Oxfam, SEIU, WHO, UNICEF, ACLU, British Telecom, the Concordia Summit and Nike. Collaborators include We Mean Business and The B Team which is registered to the address of Purpose New York.

    Video. Jeremy Heimans & Timms: Kaepernick is New Power’s 6 Billion Dollar Man [Running time: 0:45s]:

    With strong ties and loyalties to many elite institutions and oligarchs, such as Purpose partner the United Nations (where Heimans cut his teeth as in intern in 1999), the Omidyar Network, and Virgin’s Richard Branson (founder of The B Team, The Elders, Carbon War Room, etc.), Purpose now has a global presence with seven international offices operating in New York, San Francisco, London, New Delhi, Nairobi, Sao Paulo, and Sydney. This expansion is in line with new behavioural insight teams, which are steadily proliferating in government buildings across the globe.

    [Further reading: Purpose Goes to Latin America, Part I, August 8, 2018]

    +++

    New Power

    “Whoever mobilizes is going to win. And if you are understanding new power you can end up on top. Welcome to the new power world.”

    The above quote is taken from the marketing video for the book titled New Power: How Power Works in Our Hyperconnected World–and How to Make It Work for You (released April 3, 2018). The book authored by Jeremy Heimans (Avaaz/Purpose) and Henry Timms (until recently, the CEO of 92nd Street Y, a 143-year-old institution located in New York City) follows their prior publications: New Power: How It’s Changing The 21st Century (2018) and Why You Need To Know and Understanding ‘New Power’ (Harvard Business Review, 2014).

    Timms is the creator and co-founder of Giving Tuesday, “a classic new power movement”. [Source] Giving Tuesday is funded by such giants as the Bill & Melinda Gates Foundation and Facebook. In February 2019, it was announced that Timms would leave 92Y for the Lincoln Centre for Performing Arts where he now serves as president and CEO. Timms continues as co-chair of 92Y’s Belfer Center for Innovation and Social Impact and in guiding Giving Tuesday.

    Former U.S. President Barack Obama accompanied by Melinda and Bill Gates speaks at the Bill & Melinda Gates Foundation Goalkeepers event in New York, U.S., September 20, 2017. REUTERS/Elizabeth Shafiroff

     

    At the 2015 Concordia summit, Heimans and Timms co-moderated a panel. Their session, “Introducing: New Power in a Multi-stakeholder World,” featured an exciting line-up of speakers, each pioneering change in their respective industries in innovative ways.”

    This year, on September 22-24, 2019, the Concordia Annual Summit is set to be “the largest and most inclusive nonpartisan forum” held alongside the United Nations General Assembly. [Source]

    New Power has been named best book of 2018 by the Financial Times, Bloomberg, Fortune, Inc. and CNBC, and Heimans has advised institutions such as the Bill & Melinda Gates Foundation, Google and Unilever. A Harvard University grad and McKinsey & Co. alum, Heimans has addressed the World Economic Forum, the United Nations, TED, and the Aspen Institute. [Source]

    On September 30, 2019, at this year’s World Leadership Forum dinner, the Foreign Policy Association will honor Heimans. Hosted by the Foreign Policy Association and coinciding with the United Nations General Assembly, the World Leadership Forum is one of the foremost public forums on global affairs. Individual admissions can be purchased for 1,000.00 USD. [Source]

    [Further reading: Purpose Goes to Latin America, Part I]

    “The future will be a battle over mobilization.”

     

    Jeremy Heimans and Henry Timms, New Power

    Social Good

    The creation of the Social Good Summit (launched in 2012) is attributed to Timms, in partnership with the United Nations Foundation, the Bill & Melinda Gates Foundation, Ericsson, the United Nations Development Programme, and Mashable.

    Following the Social Good Summit came the launch of the SocialGood “community”. The founding partners of the SocialGood community include the Bill & Melinda Gates Foundation, the Case Foundation, Caterpillar, Cisco, Enactus, Mashable, the Rockefeller Foundation, the United Nations Development Programme, the United Nations Foundation, and 92Y. [Source]

    This year’s speakers at the Social Good summit include Greta Thunberg, Christiana Figueres, founding partner of Global Optimism and former executive secretary of the UN Climate Convention, [ACT II], and Kumi Naidoo, secretary general of Amnesty International, former president/CEO of both Greenpeace and TckTckTck. Also featured is Achim Steiner, administrator of the United Nations Development Programme. Steiner is a former advisory board member of TEEB – now the Natural Capital Coalition (the financialization of nature under the guise/branding of a “New Deal for Nature”).

    Video: Towards a Global Green New Deal, UN Environment, December 28, 2009 [Running time: 6:20]:

    The video above features Achim Steiner promoting the Green New Deal in 2009. Back then, it was promoted as a solution to save the economy; now, it is promoted as a solution to save the climate. In both instances, its sole purpose has been to inject growth into a global economic system on the verge of collapse. The main difference today is that the Green New Deal encompasses the assigning of monetary value to nature. This will transform the global financial system itself, bringing into existence a new financial accounting system which has taken well over a decade to refine. The Green New Deal is essentially a Trojan horse for the ultimate corporate coup of the commons.

    “Can investment in green industry technologies and nature-based assets help lift the world out of recession? UNEP and its UN partners are confident it can. According to Achim Steiner, the Executive Director of UNEP its already happening. He says getting out of the recession will be a boost to building a new green economy. Environmentally-focused investment represents an historic opportunity for 21st century prosperity and job generation.”

     

    Towards a Global Green New Deal, UN Environment, December 28, 2009

     

    “This is probably the most difficult task we have ever given ourselves, which is to intentionally transform the economic development model, for the first time in human history.”

     

    — Christiana Figueres, UNFCC Executive Secretary, February 3, 2015 Press Conference, Brussels [Source]

    The strategy to exploit the ecological crisis, in order to save economic growth, is not new. After an initial and fairly short-lived backlash against the “green economy” (growth under the guise of green, UN Conference on Sustainable Development, Rio, 2012), the power elite regrouped. By 2014, Avaaz/Purpose founder Jeremy Heimans would disclose the strategy to “kill green” in order to save it. The green economy was repackaged as the “new economy”.

    “Chakrabarti had an unexpected disclosure. “The interesting thing about the Green New Deal,” he said, “is it wasn’t originally a climate thing at all.” Ricketts greeted this startling notion with an attentive poker face. “Do you guys think of it as a climate thing?” Chakrabarti continued. “Because we really think of it as a how-do-you-change-the-entire-economy thing.”

     

    AOC’s Chief of Change -Saikat Chakrabarti isn’t just running her office. He’s guiding a movement, Washington Post, July 10, 2019

    The Climate Group

    Leading up to the September 2019 media sensation in conjunction with the United Nations Climate Action Summit, the Concordia Summit, and the global climate strikes is Climate Week NYC. This annual event is a project of The Climate Group, co-founder of We Mean Business.

    The Rockefeller Brothers Fund also acts as an incubator for in-house projects which later evolve into free-standing institutions – a case in point being ‘The Climate Group’, launched in London in 2004. The Climate Group coalition includes more than 50 of the world’s largest corporations and sub-national governments, from financial institutions such as Goldman Sachs, to media institutions such as Bloomberg to IT conglomerates such as Hewlett Packard. [4]

    The Climate Group functions as the secretariat for the Under2 Coalition, an alliance of state and regional governments. As of 2017, the Under2 Coalition brings together over 220 governments from 43 countries, representing 1.3 billion people and 43% of the global economy. The Climate Group’s initiatives “RE100“, “EP100” and “EV100” are run as part of the We Mean Business coalition.

    Climate Week NYC was founded in 2009 as a partnership between The Climate Group, the United Nations, TckTckTck, the UN Foundation, the City of New York, the Government of Denmark, and the Carbon Disclosure Project (CDP).

    Climate Week NYC 2019, taking place September 23-29, is the biggest Climate Week event in the world. This year, there is a predominant focus on youth with Global Citizen as a key partner. Partners of Global Citizen include Citi, P&G, Coca-Cola Africa, Microsoft, Forbes, Havas, and Johnson & Johnson. [Global Citizen Partners]

    Above: July 18, 2019: “Climate Week NYC 2019 is partnering with international advocacy organization Global Citizen for its Youth and Climate Activism Program. The program will reflect the global leadership of young people and its influence on climate action and align with the Youth and Public Mobilization theme of the United Nations Secretary-General’s Climate Action Summit.” [Source] Global Citizen partners include P&G, National Geographic and Radical Media.

    “Today’s youth are leading the charge on protecting both people and planet from catastrophic climate change, and through our partnership with Climate Week NYC, we are excited to equip them with the tools and resources to effect more change through the Youth and Climate Activism Program. 2020 will be a pivotal year to catalyze efforts…”

     

    Michael Sheldrick, Vice President of Global Policy and Government Affairs at Global Citizen

     

    “The Youth and Climate Activism Program will bring together a number of events specifically focused on engaging and working with young people seeking to engage in climate action and will be the lead focus for Climate Week NYC 2019.”

     

    Helen Clarkson, CEO of The Climate Group

     

    “Young leaders are stepping up across the world, calling on everyone to join them on their mission to create a cleaner and healthier planet for future generations. As business leaders, NGOs, and government officials, we must work together and use our influence to step up and help catalyze impactful change.”

     

    — Suzanne DiBianca, Chief Impact Officer and EVP of Corporate Relations at Salesforce

    Video. Global Citizen Festival 2019, NYC’s Central Park, September 28, 2019 [Running time: 0:30s]:

    “Join Queen + Adam Lambert, Pharrell Williams, Alicia Keys, OneRepublic, H.E.R., and Carole King in NYC’s Central Park … Download the Global Citizen app today to start taking action and earn your free tickets.”

    Above: The Climate Group welcomes Greta Thunberg – its most successful social experiment to date, Twitter

    Above: Teen Vogue climate strike special issue, September 16, 2019

    The sober images of Thunberg, as depicted and shared by the Climate Group, and the media at large, are very much intentional as outlined in the orginal document “Leading the Public into Emergency Mode: A New Strategy for the Climate Movement” published by The Climate Mobilization:

    “The way we respond to threats — by entering emergency mode or by remaining in normal mode — is highly contagious. Imagine the fire alarm goes off in an office building. How seriously should you take it? How do you know if it is a drill or a real fire? Those questions will be predominantly answered by the actions and communications of the people around you, particularly people designated as leaders. If they are chatting and taking their time exiting the building, you will assume that this is a drill. If people are moving with haste, faces stern and focused, communicating with urgency and gravity, you will assume there is real danger and exit as quickly as possible.” [Section: Both Emergency Mode and Normal Mode Are Contagious] [Emphasis in original]

    The American exceptionalism ideology espoused by the Climate Mobilization is shared by many inclusive of the World Business Academy:

    “And if you really want to know how much money a green environment is going to create, I would urge you to look at the economy the United States of America in 1939 in compared to the economy of the United States of America in 1947… it turns out we got really rich by doing the right thing. We mobilized. We saved democracy for the free world and in the process we built the Western democracy that’s been running the world for them ever since. The same or better awaits us if Margaret Klein Solomon is successful and I believe she will be with her efforts at Climate mobilization.”

     

    Rinaldo Brutoco, World Business Academy, introduction for The Climate Mobilization founder, Margaret Klein Salamon, Event: “2019: The Year of Climate Mobilization”, February 2019, [Source]

     

    Climate Week 2017 Sponsors

    Business For Nature

    “…our natural world provides environmental services to our economy worth over $125 trillion annually.”

     

    Business For Nature website

     

    “Business for Nature calls on governments to adopt a new deal for nature and people in 2020.”

     

    “How can business deliver for Nature?… promoting policy changes to governments to establish the policy frameworks needed to drive economic changes at scale.”

     

    “THE OCEAN ECONOMY ESTIMATED TO BE WORTH $2.5 TRILLION PER ANNUM”

    New coalitions are forming to assist in the implementation of the financialization of nature. That is, the privatization of nature, global in scale, ushered in under the guise of protecting biodiversity. WWF leads the public charge with the “New Deal For Nature” and “Voice for the Planet” campaigns, while the Natural Capital Coalition, with institutions and NGOs such as the Intergovernmental Science-Policy Platform on Biodiversity and Ecosystem Services (IPBES – a Natural Capital Coalition partner), the Convention on Biological Diversity (CBD), The Nature Conservancy and Conservation International work in united servitude to corporate power to advance the total capture of nature’s “services”.

    One recently formed coalition is Business For Nature. Launched on July 2, 2019, the coalition founders are We Mean Business, the World Economic Forum, The Nature Conservancy, WWF, the Natural Capital Coalition, the World Resources Institute, the IUCN, The Food and Land Use Coalition, Confederation of Indian Industry, Entreprises pour l’Environnement (EpE), Tropical Forest Alliance, and the International Chamber of Commerce.

    “2020 is a unique opportunity for businesses to call on governments to adopt policies to level the playing field to incentivise the wider business community to act and enable a global transformation.”

     

    Business For Nature website

    The financialization of nature is coming. And while the media and NGOs work overtime to ensure that the citizenry remains focused on Extinction Rebellion antics, the global climate strikes, and the spectacle at large, the “New Deal for Nature” continues to accelerate forward with zero dissent. There is not a single word of opposition, or even reference to its existence from climate “movements” such as Extinction Rebellion or 350.org. Nor is there a single word of dissent from young Thunberg, who is enclosed by those working toward the “New Deal For Nature” campaign that holistically masks the full commodification of the planet’s “ecosystem services” at scale (i.e. new markets).

    Above: John Elkington, founder of Volans, B Team “expert”, and Extinction Rebellion Business signatory

    Momentum is needed. Get your marching boots on. Demand your politicians and governments align with the Paris Agreement – a politically correct suicide pact.

    Business for Nature calls on governments to adopt a new deal for nature and people in 2020 and to adopt policies to change the rules of the economic game to ensure a future in which people and nature thrive together.”

     

    “2020 is a unique opportunity for businesses to call on governments to adopt policies to level the playing field to incentivise the wider business community to act and enable a global transformation.”

     

    The risks create ‘significant opportunities’ … $22.6 trillion opportunity for water infrastructure by 2050″

    The Business for Nature website features the WWF video presentation “Sustainability: The Only Business Plan For Our Planet” (published on May 16, 2019). This video is the condensed version for the longer WWF video presentation “Our Planet: Our Business” (published on June 27, 2019).

    WWF – “Our Planet: Our Business”

    “The global business community can be a powerful force to drive action for nature – find out why we are confident that change is possible. Our Planet: Our Business, a new film for business inspired by the Netflix series Our Planet, is available to watch now.” [Source]

    The Our Planet series launched on Netflix in April 2019. The series – a collaboration between WWF, Netflix and Silverback Films – it  showcases the world’s “rich natural wonders, iconic species and wildlife spectacles that still remain”. Within the first month of its release, the film was watched in over 25 million homes around the world, making it the most successful documentary series ever produced by Netflix. “It was the first series of its kind to carry an important conservation message at its heart.” [Source: WWF].

    But this is not the whole truth.

    A partial truth is disclosed in the April 5, 2019 article “Landmark documentary series Our Planet highlights need for global action to protect nature, says WWF”:

    “WWF is calling on the public to stand up for the planet and is asking global leaders to address our nature emergency by working together to develop a global plan of action, a New Deal for Nature and People… In 2020 we have the chance to put the world on the path to a better future, due to a historic coming together of key international decisions on environment, climate and sustainable development that have the potential to put our planet at the heart of our economic, political and financial systems.”

    The purpose of the series was to carry an important conservation message – with behavioural economics at its heart. That is, to slowly build acquiescence for, and acceptance of, the coming financialization of nature. That is, the grotesque commodification of nature, shrouded behind stunningly beautiful and heart-wrenching emotive images which provoke angst, empathy and urgency while the new financial instruments which will assign monetary value to nature are never spoken of. Senior influencer “Sir” David Attenborough plays a pivotal role for the coming “New Deal For Nature” in servitude to the ruling classes.

    Above: David Phillips, We Don’t Have Time Board of Advisors

    Featured in the WWF promotional video, “Our Planet: Our Business” include Christiana Figueres, Attenborough (face for the New Deal For Nature) and “crude capitalist” Anand Mahindra:

    “My main task as a crude capitalist is to dismiss two myths. The first myth is that there is a trade-off between choosing to do something to improve the climate.”

     

    Anand Mahindra, Chairman, Mahindra Group speaking to Al Gore & company, We Mean Business, January 25, 2018

    In the WWF “new film for business”, we have the long-awaited for introduction of monetizing the natural world, cautiously being introduced to the public:

    “It’s only as we have started to lose things that we have begun to realise the true value of nature. As Earth’s biodiversity drops, things we have taken for granted start to disappear. Clean air and water, the food we eat, the soil it grows in. A benign climate, productive seas. A healthy world provides us and our businesses with all of these for free. But if we were to place a value on them? The services that biodiversity provides for us are estimated to be worth twice as much as the entire globe’s GDP.”

     

    This is not about saving our planet, this is about saving ourselves. We are the chief beneficiaries of our biodiverse, stable home. Our civilisation won’t work without it. To change this situation will require action on an industrial scale, and at an unparalleled speed. We have just ten years to drastically alter our path.”

    To sell the 21st century fairytale that capitalism will be magically reinvented, transformed to be both ethical and sustainable, the hegemonic forces at the helm of the current global economy will require two things: first, segments of the population that have been thoroughly conditioned to swallow assurances defying all logic and physical realities, and second, “narrative[s] around how your products are sustainable and healthy”, with impact stories as well:

    “If you ask any other generation, “What is the purpose of business?” they will say, “What colour is the sky? The purpose of business is to make money.” If you ask millennials that question, forty-seven percent said some version of the purpose of business is to improve society and protect the environment. This is a fundamental sea-change in the way an entire generation thinks about business. It’s going to mean that if you want to attract the top talent and retain them, if you want to win over millennial customers and attract the thirty trillion dollars of capital that’s currently being given to millennials by the baby boomer generation, you’re going to have to have a narrative around how your products are sustainable and healthy. You’re going to have to have an impact story as well.”

     

    Seth Bannon, founding partner of the venture capital firm Fifty Years

    Bannon (quoted above), the WWF chosen conduit to the millennial demographic so desired by the corporate ruling class, explains how capitalism and greed can co-exist to create a better world. There is no need for sacrifice:

    “We’re actually trying to prove that you don’t have to concede on anything. We want to convince the purely greedy capitalists that if all they want to do is make more money, they should still invest in these companies that are solving these big problems.”

     

    Seth Bannon, founding partner of the venture capital firm Fifty Years

    And what is this concession-free solution that will alter the global capitalist economic system – in which violence and exploitation prove necessary in order for the system to maintain and extend its hegemony– to a magically transformed ethical, gentler capitalism? Bannon describes the transformation as a “new conception”:

    “We believe that business as usual, this business that’s meant about purely chasing profits, is on the way out. And there’s a new conception of business that’s going to take its place. That’s about not only generating profit, but actually solving social or environmental issues.”

     

    Seth Bannon, founding partner of the venture capital firm Fifty Years

    In this “new conception of business”, there are no limitations placed upon the industrial economic system:

    “The broad strategy for this new business as usual is clear. We just have to make sure that everything we do, we can do forever.”

    Here, WWF acknowledged the growth imperative within the capitalist economic system – without mentioning the actual capitalist economic system itself. How will the growth issue be resolved while maintaining the very economic system that is absolutely dependent upon it? The answer is revealed in WWF’s point 5 – “reimagine success”:

    “The most damaging element of today’s society is its quest for perpetual growth. ‘We’ve got an economic system that depends upon growing forever. How does that reconcile itself with a thriving planet?’ Growth for growth’s sake will have to lose its attraction. ‘We cannot think of economic success if we’re deteriorating the environment, and I think that has to be in the essence of each person that wants to lead a country, to lead a company.’ The new sustainable economy will readdress this. ‘We need to create economies that allow us to thrive, whether or not they grow. But something can thrive without getting bigger. It’s just thrumming, alive, creating, regenerating, doing well, and it looks great to us and we feel the energy in that.’ Our reinvented model for Business As Usual will ultimately begin to mimic nature. Adapting to thrive within the finite world about it. Indeed, there is no alternative.”

    This poor explanation resembling a new age mantra, is worse than wrong – it is nonsense. Reimagining success will not stop the growth imperative inherently built into the capitalist economic system. There will be no “reinvented model for business as usual” within the capitalist economic system that does not collapse without growth. “The new sustainable economy will readdress this” means, in real terms, “we really have no fucking clue”.

    The last sentence “[i]ndeed, there is no alternative”, as highlighted above, is the lie they want you to believe. Consider that collectively, the populace appears to believe that not only is it possible to colonize another planet, but that we will do so in the not-so-distant future. This is incredible considering the massive odds of and colossal barriers to such an endeavour succeeding. Thus, it is alarming, that this same populace appears not to believe it is not possible to create new societies where necessity is detached from want (superfluous consumer goods). This begs the question – have we been fully conditioned to believe only those that represent hegemonic interests? It is a sound question considering the billionaires of the world are currently petrified of the capitalist system collapsing – while those oppressed by the capitalist system believe it cannot be dismantled. Yet we can dismantle institutions. We can dismantle the capitalist economic system devouring what remains of the natural world – but not if we identify with our oppressors and the very system that enslaves us. It is our natural world and her living natural communities that sustain us. Not industrial civilization – not technology.

    The following film segment leads to an introduction to Greta Thunberg:

    “We have come here to let you know that change is coming, whether you like it or not.”

    Thunberg’s pivotal role in the global campaign to save global growth is found within this dialogue: “So the vital thing the business community needs to do is come together to encourage politicians to set the global frameworks that will accelerate progress to a sustainable world.”

    Featured in the film is Ellen MacArthur. MacArthur is assisting in the building of momentum toward a said “circular economy” having founded the New Plastics Economy initiative unveiled in January 2019 at Davos. The Coca-Cola Company, Danone, MARS, Novamont, L’Oréal, PepsiCo, Unilever, Amcor, and Veolia are the initiative’s Core Partners. Other partners include Evian, Google, H&M, Intesa Sanpaolo, and Nike. New Plastics Economy “Knowledge Partners” include Arup, IDEO, McKinsey, and SYSTEMIQ.

    Above: Sarkozy awards Ellen MacArthur the Légion d’Honneur, 2008 [Yachting World]

    Above: Sarkozy awards Ellen MacArthur the Légion d’Honneur, 2008 [Yachting World]

    Above from left: Ellen MacArthur, Evian’s global brand director, Patricia Oliva, Christiana Figueres, and Stella McCartney, WEF Arctic Basecamp, Davos, 2019Stella McCartney is a luxury lifestyle brand that was launched under the designer’s name in a partnership with Kering. A 2017 report found that “the equivalent of one dustbin truck-worth of textiles is landfilled every second.”

    In the WWF feature, MacArthur assures the viewer there is no such thing as waste: “Waste is just a resource in the wrong place.” Consider this phrase the new mantra for the world’s most powerful yet reformed capitalists intent on business-as-usual rebranded under the guise of sustainability saviours. Here’s hoping we can store all the world’s nuclear waste (i.e. resource in the wrong place) in the front yard of one of MacArthur’s residences.

    While Mahindra of the Mahindra Group highlights his commitment (on behalf of his two hundred and twenty-five thousand colleagues) that “by the year 2040, the entire Mahindra Group of companies would be carbon neutral” (think offsets), Dave Lewis, CEO of Tesco explains the corporation’s commitment to recyclable plastics:

    “WWF narrator: “Even the most complex, global business communities will work to eliminate waste.”

     

    Lewis: “We asked all of our suppliers to tell us exactly which material was in their packaging. And we said, By the end of 2019, we want to take no material into our business that’s not recyclable. Can you manage that? If we do set a standard, most of our suppliers will want to come with us. We can do that. As a responsible business, why wouldn’t we?” (dramatic theme music plays in background)

    There is no plan to largely eliminate plastics.

    Lewis further assures us:

    “For both palm oil and soy, we have sustainable sources for one hundred percent of what we sell within the UK and in Central Europe, and about forty percent in our Asia business. So we have a commitment to get to one hundred percent in total.”

    As discussed within this series, there is no such thing as sustainable palm or soy, produced at industrial scale. There are only billion dollar certification schemes conceptualized by WWF et al. which excel in the art of greenwashing in order to protect and maintain guilt-free consumption in the Global North. Displacement, landgrabbing, and bulldozing biodiversity/death of sentient life are the price those in the Global South must pay for those in the Global North to spread Nutella on their morning toast and other irrelevant things we consume in exchange of our natural world. In the face of a climate emergency with twelve said years to stave off collapse, one cannot be expected to give up Nutella*, Unilever Dove “beauty bars”, and other “essentials” the Global North cannot be expected to go without. [*Ferrero who manufactures Nutella, purchased Nestlé’s U.S. confectionary business in 2018. Halloween in the Global North is a palm oil bloodbath that literally continues unabated.]

    In regard to the decimation of the Earth’s remaining forests (many lost to palm and soy monoculture), the President of Costa Rica, Carlos Alvadaro assures us:

    “Now we have shown that it’s possible to reverse deforestation. We’ve done that in the last decades. We reached twenty percent of our coverage with forests, and we managed to increase that to fifty percent, currently.”

    Yet, the September 26, 2018 scientific paper The ephemerality of secondary forests in southern Costa Rica demonstrates that half of Costa Rica’s regrown forests are gone within two decades: “Secondary forests are vital parts of the ecosystem, but in Costa Rica many of them are re-cleared before achieving old-growth levels of biodiversity.” [Source] What is equally grotesque is the fact that no one questions what has happened to the living sentient animals that must have existed in these cleared swathes of forests. In the spectacle, stunning animals and wildlife who many humans empathize with are exploited via (stunning) visuals as a means to create acquiescence and even desire for a global “New Deal For Nature”.

    In real life, utilizing language and framing – the single reference of “biodiversity” creates a collective acceptance of “afforestation”, land acquisitions and theft via “conservation”, and carbon markets (inclusive of REDD+). With the application of a single word, coupled with a false market solution, all conjured images of sentient animals facing ominous peril are instantly saved then filed away. Out of sight, out of mind, out of existence. As Western societies become more and more disconnected from the natural world, it becomes much easier to sell “solutions” that accept the death and subsequent loss of diverse tree communities, insects, amphibians, flora and fauna. This can be witnessed today for climate mobilizations that first and foremost demand “green” energy technologies, technologies which promise the further annihilation of life in the natural world.

    There is certainly more to be deconstructed in the WWF business feature film, but let us digress. One only has to follow the work of Stephen Corry to observe the torture, rape, murder and displacement of Tribal Peoples carried out under the WWF banner of “conservation”. It is well documented and horrific. However, having conditioned society to no longer read beyond 140 characters or so, it is an easy feat to sell the “New Deal For Nature” when your advertising content contains the most beautiful images found in our human existence – the physical planet and all of her life forms.

    Climate change is a direct product of capitalism and will not be mitigated by more capitalism. Ecological devastation, resource depletion, and collapsing ecosystems are all a direct result of capitalism. This destruction of our natural world will not and cannot be halted by more capitalism – regardless of what colour or adjective is placed in front of it.

     

     

    End Notes

    [1] The Corporate Leaders Group on Climate Change (CLG), a group hosted by the University of Cambridge’s Programme for Industry, describes itself as comprising “business leaders from major UK, EU and international companies who believe that there is an urgent need to develop new and longer-term policies for tackling climate change.” In September 2008 18 corporate executives signed a letter from the UK CLG to the leaders of the three largest UK political parties — supporting the UK Climate Bill before the parliament and support for the European Union adopting a target of a 30% cut in greenhouse gas emissions by 2020. In the letter, the UK CLG stated that, in the context of the European Union Emissions Trading Scheme, it supported including unspecified “existing technologies must be deployed rapidly and a range of new technologies must be brought to market” (E.ON, one of the signatories to the letter, was touting a raft of new power stations it was proposing across Europe as being “CCS-ready”).

    The inclusion of the CEOs of E.ON UK and BAA as signatories to the letter drew a scathing response from Ben Stewart, the Greenpeace communications director. “This is hypocrisy of the purest strain. It’s astounding that E.ON would call for action on climate change when they’re agitating to build Britain’s first coal-fired power stations in decades. It makes an environmentalist’s jaw drop to see the BAA logo on this letter when they’re trying to expand airports across the nation,” he told the Guardian. “This is like Howard Marks [a convicted drug smuggler] calling for a crackdown on pot. If the executives of these companies want action on climate change they should immediately lock themselves in their boardrooms and not come out until Kingsnorth and Heathrow expansion have been dropped.” [Source: Sourcewatch]

    In 2010, The Corporate Leaders Group on Climate Change was identified as a partner in the TckTckTck campaign, co-founded by Greenpeace. [Source]

    [2] “C40 Cities connects 96 of the world’s greatest cities to take bold climate action, leading the way towards a healthier and more sustainable future. Representing 700+ million citizens and one quarter of the global economy, mayors of the C40 cities are committed to delivering on the most ambitious goals of the Paris Agreement at the local level, as well as to cleaning the air we breathe. The current chair of C40 is Mayor of Paris Anne Hidalgo; and three-term Mayor of New York City Michael R. Bloomberg serves as President of the Board. C40’s work is made possible by our three strategic funders: Bloomberg Philanthropies, Children’s Investment Fund Foundation (CIFF), and Realdania.” [Source] In 2011 a formal merger transpired between C40 and CCI’s Cities Program, forged by President Clinton and then Mayor of New York City and C40 Chair, Michael R. Bloomberg. [Source]

    [3] Full list: Climate Week NYC 2019 sponsors and partners include Salesforce, McKinsey, Bank of America, Engie Impact, Unilever, AT & T, Estee Lauder, International Copper Association, Orsted, Exelon, PWC, IKEA, BT, National Grid, TCI Co., ABInBev, Trane, Morrison Foerster, Natixis, ClimateWorks, Rockefeller Brothers Fund, NYC Official Guide, Global Citizen (youth and climate activism partner), We Mean Business, Kigali, Raw, Alchemy Mill, 3Degrees, The New Republic, Nationale Postcode Loteri, UN Climate Action Summit.  [Source]

    [4] The Climate Group: The Rockefeller Brothers Fund also acts as an incubator for in-house projects that later evolve into free-standing institutions – a case in point being ‘The Climate Group’, launched in London in 2004. The Climate Group coalition includes more than 50 of the world’s largest corporations and sub-national governments, including big polluters such as energy giants BP and Duke Energy, as well as several partner organizations, one being that of the big NGO Avaaz. The Climate Group are advocates of unproven carbon capture and storage technology (CCS), nuclear power and biomass as crucial technologies for a low-carbon economy. The Climate Group works closely with other business lobby groups, including the International Emissions Trading Association (IETA). The IETA has worked consistently to sabotage climate action. The Climate Group also works on other initiatives, one being that of the ‘Voluntary Carbon Standard’, a global standard for voluntary offset projects. One marketing strategist company labeled the Climate Group’s campaign ‘Together’ as “the best inoculation against greenwash”. The Climate Group has operations in Australia, China, Europe, India, and North America. It was a partner to the ‘Copenhagen Climate Council’.

     

     

     

     

    The Manufacturing of Greta Thunberg – for Consent: The Most Inconvenient Truth: “Capitalism is in Danger of Falling Apart” [ACT III]

    The Manufacturing of Greta Thunberg – for Consent: The Most Inconvenient Truth: “Capitalism is in Danger of Falling Apart” [ACT III]

    January 28, 2019

    By Cory Morningstar

     

    This is ACT III of the six-part series: The Manufacturing of Greta Thunberg – for Consent: The Political Economy of the Non-Profit Industrial Complex

     

    In ACT I of this new body of research I opened the dialogue with the observations of artist Hiroyuki Hamada:

     

    “What’s infuriating about manipulations by the Non Profit Industrial Complex is that they harvest the goodwill of the people, especially young people. They target those who were not given the skills and knowledge to truly think for themselves by institutions which are designed to serve the ruling class. Capitalism operates systematically and structurally like a cage to raise domesticated animals. Those organizations and their projects which operate under false slogans of humanity in order to prop up the hierarchy of money and violence are fast becoming some of the most crucial elements of the invisible cage of corporatism, colonialism and militarism.”

     

    The Manufacturing of Greta Thunberg – for Consent series has been written in two volumes.

    [Volume I: ACT IACT IIACT IIIACT IVACT VACT VI] [Addenda: I]

    [Volume II: An Object Lesson In SpectacleACT IACT IIACT IIIACT IVACT V] [ACTS VI & VII forthcoming]

    Volume I:

    In ACT I, I disclosed that Greta Thunberg, the current child prodigy and face of the youth movement to combat climate change, served as special youth advisor and trustee to the burgeoning mainstream tech start-up, “We Don’t Have Time”. I then explored the ambitions behind the tech company We Don’t Have Time.

    In ACT II, I illustrated how today’s youth are the sacrificial lambs for the ruling elite. Also in this act I introduced the board members and advisors to “We Don’t Have Time.” I explored the leadership in the nascent We Don’t Have Time and the partnerships between the well established corporate environmental entities: Al Gore’s Climate Reality Project, 350.org, Avaaz, Global Utmaning (Global Challenge), the World Bank, and the World Economic Forum (WEF).

    In ACT III, I deconstruct how Al Gore and the Planet’s most powerful capitalists are behind today’s manufactured youth movements and why. I explore the We Don’t Have Time/Thunberg connections to Our Revolution, the Sanders Institute, This Is Zero Hour, the Sunrise Movement and the Green New Deal. I also touch upon Thunberg’s famous family. In particular, Thunberg’s celebrity mother, Malena Ernman (WWF Environmental Hero of the Year 2017), and her August 2018 book launch. I then explore the generous media attention afforded to Thunberg in both May and April of 2018 by SvD, one of Sweden’s largest newspapers.

    In ACT IV, I examine the current campaign, now unfolding, in “leading the public into emergency mode”. More importantly, I summarize who and what this mode is to serve.

    In ACT V, I take a closer look at the Green New Deal. I explore Data for Progress and the targeting of female youth as a key “femographic”. I connect the primary architect and authors of the “Green New Deal” data to the World Resources Institute. From there, I walk you through the interlocking Business & Sustainable Development Commission, the Global Commission on the Economy and Climate, and the New Climate Economy – a project of the World Resources Institute. I disclose the common thread between these groups and the assignment of money to nature, represented by the Natural Capital Coalition and the non-profit industrial complex as an entity. Finally, I reveal how this has culminated in the implementation of payments for ecosystem services (the financialization and privatization of nature, global in scale) which is “expected to be adopted during the fifteenth meeting in Beijing in 2020.”

    In the final act, ACT VI [Crescendo], I wrap up the series by divulging that the very foundations which have financed the climate “movement” over the past decade are the same foundations now partnered with the Climate Finance Partnership looking to unlock 100 trillion dollars from pension funds. I reveal the identities of individuals and groups at the helm of this interlocking matrix, controlling both the medium and the message. I take a step back in time to briefly demonstrate the ten years of strategic social engineering that have brought us to this very precipice. I look at the relationship between WWF, Stockholm Institute and World Resources Institute as key instruments in the creation of the financialization of nature. I also take a look at what the first public campaigns for the financialization of nature (“natural capital”) that are slowly being brought into the public realm by WWF. I reflect upon how mainstream NGOs are attempting to safeguard their influence and further manipulate the populace by going underground through Extinction Rebellion groups being organized in the US and across the world.

    With the smoke now cleared, the weak and essentially non-existent demands reminiscent of the 2009 TckTckTck “demands” can now be fully understood.

    Some of these topics, in addition to others, will be released and discussed in further detail as addenda built on the large volume of research. This includes stepping through the looking glass, with an exploration of what the real “Green New Deal” under the Fourth Industrial Revolution will look like. Also forthcoming is a look at the power of celebrity – and how it has become a key tool for both capital and conformity.

    [*Note: This series contains information and quotes that have been translated from Swedish to English via Google Translator.]

     

     

     

    A C T   T H R E E

     

    Malena Ernman: WWF Environmental Hero of the Year, 2017

    Greta Thunberg’s mother and father. Opera singer Malena Ernman with husband actor Svante Thunberg at the Polar Music Prize, 2012. Ernman represented Sweden in the Eurovision Song Contest in 2009. Photo: Chapman

    In October, 2018, Miljö & Utveckling recognized We Don’t Have Time founder, Ingmar Rentzhog, as Sweden’s #1 Environmental Influencer of the year. [Source: The Secret Sauce of a Global Climate Movement]

    Greta Thunberg, special youth advisor and trustee to the burgeoning mainstream tech start-up, We Don’t Have Time,  was recognized as the #2 influencer of the year.

    The previous month, on September 1, 2018, Dagens Nyheter, Sweden’s most prominent newspaper, ran an op-ed from Global Challenge titled “The Acute Climate Crisis Requires a Broad Political Gathering”:

    “Although much of the change required is both possible and profitable, vigorous political campaigns are essential to adjust prices, taxes and regulations so that the transition to a sustainable society becomes attractive, profitable and fast. ” [Full letter in English]

    “The signatories stand ready to assist in the process, in support of transforming our society and the wider world into a low-carbon economy: Mats Andersson, Vice Chairman of the Global Challenges Foundation; Erik Brandsma, CEO of Jämtkraft; Malena Ernman, Opera Singer; Antje Jackelén, Archbishop; Staffan Laestadius, Professor Emeritus KTH; Kristina Persson, former Minister of the Future; Ingmar Rentzhog, Chairman of the Global Development Challenge; Johan Rockström, Professor of Environmental Sciences SU; Daniel Sachs, CEO of Proventus; and Anders Wijkman, Chairman of the Club of Rome.”

    Anders Wijkman, cited in the above signatories, is a former member of parliament, chairman of the Swedish Environment Council and the former co-president of the Club of Rome. He is also a member of Global Utmaning with a special commitment to climate issues and circular finances.

    Also cited in the above signatories is Malena Ernman, mother of Greta Thunberg.

    In an interview published October 15, 2018 recognizing Rentzhog as the “#1 Environmental Influencer of the year”, Miljö & Utveckling asks Rentzhog who are his greatest influences. He cites Greta Thunberg, yet does not mention the assistance his company provided Thunberg (current We Don’t Have Time special youth advisor and trustee) that would result in her campaign going international. Nor does he identify his relationship with Thunberg’s mother, Marlena Ernman, who is briefly cited in the same article.

    Earlier in the year, on May 4, 2018, Rentzhog and Ernman were both featured guests at the Friday opening gala of the climate conference (“climate change day”) held from May 4-6 in Stockholm, Sweden. Greta Thunberg’s sister, Beata Ernman-Thunberg, was also featured in the program. This was a low key, modest event.

    Thunberg was born into privilege and wealth.

    Her mother is Swedish opera singer and celebrity Malena Ernman. Her father is actor Svante Thunberg, while her grandfather is actor and director Olof Thunberg. “Her ancestor on her father’s side is the Nobel Prize winner, Svante Arrhenius. Arrhenius was a Swedish physicist and chemist who received the Nobel Prize for Chemistry in 1903. He is known for myriad scientific contributions but it was his discovery that an increase in atmospheric carbon dioxide increases the Earth’s surface temperature. That finding led to the conclusion that human-made carbon dioxide emissions cause global warming.” [Source][On the Influence of Carbonic Acid in the Air upon the Temperature of the Ground, Svante Arrhenius, 1896]

    The newspaper Svenska Dagbladet (SvD) is the third largest in circulation in Sweden. It has been generous in its coverage of both Thunberg and her mother, Ernman.

    On May 30, 2018, SvD selected Thunberg as one of its winning laureates in the SvD youth writing competition for the climate.

    Prior to this, on April 21, 2018 SvD gave coverage of the families book that was underway. The book “Scener ur Hjärtat” (which translates in English to “Scenes of the Heart”), about the mental health challenges within her family coupled with anxieties facing climate change, would be launched on August 24, 2018, four days following the first day of Thunberg’s school strike (August 20, 2018).

    World Wildlife Fund (WWF), perhaps the most corporate and egregious NGO in the world, and a fully corporatized Greenpeace, have both been instrumental in the propping up of Thunberg with the support of other international NGOs such as 350.org. On October 11, 2017, WWF Sweden awarded Ernman with the Environmental Hero award.

    Artist Malena Ernman and biologist Rebecka Le Moine appointed Miljöhälter of the Year by WWF” [Source]

    On September 17, 2018, WWF Sweden named Thunberg as one of its three nominees for the Young Environmental Hero of the year 2018.

    Greenpeace Sweden: ” Malena Ernman is an incredible activist in the fight to preserve our forest for future generations. Thanks to the support of her, and all of you other amazing people who support us, we can continue to protect our outstanding planet. Do you also want to give away a Christmas present that makes a real difference?” [Source: Facebook]

    Greenpeace also utilizes Ernman, and Thunberg, to promote their powerful brand. Few are aware that in 1997, Greenpeace believed that climate policy must reflect the understanding that the world must not exceed a 1ºC temperature rise. Yet not long after, in 2009, with a full ecological crisis now engulfing the planet, Greenpeace led the demand (at the United Nations Conference of the Parties in Copenhagen), for a binding agreement that would allow the Earth to further warm to a full 2ºC. The 2ºC demand, under the umbrella group TckTckTck, co-founded by Greenpeace, would undermine Bolivia, the G77 and other small island states that had fought for a binding agreement to keep global temperatures from exceeding 1ºC. The following year, 350.org – another co-founder of TckTckTck – would undermine the Indigenous peoples of Bolivia yet again at the World People’s Conference on Climate Change and the Rights of Mother Earth, held in Cochabamba, Bolivia.

    +++

    “Capitalism is in Danger of Falling Apart”

    “But the more important fact remains: the mainstream debate is about how to practise capitalism, not whether we should choose between capitalism and some other system.” — Generation Investment

    “We are making the case for long-term greed.” Al Gore and David Blood, in Generation’s New York City Office. August 25, 2015. (Christopher Griffith) [Source]

    Utilizing the power of celebrity (an unprecedented phenomenon for the expansion of capital in the west), today’s global influencers such as Thunberg, are fully utilized to create a sense of urgency in regard to the climate crisis. The unspoken reality is, they are the very marketing strategy to save capitalism. This is a very “inconvenient truth”.

    The Financial Times, July 27, 2014:

    “Now is a crucial moment for investors, he continues. “The next five to 10 years is the most critical time to accelerate the transition to a low-carbon economy. We think capitalism is in danger of falling apart. As a result, the business, which has been fairly reticent in the past about the mechanics of investing sustainably, is planning to increase its visibility. ‘We need to go all in. We are going to be more aggressive because we have to.'” — Blood and Gore: “Capitalism is in Danger of Falling Apart”, Financial Times, July 27, 2014

    The September 8, 2015 article “David Blood and Al Gore Want to Reach the Next Generation” published by Institutional Investor, disclosed that “the California State Teachers’ Retirement System [CalSTRS], the second-­largest public pension fund in the U.S., with $191 billion in assets, was the first American institutional investor to invest in Generation.” This was part and parcel of the divestment campaign led by Ceres partner 350.org on behalf of wall street and finance. Jack Ehnes, CEO of CalSTRS, also serves on the board of Ceres.

    The same article sheds light on the driving force behind the environmental NGOs that comprise the non-profit industrial complex and interlocking directorate highway that merges the non-profit industrial complex (NPIC) with the corporate world of finance:

    “I would highly recommend people who are looking to divest from carbon take a look at Generation,’ says Larry Schweiger, a longtime conservationist and a board member of the Climate Reality Project, a nonprofit founded by Gore to promote education and initiatives about climate change. Schweiger was president and CEO of the National Wildlife Federation from 2004 to 2014; under his watch the NWF became a Generation investor. ‘It was one of the best-­performing investments in our portfolio.’ he says.” — September 8, 2015, “David Blood and Al Gore Want to Reach the Next Generation,  Institutional Investor

    Jumping forward, to April 29, 2018, the article, Al Gore: Sustainability is History’s Biggest Investment Opportunity, published by the Financial Times, discloses “climate wealth” is not for the many, but rather for the few:

    “Generation lists large public sector investors among its clients, such as Calstrs, the $223bn Californian teachers’ pension plan, the $192bn New York State pension plan and the UK’s Environment Agency retirement fund. It also manages money for wealthy individuals but has stopped short of opening to retail investors. Almost all its assets are run in equity mandates, yet $1bn is invested in private equity.” [Source]

    “I called Generation Income and found that their investment opportunities are limited.  They have two investment funds – Global Equity and Asia Equity.  The Global Equity fund is currently closed – there is a multi-year waiting list that is also currently closed.  The minimum investment is $1 million and you need to be super-accredited.  The fund seems to be targeted at institutional investors – not individuals.  The Asia Equity fund is open but the same minimum requirements apply ($1M minimum).” [Source: AIO Financial]

    Generation Investment board members include eco-luminaries such as Mary Robinson, a former president of Ireland and the founder of the nonprofit, Mary Robinson Foundation. Robinson serves as president to Richard Branson’s B Team, which is managed by Purpose – the  public relations arm of Avaaz.

    February 9, 2007: Sir Richard Branson (L) and former vice-president of the United States of America, Al Gore pose at the launch of The Virgin Earth Challenge in London. The challenge is for a USD 25M science and technology prize fund for viable products to remove atleast 1 billion tons of atmospheric carbon dioxide per year. (Photo by Bruno Vincent/Getty Images)

     

    At this juncture, seeing as we are being led to believe that “sustainable investments” are the pathway to solving our planetary crisis, it might be wise to ask in what sustainable corporations Generation Investment is investing. Generation Investment has created a focus list of some 125 companies around the world in which it invests not based on how sustainable the business is, but rather, “on the quality of their business and management.” [Source]

    Generation Investment’s portfolio and investments include multinational corporations with horrendous records of malfeasance, such as Amazon, Nike, Colgate, MasterCard, and the Chipotle restaurant chain with heavy investments in health and technology. And as all of these corporations are heavily invested and/or dependent on fossil fuels, how Generation Investment can justify investing in these companies is anyone’s guess.

    “[Gore] and his colleagues are aiming at a small audience within the financial world that steers the flow of capital, and at the political authorities that set the rules for the financial system. ‘It turns out that in capitalism, the people with the real influence are the ones with capital!’ Gore told me during one of our talks this year. The message he hopes Generation’s record will call attention to is one the world’s investors can’t ignore: They can make more money if they change their practices in a way that will, at the same time, also reduce the environmental and social damage modern capitalism can do.” [Source]

    [Tracking Al Gore’s Generation Investment Management Portfolio]

    Above: The Washington D.C, 2017 People’s Climate March:  “The B Team, led by Sir Richard Branson, Sharan Burrow and former Vice President Al Gore, joined hundreds of thousands of workers, scientists, business leaders, students, parents, grandparents, children and indigenous groups demanding action on climate change by the U.S. administration.” [Source]

    “It’s about an industrial transformation on a scale that we’ve never seen before.” — Sharan Burrow, general secretary, International Trade Union Confederation, B Team leader [Video]

     

    “This is the biggest economic opportunity of our lifetime. This movement has left the station and is never going to stop.” — Jean Oelwang, President, Virgin Unite, Senior Partner, The B Team

    +++

    An Inconvenient Case Study: M-Kopa Solar, Africa

    Source: M-Kopa website

    “We think it’s possible to build a business with no trade-offs. We can benefit the environment. Our customers will be better off. And we’ll get richer. We all can win.” M-Kopa Canadian co-founder, Jesse Moore

    Gore, with a net worth of approx. 350 million dollars, pays much lip service to subjects of inequality, wealth disparity and poverty.  Thus, it is useful to actually take a look at what the much hyped green energy revolution actually looks like, when played out in real life and exactly who is being served by the so-called “green revolution”.

    M-Kopa Solar – “Power for Everyone” is a pay-per-use solar power provider (in the form of solar kits) created for impoverished African countries by white uber rich capitalists. The countries targeted thus far include rural Kenya, Tanzania and Uganda.

    M-Kopa is the brainchild of Jesse Moore (CEO), Chad Larson and Nick Hughes —who helped develop M-Pesa, which has more than 19 million users in Kenya. [1]

    From its inception, Gore’s firm has been a lead equity investor of M-Kopa. Incubated by Signal Point Partners in 2011, M-Kopa Solar raised money from investors including Richard Branson and Generation Investment Management. Launching in late 2012, the company’s initial goal of selling 1,000 solar packages a week within three years was reached within 12 months. On December 2, 2015, M-Kopa, now the world’s leading “pay-as-you-go energy provider to off-grid homes”, announced the closing of a 19 million USD financing round led by Generation Investment Management LLP. [Source]

    Included on the M-Kopa board of advisors is Colin Le Duc, a founding partner of Generation Investment Management and the Co-CIO of Generation’s growth equity Climate Solutions Funds.

    Other investors/lenders/partners include Shell Foundation and the Bill and Melinda Gates Foundation.

    At this juncture, before we continue, it is vital to note that, in 2015, M-Kopa estimated that eighty percent of its customers lived on less than 2 USD per day.

    By 2015, M-Kopa had reached over 40 million USD in revenue.

    The December 2, 2015 Bloomberg article “The Solar Company Making a Profit on Poor Africans – M-Kopa Plans to be a $1 Billion Company by Selling Solar Panels to Rural Residents—and Providing Them With Credit” discloses the reality behind corporate vulturism hidden beneath a vellum of white saviour greenwash. Following the “success” of prepaid water meters for many African countries, M-Kopa charges high interest rates to the poor, with astronomically higher dividends/returns going back to the rich:

    The interest M-Kopa charges is high by U.S. or European standards. The cash price of one of its products is about 20 percent less than the installment price. But in the markets where the company’s working—so far, Kenya, Tanzania, and Uganda—the rates are competitive. Traditional microfinance companies typically charge about 20 percent interest on their loans, and in October the Kenyan government issued treasury bills that offered investors a 23 percent annual return.”

    Upon first glance, a person would assume this business is the selling of solar. Yet this assumption would be a mistake. The product is finance: “About a quarter of those who pay off their first purchase move on to others, the company says.” This is colonization in a 21st century new form. Colonization via debt made possible by the selling of Western values.

    Other vultures exploiting the impoverished and vulnerable under the guise of green and “clean energy for all” include stalwart organizations, such as the Gates Foundation and Mastercard.

    Unlike Western finance, where loans are usually paid in monthly installments, Africans are not given this same measure of trust. Rather, on top of a deposit, they must pay for their new loan (debt) on a daily basis. Perhaps this can be filed under “green energy racism”. Those that do not make their payments, will be punished accordingly: “Our loan officer is that SIM card in the device that can shut it off remotely,” says Chad Larson, M-Kopa’s finance director and its third co-founder. “We know that it’s important for them to keep their lights on at night, so they can be counted on to keep paying.” [Source] [“The pay-as-you-go feature is enabled by embedded machine-to-machine technology that allows M-KOPA to receive payments through the M-Pesa mobile money platform. M-KOPA can turn off the device remotely if the customer falls behind on payments. Repayments create a credit history for poor consumers that may give them access to other financial services.”][Source]

    “The solar lamps are programmed in such a way that they automatically switch off whenever customers default on the daily payments. The start-up provides a solar power system that consists of a panel, three lamps, radio and mobile phone charging kit.” — M-Pesa solar dealer to blacklist defaulters with credit bureaus, February 18, 2015

    Daily payments for M-Kopa are topped up through the M-Pesa service whereby Safaricom, the largest telecommunications corporation in Kenya (and the most profitable company in the East and Central African region) earns an undisclosed fee for every transaction. M-Kopa and Kenya Power, are Safaricom’s biggest pay-billing clients. [In 2015, Kenya’s Safaricom CEO Bob Collymore was the fourth African to join Richard Branson’s B Team – Ventures Africa].

    “We don’t invest in solar at all,” says David Rossow, who helps manage the Gates Foundation’s $1.5 billion portfolio of program-related investments (PRIs). The foundation doesn’t even have a clean energy program. But it does have a program called Financial Services for the Poor. “We care about asset-backed lending for the last mile.” [Source]

    Of further value for our white saviour entrepreneurs is the valuable metadata: ” M-Kopa’s current customer contract stipulates that the data the company amasses can be used only to improve customer experience, but the company has plans to collect listener and viewership data from its radios and televisions. ‘There’s data we can gather that practically no one else can,’ [Chad] Larson says.”

    And what does the green energy revolution, wholly dependent on the further plundering of the Earth, actually bring to Africa, where more than 600 million people have zero access to electricity and more than 300 million have no clean sanitation? A solar oven? A toilet? Water filtration? Plumbing? Schools? Health clinics? Hospitals? Answer: the television.

    “Make your payments in full and on time, so you can qualify for system upgrades and much more!” — M-Kopa website

    And just because the business is actually finance, more than it is providing solar products, [2] that doesn’t mean there isn’t ample opportunity to rob African people blind. The price of the basic 24-inch television solar kit [2-1][2-2] when financed is an outrageous 644.88 USD. The cash price is still a whopping 546.61 USD, which is an exorbitant sum for people who exist on $2 (USD) per day. Of course, this price only remains so if the daily payments are made each and every day, ensuring no additional interest or penalties accumulate on top of the original loan amount.

    The gross exploitation here is beyond the pale. Consider a 30W solar package comparable to the M-Kopa package above can be purchased retail for 157.99 USD on Amazon. Likewise, the price of a basic 24-inch LED television is often advertised in the United States and Canada for under 100.00 USD/CND. Many of the items sold in the packages, [2-3], can be found in the proliferating Western “dollar” stores for $1.00 (USD) each.

     

    Photo: M-Kopa

    One might wonder what happens when the loans outlive the outsourced products with short-lived warranties – a two-year warranty on the 24-inch television and a one-year warranty on accessories.

    Between bombing campaigns on African countries, former US president Barrack Obama found time to visit the M-Kopa solar corporation. “US President Barack Obama talks to June Muli, M-Kopa’s head of customer care, during the Global Entrepreneurship Summit in Nairobi in July 2015. Photo: M-Kopa.” [Source: Forbes]


    In February 2015, M-Kopa announced its plan to have their customers, who defaulted on their loans, blacklisted with credit bureaus:

    “M-Pesa-linked solar dealer, M-Kopa, will from April begin sharing information on loan defaulters with credit reference bureaus to arrest the rising number of non-payers. The firm has issued a notice saying it plans to share information on how customers pay for their M-Kopa solar kits, in a move that will see defaulters blacklisted by lenders. M-Kopa now joins other utility providers such as Kenya Power and water service boards which have taken to credit reference bureaus to list those who default on paying their bills.” [Source]

    Credit and the perpetual debt that ensues is not the only aspect of the American dream that multinational corporations are bringing to the Global South.

    To be clear, it’s not “sustainable economies” that our corporate overlords pursue. A capitalism that is in trouble, must seek out – in order to save itself, new markets:

    “The Gates Foundation’s team saw in M-KOPA an opportunity to demonstrate that mobile financial services could help businesses get more such valuable products into the hands of a new market of eager consumers: poor people.” [Source]

    “The key was helping M-KOPA turn its customer accounts into bankable collateral. Other investors were taking equity positions in the startup. The Gates Foundation instead made a $5 million loan, alongside the Commercial Bank of Africa. The thesis: if M-KOPA could successfully pay back the loan, local commercial banks would see the payments from pay-as-you-go financing schemes as a reliable revenue stream. That would create a new lendable asset class.” — Banking on the Poor, summer, 2016, Stanford Social Innovation Review

    Here we must look at the reality behind the “green jobs” – that M-Kopa created – a pivotal selling feature of the so-called “green economy”, new green deal, sustainable development / global goals, and a myriad of other holistic sounding language that mask reality.

    What is rarely mentioned, if ever, is the fact that the M-Kopa solar panels, televisions, etc. are not made locally, rather, they are “sourced from overseas markets.” (China) Although the company has suggested that solar panels may be made locally over the next few years, (likely due to the growing animosity from Kenyans), the following information will demonstrate that this will only be the case if Kenyans can be exploited more so than Chinese.

    Chad Larson, co-founder and finance director of M-Kopa Solar, poses for a photograph at the headquarters of M-Kopa Solar in Nairobi, Kenya, on Wednesday, July 22, 2015. Customers agree to pay for the solar panel with regular instalments which M-Kopa, a Nairobi-based provider of solar-lighting systems, then monitors for payments that are made using a mobile-phone money-transfer service. Photographer: Waldo Swiegers/Bloomberg via Getty Images

     

    In the March 19, 2018 article, Solar Firm M-Kopa Lays off 450 Staff to Cut Costs, published by Business Daily Africa, the reason for doing so was disclosed in no uncertain terms:

    “Kenya’s mobile phone-based solar kit reseller M-Kopa Solar fired 450 workers in its subsidiaries in four countries to ease operational costs and boost profitability.

     

    M-Kopa co-founder and CEO Jesse Moore said the firm was in a better position to meet its targets and expand solar connections to the next one million customers in Kenya, Uganda and Tanzania offices.

     

    ‘This was done to reduce fixed costs and keep us on the path to profitability which resulted in job reductions across offices in Kenya, Uganda, Tanzania and UK, reducing our global headcount by 18 per cent,’ he said.”

    An article published by Quartz Africa four days prior, on March 15, 2018, was even more to the point:

    “M-Kopa, the Kenyan pay-per-use solar power provider, is downsizing in a bid to improve its competitiveness, ensure long-term sustainability, and increase return for investors.”

    This is worth emphasizing. To be clear – this is a profitable increase for investors, with net-worths of millions of dollars – made at the expense of firing workers making approx. $2.00 USD per day.

    March 15, 2018: M-KOPA secures 100million Ksh from CDC, FinDev Canada: CIO East Africa (L-R) Jesse Moore, Co-Founder and CEO, M-KOPA and Paul Lamontagne, Managing Director of FinDev Canada during a customer site visit in Ngong.

    Immediately following the sacking of African M-Kopa employees – along with outsourcing – Generation Investment put up more funding. The  March 21, 2018, article “M-Kopa Solar Receives $10 Million Investment After Sacking 150 Employees” published by the Kenyan Wall Street, disclosed the following:

    “The investment comes after the company completed a restructuring exercise that saw staff count reduce by 18% from 1000 to 850 across East Africa. As we reported last week, about 78 developers were fired and their work has now been outsourced to a foreign company called Applicita that is owned by the company’s new CTO.

     

    According to the CEO Jesse Moore, the restructuring process has been driven by the need to increase its competitiveness, enhance long-term sustainability, and boost investors’ returns.

     

    The FinDev investment was led by CDC Group, an investor that had formerly pumped $7 million into the company, and includes follow-on investments by Generation Investment Management and LGT Venture Philanthropy. The two firms are current M-Kopa shareholders.”

    The white colonization that continues to proliferate was not lost on Kenyan Wall Street which noted:

    “… the company continues to raise eyebrows over its status as a Kenyan startup since its senior management is mostly composed of foreigners. What’s more, the matter of sacking local employees to outsource its operations to a foreign company will not go forgotten.”

    +++

    “The Gathering” & Nurturing of Foundation Funded Pragmatism

    As disclosed in ACT I of this series, the very first people tagged in the initial Thunberg school strike tweet by We Don’t Have Time founder, Ingmar Rentzhog, were the following five Twitter users: Greta Thunberg, This Is Zero Hour, Jamie Margolin, the teenage founder of This Is Zero Hour, Al Gore’s Climate Reality Project and the People’s Climate Strike Twitter account (in the identical font and aesthetics as 350.org).

    The first tweets from any given NGO Twitter accounts are important as they often reveal exactly for what purpose/action the account was created for. In this particular instance, the very first tweet from the People’s Climate Strike account contained the hashtag #floodthesystem (July 24, 2015). This hashtag was devised to promote the action named Flood Wall Street, which took place on September 28, 2015, leading up to the second People’s Climate March on November 29, 2015. In 2015, the first to start using the #floodthesystem hashtag were This Changes Everything (NGO of Naomi Klein, 350.org board member), May 6, 2015; OccuWorld, May 12, 2015 (“something big is coming this fall”), retweeted by Rising Tide North America, Sharon Vardatira, Meridian Consulting, May 13, 2015, and Occupy Wall Street, May 20, 2015.

    The strategy behind devising different social media accounts affiliated with hashtags, campaigns and NGO manufactured movements, is one that will catch fire. Such is the case with the Climate Strike Twitter account (Climate Strike! – Global Climate Convergence) that was largely abandoned by 2017, and #EarthStrike, which largely failed to catch fire (thus far), to this very recent climate strike – as a hashtag – that has struck gold with the public psyche.

    The “one 15 year old girl” tweet was then re-tweeted by Paola Fiore, founder and CEO of ETICAMBIENTE® Sustainability Management & Communications Consulting. Fiore is also the National Coordinator for Italy for The Climate Reality Project Europe. [1] Affiliations, memberships and partnerships of Fiore’s firm include, but are not limited to, the Association for Coaching, Eco Community, United Planet Faith & Science Initiative (Archbishop Desmond Tutu is a founding member as is Dr. Rajendra Pachauri), 2degrees (funded by the European Commission), and the International Coach Federation. ETICAMBIENTE® holds membership with both The Climate Reality Project, and it’s client, the International Society of Sustainability Professionals.

    The first “follows”‘ selected from any given NGO Twitter account are also important as they often reveal who created the account – or those closest affiliated with the project. In this instance, the first two follows for the People’s Climate Strike Twitter account (created June 2015) are Cheri  Honkala and the Poor People’s Economic Human Rights Campaign founded by Honkala. Honkala was the “Our Revolution” endorsed candidate for Pensylvania State Representative (#WeAreThe197th) in 2017.

    With the formation of board announced on August 29, 2016, the 2018 Our Revolution winning candidates included Bernie Sanders and Alexandria Ocasio-Cortez. On September 18, 2018 Our Revolution (OR) and the Progressive Democrats of America (PDA) announced a formal partnership established by both of the organizations national boards.  “PDA  is a grassroots political action committee, founded in 2004 to transform the Democratic Party and U.S. politics by electing progressives to federal office.” The PDA National Advisory Board includes members of US Congress, documentary film maker Michael Moore, commentator Thom Hartmann, Medea Benjamin of Code Pink and others of high liberal status.[5]

    Recently, a new institute was launched which is partnered with Our Revolution: The Sanders Institute (“Our Mission: To Revitalize Democracy”). The inaugural conference (The Sanders Institute Gathering) took place in Burlington, Vermont (US) from November 29 – December 1, 2018. The invite only event  included the crème de la crème of the liberal political establishment including; Bernie Sanders who delivered the keynote, 350.org board member Naomi Klein and 350.org founder Bill McKibben ( Sanders Institute fellow) who both spoke on the New Green DealJeffrey Sachs (Sanders Institute fellow), Cornel West (Sanders Institute fellow) New York mayor Bill de Blasio, Nina Turner (Ohio state senator, president of Our Revolution), Ben Cohen (Ben & Jerry’s), and U.S. representative Tulsi Gabbard (Sanders Institute fellow) [Full list]

    The green bourgeoisie rubbed elbows with “celebrity activists” including Susan Sarandon, John Cusack, Danny Glover and Harry Belafonte (Glover and Belafonte are both Sanders Institute fellows). WCAX News reported that the only debate that night was whether or not media would be allowed into the event. Ultimately the media was given access to the event, yet had to adhere to conditions of who they were, and who not allowed to record. (So much for freedom of the press.)

    Participants spoke passionately about Indigenous rights, racism, etc. at the invite only event of predominantly white rich saviours who are presented as the leaders of our only salvation. In reality, they are only trying to salvage a system (via reforms) in which they are flourishing. Another inconvenient truth at odds with the gathering, are the promotional videos produced for the institute, which deliberately strive to give the pretense of politically correct diversity and inclusion.

    July 20, 2018: Zero Hour’s Jamie Margolin is to the left of Bernie Sanders (centre). Xiuhtezcatl Martinez is in the back row, far right. “Organizers with Zero Hour meet with Sen. Bernie Sanders during their lobbying day Thursday.” Photo: Courtesy of Zero Hour [Source]

    As previously highlighted, Zero Hour is one of the five Twitter accounts tagged in the first Thunberg school strike tweet. Partners of This Is Zero Hour include; We Don’t Have Time, 350.org, The Climate Reality Project, the Sierra Club, Power Shift, the Sunrise Movement and many other NGOs that garner much power and influence within the non-profit industrial complex.

    September 20, 2018, Twitter: “Thank you Vice President @algore for your support & endorsement of the #ThisIsZeroHour movement”

    January 4, 2019, Twitter

    Other Zero Hour partners include Powershift, iMatterYouth, CareBoutClimate, ClimateSign, Sierra Club, 350.org and Citizens Climate.

    In this December 10, 2018 tweet (9:35AM), ten Twitter accounts were tagged; 350.org, We Don’t Have Time, the Sunrise Movement, Teen Vogue, Sierra Club, Greenpeace, Women’s March, Our Children’s Trust, Zero Hour, and March for Our Lives.

    Activism & Corporatism Working Hand in Hand

    The Climate Group,  is a co-founder of We Mean Business – a coalition of organizations working with thousands of the world’s most powerful corporations and investors. [6]

    Perhaps the most noteworthy online exchange were the “words of encouragement” extended via Twitter by The Climate Group [6] to Zero Hour for leading the Youth Climate March in July, 2018. Also of significance were the hashtags used in The Climate Group tweets: #WeDontHaveTime and #FrontlineYouth. This effectively illuminates the strategy and the key players behind the “climate movement” – where the NGOs, their funders, and the corporate entities are all on the same team.

    This is not kindness. This is exquisite, albeit callous strategy.

    Incubated by the Rockefeller Brothers Fund as an in-house project that later evolved into a free-standing institution, The Climate Group is a co-founder of We Mean Business – “a coalition of organizations working with thousands of the world’s most influential businesses and investors.” The founding partners of We Mean Business are Business for Social Responsibility (BSR) (full membership and associate members list), CDP (formerly the Carbon Disclosure Project), Ceres, The B Team, The Climate Group, The Prince of Wales’s Corporate Leaders Group (CLG) and World Business Council for Sustainable Development (WBCSD). Together, these groups represent the most powerful – and ruthless – corporations on the planet, salivating to unleash 100 trillion dollars for the fourth industrial revolution.

    As I will demonstrate in the next segment of this series, the “frontline youth” energy is strategically being mobilized by a highly organized and sophisticated climate campaign. This same energy is being captured, then channeled back to save, strengthen and expand, the capitalist, hegemonic system that promises to destroy the future for these very same youth. One could call this a circular death economy. It takes much skill and coordination to “herd cats” [7] – to their own slaughter.

     

    • July 5, 2017, Al Gore, Generation Investment, "Sustainability Revolution"

     

    End Notes:

    [1] M-Pesa is a mobile phone-based money transfer, financing and microfinancing service. It was launched in 2007 by Vodafone for Safaricom and Vodacom (the largest mobile network operators in Kenya and Tanzania it has expanded to Afghanistan, South Africa, India, Romania, and Albania.) In Kenya, M-Pesa is being utilized to impose a debt ideology/familiarity that reflects western debt ideology.

    [2] The company M-KOPA offers the following three(3) product packages:

    [2-1] The M-KOPA 5 Solar Home System can be purchased with a deposit of $2,999.00 Ksh. ($29.75 USD), plus 420 daily payments of $50.00 Ksh($0.50 USD). This total payment, including the deposit, is $23,999.00 Ksh. ($238.03 USD). The cash purchase price with no financing is  $18,999.00 Ksh. ($188.44 USD). [Accessed January 27, 2019]

    The “M-KOPA 5 Solar Home System” includes one 8W solar panel, one rechargeable radio, one M-KOPA 5 control unit with a lithium battery, four 1.2W LED bulbs, one 5-in-1 phone charge cable, one custom charge cable, and one rechargeable LED torch.

    [3-2]  The M-KOPA 600 requires a deposit of $5,999.00 UGX. ($59.50 USD), plus 590 daily payments of $100.00 Ksh($0.99 USD). The total payment, including the deposit, is $64,999.00 Ksh. ($644.68 USD). The cash purchase price with no financing is  $ 1,999,000.00 Ksh. ($546.61 USD).” [Accessed January 27, 2019]

    The “M-KOPA 600 (24? TV)” package includes one M-KOPA 600 control unit, one 24-inch flat screen digital TV, one 30W solar panel, one TV remote control, one TV aerial, two solar lights, one solar rechargeable LED torch, one solar rechargeable radio, and two phone charging cables. “Satellite Dish & CAM Card provided separately.”

    [3-3]  The M-KOPA 600 w/ Zuku CAM requires a deposit of $6,999.00 UGX. ($69.42 USD), plus 590 daily payments of $135.00 Ksh($1.34 USD). The total payment, including the deposit, is $86,649.00 Ksh. ($859.42 USD). The cash purchase price with no financing is  $ 69,999.00 Ksh. ($694.27 USD).” [Accessed January 27, 2019]

    [4] We create and promote innovative sustainability programs and corporate social responsibility initiatives, and offer strategic advisory services on climate change and the SDGs.

    [5] The PDA National Advisory Board includes members of US Congress: Representatives Barbara Lee, Keith Ellison, Raul Grijalva, and James McGovern; as well as documentarian Michael Moore, Actress / Activist Mimi Kennedy, Rev. Dr. Rodney Sadler, Author Jim Hightower, and Radio Hosts / Authors Lila Garrett and Thom Hartmann. Activists Michael Lighty, Medea Benjamin, Steve Cobble, Kristin Cabral, Dr. Paul Song, M.D., Belen Sisa, and Professor Marjorie Cohn also serve on the PDA Advisory Board, which is chaired by the exemplary activist Donna Smith.” [Source][Full Board Accessed January 10, 2019]

    [6] The Climate Group: The Rockefeller Brothers Fund also acts as an incubator for in-house projects that later evolve into free-standing institutions – a case in point being ‘The Climate Group’, launched in London in 2004.  The Climate Group coalition includes more than 50 of the world’s largest corporations and sub-national governments, including big polluters such as energy giants BP and Duke Energy, as well as several partner organizations, one being that of the big NGO Avaaz. The Climate Group are advocates unproven carbon capture and storage technology (CCS), nuclear power and biomass as crucial technologies for a low-carbon economy. The Climate Group works closely with other business lobby groups, including the International Emissions Trading Association (IETA), which works consistently to sabotage climate action. The Climate Group also works on other initiatives, one being that of the ‘Voluntary Carbon Standard’, a new global standard for voluntary offset projects. One marketing strategist company labeled the Climate Group’s campaign ‘Together’ as “the best inoculation against greenwash”. The Climate Group has operations in Australia, China, Europe, India, and North America.  It was a partner to the ‘Copenhagen Climate Council’.

    [7] Forbes, September 25, 2014: Leadership Lessons from The People’s Climate March:“With that as her model of leadership it is perhaps no surprise that so many cats have been so successfully herded. But there is more. The other leadership lesson is putting project before person.” [Source]

     

    [Cory Morningstar is an independent investigative journalist, writer and environmental activist, focusing on global ecological collapse and political analysis of the non-profit industrial complex. She resides in Canada. Her recent writings can be found on Wrong Kind of Green, The Art of Annihilation and Counterpunch. Her writing has also been published by Bolivia Rising and Cambio, the official newspaper of the Plurinational State of Bolivia. You can support her independent journalism via Patreon.]

    Edited with Forrest Palmer, Wrong Kind of Green Collective.

     

     

     

    Avaaz: And a Billionaire Shall Lead Them [2017 Avaaz Series: Part 3]

    September 23, 2017

    By Cory Morningstar

     

    Avaaz Investigative Report Series 2012 [Further Reading]: Part IPart IIPart IIIPart IVPart VPart VI

    Avaaz Investigative Report Series 2017 [Further Reading]: Part IPart II

     

     

    Avaaz co-founder Ricken Patel Joins Unilever’s Business & Sustainable Development Commission

    Mr Ricken Patel, Executive Director, AVAAZ.org, Thematic Session “New Media: Towards new forms of social engagement and participation”, United Nations Alliance of Civilizations (UNAOC) Rio Forum

     

    “Our research shows achieving the Global Goals in just four economic systems could open 60 market ‘hot spots’ worth an estimated US$12 trillion by 2030 in business savings and revenue. The total economic prize from implementing the Global Goals could be 2-3 times bigger, assuming that the benefits are captured across the whole economy and accompanied by much higher labour and resource productivity. That’s a fair assumption. Consider that achieving the single goal of gender equality could contribute up to US$28 trillion to global GDP by 2025, according to one estimate. The overall prize is enormous.” — Better Business, Better World, The report of the Business & Sustainable Development Commission, January 2017

    In June of 2016, the Business and Sustainable Development Commission announced its newest members which included Ricken Patel, President and Executive Director of  Avaaz. Patel was joined by eleven[1] others of elite status and influence which included the following people:

    • Jack Ma, Founder and Executive Chairman, Alibaba Group (BABA,Tech30): Richest person in Asia and 14th richest in the world. Net worth is US$41.8 billion (June 2017). [Source] Ranked 2nd in Fortune’s 2017 “World’s 50 Greatest Leaders” list.[Source] board member of Bill Gates Breakthrough Energy and co-founder of Breakthrough Energy Ventures.
    • Ho Ching, CEO of Temasek Holdings Private Ltd: Married to the Prime Minister of Singapore. Listed as the 30th most powerful woman in the world by Forbes.
    • Mary Ellen Iskenderian, CEO, Women’s World Banking: Worked for 17 years at the International Finance Corporation, the private sector arm of the World Bank and the investment bank Lehman Brothers. Iskenderian is a permanent member of the Council on Foreign Relations. [Source]
    • Begümhan Dogan Faralyal, Chairwoman, Dogan Holding: Dogan Holding is one of the largest conglomerates in  It’s industry sectors include energy, media, industry, trade, insurance and tourism. It is founded by Aydin Dogan (who remains a major shareholder), Begümhan Dogan Faralyal’s father.
    • Mark Wilson, CEO of Aviva: Named in the 2016 Debrett’s list of Britain’s 500 most influential people for his role in the £5.6bn acquisition of Friends Life. This was the largest takeover in the insurance industry in nearly 15 years turning Aviva into one of UK’s largest investment firms (£300bn-plus in assets). Wilson enjoys an annual salary of GBP £4.4 million.

    The commission was officially launched at the World Economic Forum at Davos in January 2016. The new members bring the Commission membership to 31.

    eColonization for Sustainable Development

    Malloch Brown and George Soros, March 19, 2002: “Mark Malloch Brown (L), administrator of the United Nations Delvelopment Program (UNDP) and George Soros chat during a press conference at the International Bussiness Center in Monterrey City, north of Mexico, in the context of the International Conference on Financing for Development, where more than 50 heads of State will participate.” AFP PHOTO/Jorge UZON

    The co-founders of the Business and Sustainable Development Commission are Mark Malloch Brown and Paul Polman, CEO of Unilever. Polman is chair of the World Business Council for Sustainable Development  (WBCSD) and serves on the Board of the UN Global Compact, “the world’s largest corporate social responsibility initiative”. He also served as part of “the UN High-Level Panel of Eminent Persons of the Post-2015 Development Agenda. The panel helped draft Sustainable Development Goal (SDG) number 17, which aims to ‘to strengthen the means of implementation and revitalize the global partnership for sustainable development.'” [Source]

    Above: Paul Polman. Unilever website: “The launch of the Business & Sustainable Development Commission: Our CEO Paul Polman co-founded the Business & Sustainable Development Commission, which works to make a powerful business case for driving a sustainable, inclusive economy.” [Source]

    Polman is a “B Team Leader”. The corporation he heads, Unilever, is a member of We Mean Business (WMB). “WMB is a coalition of business groups including WBCSD, BSR, CERES, B-Team, Corporate Leaders Group, CDP, The Climate Group and supported by other networks.” The Corporate Leaders Group is The Prince of Wales Corporate Leaders Group – a partner of the GCCA/TckTckTck – founded by Avaaz, 350, Greenpeace, Oxfam, etc. (When publicly criticized for this partnership The Prince of Wale’s Corporate Leaders Group name was removed from the TckTckTck website which has now been re-branded and will be discussed at length later in this series).

    Mallock Brown (“Baron” Malloch Brown, “Lord” Mallock Brown) serves as co-chair for the WBCSD. His prestigious background is most extensive. It is paramount to look at his background, however dense, to understand what form the world will take under the UN Sustainable Development Goals (Global Goals).

    Mallock Brown is a “former number two” in the United Nations having served as Deputy Secretary-General and Chief of Staff of the UN under Kofi Annan (appointed in 2006), as well as having served in the British Cabinet and Foreign Office. He was UK’s Minister of State in the Foreign Office, covering Africa and Asia (2007-2009), as well as a member of Gordon Brown’s cabinet. Prior to that, Mallock Brown had an extensive history with the United Nation Development Program serving as Administrator from 1999-2005. He began his career as a political correspondent at The Economist (1977-1979 and 1983-1986). Other previous positions include Vice-President for External Affairs at the World Bank (joining the World Bank as Director of External Affairs in 1994), Vice-President for United Nations Affairs (1996 to 1999) and Vice-Chairman of the World Economic Forum. In 2007, Mallock Brown was sworn in to “Her Majesty’s” most honourable Privy Council and appointed as a Knight Commander (KCMG), an elitist title bestowed upon only the most senior of civil servants by the Queen of England.

    Global briefing 2014. Mark Malloch Brown (left) and George Soros. Credit: International Crisis Group flickr

    Malloch Brown has long-term personal ties to Soros. He served as vice-chairman of both George Soros’s Investment Funds and the Soros Open Society Institute. While working for Refugees International (bankrolled in large part by Soros), he was part of the Soros Advisory Committee on Bosnia in 1993–94, formed by George Soros. Spouse Trish Malloch-Brown, referred to as “Lady” Mallock Brown (Chair of Biodiversity International UK Board of Trustees, Member of Bioversity International Inc. US Board of Trustees, and Independent Humanitarian Affairs Consultant) [Source]. She is  also identified as directors emeriti on the Refugees International website where she served as Vice Chair for 12 years having been an active supporter since 1986. She served as a program officer at the Open Society Institute from 1989-1992.

    Trish Malloch Brown served as the Director of International Rescue Committee-UK from 2010-2013. In 2008, foreign correspondent and investigative journalist Keith Harmon Snow reported that “[t]he International Rescue Committee has been described in the past as the ideal instrument of psychological warfare, and it is.” [2] Prior to her appointment, it is of much interest to note that the crux of the 2007 International Rescue Committee’s annual lecture given by Mark Malloch Brown was centered upon the “politics of humamitarianism after Iraq” and the social acceptance necessary for the global implementation of the “responsibility to protect” doctrine:

    “I and the Secretary General and many others, many of you in the room here tonight, have pressed in recent years for this right to intervene when a government attacks its own population – the so-called Responsibility to Protect, which requires us indeed to intervene when a government commits the equivalent of war crimes or mass abuse of human rights against its own citizens. And we have seen an emergence of groups like the International Crisis Group, as well as the IRC and many others, who have become a lobby for effective intervention in these situations, of which Darfur is just one. But we have to find a way of winning universal, global understanding and support for this concept. We have to work amongst the nations of Africa, for example, to build acceptance of this.’ [Source]

    Above: Lionel Rosenblatt, then head of Refugees International, Mort Abramowitz and Mark Malloch Brown, at Sarajevo airport moments before coming up with the concept of Crisis Group, January 1993. CRISIS GROUP

    “Mark Malloch Brown (L) and Her Majesty Queen Noor of Jordan (R) attend the Pakistan: Hopes Submerged, Resilience Remains event at Bohemian Benevolent & Literary Association on November 15, 2010 in New York City.”

    For the past 30 years Refugees International has held a lavish annual event for the McCall-Pierpaoli Humanitarian Award. Participants include the crème de le crème of the world’s most influential and power. In 2007, this award was bestowed upon both Mark Malloch Brown and Lady Trish Malloch Brown. This same award was presented to the terrorist group the White Helmets this year. Last year the award was given to The B Teams Richard Branson. [Full list of benefactors] .

    RI Staff and Board Member Queen Noor-Al Hussein with the White Helmets and staff of the Syria Campaign. — Refugees International Website | White Helmets volunteer Jehad Mahameed (back row third from right), “Her Majesty Queen” Noor Al-Hussein (back row second from left), White Helmets volunteers Manal Abazeed (center) and Mounir Mustafa (front row, 2nd from left)

    Video published March 16, 2017: RI Board Member Queen Noor Al-Hussein presents Refugees International’s highest humanitarian award to the White Helmets (Syria Civil Defense) at RI’s Anniversary Dinner in Washington, DC on April 25, 2017. Accepting the McCall-Pierpaoli Award on behalf of the White Helmets are Mounir Mustafa, Manal Abazeed, and Jehad Mahameed. [Source]

     

    [International Crisis Group and Refugees International will be discussed later in this report.]

    Mallock Brown is a former chairman of Europe, Middle East and Africa (EMEA) at FTI Consulting, a political consulting firm.

    Mallock Brown has also played a role in the humanitarian industrial complex. “From 1979 to 1983, he worked for the Office of the United Nations High Commissioner for Refugees (UNHCR). From 1979 to 1981, he was stationed in Thailand, where he was in charge of field operations for Cambodian refugees. He was appointed Deputy Chief of UNHCR’s Emergency Unit in Geneva, undertaking extensive missions in the Horn of Africa and Central America.” [Source]

    Malloch Brown was an adviser to the former President of Bolivia Gonzalo Sanchez de Lozada, a U.S. lapdog who carried out the neoliberal Washington consensus in Bolivia from 1993 to 2003. After a brutal conflict in 2003, known as the “Bolivian Gas War” in which at least 64 people killed and further 400 injured, Lozada resigned and fled to Miami. Lozada and 15 of his ministers were charged by the Bolivian Supreme Court with the crime of genocide in 2005. The Bolivian Government led by Evo Morales (the first Indigenous president of Bolivia) has been seeking Lozada’s extradition from the US to no avail. On December 18, 2007, a year after Evo Morales was swept into power by the majority of Bolivians, “Lord” Malloch stated in the UK parliament:

    “The Constitutional Assembly was an important effort to try to get both sides to arrive at a comprehensive solution to the country’s political problems, which are very real and which revolve, as the noble Baroness knows, around marginalised Indian populations who have felt excluded for a long time. However, including them in a country that had a strong pre-existing democracy but which also had strong vested economic interests has proved extremely difficult.”

    Here it is important to note that Indigenous peoples in Bolivia constitute appox. 62% of the population. The fact that Malloch Brown states that prior to the new Morales government, that the country had “a strong pre-existing democracy” demonstrates clearly and unequivocally Mollach Brown’s loyalties to colonization, imperialism, and empire.

    From 1986 to 1994 Malloch Brown was the lead international partner at the US-based Sawyer-Miller Group communications consultancy. He ultimately co-owned the firm with three other partners. [Source] The firm was one of the first communication consultants “to use US-style election campaign methods for foreign governments, companies, and public policy debates.” [Source] Note that Trish Malloch Brown began her foray into international political consulting at the Sawyer Miller Group in 1986. [Source]

    Notable is his work in Peru assisting Mario Vargas Llosa with his 1990 presidential campaign. In 1987, Llosa helped establish and then lead the Movimiento Libertad party in Peru. The following year his party formed a coalition with the parties of Peru’s two principal conservative politicians: ex-president Fernando Belaúnde Terry (Popular Action party) and Luis Bedoya Reyes (Partido Popular Cristiano). They would form the center-right coalition Frente Democrático (FREDEMO).  During his 1990 presidential campaign, he proposed a sweeping economic austerity program that frightened the country’s poor emphasizing “the need for a market economy, privatization, free trade, and above all, the dissemination of private property.” [Source]

    His firm also consulted Venezuela where they worked against and then for Carlos Andrés Pérez, another US lapdog who presided over Venezuela from 1974-1979 and from 1989-1993. He became the first Venezuelan president to be forced from office by the Supreme Court for the embezzlement of 250 million bolívars belonging to a presidential discretionary fund. In 1992, his party survived two coup attempts. The first attempt took place February 4, 1992, and was led by Lieutenant-Colonel Hugo Chávez, who would later become the revolutionary leader of Venezuela until his untimely death. They also consulted in Colombia where they advised the government on how to shed “its image as the political wing of the Medellin cartel”:

    “Sawyer Miller has also played a key role in skewing the ‘war on terror’ in Colombia. As a result of PR activities conducted by the group, FARC is considered the ‘most dangerous international terrorist group based in the Western Hemisphere’. However, this is mainly due to the work of Sawyer Miller and the Colombian military who, according to the US ambassador to Colombia in 1996, ‘considered it a way to obtain U.S. assistance in the counterinsurgency’. And this assistance has continued to this very day. Colombia continues to be on of the largest recipients of American military aid in the world.”[Source]

    The following is the synopsis for the book 2009 book titled Alpha Dogs: The Americans Who Turned Political Spin Into a Global Business by James Harding, in which Mollock Brown plays a prominent role:

    “Alpha Dogs” is the story of the men behind an enormously influential campaign business called the Sawyer Miller Group, men who served as backroom strategists on every presidential contest from Richard M. Nixon’s to Barack Obama’s… Long after their firm, Sawyer Miller, had broken up and sold out, its alumni had moved into the White House, to dozens of foreign countries, and into the offices of America’s blue-chip chief executives. The men of Sawyer Miller were the Manhattan Project of spin politics: a small but extraordinary group who invented American-style political campaigning and exported it around the world. In this lively and engaging narrative, James Harding tells the story of a few men whose marketing savvy, entrepreneurial drive, and sheer greed would alter the landscape of global politics….”

    In the Philippines, Mallock Brown worked with Corazon (Cory) Aquino in the campaign against Marcos: “The book [Alpha Dogs: The Americans Who Turned Political Spin Into a Global Business] described Malloch Brown’s propaganda strategy that Cory adopted, the demonization of Marcos, a tactic her son, Benigno 3rd, continues to use three decades later: ‘Malloch Brown was living on the fringes of the press corps, picking up the scuttlebutt. He came to see the campaign in binary terms, knocking Marcos down and building Cory up… Twenty years later, Malloch Brown sat in his office on the thirty-eighth floor of the United Nations building and said that Cory had to be pushed to go negative, but that the decision to get more aggressive, dirtier, had been quite deliberate: ‘We set out to make it about Marcos. It was very negative campaign.'” [Source]

    Malloch Brown has also “worked extensively on privatisation and other economic reform issues with leaders in Eastern Europe and Russia.” [Source]

    Mallock Brown currently serves as the co-chair of the International Crisis Group’s Board of Trustees, (alongside Larry Summers (Goldman Sachs), Alexander Soros, George Soros and The B Teams, Mo Ibrahim). The international Crisis Group was  conceptualized in 1993 by Mallock Brown with Mort Abramowitz, then President of the Carnegie Endowment for International Peace. [3] He also serves on the board of Kerogen Capital (“Kerogen provides expansion and development capital to established junior oil and gas companies.”) He chairs and/or serves on the board of a numerous NGOs including the Open Society Foundation, the Children’s Investment Fund Foundation and the Centre for Global Development.

    Above: Mark Malloch Brown – Leaders Dinner: A Night of Pioneers – 23 June, 2016

    Mallock Brown is Chairman of SGO (Society of Gynecologic Oncology) and its elections division Smartmatic, “the world’s leading voting technology provider”, which can’t be surprising given Brown’s extensive immersion into international politics and influential manipulation of foreign elections. He serves on the Boards of Investec and Seplat Petroleum Development Company plc (Nigerian oil and gas) which are listed on the London, Johannesburg and Lagos stock markets; Kerogen, an oil and gas private equity fund. He is chairman of GADCO Cooperatief U.A. (An agribusiness privately owned and funded by financial and impact investors and registered in Amsterdam, GADCO is the largest commercial rice farm in West Africa). In 2005, Time Magazine placed Malloch Brown on its list of the 100 most influential people in the world.

    International Crisis Group Gala: Above: Alex Soros an ICG trustee who recently gave 500,000 to the NGO, honourary Richard Branson (The B Team), and Frank Giustra, executive member with the International Crisis Group, Photo: Don Pollard for International Crisis Group, flickr

    In the following YouTube video published on Oct 24, 2015: “Sir Richard Branson will receive the Chairman’s Award for inspiring leadership to advance the cause of peace. The founder of Virgin Group and co-founder of The Elders is recognised for his visionary reshaping of private sector initiatives to promote peace, human rights and sustainable development.”

    To be clear The B Team has played a pivotal role in the formation of the Global Commission on Business and Sustainable Development:

    “The B Team is also supporting the Global Commission on Business and Sustainable Development, created by B Team member and Unilever CEO Paul Polman, which aims to quantify and articulate the economic case for businesses to engage in achieving the Sustainable Development Goals (SDGs). Branson and Benioff are among the 27 investors in the Breakthrough Energy Coalition, a group of investors committed to supporting the commercialization of clean energy ideas.” — The B Team Launches ‘Born B’ to Support Purpose-Driven Entrepreneurs, Sustainable Brands, April 4, 2016

    Under the subsection The Global Goals (p. 31) of The B Team Progress Report June 2013 – June 2016, a quote is referenced by Paul Polman, co-founder of the Business and Sustainable Development Commission:

    “Business and civil society, including some of my fellow B Team Leaders, have formed the Business and Sustainable Development Commission, tasked with quantifying the economic case for businesses to engage in achieving the SDGs.”

    Above: The B Team Press Release with the Purpose address. Note the language in the release; “2C threshold, aspiration to achieve, net-zero (rather than virtual zero).

    Transforming Markets: The Greatest Economic Opportunity of a Lifetime

    The managing partners of the Business and Sustainable Development commission are SYSTEMIQ (which shares the same address as the commission) and the United Nations Foundation.

    The purpose of SYSTEMIQ is to unleash “viable growth” and transform markets. SYSTEMIQ is a new kind of enterprise – that combines advisory, business building and investment expertise to deploy human talent and long term capital in order to originate projects, de-risk investments and accelerate growth and system-level impact.”

    The stated goal of the Business and Sustainable Development Commission is to “inspire business leaders to seize upon sustainable development as the greatest economic opportunity of a lifetime. Our flagship report, Better Business, Better World, maps the economic prize for companies that align with the Global Goals, and shows how to achieve them.”

    “The Business and Sustainable Development Commission, launched in Davos in January 2016, aims to map the economic prize that could be available to business if the UN Sustainable Development Goals—17 objectives to end poverty and hunger, achieve gender equality, and tackle climate change by 2030—are achieved.” — Business and Sustainable Development Commission Better Business, Better World report

    The Commission’s Better Business, Better World report was led by its commissioners, and supported by: the Australian Department of Foreign Affairs and Trade (DFAT), the Bill & Melinda Gates Foundation, the Global Green Growth Forum (3GF), the Swedish International Development Cooperation Agency (Sida), the Netherlands Ministry of Foreign Affairs (MoFA), the Norwegian Ministry of Climate and Environment, the Rockefeller Foundation, and the UK Department for International Development (DFID). [Source]

    “The UN Foundation, the WBCSD, the Overseas Development Institute and The B Team are supporting the Commission, which is also receiving funding support from the Rockefeller Foundation, the Bill and Melinda Gates Foundation, and the governments of Australia, Denmark, the Netherlands, Sweden and the United Kingdom.” — New Global Commission Aimed at Quantifying Business Case for Helping to Achieve SDGs, Sustainable Brands, January 21, 2016

    The Business Commission’s Steering committee is comprised of individuals representing the following institutions: World Business Council on Sustainable Development, UN Foundation, International Chambers of Commerce, Rockefeller Foundation, UN Global Compact, 2030 Agenda for Sustainable Development and Climate Change, World Economic Forum, Unilever, World Resources Institute, The B Team, Bill & Melinda Gates Foundation and Overseas Development Institute. [5]

    The Business Commission’s Research Advisory Group is comprised of individuals representing the following institutions: : UBS and Society, UN Foundation, World Bank Group, Volans, McKinsey Social Initiative, World Resources Institute Europe, PWC, Brookings Institute, FSG, Practice of Public Policy, School of Public Policy, National University of Singapore, Accenture, Z/Yen, Channel 4 News, UN Foundation, International Centre for Trade and Sustainable Development, Minister of the Environment, Nigeria, Center for Development Policy Solutions, Equity Group Holdings Limited, OECD, UN Sustainable Development Network and Winston Eco-Strategies. [6]

    The Business Commission’s Research Advisory Group Supporting Orgs includes: the Bill & Melinda Gates Foundation, The Overseas Development Institute (ODI), United Nations Foundation, Unilever, World Business Council for Sustainable Development (WBCSD), The Global Green Growth Forum (3GF), Australian department department of foreign affairs and trade, Sida (a government agency that works on behalf of the Swedish Parliament and Government) and UKAID.

    The Business Commission’s agenda is evident. From the Global Green Growth website:

    “A Global Green Growth AgendaA rapid, large-scale industrial transition is needed if global economic growth is to continue while simultaneously reducing greenhouse gas emissions, adapting societies to climate change and promoting a sustainable use of resources. This industrial transition has the potential to unlock new growth engines and spur global economic growth.” [Source]

    In the aforementioned report, the following passage regarding the underlying need for perpetual growth can be found on page 22 under the heading New Metrics:

    “There is overwhelming evidence that the transition to a thriving, clean economy is inevitable, irreversible — and irresistible… The global market for low-carbon goods and services, for example, is worth more than US$5.5 trillion and is growing at 3% per year… Sustainability is no longer just the right thing to do — it fuels growth. At the same time, we see huge yields from social investment. For every one dollar invested, the global economic return on sanitation spending is US$5.50, and an investment in nutrition gives a US$17 return. Surely no one can argue with that.” — Paul Polman, CEO Unilever, The B Team Progress Report June 2013 – June 2016, p. 11 [Source][Emphasis added]

    To be clear, it is impossible to undergo a rapid, large-scale industrial transition (to ensure continued global economic growth) while simultaneously reducing greenhouse gas emissions. Even a slow, small-scale industrial transition cannot and could not be coupled with a reduction of greenhouse gas emissions. An industrial transition will require massive amounts of fossil fuels – resulting in a requisite increase in greenhouse gas emissions. All so-called “clean” energy is dependent upon fossil fuels from cradle to grave. Further, planned obsolescence is an integral component in “clean energy” technology in order to sustain perpetual growth.

    Further, in the censored paper by atmospheric scientist Tim Garrett titled Are there basic physical constraints on future anthropogenic emissions of carbon dioxide?, his conclusions are as follows; contrary to popular belief, improving energy efficiency actually leads to accelerated growth of CO2 emissions; absent collapsing the economy, emissions can only be stabilized by building the equivalent of one nuclear plant per day, and, emissions growth has inertia.[Source]

    “Over the next 15 years, driving system change in line with the Global Goals with sector peers will be an essential, differentiating skill for a world-class business leader. It means shaping new opportunities, pre-empting the risks of disruption and renewing businesses’ licence to operate.” — Better Business, Better World, The report of the Business & Sustainable Development Commission, January 2017

    Today, unbeknownst to the entire global population, policies implementing the financialization of nature into government legislation, a scheme that is global in scale, continue to accelerate forward unabated – with essentially zero public scrutiny. The 21st century privatization of the commons  is not spoken of by the NGOs that comprise the non-profit industrial complex, who are most complicit in the scheme. Consider that the Amazon rainforest is already listed on the world’s first green stock exchange [Source] and the world’s first “species banking” ecosystems marketplace has been established:

    “Until now, there has been no centralized information resource to serve buyers, sellers, and other market participants. Basic information such as number of banks, species covered, location, availability of credits, and contact details have not been readily available…. The ultimate goal of speciesbanking.com is to facilitate species credit trading as an effective tool for the conservation of threatened and endangered species and their habitat.

     

    Speciesbanking.com is a project of the Ecosystem Marketplace, a non-profit organization dedicated to providing information on markets and payment schemes for ecosystem services (services such as water quality, carbon sequestration and biodiversity). The Ecosystem Marketplace believes that by providing reliable information on costs, regulation, science, and other market-relevant factors, markets for ecosystem services will one day become a fundamental part of our economic system, helping give value to environmental services that, for too long, have been taken for granted. In providing this information, the Ecosystem Marketplace hopes not only to facilitate transactions, but also to catalyze new thinking, spur the development of new markets, and achieve effective and equitable nature conservation.

     

    We believe that, if implemented correctly, species credit banking for compensatory mitigation – and it’s variations in other countries and in its various forms, such as biodiversity offsets – can help create value for biodiversity, transforming endangered species from a liability into an asset, and thereby furthering endangered species recovery. ” [Source]

    On the surface, the Avaaz climate campaign (rolled out in tandem with other prominent NGOs) is a seemingly admirable call for a “global” transition to “clean energy”. However, this campaign, marketed to a privileged (and majority Anglo) demographic, conveniently (and deliberately) makes no mention of the fact that an estimated 1-2 billion global citizens have no access to electricity at all. The most critical and ironic information not spoken of (which is again deliberate in nature) is the fact that this same targeted demographic being appealed to by Avaaz, et al in its demand for “100% renewable energy”, is the very demographic that creates 50% of all global greenhouse gas emissions. [50% of global greenhouse gas emissions are created by 1% of the global population.][Source] Yet, this same 1% does not want to live with less. This same 1% (comprised of anyone who can get on a plane) that has created and continues to accelerate our ecological crisis wants MORE. Faster, shinier, better, new, modern. This 1% now demands “clean energy” on top of their insatiable appetite for dirty energy. Luxury Teslas. Turbines. Solar. Biofuels. All part of a grotesque consumer culture that drives (lifestyle) wars and imperialism, as billions go without, which is ultimately perpetuated and encouraged by NGOs. This glaring inequality beset by arrogance/selfishness is more apparent when one acknowledges that only 5% of the world’s population has ever flown in an airplane. [Source]

    To emphasize this point, consider that in 2011, “the average American consumed 13,240 kilowatt hours (kWh) per person per year, while the average Ethiopian consumed only 56 kWh. Further, across all of Sub-Saharan Africa, annual per capita kWh use is one-sixth the load requirements of a relatively efficient American refrigerator. Globally, the poorest three-quarters of the world’s population comprise less than ten percent of total energy consumption.” [Source] Of course, the lowest levels of rural electricity access are concentrated in Sub-Saharan Africa – the single richest continent on the planet that continues to provide aid  to the West. As an example, Burundi (a a recent target of empire for destabilization) can only supply electricity to about 1.2% of its population due to insufficient power production. In Sudan, only 3.5% of its people have access to electricity despite its oil, minerals and timber. [Source] (But yes, give more to the Global North with the excess concentrated almost exclusively in the hands of Anglos. We demand it. We deserve it. We want our consumption and we would like it green. At least let us pretend it to be so.)

    The reality is this: behind closed doors, not only do those at the helm of these NGOs understand full well that the “new economy” is a fantasy, the real task at hand is insulating and expanding the fledgling global economic capitalist system. Consider this consensus from McKinsey (Business Commission’s Research Advisory Group, and incidentally, affiliated with many of the Avaaz co-founders):

    “Despite huge investments in clean energy, in 2020 the ratio of fossil fuel consumption to renewable and nuclear power will remain largely as it is today—roughly 80 percent. No realistic scenario will move the needle: the embedded resource infrastructure is so large that any transition away from fossil fuels will take decades.” — Pricing the Planet, June, 2010

    And perhaps even more graphic, from the Business & Sustainable Development Commission website:

    “Trade’s share of GDP is declining for the first time in 30 years. Global unemployment reached 197 million last year, while 600 million new jobs are needed just to keep up with population growth… The environmental costs of the old growth model are growing, too. Environmental externalities like carbon emissions, natural resource degradation and loss of ecosystem services cost the world over $4.5 trillion a year. Resource prices are becoming more volatile as 3 billion more consumers join the global economy, and the supply of resources like water and land remains finite. The global carbon budget for keeping average warming below 1.5 degrees Celsius is set to be used up in just five years.”

    Here it is critical to reflect upon the biophysical limits of the Earth. Scientists have been warning for decades that by  2030 we will require the equivalent of two planets’ productive capacity to meet our annual demands (which is really the needs of the 1% responsible for our multiple ecological crises). This is less than 13 years away, yet the elite establishment would have us believe we can transform the entire global infrastructure while simultaneously using less fossil fuels. [Further reading: Environmentalism is Dead – Welcome to the Age of Anthropocentrism]

    “No person with a shred of decency would disagree that the vast majority of reserves should not be burned. But you can’t have it both ways. If it cannot be burned for the industrialized “fossil fuel” economy, it cannot be burned for an industrialized, and more importantly, illusory “clean energy” economy either. Illusory as the fantastical infrastructure is fossil fuel based, fossil fuel dependent. Possible only by exhausting Earth’s natural resources that scientists warn will be depleted in their entirety by 2030, even without incorporating a third industrial revolution.” — Divestment as the Vehicle to Interlocking Globalized Capital, April 23, 2016

    Here it is critical to recall that The B Team, founded by Richard Branson (Virgin Group)[4] is led/managed by Purpose. That Purpose is Avaaz. The Avaaz and Purpose co-founder Jeremy Heimans speaks for We Mean Business, is a B Team Leader, and that Unilever (Ben & Jerry’s brainchild) is a key client of Purpose. The Unilever CEO being that of Paul Polman, co-founder of the Business and Sustainable Development Commission and chair of WBCSD.

    In addition, Avaaz co-founder Patel is now a member of Polman’s and Mallock Brown’s newest venture, the aforementioned Business and Sustainable Development Commission. Furthermore, a founding NGO of We Mean Business is Ceres –a partner in the divestment campaign of 350.org. Another founding NGO of We Mean Business is The Climate Group. This NGO was incubated by the Rockefeller Foundation – as was 1Sky which merged with 350.org in 2011. The B Team was incubated by Virgin Unite, the charitable arm of the Virgin Group. The Climate Group is a partner of Avaaz (no longer public on the Climate Group website).

    The “global goals” in reality, must be understood as the true objective for corporate capture and complete privatization of the commons. This objective is drenched in deceiving holistic linguistics – hidden in plain sight. Hence at the top of the hierarchy, the elite structured power institutions are deploying the legislation and unifying the corporate interests/power they are immersed under one key goal (the financialization of nature). While beneath it, the NGOs that target/appeal to the Anglo-centric middle class (Avaaz, Purpose, 350, Greenpeace, etc.) will be tasked with slowly but methodically bringing society up to speed with this brave new world, which they will be socially engineered to not only accept, but to believe it is in their own best interests.

    “The B Team is grateful for the support it receives from Ford FoundationKering GroupGuilherme LealStrive MasiyiwaJoann McPikeThe Tiffany and Co. FoundationThe Rockefeller FoundationUnilever and Virgin Unite and for the contributions of past supporters Derek Handley [Founding CEO of The B Team] and One Young World.” — The B Team website

     

    “In tackling climate change The B Team shares a common message: We Mean Business. The B Team joined forces with seven of the world’s largest business platforms to launch the We Mean Business coalition. In the months ahead, the coalition will use its collective voice and energy to accelerate the transition to a low-carbon economy and help achieve climate justice.” — We Mean Business – The B Team, Sustainable Brands, September 24, 2014

    From left to right: “Jamie Henn, Communications Director, 350, organizers of the world’s largest climate action on October 24; Ricken Patel, Executive Director, Avaaz, the world’s largest digital campaigning org, with 3.5M supporters; Ben Margolis, Campaigns Director, TckTckTck, an open campaign involving 220+ global NGO partners. At Fresh Air Center facilitated by tcktcktck for bloggers, downtown Copenhagen. 14 December 2009.” flickr, Tcklive

    Earth Economics is co-founded by Greenpeace USA Executive Director Annie Leonard. Earth Economics, created to accelerate and exploit the financialization of nature scheme, now well underway, is a member of Coalition for Environmentally Responsible Economies (CERES), which is in turn a partner of the World Business Council for Sustainable Development (WBCSD). CERES funders are associated with Goldman Sachs, JPMorgan Chase, Citigroup, Morgan Stanley and Bank of America. [Source]

    Recently, WBCSD, chaired by Business and Sustainable Development Commission co-founders Polman and Mallock Brown, launched another initiative to privatize ecosystems — Natural Infrastructure for Business: “It is the first step towards achieving our vision that by 2020, investing in ecosystems-or natural infrastructure-will no longer be just a good idea; it will be common practice across industry sectors worldwide.” [Source] “The Natural Infrastructure for Business platform developed by the World Business Council for Sustainable Development (WBCSD), CH2M (with support from The Nature Conservancy), and other member companies is designed to introduce business leaders and practitioners to natural infrastructure… It is the first output of the WBCSD’s Natural Infrastructure work program, chaired by Shell and Dow and involving a group of over 30 WBCSD members. [Source]

    One of the key achievements of The B Team as identified by Branson’s Virgin:

    “What has The B Team achieved so far? Joined forces with the Natural Capital Coalition, WBCSD, IUCN and others to develop the first ever Natural Capital Protocol for business.”

     

    “Working as part of the Natural Capital Coalition The B Team supported the development of the first global, standard Natural Capital Protocol – a set of tools for companies to measure their impacts and dependencies on nature. The protocol was launched July 2016, following pilots by more than 40 companies, including Kering and Dow Chemical.” [Source]

    Above: The B Team “Experts”. From left to right: Avaaz/Purpose co-founder Jeremy Heimans, Founder and President of Capital Institute John Fullerton, co-founder and President of Ceres (350.org divestment advisor/partner) Mindy Lubber [Source: The B Team]

    May, 2013: “CalSTRS CEO Jack Ehnes, Generation Investment Management Co-Founder David Blood (Goldman Sachs) and 350.org’s Bill McKibben. Ehnes also serves on the Ceres board of directors.

    The following video is Avaaz/Purpose co-founder Jeremy Heimans (The B Team) speaking for We Mean Business at the World Economic Forum in Davos, Switzerland:

     

    “We’ve been talking in a broader way about the future of consumer activism, of organizing people not as citizens but as consumers.” — Jeremy Heimans, Purpose, 2011

    Screenshot from the Devex Website. The address for The B Team Headquarters is the address of Purpose.  As demonstrated in part 1 of this series , The B Team appears to be, for all intent and purposes, the Purpose public relations firm.  

    Citizens as the Puppets of Oligarchs

    The Peoples Climate March of 2014 led by GCCA/TckTckTck (co-founded by 350.org, Avaaz, Greenpeace, along with 17 other international NGOs) and 2017 , the divestment campaign (Ceres), the Women’s March on Washington, the scores of NGO petitions designed to placate the masses…. these are not financed by the world’s most powerful elites and institutions – to the tune of trillions – for nothing. The funds are not “grants” –  the funds are investments. For the highest return. This is not philanthropy – this is security. For the world’s most powerful corporations and elites, foundations have become essential, tax-evading investments with returns that outweigh gold. The liberal faux activists are anthropocentrists craving status and access. Those leading the “movements” move in the same elite circles as those that finance the movements. Behind closed doors the fait accompli is the expansion of nuclear energy. The financialization of nature is the final coup de grace.

     “And hundreds of thousands of people marched in New York City and all across the world. The momentum became contagious.” — We Mean Business

     

    “Building on our experience supporting sister marches inspired by the Women’s March, the Purpose team helped the People’s Climate Movement leverage its vast volunteer base through compelling digital content and distributed organizing.” — People’s Climate March: The March and the Movement, Phil Aroneanu (Founder of 350.org) et al, Senior Campaigns Director, Purpose

     

    “In the months and weeks leading up to January 21, Purpose had the honor of working with a collective of organizers called The Sister March Network to launch a digital and organizing program designed to support distributed events around the country.” —  How the Women’s March Went Viral, Phil Aroneanu (co-founder of 350.org) , Senior Campaigns Director, Purpose

    And while hundreds of thousands marched like fools (albeit well-intentioned and naive) with those that have united to further destroy what little remains of our natural world …. who protect and expand the existing power structures that enslave us, who in united fashion strategize to manipulate, to lie, to further utilize behavioural change science via  behavioural insight teams (governments) and social engineering (NGO & ivory tower think tanks), the crème de le crème of the world’s most powerful psychopaths are privatizing the planet. 350’s “radical” Naomi Klein may have called your attention to the fact Branson never failed to deliver on his 3bn dollar climate pledge, but she certainly didn’t call your attention to her financiers plans to privatize the planet via the financialization of nature. And she knew. As they all did. The above phrase from Malcolm fits most appropriately in this regard: “Oh, and I say it again, you’ve been had. You’ve been took. You’ve been hoodwinked. Bamboozled. Led astray. Run amok!”

    “The NCP [Natural Capital Project] was developed by a coalition of 38 organisations, including, WBCSD, IUCN and The B Team, with hundreds of others consulted. The protocol has been piloted and feed into by more than 80 companies, representing 15 industry sectors and seven geographical regions. The protocol for generating, trusted, credible and actionable information around natural capital impacts and dependencies associated with a business operations is now freely available to all business leaders.” — New Natural Capital Protocol Will Help Business Value Nature, July 13, 2016

    The Global Goals for Sustainable 21st Century  Colonization

    “A customer of GADCO, a new Acumen investment in West Africa”  Credit: The Acumen website

    “As part of an effort to build sustainable businesses in Africa and fight poverty, the Soros Economic Development Fund (SEDF) today announced a US$5 million investment in GADCO, a Ghanaian agriculture company. ” — Soros Economic Development Fund Invests in Ghana to Bolster Food Security, March 21, 2014

    At the end of this second segment of this series, we must take a moment to reflect upon the aforementioned agribusiness venture GADCO, that Molloch Brown chairs, for it represents a microcosm of what we can expect from the UN’s “Global Goals” which have now been incorporated globally into the education curriculum of children as ” The World’s Largest Lesson”. The “Global Goals” being steadily accelerated by the world’s most powerful institutions and NGOs with Purpose (Avaaz)/The B Team, We Mean Business (350.org divestment partner Ceres, etc.) and the Business and Sustainable Development Commission (inclusive of Avaaz co-founder Ricken Patel), all working intricately together at the helm.

    GADCO is financed in part (see below) and managed by Acumen Fund. Its partner community includes Bill & Melinda Gates Foundation, Unilever, UK Department of International Development, USAID, Goldman Sachs, Ford Foundation, General Electric, IKEA Foundation, Omidyar Network The Rockefeller Foundation, American Express, The Dow Chemical Company, Skoll Foundation, Citi, Barklays, Google, and a plethora of other foundations. [Full list]

    “In setting up the outgrower scheme, GADCO deliberately sought partners from the development world – such as the Syngenta Foundation for Sustainable Agriculture, the Alliance for a Green Revolution in Africa (AGRA), and the World Bank – as well as private investors.”— When companies meet communities: Is this what friendly commercial farming looks like, January 15, 2014

    GADCO began its venture with a 30-year lease of 1,000ha (to start) of the land belonging to the Fievie community (in Ghana) for a 2.5 percent share of the venture’s profits and the grant of 48ha of developed irrigated plots back to the community. It is reported that the Fievie community members that were displaced were compensated by GADCO. GADCO sees Africa as a “growth market with compelling fundamentals driven by urbanization, population growth, and rising incomes.” GADCO is backed by Summit Capital, Acumen Fund (which hosts the website for GADCO) and loan capital by Deutsche Bank (JV fund with KfW) and Root Capital. [Source: World Bank] Acumen‘s egregious business model is based on replacing seed saved from the prior year by the rural farmers of Africa (where most farms use farm-saved seed) with seed from the West. [Source]

    The farm labourers for GADCO (21st century colonizers) are paid 9 cedis a day (USD$4) “with some farmers stating this was lower than what they had earned doing the same job elsewhere.” As if it were not enough to colonize the community (the further modern-day colonization of Africa will expand in lockstep with GADCO’s growth) the patronizing patriarchs would also establish where and how this pittance of profit sharing would be spent. The 2.5% paid to the community “would be deposited into a special account to be used exclusively on local development projects.” As of January 2014, the Fievie’s 2.5% revenue share has gone towards 1) upgrading street lighting, 2) building a school block, 3) providing furniture for a kindergarten, and 4) buying a set of drums for a local youth group. Labourers who complained about shoddy boots and equipment had their needs fall on deaf ears. Labourers also expressed dissatisfaction that the transportation (part of the perks/negotiations promised by GADCO) to return them home at the end of the working day was inadequate. Another perk promised by GADCO was the luxury of being able to buy some of company’s rice at a subsidised price – but there was no rice available. The community approached GADCO in hopes of assistance to build a water pipeline. While the community, now adorned with updated street-lighting and kindergarten furniture, further negotiated for GADCO to supply a pipe for water in 2013, over $15 million was spent on the first phase of the project. The next phase of the project would be launched within the next two years with a $100-million investment to develop rice paddies in five Sub-Saharan countries, including Mozambique, Zambia and Nigeria.

    “Nevertheless, the complaints of GADCO’s labourers – the one group the company can most easily replace and so arguably doesn’t need to try as hard to please – doesn’t reflect well, and some might be concerned that although other parties seem happy for now, the more the firm grows, the more it will be able to leverage its power to squeeze greater profits from those other groups too. There is a fundamental power imbalance between GADCO and its small-scale farmers, for example, which will only increase as the company develops a stronger monopoly on inputs and markets.”—  When companies meet communities: Is this what friendly commercial farming looks like, January 15, 2014

     

    “Meanwhile, AGRA (Alliance for a Green Revolution in Africa) has supported the expansion of agrodealers into rural areas; the development of private seed companies; and reforms to intellectual property rights in Ghana. This has resulted in the increasing movement of seeds produced by multinational companies into the Ghanaian market, threatening to displace nationally produced certified seeds, and the enactments of new laws to facilitate market penetration and research by transnational agribusiness. A Biosafety Protection Law was enacted in 2010, facilitating the movement of genetically modified organisms (GMOs) and related research into Ghana… [GADCO] has entered into an arrangement with the communities to lease 1,000ha of land for a 2.5 percent share of the profits and the grant of 48ha of developed irrigated plots back to the community… GADCO is exploring other avenues of gaining access to seeds produced by transnational seed companies and from Ghanaian seed research institutes, although there are problems with the quality of certified seeds produced in Ghana and difficulties in getting regulatory clearance from imported seeds. For the present, it has entered into an alliance with Wienco, which has contractual rights to distribute Syngenta seeds in Ghana.” [Source]

     

    “The Syngenta Foundation is linked to the much-maligned agrochemical giant Syngenta while AGRA – which is in fact chaired by Annan himself – has been accused of being a shill for biotech corporations and of undermining the sovereignty of local farmers.”— When companies meet communities: Is this what friendly commercial farming looks like, January 15, 2014

    The philanthropic gestures played out by the corporate state and hyped by the mass media they own and fund (hence control) are for propaganda purposes only – wholly utilized to give the semblance of concern. Be assured that the only true concern is both the protection and expansion of the current power structure via policies that will expand capital markets with investments, legislative policies and privatization that will not only further enslave the Global South, but further destroy all life on Earth. This series will continue to demonstrate that without doubt, there is no entity on Earth that sustains the status quo than the NPIC, the mercenaries and protectorate of global hegemony.

     

    End Notes:

    [1] The remaining 6 individuals to join the commission were: 

    1. Mats Granryd, Director General, GSMA (Groupe Speciale Mobile Association): [Full bio]
    2. Helen Hai, CEO, Made in Africa Initiative: Goodwill Ambassador, United Nations Industrial Development Organization (UNIDO) “By leveraging the expertise of leading industry experts and influential persons with experience working in China and Africa, the Made In Africa Initiative will ensure that Africa’s economic transition integrate knowledge and advice drawn from three decades of rapid economic development in China… Members of the board fully support industrialization in Africa.” [Source] [Full bio]
    3. Mads Nipper, Group President, CEO, Grundfos: Served as Chief Marketing Officer, Executive Vice President of Markets and Member of Management Board at LEGO A/S (known as Lego Group) from 1991-2014. [Source]
    4. Cherie Nursalim, Vice Chairman, GITI Group: Former research associate at the Harvard Business School and director of East-West Bank in California. Named Young Global Leader by the World Economic forum.[Full bio]
    5. Dinara Seijaparova, CFO, National Management Holding Baiterek: CFO of National Oil&Gas company; work on Kashagan financing; World Bank Group in Washington DC, analyst.[Source]
    6. Hans Vestberg, Executive Vice President and President of Network and Technology, Verizon: formerCEO of telecommunications company Ericsson. [Source]

    [2] “The International Rescue Committee has been described in the past as the ideal instrument of psychological warfare, and it is. This is exactly what is going on with the IRC today, and more, when the IRC—heavily subsidized by the very same profiteers—sends its body counters into Congo. But the IRC is not only the ideal instrument of psychological warfare, it is also the ideal instrument of intelligence gathering. The IRC capitalizes on their access to refugee populations, conflict areas and individual refugee encounters and interviews to gather intelligence on armed groups, leadership, resources, weapons and geographical conflicts, information that is selectively used to serve the greater interests of the IRC and its partners.” Source: The War that did not make the Headlines: Over Five Million Dead in Congo? Behind the Numbers Redux: How Truth is Hidden, Even When it Seems to Be Told, January 31, 2008

    [3] “In January 1993, Mort Abramowitz, then President of the Carnegie Endowment for International Peace, and Mark Malloch Brown, then World Bank Vice President for External Affairs and later Deputy Secretary-General of the UN, are seated next to each other on a flight out of war-torn Sarajevo. The two men debate why it had been so difficult for the international system to effectively respond to Bosnia and other conflicts. An idea is hatched: to create an independent organisation that could serve as the world’s eyes and ears on the ground in countries in conflict while pressing for immediate action. The concept of the International Crisis Group is born.” [Source]

    [4] “In 2013, following a series of workshops and meetings hosted by Virgin Unite, a group of business leaders came together with a shared belief that business could no longer be motivated by profit alone. From these extensive discussions The B Team was formed and incubated by Virgin Unite with the support of many wonderful partners.” [Source” Virgin Website]

    [5] The Business Commission’s Steering committee is comprised of the following individuals: Peter Bakker, President, World Business Council on Sustainable Development; Kathy Calvin, President & CEO, UN Foundation; John Danilovich, Secretary General, International Chambers of Commerce; Zia Khan, Vice President, Initiatives and Strategy, Rockefeller Foundation; Lise Kingo, Executive Director, UN Global Compact; David Nabarro, Special Adviser to the Secretary-General, 2030 Agenda for Sustainable Development and Climate Change; Richard Samans, Managing Director, World Economic Forum; Jeff Seabright, Chief Sustainability Officer, Unilever; Andrew Steer, President & CEO, World Resources Institute; Keith Tuffley, Managing Partner & CEO, The B Team; Miguel Veiga-Pestana, Chief Communications Officer, Bill & Melinda Gates Foundation and Kevin Watkins, Executive Director, Overseas Development Institute.

    [6] The Business Commission’s Research Advisory Group is comprised of the following individuals:Caroline Anstey, Group Managing Director and Global Head, UBS and Society, UBS; Kaysie Brown, Special Advisor for Policy and Strategic Initiatives, UN Foundation; Paula Caballero, Global Practice Director for Environment and Natural Resources, World Bank Group; John Elkington, Chairman and Chief Pollinator, Volans; Helene Gayle, CEO, McKinsey Social Initiative; Kitty van der Heijden, Director, World Resources Institute Europe; Celine Herweijer, Partner in PwC’s Sustainability and Climate Change, PWC; Homi Kharas, Senior Fellow and Deputy Director for the Global Economy and Development program, Brookings Institute; Mark Kramer, Co-founder and Managing Director, FSG; Kishore Mahbubani Lee, Dean and Professor in the Practice of Public Policy, Lee Kuan Yew School of Public Policy, National University of Singapore; Jessica Long, Managing Director, Accenture Strategy and Sustainability, Accenture; Professor Michael Mainelli, Co-founder and Executive Chairman, Z/Yen; Paul Mason, Economics Editor, Channel 4 News; John W. McArthur, Senior Fellow, UN Foundation; Ricardo Meléndez-Ortiz, Co-founder and Chief Executive, International Centre for Trade and Sustainable Development; Amina J. Mohammed, Minister of the Environment, Nigeria, and CEO/Founder, Center for Development Policy Solutions; James Mwangi, CEO and Managing Director, Equity Group Holdings Limited; Roel Nieuwenkamp, Chair, OECD Working Party on Responsible Business Conduct; Guido Schmidt-Traub, Executive Director, UN Sustainable Development Network and Andrew Winston, Founder, Winston Eco-Strategies, LLC.

     

    [Cory Morningstar is an independent investigative journalist, writer and environmental activist, focusing on global ecological collapse and political analysis of the non-profit industrial complex. She resides in Canada. Her recent writings can be found on Wrong Kind of Green, The Art of Annihilation and Counterpunch. Her writing has also been published by Bolivia Rising and Cambio, the official newspaper of the Plurinational State of Bolivia. You can support her independent journalism via Patreon.]

    Edited with Forrest Palmer, Wrong Kind of Green Collective.

    The Pygmalion Virus in Three Acts [2017 AVAAZ SERIES | PART II]

    August 3, 2017

    By Cory Morningstar

     

    Avaaz Investigative Report Series 2012 [Further Reading]: Part IPart IIPart IIIPart IVPart VPart VI

    Avaaz Investigative Report Series 2017 [Further Reading]: Part I

     

    Act One

    In Greek mythology, Pygmalion was a sculptor who carved a statue of a beautiful woman out of ivory. A statue so beautiful, that Pygmalion fell in love with it. The symbolism in the play by George Bernard Shaw is premised on Henry Higgins falling in love with his own creation. [Source]

    +++

    According to The B Team report, Keith Tuffley manages the day-to-day operations of The B Team.

    In his LinkedIn profile Tuffley states he is “Managing Partner & CEO of The B Team, a not-for-profit initiative headquartered in New York.” (Here, we must again recall that the headquarters as spoken of by B Team affiliates is that of the PR firm Purpose.) He is the former Managing Director and Head of Investment Banking at Goldman Sachs in Australia with over 25 years experience in investment banking, finance, and capital markets. Tuffley is founder & chairman of NEUW Ventures, an impact investing company based in Switzerland. He also serves as Director or Governor on various NGOs including WWF-Australia.

    Tuffley is a member of the Corporate Advisory Panel of the World Forum for Natural Capital[Full bio] and is identified as belonging to the “wider project team” of co-founders Polman and Malloch’s Business and Sustainable Development Commission. [Source: BETTER BUSINESS BETTER WORLD, the report authored by the Business & Sustainable Development Commission, January 16, 2017]

    The B Team executive committee [1] is comprised of the executive chair (Jochen Zeitz), three senior partners (Jean Oelwang, Joanna Rees and Keith Tuffley) and Managing Director Rajiv Joshi, who “oversees the organisation’s strategy”.

    Where White Polar Bears Meet White Helmets

    “Ultimately, this is a cultural challenge—linked to our own culture and to wider cultural dynamics. In the good old days, we saw NGOs as leading indicators of change, but today it’s the Millennials, whatever NGOs or networks they may belong to.” — The Stretch Agenda, Breakthrough in the Boardroom [Source]

    “Mikael Fraenkel, Rajiv Joshi, Arianna Huffington, Shalini Mehan, Felix Stellmaszek during DLD15 FOCUS Nightcap at Steigenberger Grandhotel Belvédère in Davos on January 21, 2015.” Foto: Hubert Burda Media / BRAUER PHOTOS. Flickr

    From the aforementioned Better Business Better World report:

    “Rajiv Joshi is a Managing Director and has been with the organisation since its inception. He previously served as Executive Director for the Global Call to Action Against Poverty. Joshi served six years as a Trustee of Oxfam and as a Board Member of CIVICUS. He is currently on the Board of the Centre for Scottish Public Policy, and has served on the Equality and Human Rights Commission and as chair of the Scottish Youth Parliament.”

    Joshi has an extensive background pushing forward both the UN Millennium Development Goals and the Sustainable Development Goals (SDGs/”Global Goals”). He has been groomed by the United Nations, Skoll (2017 Skoll Awardees Convening, 2017 Skoll World Forum) and Branson. From the Skoll website:

    “During this time he led global action towards the achievement of the Millennium Development Goals (MDGs), mobilizing over 173 million people as part of the ‘Stand Up: Take Action’ initiative. He also supported ‘The Elders’ with their Every Human Has Rights campaign and helped spearhead citizen participation in creating the Sustainable Development Goals (SDGs), as co-founder of ‘The World We Want 2015’ platform and founding Chair of the Post-2015 Policy and Strategy Group.”

    Let this section serve as an introduction to where 21st century environmentalism (which today is, in reality, anthropocentrism) meets the 21st  humanitarian industrial complex. [Further reading: The Humanitarian Industrial Complex School of Thought | A Fish Analogy] Where white polar bears (the emotive veneer for economic growth, land and resource theft, privatization, the financialization of nature) meet white helmets (the emotive veneer for economic growth, land and resource theft, privatization, war). This is the intersection where today’s anointed “thought leaders” cut their teeth.This is the intersection where today’s anointed “thought leaders” cut their teeth. Akin to the Central London Hatchery and Conditioning Centre in Aldous Huxley’s Brave New World, today’s so-called environmental leaders and human rights activists are not (yet) genetically engineered, rather they are socially engineered experiments decanted from Harvard, Yale, Rockwood Leadership Institute and other institutions of indoctrination that serve and expand the global hegemony. One could theorize that today’s 21st century activism is a new process of mimesis – the millennial having assimilated into spectacle – far removed from both nature and reality.

    “TEDxSkoll on Twitter: #TEDxSkoll TALK: ‘White Helmets @SyriaCivilDef: The Power of Trained Volunteers'”[Source]

    Indicative of the accolades and tutelage showered down upon the aforementioned millennial Joshi, today’s thought-leaders are groomed, molded, and managed – specifically to manufacture and mobilise/engineer world views as desired and designed by the world’s most powerful hegemons. Ego, celebrity fetish, access, wealth, luxury are all Western desires that are fostered and cultivated in today’s assembly-line “activists”. Together, these desires, when nurtured, are an opiate that lures, beguiles and hooks the freshly-engineered plastic “activists” that today flourish like cells within the walls of non-profit industrial complex. The complex is the vehicle for the continued expansion of capital markets (infinite growth) and the protection of existing power structures.  Today we witness the world’s richest 300 people having more monetary wealth than the bottom 3 billion people. The same ruling elite invest trillions into the NPIC to ensure this existing power structure not only stays firmly intact, but expands. This is not “philanthropy”, a word created by and utilized by the rich to make theft of labour and commons not just acceptable, but illustrious. Rather, this is the best investment money can buy.

    The aforementioned Stand Up and Take Action is an annual global mobilization coordinated by the United Nations Millennium Campaign and the Global Call to Action against Poverty. In addition, the Elders is another Richard Branson NGO, a person who has his tentacles wrapped around an innumerable amount of NGO endeavors owned and sanctioned by the global elite. “The World We Want” is a United Nations SDG campaign.

    “Most funding and direction come from the wealthy nations. Often the donors form a conglomerate creating mutual responsibility and considerable ambiguity. CIVICUS, a partnership to promote “civil society” worldwide, is funded by, among others, American Express Foundation, Bristol-Myers Squibb Foundation, Carnegie Corporation, Canadian International Development Agency, Ford Foundation, Harvard University, Oxfam, and United Nations Development Programme.” — Joan Roelofs [Source]

     

    As the grooming is underscored by the collaboration of mentors and mentees in private and public endeavors, it is of course no surprise to find Rajiv Joshi in the company of Avaaz/Purpose co-founder Jeremy Heimens in a We Mean Business video series (since We Mean Business is an NGO founded by The B Team registered to Heiman’s Purpose). However, the following excerpt from the book The Myth Gap: What Happens When Evidence and Arguments Aren’t Enough  demonstrates the unity and alliances of multifarious NGOs that prosper in a highly centralised manner outside of the public spectrum (see excerpt below). Public perception is critical for the brand. Thus, NGOs that serve on the forefront of the manufactured movements make a concerted effort to not publicly align with NGOs openly chasing capital and economic growth. The reality is this: the cherry-picked and highly groomed “leaders” of the world’s most influential NGOs, the ones with the faux radical veneer such as 350.org, Avaaz and Greenpeace, run in the same circles as the openly capitalist NGO models such as the B Team – which run/operate in the same circles as the International Crisis Group. NGOs that publicly promote and accelerate market-based solutions that will only further perpetuate our multiple ecological crises. NGOs that perpetuate the myth of “humanitarian interventions” and spontaneous popular revolutions.

    Above: Screenshot from The Myth Gap: What Happens When Evidence and Arguments Aren’t Enough By Alex Evans

    Here we witness the social-organizational psychology experts grooming tomorrows “new champions“, “global shapers” and “new power” “thought-leaders” as determined and ultimately dictated by the world’s most powerful elites. In the 21st century, psychology is not only an extremely important tool in influencing public opinion, it is now considered to be perhaps the single and most important tool. The necessity to comprehend the mental processes, desires and social patterns of the populace at large cannot be understated. Working in lock-step with controlled media and the best marketing executives foundation money can buy, today’s faux activists, thought-leaders and media lapdogs are the very mechanisms of modern-day perception.

    Consider the following claim by Avaaz that “BBC, CNN and Al Jazeera reported that at one point 40% of the images that were used in their coverage of the Arab Spring were generated by the Avaaz-supported citizens’ journalist network”. (See below screenshot.)

    If this claim is verifiable, it is indisputable truth that the establishment is able to use its resources to maneuver, influence and control untold portions of protests. Thus, it is critical to question what is a legitimate protest versus what is a protest  orchestrated by outside influences.

    “We’ve trained them. That translates into diplomatic leverage.”— Supremacy by Stealth, Robert Kaplan

    As an example of the opacity prevalent in these various movements, the race to implement the financialization of nature (payments for ecosystem services) under the guise of UN’s “Global Goals” is nothing less than frenetic. Yet for all of the ongoing activity, this corporate triumph is being conducted in the background, with zero dissent, due to the fact that at the forefront of the manufactured movements – there is complete silence. Zero opposition. The non-profit industrial complex being the wall that protects and insulates the coup d’état of nature itself.

    “Surveying this new landscape, it is clear that the true role of the thought leader is to serve as the organic intellectual of the one percent—the figure who, as Gramsci put it, gives the emerging class “an awareness of its own function” in society. The purpose of the thought leader is to mirror, systematize, and popularize the delusions of the superrich: that they have earned their fortunes on merit, that social protections need to be further eviscerated to make everyone more flexible for “the future,” and that local attachments and alternative ways of living should be replaced by an aspirational consumerism.” — The Rise of the Thought Leader – How the superrich have funded a new class of intellectual, June 28, 2017

    [Further reading: From Stable to Star – The Making of North American “Climate Heroes”]

    Establishing New Norms: Future Stewards, Pathfinders and Deep Practitioners

    Perhaps there is no better snapshot of the congregation of all this grooming of the next generation of NGO leaders than the 2015 Avaaz retreat. This retreat finds The B Teams Joshi in the company of his peers and “movement builders”. Those identified in the aforementioned book excerpt are as follows:

    Robert Gass: co-founder of the Rockwood Leadership Institute, former President of ARC International, a global consulting and training company specializing in transformational change with Fortune 500 companies. Robert has a doctorate in Clinical Psychology and Organizational Development from Harvard University. [2]

    Judith Ansara:  A former facilitator for the Rockwood Leadership Institute’s The Art of Leadership trainings, she has facilitated organizations and leaders Avaaz, Witness and UNICEF. She has taught Transpersonal Psychology at Naropa University and Strategic Communications at the University of Massachusetts. [3]

    Maura Bairley: Leads the Organizational Development Team for Move to End Violence, a project of the NoVo Foundation. [4]

    Rachel Bagby: A Stanford Law Degree in Social Change and  leadership consultant whose clients include leaders from organizations such as Google, the Sierra Club and Rockwood Institute. [Source]

    Radhika Balakrishnan: Faculty director of the Center for Women’s Global Leadership at Rutgers University. Past experience includes working for the Ford Foundation as a program officer in the Asian Regional Program.

    Ian Bassin: Former Associate Counsel to President Obama, General Counsel and Campaign Director at Avaaz, Current director of United to Protect Democracy [“United to Protect Democracy, which draws its name from a line in President Barack Obama’s farewell address that urged his supporters to pick up where he was leaving off…] Signatory to the Economic Security Project. [5]

    Dalia Hashad: Attorney and a campaign director at the global advocacy group Avaaz.org. Prior to Avaaz Hashad worked for Amnesty International UK (Director, USA Program) and ACLU  American Civil Liberties Union.

    Jamie Henn: 350.org co-founder, Strategy and Communications Director.

    “I thought I’d never live to see the day when you could strap on a rocket pack and fly through the air… but then I met Avaaz. They supercharge work across the world, sending campaigns and movements soaring to new heights.” — Jamie Henn, co-founder, 350.org, Avaaz website

    Paul Hilder: Avaaz co-founder Paul Hilder is the former Vice President of Global Campaigns for Change.org, a for-profit social venture started in 2006. He is co-founder and Chief International Officer of Crowdpac, “the platform for new politics”. He cofounded 38 Degrees and openDemocracy.net. He played leadership roles at Oxfam, Purpose, Here Now (Purpose) and the Young Foundation. His background in the NPIC and the Middle East is extensive. [6]

    Joanna Kerr: Executive Director of Greenpeace Canada. Former Chief Executive of ActionAid International, Policy Director at Oxfam Canada. [7]

    Adauto Modesto Junior: Brazil Student Ambassador, Lemann Fellow, at David Rockefeller Center for Latin America Studies, Brazil (Harvard). Served on the Civil Cabinet of the Presidency of the Republic and the Ministry of Finance in Brazil. [Source]

    Luis Morago: Campaign Director at Avaaz (Spain). Former head of Oxfam International’s EU Office (2007: “EU institutions are in a unique position to promote the R2P principle and give leadership,” Source] Previously worked on “the concept of rights-based approach in an emergency context” with British Red Cross Society and ActionAid (Research and Programme Learning Officer). [Source]

    Heather Reddick: Avaaz Chief Operating Officer, Avaaz. Former Director of Finance & Administration at Let’s Get Ready, International Operations Director at Students for a Free Tibet, and National Operations Director at League of Young Voters. (Avaaz salary in 2014: USD$148,323.00 & USD$5,736.00 misc. expenses)

    Carolina Rossini: Coordinates the Brazilian Open Educational Resources Project: Challenges and Perspectives funded by the Open Society institute. [Source] [Source]

    Esra’a Al-Shafei: Bahraini civil rights activist, founder and executive director of Mideast Youth and its related projects, including FreeKareem.org  and CrowdVoice.org. Featured at the 2009 Clinton Global Initiative University. Featured in Forbes’ 2014 “30 Under 30” list of social entrepreneurs making an impact in the world. Listed by the World Economic Forum as one of “15 Women Changing the World in 2015.”[8]

    Theo Sowa: An independent advisor and consultant, specialising in international social development. An international consultant for NGOs such as as UNICEF, The Stephen Lewis Foundation, The African Union, Department for International Development, and UNDP. Awarded the Commander of the Order of the British Empire (CBE) in June 2010. [Source]

    Tristram Stuart: English author and campaigner.

    Farhana Yamin: International lawyer specializing in global climate change law and policy. Founder and CEO of Track 0, Associate Fellow at Chatham House, Visiting Professor at University College London. [Source]

    +++

    For further proof of strategic and highly organized grooming, consider the We Mean Business, Leaders’ Quest and Mission 2020 (under the direction of The B Teams Christiana Figueres) document Future Stewards – The Case for Partnership and Investment 2016-2020. The document outlines the desired behavioural change strategy to implement the “new economy”. The term “Deep Practitioners” is applied to a cohort of “30 senior leaders of influential private, public and civil society organizations, who are willing to collaborate across sectors and change their own patterns of behavior.” The budget thus far to train “future stewards” is 10 million. In the sample list of participants from the document outlining the “Pathfinders and Deep Practitioners Programs from 2017, we find recognizable names such as Jamie Henn, Strategy and Communications Director, 350.org, former co-director of Greenpeace International’s Global Climate and Energy Program and corporate pet Tzeporah Berman, Grant Advisor, New Venture Fund and Rajiv Joshi, Managing Director of The B Team. As the machine works to churn out the next generation of leaders more beholden to the system than their predecessors yet with better and increased obfuscation, the following quote from the document best summarizes the goals and aspirations of gatherings such as the Avaaz retreats: “Global Influencers will create public and private opportunities for influential leaders to join the collective movement. Committed leaders will increase pressure on their peers to engage – establishing a new norm.”

    Here, in these circles, there is no conscious belief in American imperialism, but only American “exceptionalism”, a description that is beyond debate and unquestionable in mainstream circles. Trees, whales and bees no longer exist except as a means of achieving sought metrics. All/any remaining anti-war sentiment having been replaced with the pathological cheerleading of  “coloured revolutions”, exporting “American democracy” and “greening” the military. The NPIC is the vehicle of “transformational change” which can only be honestly described as that which is designed, sought and financed by the world’s most powerful elite. The ideologies underpinning the dream of “ethical globalization” (a term utilized by the group Res Publica),  a globalized “deliberative democracy” has been the said driving force of Avaaz co-founders since their founding of Res Publica. Here, in these circles is where the myth of American exceptionalism is perpetuated. This faux belief, is the tie that binds. Here, in these circles, the power of conformity takes hold.

    Nowhere is the role of Avaaz more apparent in the advancement of the Nations Sustainable Development Goals (the financialization  of nature, global in scale) than in the following paragraph written by Patel in 2014:

    “The vision put forward by the UN High-Level Panel on the Post- 2015 Development Agenda is a beautiful one, and one I believe the vast majority of people share. But now comes the hard part: getting our governments to get behind this plan, first rhetorically, and then with actual budgets and political will. And to stay behind it until the job is done. To make that happen, we need one of the largest, most comprehensive and sustained political campaigns the world has ever seen. One that captures public imagination like never before. It won’t be a single campaign or coalition that does this, but a vibrant network of governments, NGOs, businesses and individuals that come together around this shared vision and coalesce into fit-for-purpose groups as needed, to seize opportunities and meet threats. These groups will need to use every tactic in the book, because that’s what entrenched interests who oppose progress will be doing. The threads that tie all this together likely won’t be a single brand, but memes and narratives that define and embody the zeitgeist. One popular meme, often offered tongue-in-check, is the idea of saving the world. It’s a narrative deep in our psyche, the theme of many of our most popular epics. But if ever there were a time to use this meme and its power in all seriousness, it’s now. It’s time for a movement to save the world.” —  p. 17, Ricken Patel, Global Development Goals, Partnerships for Progress, 2014

     

    Act Two

     

    “Establishing “heroes” and “villains” adds a moral element that will advance advocacy efforts.” — “Mobilizing Climate Action, To Paris and Beyond” retreat, March 4–6, 2015, New York

    Here it is critical to highlight the “Mobilizing Climate Action, To Paris and Beyond” retreat held March 4–6, 2015, in Tarrytown, New York. As it is here that the hierarchy is laid bare and cannot be contested. The organizer of the retreat was the United Nations [9] with the retreat itself being financially facilitated by foundations (in this instance, the Clarmondial Foundation and The Stanley Foundation). The congregation consists of numerous participants that all play a vital role: corporate financiers that rule the corridors of power by way of their purse strings, public relations and media, and the institutions and NGOs that reside at the helm of the socially influential non-profit industrial complex: the United Nations, World Bank, Leonardo DiCaprio Foundation, We Mean Business (represented by co-founder Callum Grieve [10]), 350.org (represented by co-founder Jamie Henn) Upworthy (co-founded by Avaaz co-founder Eli Pariser), Avaaz, Here Now (Purpose, sister for-profit arm of Avaaz) World Economic Forum, GCCA (TckTckTck), World Business Council for Sustainable Development (chaired by Unilever CEO Paul Polman), Greenpeace, Unilever, and The Climate Reality Project (founded by Al Gore, co-founder of Generation Investment).

    Mobilizing Climate Action, To Paris and Beyond retreat participants:

    • Emad Adly, General Coordinator, Arab Network for Environment and Development
    • Susan Alzner, Officer in Charge, Non-Governmental Liaison Service, United Nations
    • Robert Bisset, Senior Communications Officer, Climate Change, The World Bank
    • Roberto Borrero, UN Programs Coordinator, International Indian Treaty Council
    • Karl Burkart, Leonardo DiCaprio Foundation
    • Patty Carnevale, Senior Account Strategist, Upworthy
    • Joel Finkelstein, Communications, Climate Advisers
    • Nick Gaylord, Data Scientist, Idibon
    • Rhys Gerholdt, Communications Manager, Climate and Energy Program, World Resources Institute
    • Callum Grieve, Director of Communications, We Mean Business
    • Michael Hanley, Editorial Director, World Economic Forum
    • Fletcher Harper, Executive Director, GreenFaith
    • Jamie Henn, Strategy and Communications Director and Co-Founder, 350.org
    • Antonio Hill, Executive Director, Global Call for Climate Action
    • Wael Hmaidan, Executive Director, Climate Action Network
    • Kathy Jetnil-Kijiner, College of the Marshall Islands, Co-Founder, Jo-Jikum
    • Ruth Jones, Head of Leadership Programme, The Climate Group
    • Iain Keith, Campaign Director, Avaaz.org
    • Amy Keller, Strategic Partnerships, Live Earth
    • Ann Kobia, Advocacy Team, Secretariat, Pan African Climate Justice Alliance
    • Kate Lappin, Regional Coordinator, Asia Pacific Forum on Women, Law and Development
    • Carina Larsfälten, Managing Director, Global Policy and Strategic Partnerships, World Business Council for Sustainable Development
    • Patricia Lerner, Senior Political Advisor, Greenpeace International
    • Marie L’Hostis, Global Hub Coordinator, action/2015
    • Thomas Lingard, Climate Advocacy and Sustainability Strategy Director, Unilever
    • Tracy Mann, Consultant, MG Limited, and Project Director, Climate Wise Women
    • Michael Mathres, Director, World Climate Ltd.
    • Nelson Muffuh, Head of Outreach and Stakeholder Engagement, Post-2015 Development Planning Team, United Nations
    • Margaret Novicki, Chief, Communications Campaigns Service, Department of Public Information, United Nations
    • Nicholas Nuttall, Coordinator, Communications and Outreach, United Nations Framework Convention on Climate Change
    • Jonathan Rich, President, JCR Communications
    • Mila Rosenthal, Director of Communications, Bureau of External Relations and Advocacy, United Nations Development Programme
    • Naysán Sahba, Director of the Division of Communications and Public Information, Office of the Executive Director, United Nations Environment Programme
    • Peter Sargent, Campaigns Director, The Climate Reality Project
    • Dan Shepard, Information Officer, Development Section, Department of Public Information, United Nations
    • Robert Skinner, Executive Director, New York Office Operations and UN Relations, United Nations Foundation
    • Sean Southey, Chief Executive Officer, PCI Media Impact
    • João Talocchi, Campaign Director, Here Now
    • Denise Young, Head of Communications, International Council for Science
    • Stanley Foundation Staff [10]

     

    Par for the course, the report includes the standard disclaimer: “Affiliations are listed for identification purposes only. Participants attended as individuals rather than as representatives of their governments or organizations.” This rhetoric is standard across most (if not all) boards that serve non-profit industrial complex. It is best understood as protectionist rhetoric. In reality, participants are absolutely representative of their governments or organizations. Otherwise, they would not have been chosen for, nor would they retain, these lucrative positions.

    The purpose of this retreat was preparations for COP21, Paris. 2015 was chosen by the elites as the year to formally implement the necessary policies that would accelerate growth and create new markets. This will be achieved via the United Nations Sustainable Development Goals (Global Goals) under the guise of environmental protection and poverty eradication. From the report: “Progress on climate change negotiations will take place within the context of broader efforts to establish a sustainable development agenda that addresses the differentiated needs of all countries and provides adequate financing for development projects that will enable growth without negatively impacting the environment and humanity. Therefore, efforts to address climate change will be enhanced by integrating them with the post-2015 development agenda also being negotiated this year.” [Source]

    “The retreat will bring together communications and advocacy leaders to discuss how best to communicate about and inspire climate action as an accelerator of sustainable development in the context of the post-2015 agenda.” Mobilizing Climate Action: To Paris and Beyond, Stanley Foundation Website

    The “global goals” of the elites requires approx. 90 trillion dollars (90 trillion between now and 2030 that is required for planned mega-infrastructure projects, which is up from initial estimates of $60-70 trillion as of 2015). The Ceres (partner of the “We Mean Business” project, as well as a partner and advisor of the 350.org divestment scheme) “Clean Trillion” campaign “encourages investors, companies and policymakers to invest an additional $1 trillion per year globally in low-carbon energy alone.” The development projects are contingent on furthering extractive industries (all of which are dependent on fossil fuels from cradle to grave). The most important items to note here are the following:

    1) the “global goal” to unleash developments projects that “enable growth without negatively impacting the environment and humanity” is a proven and irrefutable oxymoron, and

    2) most critically, the main pillar of the “new economy (“global goals”) is the financialization of nature. That is, privatizing and assigning monetary value to all services on the planet that nature provides. Make no mistake, the financialization of nature is the unspoken, yet absolute key goal of the United Nations (in servitude the oligarchy) that today is being implemented behind closed doors.

    “Paris is not the end point. It’s a launching pad”, said Robert C Orr, principal policy advisor to the UN secretary-general Ban Ki-moon.” — Paris Meet will be a Launching Pad: UN official, March 8, 2015

     

    “Nick Henry, CEO of Climate Action, said: “Climate change not only presents the single largest threat to mankind, it also creates the greatest economic opportunity since the industrial revolution. ” —  Businesses and Investors Pioneering the Green Economy Highlight Multi-trillion Dollar Opportunity in Tackling Climate Change, December 7, 2015

    The emphasis at the retreat was the building of societal consensus for the Paris outcome by establishing new climate “leaders” and “subgroups”, the incorporating of “storytelling”, and the further targeting of youth, as identified in the highlights:

    Climate change messaging should be reframed and rebranded. Messages of despair ought to be transformed into scenarios for hope and opportunity, particularly in the context of sustainable development.”

     

    Increasing mobilization and amplification are critical leading up to COP21. This will include new media strategies as well as outreach to new audiences and advocates.”

     

    “Identifying leaders of all kinds in their respective spheres of influence will heighten awareness for newly acknowledged subgroups of climate change actors as well as political leaders; storytelling will incorporate a personal, emotional element of climate change that has been missing from the narrative.”

     

    “It is widely agreed that engaging youth is of central importance to encourage future constructive climate action—for the youth of today are the decision makers of tomorrow.”

    For anyone who believes local grassroots groups are not prone to be influenced, led or even manipulated by international organizations, the following “broader approach” highlighted in the report demonstrates otherwise: participants acknowledged that the agreed upon broader approach “can then be tailored at the local level so that the varied campaigns are connected”.

    To further the continuous targeting of youth, the retreat participants identified key targets “to deepen the pool of activists by mobilizing leaders across the world in their respective spheres of influence and reaching out to even more groups of stakeholders”. The two key “international actors” identified to achieve this goal were trade unions and public-private partnerships. [12]

    One particular campaign strategy identified in the report was the shared aspiration to develop a “ribbon symbol” (“create a climate change symbol that is equally pervasive and can be used broadly across all public campaigns to escalate collaboration and solidarity.”) Here, one can recall the “Climate Ribbon Campaign” of the People’s Climate March and Cop21 Paris. Although the document identified blue as the sought colour for the ribbons, the end result was red as outlined in the 350.org “Redlines for Climate Actions Manual Draw the Line for Climate Justice” document. [13]

    “Symbols are powerful, inspirational and instantly recognizable. When harnessed effectively by companies, symbols can have a strong impact on corporate culture, recruiting, morale and brand longevity.” — Forbes

     

    “No matter what action you do, please also share your action on social media?so the rest of the world can see it. Take a photo or video and post on Twitter, Instagram or Facebook (if it’s on Facebook, please make sure it’s public) ­­and then use make sure you add #D12 or #redlines. You can also send an email to socialmedia@350.org

    [COP21 – Wear Red. Further reading on the Climate Ribbon Campaign: Standing Rock: Profusion, Collusion & Big Money Profits [Part 3]]

    “We perceive, understand, and negotiate the world around us by investing meaning in all manner of signs and symbols.” — The History of Logos and Logo Design by Dan Redding

    “As people interact with a symbol — whether brand, religious, or otherwise — it gets packed with meaning. It becomes a heuristic of what’s to come.” — Make Your Brand Iconic: The Power of Symbols in Branding, Sticky Branding website

    United Nations Development Programme, A Look at the Sustainable Development Goals, 2015

    Other essential tasks as highlighted in the report are to “identify business leaders who are willing to take the spotlight and reveal their support for climate change efforts up to and beyond COP21”. This is more than simply greenwashing. Short-term, this is the growing strategy to bring corporate power into the fold of “activism”. The Avaaz partner, Ben & Jerry’s, owned by Unilever and a client of Purpose, is a prime example of this mind-fuck. Long-term, as the  financialization of nature is implemented at a global scale, financial markets and business will be assigned as the new “stewards of national natural capital.” Hence, the transformation (in appearance only) of corporations from psychopathic institutions into our future “stewards of nature” has already commenced.

    Here, it is of special interest to note the role of media. Journalists are simply to be trained. From the report:

    “Train media and establish a rapid response team: Spend time with media organizations to train them on climate change messaging.”

    Christiana Figueres, Executive Secretary, UNFCCC at launch of ‘We Mean Business’ at the Climate Week NYC 2014

    The report identifies specific language that can be utilized by all NGOs. Repetitive language has long been key to successful social engineering. Consider the “de facto slogan”, agreed upon by the participants: “together we can, together we must, together we will“.  Examples of the agreed upon terminology have been utilized by the NGOs and can be found in the following excerpts:

    “I believe that with clear leadership together we can, and we must, continue to deliver multilateral breakthroughs time after time after time,” — Christiana Figueres, July 18, 2016, former UN climate chief, B Team leader

     

    “It will take all of us. But together, we can — and we will — blaze a bright path through this dark day.” — May Boeve 350, November 9, 2016

    +++

    Here it is critical to reflect upon the “leadership void”, a concern highlighted by those in attendance at this retreat and their allies, such as The B Team. To this end, there are no limits on who or what the elite and market forces are prepared to exploit in order to fill the niches that will further advance their desired agendas. As par for the course for the further expansion of industrial civilization, Indigenous People will, as always, be on the front lines of those most impacted by the United Nations’ Sustainable Development Goals (SDGs). Hence, in regard to the aforementioned need of the NPIC to “reach new audiences and advocates”, to have an Indigenous face as an exotic veneer to one’s brand is a marketing achievement of such grandeur, it is fetishized by those that comprise the non-profit industrial complex. An Indigenous face to brand/market the SDGs – is the ultimate acquisition.

    Activism is the New Sex – But Sex Still Sells

    Photography Dan Martensen, “Xiuhtezcati wears Jeans, belt and bracelets (worn throughout) model’s own.”

    “That’s the crux of successful marketing today: activism is in. ‘Our activism is currently mediated by brands,’ says Will Fowler, creative director of Headspace. ‘Brands are allowing people to pat themselves on the back without them personally having to sacrifice anything.'” — Sex Doesn’t Sell Any More, Activism Does. And Don’t the Big Brands Know It, February 3, 2017

    Today, selling “environmentalism” utilizes the same successful formula utilized to sell designer blue jeans decades ago – as well as the same formula used to promote white superiority in the mid-1800’s.

    “This childish figure, outfitted in a short skirt, with pretty moccasins on its dainty feet and a single feather in its long, flowing hair, represents a quintessential, sexually undifferentiated Indian—although the bare breasts and the bow and arrows strewn along the ground reveal this to be a nonthreatening male Indian. The woman is pointing at a map in a book held open in her lap. Following her gaze, the Indian is also looking at the book, and his posture, more than the unreadable expression of his face, suggests that he is open to, if not exactly eager for, the instruction about to be dispensed.” — White Women’s Rights, evolution, woman’s rights, and civilizing missions, page 23

    Consider the case of the 17-year-old Indigenous youth Xiuhtezcatl Martinez made famous by the media, who made his debut in the “environmental movement” at age six. Today, Martinez is the youth director of Earth Guardians, a worldwide conservation organization – an NGO which at COP21 shared the stage at the United Nations with international NGO “leaders” including Al Gore (The Climate Reality Project) and 350.org’s May Boeve. Martinez has been sought by, coddled and courted by those most powerful and influential including Barack Obama, Leonardo DiCaprio, The United Nations, Mark Rufallo, Bill McKibben, etc. etc.

    At the tender age of 15, Martinez was photographed for a VICE feature (July 11, 2016), with images that deliberately seek to invoke a suggestive, hip prowess. One may recall a very contentious 1980 Calvin Klein ad featuring a 15-year old Brooke Shields (shot by photographer Richard Avedon). What was controversial in 1980 is today lost in a system where sexualisation is used to sell most everything including so-called environmentalism. Jeans yesterday. Faux environmentalism today – both in servitude to capital. The sexualization of children and teens is not so much problematic as it is sought, idolized, and even worshipped by a culture in decline. With almost four consecutive decades of social engineering and conditioning, this exploitation and sexualisation is not only of very little interest, it is rarely, if ever, noticed at all.

    “His work has been featured on PBS, Showtime, National Geographic, Rolling Stones, Upworthy, The Guardian, Vogue, Bill Maher, Skavlan, CNN, MSNBC, HBO, VICE, and more. In 2013, Xiuhtezcatl received the 2013 United States Community Service Award from President Obama, and was the youngest of 24 national change-makers chosen to serve on the President’s youth council. He is the 2015 recipient of the Peace First Prize, recipient of the 2015 Nickelodeon Halo Award, 2016 Captain Planet Award and the 2016 Children’s Climate Prize in Sweden. Bill Mckibben of 350.org calls Xiuhtezcatl ‘an impressive spokesman for a viewpoint the world needs to hear.'” —  Earth Guardians Website

    “Viewing sexualized images tend to elicit a variety of sensations that lead one to making an association of possible pleasurable outcomes for him/herself.” (Adams 1916)

    Xiuhtezcatl Roske-Martinez, Earth Guardians speaks at UN Climate Reception – 21 April 2016

     

    “Now that you’ve been denied your former way of life, and can only play at being Indian, let me teach you some geography in accordance with our remapping of a wilderness that once was yours.” — White Women’s Rights, evolution, woman’s rights, and civilizing missions, page 23

    +++

    Rebranding Capitalism. Above: The future is here: Corporations as the new “stewards of national natural capital.”

     

    The Final Act

     

    At this juncture, we must take a moment to circle back to 2014. In the report (Towards a Plan B for Business, June 2013-June 2016) on page 32 we find the section titled Fostering Collaboration by Joshi. Here, we can examine exactly why the This Changes Everything project (strategically launched in September of 2014 in unison with the People’s Climate March and the UN Climate Summit) was financed by The Rockefellers, Ford, etc. and how they’ve successfully utilized it.

    “We can achieve great things when unlikely bedfellows come together, like last December at COP21 when the Executive Director of Greenpeace International, Kumi Naidoo, joined leading CEOs, including The B Team, to call for an ambitious, long-term goal in the Paris Agreement, standing in solidarity with low-lying island communities in calling for ‘1.5°C to stay alive’.” — The B Team Progress Report June 2013 – June 2016, p. 11 [Source]

    The 350.org/Klein slogan This Changes Everything (“to change everything we need everyone”) launched simultaneously with the hype surrounding the 2014 People’s Climate March, served as the foundation to merge corporate ideology with modern day activism – which is now reduced to nothing more than anthropocentrism. This pathology, which has gone largely undetected, is today completely normalized. Full collaboration (and even adoration) of those at the forefront of environmental devastation and exploitation of the most vulnerable, is gradually becoming “the new normal“. This is a prime example of successful social engineering and behavioural change – the foundation of public relations firm Purpose.

    “Today’s leaders increasingly recognize that we are all in this together. Transforming the economic system is impossible without enlightened consumers, innovative progressive companies, brave politicians, and visionary civil society leaders working together, putting individual interests aside for collective gain.” — The B Team Progress Report June 2013 – June 2016, p. 11 [Source]

    Here we can also reflect on how those that funded Klein’s This Changes Everything Project – formerly marketed as “The Message” – is successfully utilized by the elites to rebrand capitalism. Following the 2014 People’s Climate March, in which Klein’s book served as an integral part of the “new economy” launching pad, “caring capitalism”, “breakthrough capitalism”, “ethical capitalism”, “compassionate capitalism” and a host of other grotesque and paradoxical phrases sanitizing the word “capitalism” came pouring out of the floodgates. By far the brand with the most money behind it (those present represented one-third of the world’s investable assets, approx. £18tr.) is the Coalition for Inclusive Capitalism (the coalition held its first conference on May 27 2014, just ahead of the release of Klein’s book and The People’s Climate March that would follow approx. 4 months later). This highly orchestrated strategy by the global elite is unsurprising since after all, what brand could be more inclusive to build on the motto of the People’s Climate March “to change everything, we need everyone” than the idea of “inclusive capitalism”? Not sure? Perhaps ask 350.orgs Jamie Henn, “deep practitioner” for We Mean Business, or Klein herself. After all, Klein, deep in the pockets of 350.org, (which merged with 1Sky, a Rockefeller incubator NGO in 2011, when Klein joined the board) has clearly stated: “But I have never said that we need to “slay” “ditch” or “dismantle” capitalism in order to fight climate change.”

    It was never about “inclusive capitalism” or other “compassionate forms of capitalism, it was always about saving the global capitalist economic system, which is hovering close to stall speed. With nowhere else to go. Hence, the financialization of nature (natural capital/payments for ecosystem services) that very few within the NPIC speak of (although most are fully aware), is achieving its goal of creating and reaching new untapped markets. This task is at the front and centre of most all institutions, foundations, corporations, investment firms, banks and governments on Earth.

    “The Coalition for Inclusive Capitalism was founded in 2014 by Lady Lynn Forester de Rothschild. Beside her in this noble task are, according to the Coalition’s website, a Working Group comprised of such luminaries of social justice as Sir Evelyn de Rothschild of E.L. Rothschild, Dominic Barton from McKinsey and Company, Ann Cairns of MasterCard, Sir Sherard Cowper-Coles of HSBC, Paul Polman of Unilever, along with CEOs of various pension plans and philanthropic foundations, like the eponymous Ford and Rockefeller foundations.” — Cynthia McKinney, September 15, 2015

     

    “Prince Charles, Mr Clinton and Mr Carney will make speeches, along with the managing director of the International Monetary Fund, Christine Lagarde, and Larry Summers, the former US Treasury secretary, who is now a Harvard professor. Panellists include the chief executive of Unilever, Paul Polman; the chief executive of GlaxoSmithKline, Sir Andrew Witty; Google executive chairman Eric Schmidt; Prudential chief executive Tidjane Thiam; Sergio Ermotti, group chief executive of the investment bank UBS; and Sir Charlie Mayfield, chairman of the John Lewis Partnership.” — London hosts world leaders in debate on ‘fairer’ capitalism, May 26, 2014

    Should we be surprised that Klein’s book slogan would be used to advance capital? Should we be surprised that key funders of The Inclusive Capitalism, the Ford Foundation and The Rockefeller Brothers Funds also financed “The Message” project and the This Changes Everything film? [14] Don’t be. It’s all par for the course. This is how the system is designed. This is why today’s “leading activists” are 6-figure jet-setters if not multi-millionaires, or even billionaires. This is why the NPIC exists. It’s not a coincidence that Klein’s book was released in the year that the re-branding of capitalism by the world’s most powerful oligarchs took centre stage. The scripts are written years if not decades in advance by those we pretend to oppose, to advance or implement what we pretend to oppose. Or at least what we would have opposed in another lifetime. Behavioural change works wonders on the collective psyche.

    And to illustrate how the next generation of leaders have been schooled in the proper rhetoric, consider Joshi’s vision for the Ford Foundation on “reimagining  capitalism.” Even the task of re-branding capitalism is instead re-framed as redesigning capitalism.

    “We believe there is a bright future for business—an inclusive model of capitalism that could really drive sustainable prosperity. It looks like a world in which business has the right aspirations, where we’re celebrating the right kind of leadership and where there’s true accounting.” — Rajiv Joshi on Reimagining Capitalism for the Ford Foundation

    In a desire to elicit converts to this project of “redesigning” capitalism,  the “to change everything we need everyone” image accompanying Rajiv Joshi’s “Fostering Collaboration” article (highlighted in The B Team 2013-2016 report) speaks volumes in regards to the propaganda being utilized to appropriate converts to this ultimately benign message of impossible reformation:

    Photo Courtesy: Alisdare Hickson, entitled To change everything we need everyone.

    Narcissus Redux – To Catch A Glimpse Of Our Beautiful Self No Matter The Cost

    In an interview with Avaaz co-founder Ricken Patel, December 9, 2011, it is noted that Avaaz was embarking on a 20-year planning cycle. In the same interview, Patel also disclosed that “Avaaz is also studying organizational models not typically followed by civil society organisations – such as Apple and Walmart.”  Note the last sentence cited in the paragraph below: “…thus its potential to influence politics and opinion at a global level is completely unprecedented.”

    Interview with Avaaz co-founder Ricken Patel, December 9, 2011 [Source:  Pathways to Systemic Change]

    The B Team is a shining example of what could be described as a “shell NGO”. A virtual construct with its “headquarters” in the real world, better known as the Purpose public relations firm. An office where the architectural drawings for the further destruction and privatization of nature, are drawn up by The B Team and carried out by the groomed “up-and-comers”. The main institutions that propel the desires of hegemonic power can be recognized throughout reports, founders bios, boards, advisory and executive committees. In the previously mentioned B Team report (2013-2016) honourable mentions include Heather Grady who works at the Rockefeller Philanthropy Advisors and also serves as advisor to The B Team. One of the original founders of The B Team, Dr. Ngozi Okonjo-Iweala is the former Minister of Finance of Nigeria and Coordinating Minister for the Economy. She was also Managing Director of the World Bank and Finance Minister and of Foreign Affairs Minister in Nigeria. Currently, she is chair and member of boards including the UN’s Post 2015 Millennium Development Goals High-level Panel, the Rockefeller Foundation, and the ONE Foundation (the brainchild of singer Bono and Microsoft owner Bill Gates). The same report boasts glowing reviews/endorsements for The B Team from those such as Gillian Caldwell, (p. 18) [15] co-founder of 1Sky (A Rockefeller incubator NGO that merged with 350.org in 2011) and current CEO of the elite financed Global Witness. Over and over, we see this interlocking directorate which essentially creates the “ties that bind”.

    Perhaps the most sobering analysis and insight as to what drives the non-profit industrial complex itself comes from The B Team’s Joshi himself, as highlighted by the Ford Foundation:

    “We live in a world where most of the world’s population doesn’t have the ability to participate in the economy. The opportunity to market your services to the 3.5 billion people who are not currently participating actively in the economy is the biggest economic opportunity of our generation.” — Rajiv Joshi for the Ford Foundation

    And this fact is vital.

    Although the global economy is nothing less than sacrosanct in the west which is in direct contrast to the 3.5 billion people at the bottom of the food chain, the global economic system, the capitalist economy, the green economy, the new economy – regardless of whatever lovely term is assigned to rebrand it, is completely irrelevant to the well-being of at least half the planet’s human population. They have everything to lose – and nothing to gain. Further, to non-human life, the global economy has zero benefit whatsoever – but only the severest of repercussions. Hence, we are sacrificing all life on Earth, including our own, to serve an economic system that benefits a very small percentage of people (a mere 1-5%) – the same people responsible for the bulk of ecological devastation and the vast majority of greenhouse gas emissions. (The approx. 45% that do actively participate do not so much as reap benefit, but are merely and most effectively trapped.)

    In the Ford Foundation interview series “#InequalityIs”, Rajiv Joshi speaks to “how inequality hurts business.” This statement is inane – yet in a world now completely conditioned to steady-state insanity, such a ludicrous statement is not only questioned, it is even presented as genius. The capitalist system is built upon, and dependent on the exploitation of those most vulnerable. Exploitation & capitalism – one cannot exist without the other. Joshi’s corporate ideology is so strong, he views short life spans of those most disenfranchised not as unjust in a social justice context, but rather as an impairment to corporate profit. His observation that business cannot thrive in a planet whereby those most affected by inequality have life spans that “are so short that they’re not able to provide the value companies need” is refreshing in its brutally honesty although chillingly cold. Note that in the same Ford Series we find other alleged luminaries, such as May Boeve (Avaaz, Res Publica, 350.org, ), Richard Branson (B Team), and Paul Polman (Unilever, The B Team, We Mean Business, chair of The World Business Council for Sustainable Development (WBCSD), co-founder of the Business and Sustainable Development Commission), and Gloria Steinem (C.I.A.) in amidst Hollywood celebrities and global institutions.

    The Ford Foundation (incidentally, one of the main financiers of Naomi Klein’s documentary film This Changes Everything) and the hegemonic realm it resides in, does not give a flying fuck about environmental protection, ecological preservation, mitigation of climate change or social justice. What they care about is creating new avenues whereby they can successfully exploit those not yet fully exploited – under the guise of sustainability and alleviation of poverty. Targeting and preying upon those not living up to their “free market potential” in a global economic system in crisis – a system that continues to barely sustain itself as it is on the brink of collapse.

    This “new economic paradigm” extolled by the NPIC is also the very reason for the recent and feigned new “concern” over equality for women – and the manufactured movement designed to access women’s labour for global economic growth and new markets for the expansion of consumer goods. [“Keeping women out of the workplace costs the global economy around US$17 trillion, the head of a leading NGO in Canada has told the International Monetary Fund.” Source] Women represent another source not yet tapped to their full exploitation potential. Another recently identified and now sought solution to expand a suicidal economic system so intertwined and dependent on infinite growth, it will eventually fail at the very moment such growth comes to a grinding halt.

    “Furthermore, it seems there exists a significant cognitive dissonance between liberal universalism proclaimed through cosmopolitan humanitarianism, and liberal imperialism expressed through high-sounding principles of humanitarian intervention that, in reality, functions as a vehicle through which all forms of life that do not conform to liberal ideals are eradicated or expelled (McCarthy, 2009: 166).” [Source]

    Further, and perhaps even most important, is the recognition that 3.5 billion people “are not currently participating actively in the economy”. This means that all the hype for so-called “green” consumerism, eco-tourism, electric cars, wind turbines, solar, etc. etc. – serve only half the global population –  with only 1% of this population (anyone that can afford to get on a plane) creating 50% of greenhouse gas emissions. Meaning – our race to “save” the Earth today, must be considered “anthropocentrist economics”. We give a fuck about no one and nothing if it should interfere with our privilege in any way, shape or form. The economic system, for which a tiny portion of people are willing to trade nature, all sentient and biological life, and the lives of entire non-Anglo populations – inclusive of children – is sacrosanct. Appointed, falsely labeled environmental leaders that assure us more growth is necessary and can also be “green”, are our gods who conveniently cleanse away the guilt. Those who dare speak out against a fourth industrialization are divisive iconoclasts. In the age of acquiescence and apathy, our collective priorities constitute phones, cars and flat screen televisions . Eco-luxury homes and wood-fired Jacuzzi tubs for everyone. We want it all and more. We want shiny, beautiful, and perfect at any and all cost. Plastic opulence for plastic people. We stare hypnotically into the gleaming screens, in love with our own reflection. Fuck nature, fuck the Congolese, fuck the Earth’s last vestiges of sand and the sand wars we hear nothing about.

    Payback is going to be a bitch.

     

    End Notes:

    [1] “Co-chaired by Richard Branson and Jochen Zeitz, the Board of 20 Leaders provides the overall governance for The B Team and sets the high-level strategic direction. An Executive Committee, comprising the Executive Chair Jochen Zeitz, three Senior Partners, Jean Oelwang, Joanna Rees and Keith Tuffley, and Managing Director Rajiv Joshi,

    oversees the organisation’s strategy. The Managing Partner & CEO, Keith Tuffley, manages the day-to-day operations of The B Team.”

    [2] Robert Gass is co-founder of the Rockwood Leadership Institute, where he designed and delivers “Leading from the Inside Out,” a year-long leadership training for top social change leaders. Graduates of this program form the core of STP’s network. He is the former President of ARC International, a global consulting and training company specializing in transformational change with Fortune 500 companies. Robert has a doctorate in Clinical Psychology and Organizational Development from Harvard University. [Full bio]

    [3]Judith Ansara:  A former facilitator for the Rockwood Leadership Institute’s The Art of Leadership trainings, she has facilitated organizations and leaders including Search for Common Ground, Center for Community Change, Global Fund for Women, Avaaz, Witness, Just Vision, Spitfire Strategies, UNICEF, the University of Colorado and the City of Boulder. Judith has taught Transpersonal Psychology at Naropa University and Strategic Communications at the University of Massachusetts. [Full bio]

    [4] Maura Bairley: Leads the Organizational Development Team for Move to End Violence, a project of the NoVo Foundation and serves as a Plan Consultant with Flexible Leadership Awards Program of the Haas Jr. Fund, the 21st Century Fellows Program of the Pipeline Project, and on CoreAlign’s consultant design team for the Speaking Race to Power Fellowship. [Bio]

    [5] Ian Bassin Former Associate Counsel to President Obama, Ian Bassin is General Counsel and Campaign Director at Avaaz, Current director of United to Protect Democracy [“United to Protect Democracy, which draws its name from a line in President Barack Obama’s farewell address that urged his supporters to pick up where he was leaving off, has already raised a $1.5 million operating budget, hired five staffers and has plans to double that in the coming months. They’ve incorporated as both a 501(c)(3) and 501(c)(4), allowing them to operate as a nonprofit but participate in some forms of political advocacy as well.”][Source] Signatory to the Economic Security Project. “[M]ost recently a member of the education policy working group for the transition team. He earlier served as the Florida policy director for the Obama Campaign for Change.”[Source]

    [6] Paul Hilder bio: Avaaz: Imperialist Pimps of Militarism, Protectors of the Oligarchy, Trusted Facilitators of War | Part II, Section III

    [7] Joanna Kerr: Greenpeace Canada (GPC) as Executive Director. Former  Chief Executive of ActionAid International, a global development organization based in South Africa and operating in 45 countries. Policy Director at Oxfam Canada. Executive Director of the Association of Women’s Rights in Development. Senior Researcher at The North-South Institute. [Source] [Source]

    [8] Esra’a Al-Shafei is a Bahraini civil rights activist, blogger, and the founder and executive director of Mideast Youth and its related projects, including CrowdVoice.org.  Recipient of the Berkman Award for Internet Innovation from Berkman Center for Internet & Society at Harvard Law School in 2008 for “outstanding contributions to the internet and its impact on society.” In 2012, she received a Shuttleworth Foundation Fellowship for her work on the open source platform CrowdVoice.org.Recipient of the Monaco Media Prize, which acknowledges innovative uses of media for the betterment of humanity. In 2014, she was featured in Forbes’ “30 Under 30” list of social entrepreneurs making an impact in the world. The World Economic Forum listed her as one of “15 Women Changing the World in 2015.” That same year, she won the “Most Courageous Media” Prize from Free Press Unlimited.Selected as a 2017 Director’s Fellows at the MIT Media Lab. [Wikipedia]

    [9] [Tracy Raczek, Climate Policy Advisor, Secretary-General’s Climate Change

    Support Team, United Nations and Dan Thomas, Senior Communications Officer, Secretary-General’s Climate Change Support Team, United Nations]

    [10] Elaine Schilling, Program Assistant, Jennifer Smyser, Director of Policy Programming, Richard H. Stanley, Chair, Board of Directors

    [11] Callum Grieve is global director of communication for The Climate Group (co-founder of We Mean Business) and Communications Director at Sustainable Energy For All – ?Sustainable Energy for All (SEforALL).

    [12] “Participants agreed they could expand their current partnerships, reaching out to an increased variety of international actors (e.g., trade unions). They recognized that public-private partnerships in particular can leverage a great deal of influence in the decision-making process to affect policy change.

    [13] “Ribbon Tree: What is your red line? We all have things we are not willing to compromise on, we all have things we love too dearly to let be lost to climate change without putting up a fight. Inspired by the Climate Ribbon Project, organize an event where you invite people to answer the question: “What do you love and hope to never lose to Climate Chaos?” Invite them to write their response on a strip of red fabric and hang them on a tree in a public space. Invite people to read out what others have written out loud, to share the sense of what we risk losing if our planet’s ecological limits are crossed. People can also tie the ribbons around their wrist as a reminder of their commitment to organise for climate justice. Invite press, and invite kids ­ they often have the best sense of how big this crisis is and the details we risk losing. Be sure to upload your photos to TheClimateRibbon.org” [Source.]

    [14] “This film was supported by major grants from: JustFilms|Ford Foundation, The Seth MacFarlane Foundation, The Schmidt Family Foundation, 11th Hour Project, The Park Foundation, Rockefeller Brothers Fund, Wallace Global Fund, Vivienne Westwood, Pamela Anderson Foundation, Chorus Foundation, Oak Foundation.” [Source]

    [15] “The B Team has played a lead role in making the business case for beneficial ownership transparency, and their strategic interventions have bolstered international efforts to combat corruption at a critical time. Their leadership has been a vital element of our combined efforts to ensure transparency and accountability become the guiding standards for business and  governments around the world.” — Gillian Caldwell, CEO, Global Witness

     

    [Cory Morningstar is an independent investigative journalist, writer and environmental activist, focusing on global ecological collapse and political analysis of the non-profit industrial complex. She resides in Canada. Her recent writings can be found on Wrong Kind of Green, The Art of Annihilation and Counterpunch. Her writing has also been published by Bolivia Rising and Cambio, the official newspaper of the Plurinational State of Bolivia. You can support her independent journalism via Patreon.]

    Edited with Forrest Palmer, Wrong Kind of Green Collective.

     

     

     

    AVAAZ: The Globe’s Largest & Most Powerful Behavioural Change Network [Part I]

    July 27, 2017

    By Cory Morningstar

     

    Avaaz Investigative Report Series 2012 [Further Reading]: Part IPart IIPart IIIPart IVPart VPart VI

     

    This series builds on Cory Morningstar’s previous writing and research tracking the connecting lines of networked hegemony that exist between the elite funded NGOs that dominate the non profit industrial complex. Here Morningstar sharpens her focus on key individuals involved in rebranding business-as-usual and a particular Fifth Avenue address to expose the roots of the false narratives favored by the financial elites. Ongoing regime change, climate reformism, financialization of nature and the ‘new economy’ come under Morningstar’s lens making very clear that Avaaz is the propagandizing seat of smart power for those who would have us continue, in sweet delusion, consuming the earth to death. — Australian activist Michael Swifte

     

     

    Foreword:

    In 2012-2013 I wrote an investigative series titled Avaaz: Imperialist Pimps of Militarism, Protectors of the Oligarchy, Trusted Facilitators of War. I introduced the series began as follows:

    “The Ivy League bourgeoisie who sit at the helm of the non-profit industrial complex will one day be known simply as charismatic architects of death. Funded by the ruling class oligarchy, the role they serve for their funders is not unlike that of corporate media. Yet, it appears that global society is paralyzed in a collective hypnosis – rejecting universal social interests, thus rejecting reason, to instead fall in line with the position of the powerful minority that has seized control, a minority that systematically favours corporate interests.

    This investigative report examines the key founders of Avaaz, as well as other key sister organizations affiliated with Avaaz who, hand in hand with the Rockefellers, George Soros, Bill Gates and other powerful elites, are meticulously shaping global society by utilizing and building upon strategic psychological marketing, soft power, technology and social media – shaping public consensus, thus acceptance, for the illusory “green economy” and a novel sonata of 21st century colonialism. As we are now living in a world that is beyond dangerous, society must be aware of, be able to critically analyze, and ultimately reject the new onslaught of carefully orchestrated depoliticization, domestication of populace, propaganda and misinformation that is being perpetrated and perpetuated by the corporate elite and the current power structures that support their agenda. The non-profit industrial complex must be understood as a mainspring and the instrument of power, the very support and foundation of imperial domination.”

    In 2014 I wrote an article titled SYRIA: Avaaz, Purpose & the Art of Selling Hate for Empire. This article focused on the Avaaz sister org. Purpose, a for-profit public relations firm in New York City that specializes in behavioural change for many of the largest corporations and institutions on the planet. Specifically it focused on the campaigns Purpose created to foster public acquiescence (and even demand) for a war on Syria following the complete annihilation of Libya in which Avaaz played a vital role for the elites they serve. From that moment, independent journalist Vanessa Beeley (with much assistance from a handful of journalists and ordinary citizens) dedicated her life to exposing the Purpose creation “the White Helmets”, for what they are: a terrorist group operating under the clandestine cloak of humanitarianism, financed by the UK government and USAID. Other journalists and ordinary citizens pursued the truth against a sea of propaganda created in order to foment yet another illegal war and occupation. Women played an extraordinary role in this struggle against imperialism and hybrid NGOs. The goal was for NATO states to destroy and capture Syria at any and all costs.  The non-profit industrial complex has played a vital role in the efforts to achieve this goal, which have failed, in large part to the courageous Syrian Army.  How many countries have succeeded in staving off the most powerful imperial forces in the planet for 6 years? I would like to think those who pursued the truth – in a now dystopian world where the truth is despised – also contributed to empire’s epic fail.

    This new series goes further. This research will demonstrate how Avaaz was not only utilized for empire’s illegal destabilizations, but created to provide such a framework for the “responsibility to protect” – Responsibility to Protect (R2P) serving as the doctrine for war under the guise of humanitarianism. This research will demonstrate that the key co-founders of Avaaz and Purpose – must be considered intelligence for both U.S. and Britain – groomed since Harvard (and perhaps even prior to Harvard). This research identifies Harvard as ground zero for the implementation of imperialist foreign policies – to be achieved via war – under the guise of humanitarianism. And what a guise it is. The most vital purpose of the non-profit industrial complex (NPIC) has not been to destroy the ecocidal economic system that enslaves us while perpetuating and ensuring infinite wars. Rather, the key purpose of the NPIC is and has always been to protect this very system it purports to oppose from being dismantled. Hence the trillions of dollars pumped into the NPIC by the establishment.

    +++

    Avaaz full page ad in the New York Times. June 18, 2015, Avaaz: “In today’s New York Times, a call on President Obama for life-saving action in Syria. Join the campaign for a targeted No Fly Zone here:avaaz.org/safezone

    Those at the helm of Avaaz and its sister NGO, Purpose, continue to froth at the mouth for war on Syria. The February 2017 Oscar win for White Helmets (a Purpose creation) demonstrated we have reached a new level of insanity in the West. Also relevant, on April 29, 2017, a second People’s Climate March took place in Washington, D.C. [Full partner list] which will be brought into the fold at a later point in this series.

    Today, drowning within a post-modern spectacle, it is past time to revisit who and what institutions are behind today’s manufactured movements. Thus, a fresh look at both Avaaz and Purpose, and their formidable ties to 350.org, is nothing less than imperative.

    At a time in which the global economic system continues to teeter close to stall speed, where Earth’s natural resources are to be depleted by the year 2030 which is less than 13 years away (more than enough reason for lunatics to propose colonization of the planet of Mars as an actual viable solution) and where wars over sand and other scarce commodities are a growing reality, the commerce of hatred is a much sought and growing area of expertise. Hate is a hot commodity. Celebrity fetish, an apparent global contagion exported from the West, is being further utilized to manufacture and distribute hate. The behavioral economics of hatred, in the 21st century, has become a fine-tuned art. Perhaps no NGOs (with exception of Amnesty International & Human Rights Watch) are better at manufacturing the supply of hate than Avaaz and its for-profit sister NGO, public relations firm Purpose.

    “Culture of Exuberance: the total complex of beliefs and practices associated with the opportunities for expansive life in the Age of Exuberance; a culture founded upon the myth of limitlessness”  — Overshoot: The Ecological Basis of Revolutionary Change 

    Shifting Baseline Syndrome

    The recent Oscar award given to the White Helmets documentary is a simple extension of the growing utilization of celebrity to re-brand wars as humanitarian interventions and the manufacturing of movements. Simply put, celebrity is a deliberate creation for the building of acquiescence, to acquire/expand capital and power. Celebrity fetish also serves as a key tool of distraction and the further devolving of whole societies (via the glorifying/marketing of shallowness, excess and narcissism), while many feature-length films and documentaries are behaviour modification instruments created/financed in order to propagate false narratives for a naïve consumer society that aversively upholds white supremacy, one of many Western ideologies driven into the psyche of the collective citizenry. Today, brands, ideologies, and even invasions of sovereign states, achieve authenticity through association. Thus, celebrity has become as vital a tool for empire as the NGO itself. Together they are akin to nuclear fusion.

    The Shifting Baseline Syndrome is a concept formulated by Daniel Pauly in 1995. It results in “a drift away from true natural conditions, and as a consequence a change in perception of ecological change varying from generation to generation.” The digital sphere (social media, celebrity) continues to displace our physical sphere (nature, family, community) while the biological becomes more and more irrelevant in the minds of the conditioned. We become empty vessels to be re-made in the image of corporatism. Today’s shifting baseline has not only made nature irrelevant altogether (of value only if we assign monetary value, “fighting” for “clean energy” replacing fighting to protect nature), it has brought us to the brink of complete collective insanity.

    As recognized by Klaus Schwab, Founder and Executive Chairman, World Economic Forum, (2016), “new patterns of consumer behavior (increasingly built upon access to mobile networks and data)… The Fourth Industrial Revolution, finally, will change not only what we do but also who we are.” [Source]

    Today’s 21st century powerhouse NGOs have proven successfully that hate can be neutralized, and even be turned into adoration, as demonstrated by Avaaz co-founder, MoveOn.org. In a world of make-believe where lies are preferred over truth, charismatic warmongers of the past (Barack Obama) are embraced while vulgar warmongers in the present (Donald Trump) are crucified among the allegedly “unbiased left”. Branding supersedes reality straight across the board.

    In the age of post-modern spectacle and modern-day dystopia, environmentalism and humanitarianism are nothing more than egregious misnomers. In the age of 21st century post-truths –  the capture of the public’s emotions is more than adequate for ensuring truth, logic and reason remain completely irrelevant. Hence, whether it’s selling war or selling the financialization of nature, the art of selling – without ever actually disclosing what it is that you are selling, has become a key strategy for selling the unthinkable. Tapping into hate is today a key marketing ploy for selling everything from “clean energy” (the fossil fuel industry is the enemy rather than parasitic capitalism itself) to payments for ecosystem services (strategically exploit the very real contempt for externalities only to sell the financialization of nature) to illegal invasions, occupations and war (demonize the democratically elected leader of the sovereign state, create falsehoods such as the Syrian army are on a murderous rampage, murdering their own people/families). If you can sell the hate, you can sell the war.

    Two Heads of the Same Coin: Avaaz/350.org

    But, before we delve into the history of Avaaz in addition to its powerful collaborations and influential allies, it is critical to understand  the incredibly close alliances between many of the most prominent NGOs that comprise the non-profit industrial complex. In many instances the NGOs at the top of the NPIC hierarchy, simply create (or absorb) clone sub-NGOs. They are all essentially one in the same – but utilize different methods to attract different audiences (and cultures) to achieve one shared goal: protection and expansion of the current capitalist economic system. Such is the case of Purpose, which is comprised of/manages The B Team , The Rules and a stream of others. The loyalties and interconnectedness of those at the helm of the empire’s lapdog NGOs are powerful. Thus, you will never witness May Bouve, 350.org’s current executive director, speak out against Avaaz’s push for war on sovereign states in the Middle East, as Bouve herself sits on the board of Res Publica – the co-founding organization of Avaaz. You will never witness Naomi Klein criticize Avaaz nor 350.org (both founding NGOs of GCCA/TckTckTck), for their many crimes against humanity as Klein serves on the board of 350.org, alongside Avaaz co-founder Ricken Patel who serves on the 350.org International Advisory Council. The interlocking directorate serves as an insurance policy for ensured and infinite self-censorship. The fact that many of these positions are given/held with no compensation is all the more telling. The lure (and appeal) for the appointee is strictly to gain further access.

    Above – Section A. Officers, Directors, Trustees, Key Employees, and Highest Compensated Employees from the 2014 990 form of Res Public (Avaaz/co-founder of Avaaz)

    A June 19, 2006 Res Publica job posting (“Senior Staff for Global Version of MoveOn.org”) listed the countries of geopolitical interest that Res Publica’s new NGO (Avaaz) would be focused on. Since this time, many of these countries listed have undergone so-called “coloured revolutions” (Egypt, Tunisia) while others listed by Res Public, are today annihilated (Libya) or under attack (Yemen, Syrian Arab Republic). The starting salary was listed as $60-80,000 per annum plus benefits package. The 2006 description for what would be Avaaz is as follows:

    “The organization will begin with 20 full time staff located in 6 countries and a much larger number of volunteers, and will follow an ambitious growth path. It will launch with 700,000 members spread across 148 countries. An Advisory Board for the project comprises politicians, diplomats, activists and celebrities from around the world.”

    Of great interest is those who were involved at the inception of Avaaz. At the Thirteenth Session of the United Nations Conference of the parties, which was held in Bali on 14 December 2007, we find the following representatives of the Avaaz foundation on the List of Participants document (p. 5), which include  “Mr. Jonathan Warnow Junior Climate Campaigner, Ms. Gillian May Boeve, Junior Climate Campaigner, Ms. Kelly Blynn, Research Associate and Mr. Jameson Henn,  Research Associate” – all founders of 350.org. [1] [“Observer organizations marked with an asterisk (*) in this document have been provisionally admitted by the subsidiary bodies.”]

    From left to right: “Jamie Henn, Communications Director, 350, organizers of the world’s largest climate action on October 24; Ricken Patel, Executive Director, Avaaz, the world’s largest digital campaigning org, with 3.5M supporters; Ben Margolis, Campaigns Director, TckTckTck, an open campaign involving 220+ global NGO partners. At Fresh Air Center facilitated by tcktcktck for bloggers, downtown Copenhagen. 14 December 2009.” flickr, Tcklive

    Sustainable Development World Leaders Invited to Paris Agreement Signing Ceremony, April 22, 2016. United Nations, December 10, 2015: Left to right: Michael Brune, Executive Director, Sierra Club, Christian O’Rourke, Development Director for Earth Guardians, Ken Berlin, President and CEO of the Climate Reality Project, May Boeve, Executive Director, 350.org, UN Secretary General, Mr. Ban Ki-moon, Al Gore, Chairman The Climate Reality Project, Emma Ruby Sachs, Deputy Director, Avaaz, Kumi Naidoo, Executive Director, Greenpeace International,  Yoca Arditi-Rocha (back row, right of Naidoo) Our Kids Climate, Usha Nair, Climate Leader, Global Gender and Climate Alliance, and Karuna Singh, Director, Earth Day Network India. Flickr

    +++

    Richard Branson’s The B Team is Purpose

    “And yet, it is obvious that the opportunities that come from addressing climate change are equally staggering. Research by the We Mean Business Coalition shows that returns on low carbon investments average close to 30%, not only in the cleantech sectors but across all sectors in every corner of the world. These investments will drive growth and employment, spur innovation and reduce the risk of climate disruption. The truth is that economic growth and environmental protection go hand-in-hand, and one is impossible without the other.” — Mark Kenber, CEO, The Climate Group and Board Member, *We Mean Business, World Economic Forum, January 22, 2015

    [*The founding partners of We Mean Business are Business for Social Responsibility (full membership and associate members list), CDP (formerly the Carbon Disclosure Project), Ceres, The B Team, The Climate Group (an Avaaz partner), The Prince of Wales’s Corporate Leaders Group (CLG)(TckTckTck partner) and World Business Council for Sustainable Development (WBCSD)]

    The B Team was incubated by Virgin Unite, the foundation arm of Richard Branson’s Virgin Group, which had previously incubated such organizations the Elders and the Carbon War Room. In October, 2012, Branson and Zeitz (ex-CEO of Puma) announced the formation of The B Team. It has since grown to include 23 “leaders” [1] which includes Kathy Calvin (President and CEO of the United Nations Foundation), Paul Polman, CEO of Unilever, Mary Robinson, Secretary of The Elders and President of the Mary Robinson Foundation for Climate Justice, Ratan Tata, Chairman Emeritus of the Tata Group, and several others of elite status. [Source] [Full List]  

    Although seven co-founders of We Mean Business are identified, We Mean Business is actually a coalition that in 2016 represented 300 corporations:

     “A unified front of leaders came together to demonstrate business demand for progressive climate policy. The B Team joined BSR, CDP, Ceres, The Climate Group, the Prince of Wales’s Corporate Leaders Group and the World Business Council for Sustainable Development to establish We Mean Business, a network of more than 300 companies working within a common platform to amplify business support for bold climate action and policies.” — The B Team Progress Report June 2013 – June 2016, p. 11 [Source]

    Today the We Mean Business coalition represents 590 corporations ($1 trillion US total revenue), and 183 investors (representing $20.7 trillion US in assets under management). [Source: We mean Business website]

    In addition to this exponential growth, in June 2017, Christiana Figueres, former Executive Secretary of the United Nations Framework Convention on Climate Change (UNFCCC) from 2010-2016, has joined The B Team.

    Here, it is imperative to reflect. The grotesque Global Call for Climate Action (GCCA /TckTckTck) campaign that sabotaged the most vulnerable nations in 2009 at the fifteenth session of the Conference of the Parties (COP 15) in Copenhagen, was a creation of the global advertsing firm Havas Worldwide for the United Nations. The objective of the campaignwas to make it become a movement that consumers, advertisers and the media would use and exploit.” The first two NGOs to sign on to the TckTckTck campaign were 350.org and Avaaz. – two of the founding NGOs of the GCCA (with it’s inception dating back to 2006-2007). With an “overall budget of USD 6.8 million – over 95% of which came from foundation funding – the GCCA was undoubtedly the most well-funded global climate campaign of 2009.” [Source] In 2015, Havas and the United Nations, convening partners of the Earth To Paris Coalition, would again partner with select  NGOs (Avaaz, 350, Ceres, We mean Business, Global Citizen, The World Bank group and The Nature Conservatory to name a few) in order to announce and promote the “Paris agreement”.

    “Earth To Paris community — There is reason for celebration. At the COP21 United Nations conference in Paris today, officials from nearly 200 countries reached a new agreement to address the threat of global climate change…The afternoon has been filled with hugs, tears, and standing ovations at Le Bourget…”  — COP21 Coup D’état – A Toast to Our Annihilation, Dec 12, 2015

    Life in the champagne circuit: In this photograph taken by AP Images for Avaaz, UN Secretary-General Ban Ki-moon, center left, accepts the ‘End the War on Drugs’ petition from Avaaz Executive Director Ricken Patel, center right, accompanied by Richard Branson, right, and Fernando Henrique Cardoso, left, at the United Nations Headquarters in New York, Friday, 3 June 2011

    Considering that foundations such as Rockefeller, Ford, Carnegie, et. al. strategize for the protection/expansion of hegemonic power years and, more often, decades in advance, in addition to the most recent events of 2007-2009 (the creation of GCCA/TckTckTck), one could reasonably hypothesize that the United Nations, in servitude to Annex One Nations, elites and the world’s most powerful corporations, is paramount in the creation of and the fostering of the very NGOs and the liberal left’s beloved “environmental leaders” (whores for imperialism). As this series will demonstrate, those that dominate the NPIC are very deeply embedded in, and very heavily nurtured by, the United Nations. The carefully chosen and groomed sycophants that reside at the helm of the NPIC spoon-feed the citizenry (identified merely as consumers or human capital) exactly what the architects of destruction have longingly prepared for: the perpetual servitude and enslavement of the populace, global in scale. Yet, the necessary acquiescence for such servitude is not given by all. Certainly not the downtrodden, the working class or those that comprise the bottom of the food chain in the global capitalist economic system. The NPIC targets a specific demographic – a privileged, predominantly white, upper/middle-class populace, whose appetite for knowledge has been replaced with an appetite for celebrity fetish and irrelevant prattle.

    Further in this series we will explore at length the rebranding of the GCCA/tcktck website which has been redesigned  in the image of Purpose. The new strategy for the “Purpose-esque” re-branding of GCCA is undoubtedly in no small part due to who now serves as  the vice-chair of the GCCA Board of Directors:  Phil Ireland of Purpose Europe, “where he helps shape and implement new progressive movements to address some of the world’s most pressing challenges.” [bio]

    Ireland serves on the board of GetUp. MoveOn, the US version of the Australian GetUp! is a founding NGO of Avaaz.

    The “B Team Experts” include the aforementioned John Elkington, Heather Grady, Senior Fellow, Global Philanthropy for Rockefeller Philanthropy Advisors; Alexander Grashow, Clinton Global Initiative, Jeremy Heimans, co-founder of both Avaaz and Purpose, Mindy Lubber, President of Ceres (350 divestment partner), Hunter Lovins, President, Natural Capitalism Solutions, David Jones, co-founder of One Young World, former CEO of Havas Worldwide and creator of the TckTckTck campaign.

    On February 23, 2017 The B Team announced its further expansion (and theft) into Africa:

    “The launch of The B Team in Eastern Africa kicks-off a broader global campaign, in which The B Team will organise regional platforms around the world to increase the number of company leaders who are willing and able to ‘step up” and lead this transition.

     

    The announcement comes on the heels of the release of a new report, produced by the Business and Sustainable Development Commission, which provides substantial evidence of the massive global economic opportunities that can be unlocked by new business models focused on addressing the Sustainable Development Goals (SDGs).

     

    The commission reports that achieving the SDGs will be worth at least US$1.1 trillion by 2030 for the private sector in Africa, potentially creating more than 85 million new jobs, with affordable housing accounting for more than 13 million of these jobs…

     

    Business – which has contributed to many of these ills – is also an indispensable actor in resolving them.

     

    The potential prize for business to align their business goals with the SDGs is significant. The Business Commission identified 60 sustainable and inclusive market “hotspots” in just four key areas (energy; cities; food and agriculture; health and wellbeing) that could create at least US$12 trillion in business value by 2030 – equivalent to 10 percent of forecast GDP – and generate up to 380 million jobs, mostly in developing countries like ours.”

    #BeyondDavis

    In the following two paragraphs, the two hyperlinks (purpose.us2.list-manage.com…) make clear that both The B Team and #BeyondDavos (“Copyright © 2015 Purpose, All rights reserved”) are campaigns driven/managed by Purpose:

    The B Team unveils ‘Plan B’
    The B Team unveiled its highly anticipated ‘Plan B‘ for business – a roadmap for creating companies that benefit people and planet – and invites business leaders ready to take on the challenge to join The B Team.

    #BeyondDavos Kicks Off
    Over 200 thought leaders from a variety of industries and causes united to kick-off the #BeyondDavos coalition to ensure that critical social, economic and environmental opportunities continue to be discussed after the meeting with concerned leaders around the world.

    From the same LinkedIn page [Day 3 (Wednesday) #BeyondDavos Daily, January 22, 2015]:

    “Purpose CEO, Jeremy Heimans, says, ‘This is a fresh opportunity to continue sharing and learning about each other’s important social campaigns and how they each are already contributing to the new Sustainable Development Goal conversation.'” [Emphasis added]

    Here it is important to note Jeremy Heimans (co-founder of both Avaaz and Purpose) concerted effort to not only promote the sustainable development goals (the financialization/privatization of nature), but to also create/lend legitimacy to the Purpose creations, The Syria Campaign and the White Helmets, a UK/USAID financed NGO that works alongside terrorist groups Al Nusra and ISIS:

    “Nobody exemplifies the courage needed to protect fundamental human rights better than Syria’s White Helmets. Today, the #BeyondDavos coalition will host them along with other Syrian activists in a discussion about their critical humanitarian efforts in one of the world’s most deadly conflict zones.” — #BeyondDavos hosts Syria’s courageous White Helmets

     

    “The discussion brought together leading voices from the international NGO community, including Dr. Ken Roth from Human Rights Watch; Dr. Annie Sparrow; the Syrian Civil Defence (the “White Helmets”), volunteer rescue workers who have saved more than 12,500 lives from under the rubble of barrel bomb attacks; and experts in the field of public mobilization including Tim Dixon from The Syria Campaign. ” — Purpose website

    [Further reading: SYRIA: Avaaz, Purpose & the Art of Selling Hate for Empire, September 17, 2014]

    Above: Excerpt from the book Digital Citizenship and Political Engagement. The Challenge from Online Campaigning and Advocacy Organisations. Chapter six, Entrepreneurial Leadership Styles

    Above: Purpose requires storytellers. The art of “storytelling” will be discussed at length further in this report.

    From the Purpose website, February 2, 2015: Purpose and Here Now featured in The Guardian:

    “In addition to being a participating partner of the #BeyondDavos coalition, a group of leading organizations committed to social impact, including The B Team, Global Citizen, Here Now, Omidyar Network, Purpose, and We Mean Business, Purpose’s senior leadership also added to The Guardian‘s international coverage of the Annual Meeting. Jeremy Heimans, CEO of Purpose, and Paul Hilder, Executive Director of Here Now, were recently featured in a Guardian piece where they discussed the importance of corporate sector commitment towards combating climate change. In Davos, two things were apparent to Jeremy and Paul; 1) The surprising amount of corporations publicly announcing their efforts to curb climate change; 2) How little, if any, participatory involvement they sought from their consumers. In the article, which you can read here, the two advocate for corporations to actively engage their consumer base in this fight, with the hope of simultaneously strengthening their clean-energy message and boosting their respective brands.”

    Here it is critical to note that Here Now is a creation of Purpose. Paul Hilder, a co-founder of Avaaz and SumOfUs EU advisory board member, serves as executive director of Here Now. [Hilder background]

    Nigel Topping is the CEO of We Mean Business. Topping is Executive Director of CDP (formerly Carbon Disclosure Project), “a global NGO which has brought together 655 of the world’s investors, representing assets under management of over $78 trillion, to engage with over 6000 of the largest public corporations on the business implications of climate change.” [Source]

    Canadian Prime Minister Justin Trudeau speaks as philanthropist Bill Gates looks on during the Global Citizen Concert in Montreal, Quebec, September 17, 2016. / AFP / Geoff Robins

    The following address for the #BeyondDavis Coalition on the aforementioned LinkedIn page, has important significance:

    Our mailing address is:

    Purpose

    115 5th Ave

    6th Floor

    New York, NY 10003

    [From the Bloomberg website: “Purpose Global, LLC was incorporated in 2011 and is based in New York, New York. 115 Fifth Avenue. 6th Floor. New York, NY 10003.”]

    In May of 2015 the Ford Foundation awarded a 700,000 grant [2] to “The B Team Headquarters Inc.” . The location listed for The B Team Headquarters Inc. is: 115 5th Avenue, 6th Floor, New York, NY 10003, United States. This is the address belonging to Purpose.

    The #BeyondDavis campaign is included in The B Team Progress Report June 2013 – June 2016, (p. 7, “Our Journey”).

    On a separate note, the grant is for work toward appointing corporations as the driving force in society [“General support to build partnerships in fostering leaders to help redefine the role of business in society as a driving force for social, human rights, environmental and economic advancements. Geographic Area Served: Asia/East Asia/China; Middle East; North America”] [Source]

    In 2016 The William and Flora Hewlett Foundation awarded 900,000 grant to The B Team for “[F]or A Project To Promote Norms On Open Contracting, Reduce Tax Loopholes, And Track Sustainable Development Goals Progress.”

    From the website:

    “This grant supports two streams of their work: first, galvanizing the private sector in support of country-level implementation of the Sustainable Development Goals; and second, fostering transparent and responsive governance by promoting global norms and standards on open contracting, open governance, and fair international tax practices.”

    To be clear, the United Nations Sustainable Development Goals is the very mechanism to implement the financialization of nature, global in scale.  [Source]

    In the “About the Grantee” section:

    Grantee Website

    bteam.org/

    Address

    115 5th Avenue, 6th Floor
    New York, NY 10003

    Again, this information identifies The B Team as the address of Purpose.

    The Rockefeller Foundation also identifies The B Team Headquarters as the address of Purpose:  115 5th Avenue, 6th Floor, New York, NY 10003

    https://www.rockefellerfoundation.org/our-work/grants/b-team-headquarters/

    The Rockefeller Foundation address as identified for Purpose to which it granted 1,660,000 in 2016:

    The New York State Corporation Search website also identifies The B Team Headquarters as the address of Purpose:

    *Further reading on The B Team: McKibben’s Divestment Tour – Brought to You by Wall Street [Part XVI of an Investigative Report] [A Revolution of Capitalism]

    The April 26, 2017 article #BornB: A Conversation about Leading Businesses with Purpose reported that The B Teams BornB event was to take place at The B Team headquarters (@thebteamhq):

    “We’re heading to #London today for @thebteamhq‘s #BornB event! Stay tuned for live updates!”

    The B Team event was streamed live on March 30, 2017 at the offices of Unilever: “More than 100 entrepreneurs from the UK and Europe joined us at the Unilever offices for the conversation and thousands more tuned in online via Facebook Live…”

    One might question if The B Team has any real life headquarters, anywhere in the real world, at all. The event highly publized to take place at “The B Team headquarters” took place at the offices of Unilever. Yet, this is hardly a surprise if we take into account that The B Team uses the PR firm Purpose (sister org. of Avaaz) for all grant money and legal correspondence. One can safely speculate that The B Team is fully operated by the public relations firm Purpose, after all, this is just one function of Purpose as a public relations firm. This speculation can be given further assurance by the repetitive language of the word “purpose” that absolutely saturates most all B Team materials. Consider that within the aforementioned article the “buzz word” (according to the B Team) “purpose” appears 33 times in a single post.

    “Join The B Team for a Conversation About Purpose-Driven Leadership

     

    “#BornB: A Conversation about Leading Businesses with Purpose

     

    “We are pleased to present, in partnership with Unilever, a conversation that gets to the heart of what it means to be a purpose-driven business leader. ” — Ethical Markets Website

     

    Great to be with creative entrepreneurs exploring purpose-driven models to mitigate risks & secure long-term growth” — March 30, 2017, Paul Polman, CEO of Unilever

    Here, three things are certain. 1) The quintessential goal for both corporations, being assisted by NGOs that comprise the NPIC is to secure long-term growth, 2) that The B Team headquarters in London is actually Unilever (whose CEO Paul Polman is a “B Team leader”), 3) that The B Team headquarters in New York is identified as Purpose. Avaaz/Purpose co-founder Heimans is publicly identified as a B Team expert. Unilever is a key client of Purpose. Here we can use the catch phrase “all for one, one for all” [“Each individual should act for the benefit of the group, and the group should act for the benefit of each individual.”] [Source]

    “Under the Unilever Sustainable Living Plan, Unilever is meeting its ambition of decoupling environmental footprint while increasing its positive social impact. Its sustainable living brands are growing 30% faster than the rest of the business and delivered nearly half its total growth in 2015.” — Paul Polman, CEO of Unilever, The B Team Progress Report June 2013 – June 2016, p. 11 [Source]

    The Rules – is Purpose

    In the October 8, 2015 article, Global Goals – The Party’s Over, The Rules, an NGO with a radical veneer that was founded by Purpose, gives the false impression that they oppose the Sustainable Development Goals (SDG):

    “Now we want to go straight to the top of the UN with an open letter telling them that their plans [SDG] do not represent the best interests of the world’s majority. Join Noam Chomsky, Naomi Klein, Chris Hedges and others in signing an open letter to the UN and global decision makers below.”

    Yet, as disclosed in the aforementioned grant information, The B Team (which is Purpose) received at minimum one grant (700,000) specifically to advance the Sustainable Development Goals.

    The Rules also identifies its address as the same one belonging to its founder, Purpose:

     

    115 5th Avenue, NY, NY, 10003, USA

    Avaaz/Purpose co-founder Jeremy Heimans and Alnoor Ladha, Executive Director of The Rules, founding partner and the Head of Strategy at Purpose | Image courtesy of The Advertising Age

    “Successful social initiatives that create real social impact will need a combination of 20th century top-down persuasion—brands that tell the world their point of view through marketing and communications—with the tools of 21st century engagement: movements that provide the tools for advocacy, social involvement, distributed evangelism and self-organization. We hope these rules are a starting point for a greater dialogue about the role of brands in ushering in a new era of social change.” — Advertising Age, The New Rules for Purpose-Driven Brands, How Marketers Can Survive the Cause-Marketing Bubble, Jeremy Heimans, October 14, 2010

    Alnoor Ladha is a founding member and the Executive Director of The Rules (/TR). His work focuses onthe intersection of political organizing, systems thinking, storytelling, technology and the decentralization of power.” Prior to co-founding and directing The Rules, Ladha is a founding partner and the Head of Strategy at Purpose. Ladha serves on the board of Greenpeace USA board where its Executive Director, Annie Leonard, has co-founded Earth Economics – yet another NGO to assist and exploit the global financialization of nature (payment for ecosystem services) now well underway behind closed doors:

    “Earth Economics, with the support of our Community Partners and Advisors, maintains the largest, spatially explicit, web-based repository of published and unpublished economic values for ecosystem services. With generous funding from our sponsors, in 2012 Earth Economics began porting our internal database to a web-based service. The Ecosystem Service Valuation Toolkit (EVT) portal was launched at Rio +20 in June 2012. The Researcher’s Library and SERVES were previewed at the ACES Conference in December 2012.”

    The elites financing The Rules is par for the course:

    “We receive financial support from a variety of sources including through crowdsourcing, the Novo Foundation, the Open Society Foundation, the New Venture Fund, the Joffe Charitable Trust (UK), and the Wallace Global Fund. We do not accept money from governments or corporations.” [Source]

    Novo Foundation is Warren Buffett, Open Society is George Soros, Joffe Charitable Trust is Oxfam and Order of the British Empire, Wallace Global fund is a product of the Pioneer Hi-Bred Corn Company. To state ” we do not accept money from governments or corporations” is meaningless.  Very few so-called environmental NGOs receive money directly from corporations . This is what foundations were created for.

    If you want to preserve your power indefinitely, you have to get the consent of the ruled. And this they will do, partly by drugs, partly by these new techniques of propaganda. They will do it by passing the sort of rational side of man, and appealing to his subconscious, and his deeper emotions, making him actually love his slavery. I mean I think this is the danger that actually  people may be in some ways, happy, under the new regime. But they will be happy in situations where they oughtn’t to be happy.”  — Aldous Huxley interview by Mike Wallace, May 18, 1958

     

    End Notes:

    [1] ” As co-founder and executive director of 350.org, May Boeve … When 350.org started in 2008 we were focused on the [2009] UN climate negotiations in Copenhagen.” [Source]

    [2] Grant Period: 10/01/14 – 09/30/16, Duration: 24 months

     

    [Cory Morningstar is an independent investigative journalist, writer and environmental activist, focusing on global ecological collapse and political analysis of the non-profit industrial complex. She resides in Canada. Her recent writings can be found on Wrong Kind of Green, The Art of Annihilation and Counterpunch. Her writing has also been published by Bolivia Rising and Cambio, the official newspaper of the Plurinational State of Bolivia. You can support her independent journalism via Patreon.]

    Edited with Forrest Palmer, Wrong Kind of Green Collective.

     

    “100 Billion for Everyone Who Signs” [McKibben’s Divestment Tour – Brought to You by Wall Street [Part XVII of an Investigative Report]

    June 27, 2017

    By Cory Morningstar

    Part seventeen of an investigative series

     

    The B Team

    The B Team was incubated by Virgin Unite, the foundation arm of Richard Branson’s Virgin Group, which had previously incubated such organizations the Elders and the Carbon War Room. In October, 2012, Branson and Jochen Zeitz (ex-CEO of Puma) announced the formation of The B Team. It has since grown to include 23 “leaders” [1] including Kathy Calvin, President and CEO of the United Nations Foundation, Paul Polman, CEO of Unilever, Andrew Liveris, chairman and CEO of Dow Chemical, Mary Robinson, Secretary of The Elders and President of the Mary Robinson Foundation for Climate Justice, Ratan Tata, Chairman Emeritus of the Tata Group, Christiana Figueres, former Executive Secretary of the United Nations Framework Convention on Climate Change (UNFCCC) 2010-2016, and several others of elite status. [Source] [Full List]

    Mary Robinson (a staunch believer in carbon markets) and Mo Ibrahim[3] were two of those involved in the inception of The B Team. Ibrahim is the British Sudanese entrepreneur who excels in the undermining of Africa and her leadership, “for no other reason than to force African leaders to submit to Western economic and political ideology”. [“Today, Mo Ibrahim tells us that in 2012 and 2013, there was no African leader that qualified for the Mo Ibrahim Prize for Achievement in African Leadership. Mo Ibrahim, who has made billions of the back, blood and sweat of Africans, joins the predatory fray, in taking cheap pot shots at Africa’s leadership, in a transparent ploy to present himself as more caring for Africa and its people than those who sacrificed their lives and limbs for the liberation of Africa.” [Source] [The B Team Story: video] Mary Robinson is also a Member of the Advisory Board at Generation Investment.

    Former US President Bill Clinton, Christine Lagarde IMF Managing Director, and Mo Ibrahim Founder and Chairman, Mo Ibrahim Foundation attend the Clinton Global Initiative on September 24, 2013 in New York. AFP PHOTO/Mehdi Taamallah

    U.S. President Barack Obama presents the Medal of Freedom to former Irish President Mary Robinson during a ceremony in the East Room of the White House in Washington, August 12, 2009. REUTERS/Jason Reed

    The elite associations in The B Team continue to proliferate. In 2015, Marc Benioff, Founder, Chairman and CEO of Salesforce.com and Breakthrough Energy Coalition founding member, Sharan Burrow, General Sectretary of the International Trade Union Confederation, Bob Collymore, CEO of Safaricom and David Crane, ex-CEO of NRG Energy joined as B Team Leaders. In July of 2016, Oliver Bäte, CEO of Allianz Group, Andrew Liveris, Chairman and CEO of Dow Chemical Company and Arif Naqvi, Founder and Group CEO of Abraaj Group (private equity) also joined the B Team. In 2017, Christiana Figueres, former Executive Secretary of the UNFCCC 2010-2016 joined The B Team.

    The “B Team Experts” include the aforementioned John Elkington, Heather Grady, Senior Fellow, Global Philanthropy for Rockefeller Philanthropy Advisors; Alexander Grashow, Clinton Global Initiative, Jeremy Heimans, co-founder of both Avaaz and Purpose, Mindy Lubber, president of Ceres (350 divestment partner), Hunter Lovins, President, Natural Capitalism Solutions, David Jones, co-founder of One Young World, former CEO of Havas Worldwide and creator of the TckTckTck campaign for Global Campaign for Climate Action (co-founded by Avaaz, 350.org, Greenpeace along with 17 other NGOs).

    This group and its alliances represent many of the key NGOs tasked with creating/achieving a buy-in from the populace (targeted as consumers) for new markets that will continue to drive growth under the false pretense of a “new economy”. The NGOs are strategically positioned within this hierarchy. For example, Avaaz and 350 are the trusted front groups while their alliances and key leaders/staff are closely affiliated with the corporate world and it’s map for the future. In reality they are all part and parcel of the same circle. A circle of power and elitism that both protects and expands current power structures while continually reabsorbing any/all movements of resistance. They keep their alliances at arm’s length in order to retain the illusion of being representative of civil society. NGOs such as 350.org and Avaaz while being the most powerful NGOs in the world, are actually on the lower rung of the hierarchy. They function in discreet servitude to NGOs such as Ceres and The Clinton Global Initiative that exist at the top of the hierarchy.

    Desmond Tutu for We Mean Business partnered with The B Team (redirected to Purpose)

    The B Team funders include: The Tiffany & Co. Foundation, Ford Foundation, Rockefeller Foundation, Kering (luxury goods), Unilever, Virgin Unite. Guilherme Leal (co-founder of Natura), Strive Masiyiwa (founder and chairman of Econet) and Joann McPike (Founder of Think Global School). Past supporters include Derek Handley (founding CEO of The B Team) and One Young World. The B Team is part of the Omidyar Network which contributed USD $980,946.00 to The B Team in 2016.

    Image courtesy of The B Team

    The B Team twitter account is a mix of elite/ appointed “leaders”, green tech, foundation financed super powers, finance, social media experts, finance, etc. Initial “follows” include: The Rockefeller Foundation, The Economist, Jeremy Heimans (Avaaz, Purpose, The B Team), Carbon War Room, John Elkington, B Corporation, Bill Gates, General Electric Ecomagination, World Resources Institute, Gates Foundation, Purpose, Facebook, Ceres, Steve Forbes, Oprah Winfrey, Bloomberg, Trucost, Bill McKibben, Melinda Gates, Pierre Omidyar , Green Biz, David Jones (former Havas CEO, One Young World co-founder), Jeremy Leggett (Carbon Tracker) and the Omidyar Network to name just a few.

    Above: Jeremy Heimans Avaaz/Purpose co-founder, The B Team

    Behavioural change is a key component of the “new economy”. Recall that the term “green economy” was deemed dead in 2014 by Avaaz and Purpose Inc. co-founder Jeremy Heimans. Heiman’s for-profit public relations firm, Purpose, Inc. consults for institutions such as the Bill and Melinda Gates Foundation, the ACLU (founder of MoveOn and Avaaz) Google, Unilever, General Electric and Conservation International. A shill for trafficking “prosumers” and “millennials” to the highest bidder, these organizations also have their hands dipped in many seemingly “humanitarian” endeavors.

    Heimans (with his Avaaz co-founders) bears much responsibility in building acquiescence for the deaths of hundreds of thousands Syrian and Libyan citizens.  Purpose (in tandem with Avaaz) has been instrumental in its building acquiescence for war on Syria via it’s many demonization campaigns that serve empire, including the White Helmets [see extensive research by independent researcher Vanessa Beeley]. To demonstrate the interlocking mechanisms between the NPIC and the humanitarian  industrial complex, consider the close affiliation of Richard Branson (The B Team co-founder) with the International Crisis Group. Then consider Heiman’s role as a Branson B Team “expert”. Thus, it should be of no surprise to identify that The B Teams headquarters utilized on all B Team correspondence, is actually the headquarters of Purpose.

    We Mean Business

    “We Mean Business”  launched in September 2014 in advance of the People’s Climate March

    On September 15, 2014, one week prior to the People’s Climate March in New York, Inside Climate News published the article Only $1 Trillion: Annual Investment Goal Puts Climate Solutions Within Reach. From the article:

    “Leading up to the UN Climate Summit next week in New York, business groups and investors who manage trillions of dollars published reports and held meetings to call for action. Last week, investment groups publicized the creation of We Mean Business, an umbrella organization of investors urging world leaders to agree on a plan for fighting climate change.”

    “$100 Billion for Everyone Who Signs”

    Apple CEO Tim Cook at launch of We Mean Business at Climate Week NYC 2014

    “Representatives from roughly 130 governments are converging on New York city today to sign the Paris Agreement that was reached in December, and the We Mean Business Coalition says that implementing that agreement will unleash more than $13 trillion in new investment – or $100 billion for everyone who signs. That’s just one reason this year’s Earth Day is completely different from all those that came before.” — April 22, 2016, 13 Trillion Reasons This Earth Day Is Different From All Others – Ecosystem Marketplace

    From the Climate Group (incubated by Rockefeller as in-house project that later evolved into a free-standing institution) website:

    “The Climate Group is a proud partner of We Mean Business – a coalition of organizations working with thousands of the world’s most influential businesses and investors.”

    The founding partners of We Mean Business are Business for Social Responsibility (full membership and associate members list), CDP (formerly the Carbon Disclosure Project), Ceres, The B Team, The Climate Group, The Prince of Wales’s Corporate Leaders Group (CLG) and World Business Council for Sustainable Development (WBCSD).

    We Mean Business Network partners are Asset Owner Disclosure Project (AODP), CEBDS (Brazilian Business Council on Sustainable Development), Climate Leadership Council (CLC), WWF Climate Savers, EPC, Japan-CLP, National Business Initiative, Principles for Responsible Investment (PRI), The Energy and Resources Institute (TERI) and the United Nations Environment Programme Finance Initiative (UNEP FI).

    We Mean Business working partnerships were formed with the organizations Carbon Tracker, Carbon War Room, Climate & Clean Air Coalition, Climate Markets & Investments Association, E3G, Forum for the Future, Global Alliance for Energy Productivity, International Emissions Trading Association, Institutional Investors Group on Climate Change (IIGCC/Ceres), Rocky Mountain Institute (now partnered with the Carbon War Room), The Business Council for Sustainable Energy, The New Climate Economy, The Shift Project, United Nations Global Compact, World Bank Group and World Resources Institute.

    Ceres, a founding member of We Mean Business is a key partner of the 350.org divestment campaign which was created in consultation with the organizations “friends on Wall Street“. Ceres, 350.org, The B Team, Avaaz, The Climate Group, We Mean Business and CDP partnered under the “Earth to Paris” coalition for COP21. (“Earth To Paris”, a coalition of partners helping to drive awareness about the connection between people and planet as well as the need for strong climate action, announced it will host “Earth To Paris—Le Hub” a two-day, high-impact, live-streamed summit on 7 and 8 December in Paris during COP21 — the United Nations climate conference to deliver a new universal climate change agreement.”) [Source]

    The following montage of video clips is evidence of the underlying solution proposed by the leaders of the NPIC:

    The ideologies espoused by “We Mean Business” are transparent in the following 1:40 minute interview with Avaaz & Purpose co-founder Jeremy Heimans by We Mean Business.

     

     

    “We’ve been talking in a broader way about the future of consumer activism, of organizing people not as citizens but as consumers.” — Jeremy Heimans, Purpose, 2011

     

    The fact that the 2014 Peoples Climate March was designed and orchestrated as a mass mobilization social engineering experiment financed by the oligarchs to “change everything” (expand capital markets and insulate/strengthen existing power structures) is captured i the next 01:40 minute video titled We Mean Business Momentum:

     

     

    “And hundreds of thousands of people marched in New York City and all across the world. The momentum became contagious.” – We Mean Business

     

    Additionally, the dystopian focus on perpetual growth via consumption as the solution to climate change is clear in the following We Mean Business video (3:40). Also note the reference to “Natural Capital” which is code for the global privatization of nature via payments for ecosystems services (PES) which is currently being implemented into policies behind closed doors:

     

     

    “It won’t be about sacrifice. It will be about a new era of clean abundance.” — Steve Howard, Ikea

     

     

    Christiana Figueres, Executive Secretary, UNFCCC at launch of ‘We Mean Business’ at the Climate Week NYC 2014

     

    The 2016 article From Stable to Star – The Making of North American Climate Heroes  concluded that “The nurtured youth of today’s clearing houses for 21st century environmentalism, which is merely a guise for full-blown anthropocentrism, are the well-intentioned albeit naïve foot soldiers for today’s most powerful oligarchs.” This is again demonstrated by We Mean Business with the participation and promotion of Ikea by groomed 350.org board member and protégé Jessie Tolkan. (Again, as demonstrated throughout this series, 350.org is always kept at arm’s length from those NGOs in the background doing the heavy lifting for the expansion of capitalism while they are in full view cautiously keeping the patina of grassroots mobilization intact):

    “Jessy Tolkan, Executive Director of Here Now, said: “With IKEA Foundation’s crucial support, we’re delighted to be launching a rich programme of campaigns that will mobilise millions to help build the world our children deserve to grow up in.” — Ikea Foundation, Climate Change: How We’re Part of the Solution, April 22, 2016

    Ikea cites Here Now, as a We Mean Business counterpart:

    “We Mean Business is working with thousands of the world’s leading businesses and investors to move towards a low carbon economy. Its counterpart, Here Now, creates campaigns to inspire citizens around the world to support climate change solutions.” — Ikea Foundation, Climate Change: How We’re Part of the Solution, April 22, 2016

    In April 22, 2016, as heads of states met in New York to sign the Paris Agreement, the IKEA Foundation announced its new partnership with We Mean Business and Here Now, gifting EUR 9.6 million going to We Mean Business and EUR 3 million to Here Now (Purpose).

    Tolkan is the Head of Labs & Executive Director of Here Now, a project of Purpose. [Further reading on Purpose: Under One Bad Sky and SYRIA: AVAAZ, PURPOSE & THE ART OF SELLING HATE FOR EMPIRE] Her foray into the NPIC has been extensive. [4]

    In part thirteen of the divestment series [The Increasing Vogue for Capitalist-Friendly Climate Discourse], the report  touched upon the imperative of grooming cherry picked “celebrity leaders” to further serve capital. Akin to her 350.org counterparts Naomi Klein and May Boeve, Tolkan is no exception having been featured in Time, Glamour, and Vanity Fair Magazine. In 2006, Tolkan was named one of the “REAL HOT 100 Women in America”, for her work/influence with young voters. In 2008, Rolling Stone Magazine named her one of the 100 agents of change in America.

    Demonstrating her steadfast loyalty to the Democratic Party (and by default the capitalist economic system) Tolkan spearheaded POWER VOTE in 2008, “a campaign to mobilize 1,000,000 young voters around climate and energy issues in more than 30 states across the country.” [Source]

    “In addition to working on Capitol Hill, she has been to the White House four times since President Barack Obama took office, most recently for a meeting on energy and climate change last month. Her advocacy also has brought her in close contact with prominent figures such as Bill and Hillary Rodham Clinton, former Vice President Al Gore and NASA scientist James Hansen.” — Journal Sentinel, May 16, 2009

     

    “[Tolkan] fuels her 12- to 14-hour work days with Diet Coke. She shuttles from the coalition’s row house-turned-office in the trendy Dupont Circle neighborhood to meetings across the city with other environmentalists, congressional aides and potential donors. During especially busy spells, she has lived out of the office, which she has decorated with personal touches, including an autographed photo of Obama that her staffers got for her as a get-well present when she was going through serious health problems.” — Journal Sentinel, May 16, 2009

    The enablers. We Mean Business Twitter status, October 5, 2015

    Throughout this series, the interlocking directorate that comprises the NPIC has been shown to be nothing less than formidable.  But perhaps nowhere is this evidenced as in the case of the rather new organization, We Mean Business. From Ceres, to Purpose (Avaaz), to Ikea (a client of Purpose) to Here Now (a project of Purpose), to Carbon Tracker, to The B Team (redirected to Purpose), to the United Nations (divestment partner) to those who have rose up in these very institutions (Jeremy Heimans, Mindy Lubber, Jessie Tolkan, etc. etc.) – the matrix becomes more and more blurred.

     

    Next up: Part 18

     

    End Notes:

    [1]It has since grown to include 23 elites including Kathy Calvin (President and CEO of the United Nations Foundation), Dr. Gro Harlem Brundtland (Deputy Chair of The Elders), Arianna Huffington, Chair, President, and Editor in Chief of the Huffington Post Media Group, Mo Ibrahim, Founder of Celtel, Guilherme Leal, Founder and Co-Chairman of Natura, Strive Masiyiwa, Founder and Chairman of Econet Wireless, Blake Mycoskie, Founder and Chief Shoe Giver of Toms Shoes, Dr. Ngozi Okonjo-Iweala, Coordinating Minister of the Economy and Minister of Finance of Nigeria, François-Henri Pinault, CEO and Chairman of Kering, Paul Polman, CEO of Unilever, Mary Robinson, Secretary of The Elders and President of the Mary Robinson Foundation for Climate Justice, Ratan Tata, Chairman Emeritus of the Tata Group, Zhang Yue, Chairman and Founder of Broad Group China, Professor Muhammad Yunus, Chairman of Yunus Centre, Jochen Zeitz, Founder of The Zeitz Foundation, Co-Founder and Co-Chair of The B Team. [Source]

    [2] MERCHANTS OF DOUBT is presented by Sony Pictures Classics, in association with Participant Media (a global entertainment company founded in 2004 by Jeff Skoll) [777] and Omidyar Network, a film by Kenner, produced by Kenner and Melissa Robledo, executive produced by Jeff Skoll and Diane Weyermann of Participant Media, and Pierre Omidyar of Omidyar Network, and co-produced by Brian Pearle, Taki Oldham, Dylan Nelson and Youtchi von Lintel.”

    [3] “Mo Ibrahim was soon to be a board member of the ONE Campaign and is currently chair of the advisory board for an investment firm focused on Africa called Satya Capital; its small portfolio includes Namakwa Diamonds, a mining group whose board members notably include a former executive vice president of the notorious Barrick Gold. In 2004, Ibrahim founded the Mo Ibrahim Foundation “to recognize achievement in African leadership and stimulate debate on good governance across sub-Saharan Africa and the world.” In this context, “good governance” means implementation of neoliberal reforms.” [Source]

    [4]

    • Executive director for the Energy Action Coalition, “a coalition of 50 leading youth organizations throughout the U.S. and Canada (which she joined in 2006)
    • The United States Student Association,
    • Young Democrats of America
    • Grassroots Campaigns, Inc. [Further reading: From Stable to Star – The Making of North American “Climate Heroes”]
    • Political Director for Green For All (founded by Van Jones who also serves on the U.S. org advisory council)
    • 1Sky steering committee
    • Global Director of Electric Vehicle Infrastructure Development for two multi-national automakers for two muliti-national automakers (Renault and Nissan).
    • Citizen Engagement Laboratory’s Co-Executive Director
    • Senior Fellowship with the New Organizing Institute consulting on progressive infrastructure building, the 2012 youth vote, and next steps for the climate & energy sector.
    • The Working Families Party (consultant)
    • Progressive Change Campaign Committee (consultant)
    • GetEqual (consultant)
    • HeadCount Board of Directors
    • 1Sky steering committee, consultant
    • org Board of Directors, consultant
    • Groundswell (consultant)
    • Wellstone Action (consultant)
    • The Culture Group
    • Global Witness Board of Directors
    • Citizen Engagement Laboratory’s Co-Executive Director
    • Instrumental in planning/executing POWER SHIFT 2007, “a conference that brought together more than 6000 youth representing all 50 states, and culminated with the largest single lobby day on capitol hill focused on global warming.”
    • Instrumental in planning/executing – POWER SHIFT 2009, “a conference of more than 12,000 youth representing all 50 states which culminated in the single largest lobby day on Capitol Hill focused on global warming.” (POWER SHIFT has since spread to more than 25 countries, and the first Global Power Shift (now under the direction of 350.org) has since convened in Europe – led by 350.org)
    • State director for the New Voters Project (2004). Tolkan helped to register more than 130,000 young voters and produced one of the highest youth turnout rates in the country.
    • [Sources: org Russia and 350.org US, Purpose, Social Venture Network, World Bank, Journal Sentinel ]

     

     

    [Cory Morningstar is an independent investigative journalist, writer and environmental activist, focusing on global ecological collapse and political analysis of the non-profit industrial complex. She resides in Canada. Her recent writings can be found on Wrong Kind of Green, The Art of Annihilation and Counterpunch. Her writing has also been published by Bolivia Rising and Cambio, the official newspaper of the Plurinational State of Bolivia. You can support her independent journalism via Patreon.]

    Edited with Forrest Palmer, Wrong Kind of Green Collective.

     

    Beautiful Delusions [McKibben’s Divestment Tour – Brought to You by Wall Street [Part XVI of an Investigative Report]

    June 27, 2017

    By Cory Morningstar

    Part sixteen of an investigative series

     

    Breakthrough Capitalism and Volans

    Breakthrough Capitalism – where business is referred to as an ecosystem:

    “The first thing to say is that this website is one of several that are part of our close business ecosystem. These include: Volans, Breakthrough Capitalism, The Zeronauts, SustainAbility” — John Elkington Website

    “A revolution of capitalism”:

    “We need a revolution of capitalism,” said Peter Bakker, former CFOI and CEO at TNT and now President Of the World Business Council for Sustainable Development.” – Volans Press Release, Breakthrough: How Business Leaders Can Create Market Revolutions, March 7, 2013

    In the 2012 David Blood lecture (video),”Breakthrough Capitalism Forum – David Blood”, one notices the sponsorship in the background. At the top of the screen we can identify speakers/sponsors Jeremy Leggitt of Solar Century & Carbon Tracker, and Jennifer Morgan of WWF, to name two. [See full list of partners.]

    Breakthrough Capitalism  is a key project of Volans, a driver of market-based solutions. On the growing list of Volans partnerships, one finds Shell Foundation, Dow, Generation, GRI (Global Reporting Initiative) (Ceres, UN), Tellus Mater, The B Team (A Richard Branson NGO now being operated/managed by public relations firm Purpose, sister org. of Avaaz) and many others. On the Volans Board of advisors we find none other than Robert Massie, former President and CEO of New Economics Institute. [“Our early relationships with partners and clients have critically informed our evolution; the Skoll Foundation for Social Entrepreneurship, Allianz and HP, Atkins, Bayer, F&C, Nestlé, PPR and Recyclebank.”] [Source] [Note: Jeff Skoll co-founded EBay with Pierre Omidyar.]

    “As public money gets pulled out of health care and education and all of this, NGOs funded by these major financial corporations and other kinds of financial instruments move in, doing the work that missionaries used to do during colonialism—giving the impression of being charitable organizations, but actually preparing the world for the free markets of corporate capital.” — Arundhati Roy, REVEALED: The head of Omidyar Network in India had a secret second job… Helping elect Narendra Modi, May 26, 2014

    Showmanship over Science and Facts

    Of interest regarding the influence these men have on the environmental movement is that both Skoll (Participant Media) and his EBay co-founder/partner, Omidyar financed the film, “Merchants of Doubt” (acquired by Sony Pictures) [2]

    To illustrate how these institutional relationships develop and explain the mainstream media representations we need to look no further than Omidyar. Omidyar’s ties to the previous Obama administration run deep [Source] as does his vast network within the humanitarian industry complex. Humanity United is one such example. Consider that the Omidyar Network has made more investments in India than in any other country since 2009, according to its portfolio. [Source] More recently, Omidyar was a key player in the 2014 coup d’état carried out against Ukrainian President Viktor Yanukovych having co-funded Ukraine “revolution” groups with USAID and National Endowment for Democracy. [Source] [Source]

    The Skoll-Omdiyar film, Merchants of Doubt, which is a condensed cinematic representation of the book it is based upon (published in 2010), focuses on the web of highly financed climate change deniers. The press release states: “Filmmaker Robert Kenner lifts the curtain on a secretive group of highly charismatic, silver-tongued pundits-for-hire who present themselves in the media as scientific authorities – yet have the contrary aim of spreading maximum confusion about well-studied public threats ranging from toxic chemicals to pharmaceuticals to climate change.” Note that this same description also aptly describes those at the helm of the non-profit industrial complex (NPIC). It is of interest that at this late juncture in anthropogenic climate disruption, billionaire “philanthropists” decided to highlight the players who reap the profits by burning carbon, rather than the players who stand to make trillions under the guise of an illusory “new economy.” The same new economy both Skoll and Omdiyar stand to reap further profits and market share from. A main prerequisite of the liberal left is that an “other” must always exist. For the divestment campaign the “other” is the fossil fuel industry – the said enemy. For Western imperial states, the “other” is the “terrorist”. For this particular film, the “others” (plural) are the deniers who can shoulder all the blame. For the NPIC as a whole, it matters little, who the “other” at this moment may be, just as long as it means not looking at our own reflections in the mirror.

    “Omidyar Network is a philanthropic investment firm dedicated to harnessing the power of markets to create opportunity for people to improve their lives.”– Omidyar Network, “A World of Positive Returns”, website

    In the Variety September 4, 2014 film review, the author observes that “Kenner is particularly fascinated by the phenomenon of self-described “grassroots” organizations that are actually shilling for specific corporate and political interests (the Koch Brothers-funded Americans for Prosperity, the Exxon Mobile-financed Heartland Institute, etc.).” This blatantly obvious (and accurate) observation, “the phenomenon of self-described ‘grassroots’ organizations that are actually shilling for specific corporate and political interests…” is one that could easily apply to the movements manufactured by and belonging to the NPIC. The shilling in this instance for The Rockefeller Foundation, The Clinton Global Initiative, etc. In the same review, the author writes that by “[P]roviding an accessible, somewhat facile framing device, professional magician Jamy Ian Swiss describes how all sleight-of-hand (including the card trick he performs and demystifies onscreen) is predicated on the audience’s willingness to be deceived.” This same predication fits America’s self-described environmental activists like a velvet glove.

    The authors of Merchants of Doubt  found that “one way to effectively remove public fear around a particular issue is to create fear elsewhere — something the tobacco industry managed by aligning itself with the flame-retardant industry, as if unprotected furniture, not cigarettes, were to blame for house fires.” This same tactic is utilized in the building of acquiescence for the “new economy”. It is not the industrialized capitalist economic system causing our environmental crisis, ecological collapse and the Sixth Great Extinction. Rather, it is the lack of technology via “clean energy” infrastructures global in scope (which in reality would/will only further industrialization, thus accelerating both greenhouse gas emissions and planetary environmental degradation).

    In a final observation, the reviewer concludes that “There’s perhaps a necessary element of hypocrisy in this approach, given the film’s point that too many Americans, by and large, prefer showmanship over science.”

    Above: “Showmanship over science.”

    Today’s ever-devolving Western society continues to demonstrate its preference for showmanship over science, celebrity over substance, technology over nature, liberal ideology over radical ideology, human life over all other life, white skin over non-white.

    Volans

     

    “It’s all very well for me to say the future is environmental excellence, green consumerism, the triple bottom line or breakthrough capitalism, but the many movements and communities of which we are part deserve a deeper explanation of the thinking and experiences that brought us to these conclusions.” — John Elkington, Co-Founder of Environmental Data Services, SustainAbility and Volans

     

    “We see signs of breakthrough in … Generation Investment Management CEO David Blood’s spotlighting a five key steps to sustainable capitalism, and in the alliance between Richard Branson of Virgin and former PUMA CEO Jochen Zeitz—who are building The BTeam.” — Volans Press Release, Breakthrough: How Business Leaders Can Create Market Revolutions, March 7, 2013

    Partners publicly disclosed upon announcement of “The Breakthrough Capitalism” Program are listed as follows: Generation, Tellus Mater Foundation, Autodesk, HewlettPackard, The Value Web and Innovationarts.

    The first “follows” chosen upon the set-up of twitter accounts are always revealing and Breakthrough’s twitter account is no exception. The first four follows are founders, co-founders, directors and the social media outreach of Volans. The fifth person chosen to follow is a partner at Generation Investment. Number six is John B Elkington? (founder and Executive Chairman of Volans and author/creator of zeronauts; a project of Volans). Seventh is Jeroen van Lawick, international consultancy for “transformative CSR” (“corporate social responsibility”) and organization development, as well as founder of Zijn Werkt!. Eighth is David Willans, marketing director at Futerra. Number nine is none other than 350.org’s Naomi Klein who was chosen ahead of number ten: Jeremy Leggett (Solarcentury, SolarAid, and Carbon tracker).

    “Breakthrough Capitalism” asks the question as to how to engage the “1,100 or so companies that now control half of the world’s market capitalization.”

    Whereas Volans and Generation would have us believe we should give these corporations even more power, the truth is that these very 1,100 corporations more than likely represent the first ones that should be targeted for dismantlement.

    “Volans is part think-tank, part consultancy, part broker and part incubator. Based in London and Singapore, Volans works globally with entrepreneurs, businesses, investors and governments to develop and scale innovative solutions to financial, social and environmental challenges. Our Pathways to Scale program aims to identify, map and remove barriers that slow the scaling of innovative solutions to governance, economic, social and environmental challenges.” [Source]

    John Elkington is the founding partner and Executive Chairman of Volans, as well as the co-founder of SustainAbility (1987) and Environmental Data Services (ENDS, 1978). He is recognized as a world authority on “corporate responsibility” and “sustainable development.” In 2004, Businessweek described him as “a dean of the corporate responsibility movement for three decades.” In 2008, The Evening Standard named Elkington “a true green business guru,” and “an evangelist for corporate social and environmental responsibility long before it was fashionable.” Of course, only those who serve to benefit from such false narratives bestow these titles and accreditations. For example, “corporate responsibility” is the strategic means to increase corporate domination via marketing.

    In addition to the aforementioned credentials, Elkington is identified as a B Team “expert” on The B Team website. [Full bio.]

    Elkington’s latest book utilizes/promotes Branson’s The B Team organization. The book titled Tomorrow’s Bottom Line: The B Team Playbook for Market Gamechangers, co-authored with B Team co-founder and former PUMA CEO Jochen Zeitz, was released in 2014.

    Elkington has served as a juror for the first Gigaton Awards, developed by Richard Branson’s non-profit Carbon War Room – dubbed the ‘Oscars of sustainability.’ As well, he has completed a Fellowship at the Bellagio Centre awarded to him by The Rockefeller Foundation.

    Elkington serves/has served on 70 boards and advisory boards. He co-chairs the United Nations Global Compact (UNGC) Breakthrough Innovation Advisory Council, chairs the Global Reporting Initiative (GRI) Technology Consortium, and is a member of the Advisory Board of the Global Commission on Business & Sustainable Development (GCBSD). He is a member of the Board of the Social Stock Exchange (SSX), and chairs its Admissions Panel. He is also a member of the Boards of organizations such as the Biomimicry Institute and The Ecological Sequestration Trust (TEST), and a member of Advisory Boards for organizations such as 2degrees Network, Aviva, The B Team, Nestlé, Tesco, Guardian Sustainable Business, and Zouk Capital (cleantech fund). [Source]  Elkington has also served as strategic advisor to Bayer Material Science, Gaia Energy, Instituto Ethos, One Earth Innovation, Polecat UK; senior Advisor to the Business & Human Rights Resource Centre; board member of EcoVadis, Recyclebank Sustainability Advisory Council; the Evian Group Brain Trust and the Newsweek Green Rankings Advisory Board.

    Elkington’s first involvement in the corporate environmental sector was raising funds at the age of 11 for the newly formed World Wildlife Fund (WWF), where he has for many years served on the Council of Ambassadors. He has written or co-authored 17 books, including The Gene Factory: Inside the Genetic and Biotechnology Business Revolution (1985), Double Dividends? US Biotechnology and Third World Development (1986), The Green Capitalists: Industry’s Search for Environmental Excellence (with Tom Burke , 1987), and The Power of Unreasonable People: How Social Entrepreneurs Create Markets That Change the World, co-authored with Volans co-founder Pamela Hartigan (2008).

    In 2005 Elkington received the “Social Capitalist of the Year” award from Fast Company, later to be awarded a 3-year, $1 million field-building grant from the Skoll Foundation for Social Entrepreneurship, at SustainAbility and Volans.

    In September of 2016 Elkington launched “The Breakthrough Innovation Platform” to advance the United Nations Sustainable Development Goals (SDGs) in partnership with UN Global Compact. “The ultimate target of the SDGs is the privatization of Indigenous and public resources worldwide.” [Source]

    “Aligned with the UN Global Compact’s priority of translating the new SDGs into business action, the aim of the Breakthrough Innovation Platform is to challenge and stretch prevailing business mindsets into the opportunity spaces offered by the SDGs.” — UN Global Compact and Volans Announce Strategic Partnership on Breakthrough Innovation for the Sustainable Development Goals, May 31, 2016

    Beautiful Delusions | Zeronaut

    Illustration by Stephanie McMillan for Wrong Kind of Green

    “Zero offers a powerful key to unlocking tomorrow’s growth markets.” – Zeronaut

    Zeronaut was launched in April, 2008. It was founded by John Elkington.

    Sophisticated and seductive marketing which appeals to an audience comprised of privilege is of critical importance. The marketing strategist executive, set with the task of selling an illusory “new economy”, employs both market-centric and human-centric terminology, which is alluring when paired with an underlying white saviour pretext – a prerequisite to successfully gloss over and elude the true extent of capitalism’s inherent violence and destructiveness. Market-centric language is strategically enticing as it invokes a “new’ economy” avec with new profit centres, inclusive of carbon emissions credits,  carbon capture storage, and most critically, today, the financialization of nature.

    It is important to note that the Zeronaut mission/philosophy/marketing scheme is beguiling: “a new breed of innovator, determined to drive problems such as carbon, waste, toxics, and poverty to zero.” Yet, such beautiful delusions can only be afforded by the privileged. Not those who are oppressed under the capitalist economic system. Not the earth herself whose natural resources are destroyed in the creation of commodities for capital. Not for those now referred to as “human capital”. Not for those murdered by empire in the race for what’s left of our planet’s rapidly declining rare Earth minerals and resources.

    Those praising the Zeronaut book include (in the order that they appear) Paul Hawken, David Blood (Goldman Sachs, Generation Investment), Jochen Zeit ( The B Team co-founder/Chairman of PUMA), David Grayson, Chair and Director of the Doughty Centre for Corporate Responsibility and Peter Bakker, the President of the World Business Council for Sustainable Development.

    The Zeronaut 2012 Roll of Honor list includes Bill and Melinda Gates (GMO seeds), Al Gore and David Blood (Generation Investment, environmental markets), Ban-Ki Moon (environmental markets, carbon markets, methane extraction, REDD+), James Hansen (nuclear), Paul Hawken (“natural” capitalism), Pavan Sukhdev of TEEB (The Economics of Ecosystems and Biodiversity – commodification of the commons) and many more of those in elite positions of power and influence. [Full list.]

    An example of the ideology espoused by Zeronaut, is highlighted in the sample chapter formerly found on its website. The author tells the reader that the Kraft Corporation has achieved “zero waste” at 36 food plants, thus “it’s happening.”

    In the Kraft Beaver Dam plant in Wisconsin (that manufactures Philadelphia Cream Cheese) Kraft built an anaerobic digester – the digester processed waste into energy that was fed into the local grid. Yet, this is hardly a solution for Kraft’s toxic waste. Rather, it is a mechanism that serves to perpetuate the production of excess waste, because the excess waste has become profitable.

    Kraft plants in Cikarang and Karawang, Indonesia, where plastic packaging film creates most of the waste, found a recycler that turns the material into bags and buckets. Yet another market was found. Yet, what about the oil required to produce the film in the first place? The planet continues to be drilled and decimated. The bags and buckets which need infinite growth, to consume the infinite waste, also require infinite consumptive patterns.

    Kraft plants in Fresno and San Leandro, California that make a variety of Kraft products including Cornnuts, Capri Sun and Kool-Aid (toxins in, toxins out), have collected more than 100 tons of food waste like corn skins to be used as animal feed since 2009. Yet this food, not fit for human consumption, is therefore certainly not fit for animal consumption either. Further, one can be almost certain that these corn skins are derived from genetically engineered corn, as will be the soy, sugar beet and canola. In addition, we must take into account other hazardous, chemical intensive, biodiversity destroying industrialized crops.

    The deluge of half truths and misinformation propagated by the NPIC is the reason why it is necessary to analyse and define what the term “zero waste” truly means. In that regard, what is not mentioned is the mandatory mass-consumption of the product leaving the manufacturing plants and warehouses. Of no mention or consideration is the waste of energy to produce this “food” and transport this “food” that very likely has little to no true nutritional value. In fact, one could quite easily make the argument such processed foods and “edible” oils, key products/ingredients of Kraft, actually poison whole societies, inducing cancers, sickness/disease, and obesity. (In essence, products under the guise of “food” that amount to no more than toxic sludge.)

    Of course reducing waste may add to Kraft’s bottom line, but even more so if they can achieve this by finding markets for their waste – which they have. In 2012, at a Kraft coffee plant in Vienna, Austria, the facility sent 250 tons of used coffee bean husks to a local biomass plant that generates heat and electricity. Yet biomass is a false solution with the waste externalized onto our health. “Biomass incineration is one of the most expensive, inefficient and polluting ways to make energy — even dirtier than coal in some ways. Forests are destroyed, the climate is cooked, crop lands are wasted, resources are destroyed and low-income communities and communities of color suffer increased health problems from this unnecessary dirty energy source that poses as renewable energy.” [Source]

    Kraft’s direct and/or indirect support of the corporations that push monoculture and/or genetically engineered crops, is complicity to the immense social and environmental impacts destroying both communities and life of every form.

    In 2012 a Kraft coffee plant in St. Petersburg cut waste sent to landfills by 90 percent by reusing coffee bean shipping bags and pallets and by sending off 15,000 tons of coffee grounds to be turned into fertilizer for farms in the area. The reusing of the bags and pellets is common sense and good practise. Yet, one must also remember this same 15,000 tons of coffee contained pesticides and chemicals which would have leached into the earth’s soil, underground aquifers, water systems, our air and inevitably, our bodies and the bodies on non-human life. This is not to mention Kraft, like all multinational food corporations, make billions on the backs of farmers. Starbucks five dollar lattes are full to the brim with the blood and sweat of the farmers that barely survive under the industrialized capitalist system. Support of corporate power dominating agriculture ensures the continuance of exploitation while furthering negative social and community impacts.

    Therefore, beneath the layers of Kraft’s zero waste “feat” is little more than green washing with highly evolved and a most sophisticated marketing.

    http://killercoke.org/

    According to the excerpt, Coca-Cola has also achieved “zero waste”. Yet corporate media fails to report Coca-Cola distributing free “fertilizer” in India, later analyzed to be nothing more than toxic waste. Does the BPA (a known carcinogen) that lines the Coca-Cola cans not qualify as waste? How much one-time use, disposable (including recycled) packaging by Kraft and Coca-Cola alone, ends up in landfills and oceans once it leaves the processing plants? Recycling, a billion dollar energy intensive industry which also creates massive volumes of waste, is not a true solution to the real problem: that of producing items that are simply not necessities in any way shape or form. As a further concern to the environmental issue which is the human rights violations committed by this corporation, do the union leaders assassinated under Coca-Cola’s reign of terror in Columbia constitute waste – or is “human capital” nothing more than a tax write-off under the “third industrial revolution”, that being the “new economy”?

    The idea that the same corporations that have brought the apocalypse to or doorstep are the same corporations who will now usher in a new green utopia is just that – a utopian fantasy.

    Under an industrialized capitalist economic system, zero waste cannot and will not ever be achieved. To varying degrees, every one of these corporate entities, and the junk they produce (which are things we do not need to survive), have to go. Bare essentials in the most radical sense must be our collective goal.

    Next up: Part 17

     

    [Cory Morningstar is an independent investigative journalist, writer and environmental activist, focusing on global ecological collapse and political analysis of the non-profit industrial complex. She resides in Canada. Her recent writings can be found on Wrong Kind of Green, The Art of Annihilation and Counterpunch. Her writing has also been published by Bolivia Rising and Cambio, the official newspaper of the Plurinational State of Bolivia. You can support her independent journalism via Patreon.]

    Edited with Forrest Palmer, Wrong Kind of Green Collective.

     

    The Collaborators

    Things Are Never What They Seem

    April 29, 2016

    By Jay Taber

     

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    French collaborationists being escorted by partisans from the Prefecture to prison. Marseille, 31st August 1944

    In the summer of 1999, as I traveled by train through France for three weeks, I saw numerous memorials to the French Resistance. While staying in Cauterets, the entrance to the Pyrenees National Park, I observed a commemoration ceremony in front of town hall to these valiant volunteers—many of whom sacrificed their lives fighting fascism in the 1930s and 1940s.

    Revered as these solid citizens of the French Republic are, there is a residue—well-deserved—for the opportunists who sold their souls to the fascists during that horrific fight for freedom. These were, and are, known as the collaborationists (a.k.a. the collaborators)—still a poignant term of derision in France today, particularly in Paris.

    I was reminded of this recently, when looking at a group photo in my Jan. 2016 article Heart of Darkness at Wrong Kind of Green (under New World Order-Same Old Crimes) of Wall Street-funded NGO representatives to Paris 2015–where “the agenda of the financial elite at Paris was to subsume human rights to the all-encompassing ‘clean energy’/New Economy regime”. Reading the caption, I could not help thinking that these are the collaborators of climate change.

    Video: The ideologies espoused by “We Mean Business” are transparent in the above interview with Avaaz & Purpose co-founder Jeremy Heimans by We Mean Business. “We’ve been talking in a broader way about the future of consumer activism, of organizing people not as citizens but as consumers.” — Jeremy Heimans, Purpose, 2011

    Coincidentally, I was simultaneously reviewing the art and manuscripts of the Situationist International (SI)–the artists, intellectuals and writers that precipitated the May 1968 uprising against capitalism that ‘brought the entire economy of France to a dramatic halt’. Perusing the writing of two principal leaders of SI, Michele Bernstein and Guy DeBord, I wondered what these members of the 20th Century avant-garde would have done at COP21, where the 21st Century architects of the final solution gathered to ‘carve up the world for capitalism’.

    As I observed in the opening section by the same name in my article Netwar in the Big Apple, published at CounterPunch (July 2014),

    For ubercapitalists like Bill Gates and their sycophants like William Jefferson Clinton — who promote the false hope of neoliberal globalization — terminating the collective ownership of Indigenous nations, in exchange for totalitarian corporate control of the planet’s resources, is a dream coming true. As architects of the final solution, they — along with the World Bank, Ford and Rockefeller Foundations — view the UN Millenium Development Goals as a blueprint for annihilation of the world’s Indigenous societies.

    greenbiz_350_4

    In Pathways to Spectacle/Consumerism as “Activism” (Feb. 2016), I noted that ‘The driving force behind privatization through social engineering is the non-profit industrial complex’. As I observed in Social Capitalists: Wall Street’s Progressive Partners (Feb. 2015), CERES-WE MEAN BUSINESS, TIDES & 350—opportunistic collaborators working for Wall Street ‘to dislodge the United Nations Center on Transnational Corporations, and prevent enforceable rules governing the operations of multinational corporations’—‘received millions from Wall Street corporations and foundations’.

    We Mean Business UN

    Christiana Figueres, Executive Secretary, UNFCCC at the launch of ‘We Mean Business’ at the Climate Week NYC Opening Day. September 22, 2014

    In Hijacking the Environmental Movement: Just Say No to 350 (April 2016), I wrote, ‘The “new economy” they promote is essentially what used to be called fascism’, and that “The ongoing social disintegration of industrial civilization that produces pseudo-citizens signing online petitions created by ruling class entities like Avaaz, Purpose and 350, is indicative of the unbridled power of seamless spectacle, begun in the era of television, and culminated in the reign of the Internet. Controlling Consciousness through public relations has generated a ‘discursive monoculture’, where self-organized democratic renewal is unimaginable”.

    debord capital

    debord capital 2

    Six years ago, Cory Morningstar, in Suicidal Tendencies or Addiction: Earth Day Hijacked by Climate Wealth Opportunists, observed that Earth Day has ‘become nothing more than a day of greenwash opportunism and will mark the fall of the mainstream environmental movement’. As the French philosopher Guy DeBord observed in his 1967 treatise The Society of the Spectacle, we now live in a culture of imbeciles ‘in which advertising has become the only factor’.

     

     

    [Jay Thomas Taber is an associate scholar of the Center for World Indigenous Studies and a contributing editor of Fourth World Journal. Since 1994, he has served as communications director at Public Good Project, a volunteer network of researchers, analysts and journalists defending democracy. As a consultant, he has assisted Indigenous peoples in the European Court of Human Rights and at the United Nations.]

     

    The “Purpose” of “Consumer Activism” & COP21 – “We Mean Business”

    Wrong Kind of Green

    December 11 2015

    We Mean Business Logo

     

    “The spectacle is not a collection of images, but a social relation among people, mediated by images.” — Guy Debord, The Society of the Spectacle

    The most critical of ecological nightmares – the key driving forces of climate change, those being first world consumption:

     

    Interwoven with exploitation of Earth and her most vulnerable citizens and sentient beings, the continued genocide of Indigenous peoples as the caretakers of our lands and forests, the continued meltdown of Fukushima, are problems from a different world, a different lifetime.

    They have no place amongst the negotiations led by 1% of the Earth’s population creating 50% of the global greenhouse gas emissions.

    The ultimate goal of course has now been achieved, the non-profit industrial complex (and those it feeds) having not only succeeded in establishing the global acquiescence for a third industrial revolution under the guise of “clean energy”, it manufactured a global demand – saving a suicidal economic system teetering on the verge of collapse. Rather than recognizing this is a  unique and rare opportunity in our history to allow and ensure this lethal economic system fails, all radical resistance (as activism) is now passé. In vogue is “activism as choice” for what technological solutions (i.e further consumption/growth) can “save” the humans species (of privilege).

    On September 15, 2014, one week prior to the People’s Climate March in New York, Inside Climate News published the article Only $1 Trillion: Annual Investment Goal Puts Climate Solutions Within Reach. From the article:

    “Leading up to the UN Climate Summit next week in New York, business groups and investors who manage trillions of dollars published reports and held meetings to call for action. Last week, investment groups publicized the creation of We Mean Business, an umbrella organization of investors urging world leaders to agree on a plan for fighting climate change.”

    From the Climate Group (incubated by Rockefeller as in-house project that later evolved into a free-standing institution) website:

    “The Climate Group is a proud partner of We Mean Business – a coalition of organizations working with thousands of the world’s most influential businesses and investors.”

    The founding partners of We Mean Business are:

    1. Business for Social Responsibility (BSR)
    2. CDP (formerly the Carbon Disclosure Project)
    3. Ceres
    4. The B Team (founded by Richard Branson)
    5. The Climate Group
    6. The Prince of Wales’s Corporate Leaders Group (CLG)
    7. World Business Council for Sustainable Development (WBCSD) [Further reading: http://bit.ly/1lBgbU0]

    Together these organizations represent thousands of the worlds most powerful corporations and investors.

    We Mean Business Network partners:

    1. Asset Owner Disclosure Project (AODP)
    2. CEBDS
    3. Climate Leadership Council (CLC)
    4. WWF Climate Savers
    5. EPC, Japan-CLP
    6. National Business Initiative
    7. Principles for Responsible Investment (PRI)
    8. The Energy and Resources Institute (TERI)
    9. United Nations Environment Programme Finance Initiative (UNEP FI)

    We Mean Business working partnerships were formed with the following organizations:

    1. Carbon Tracker
    2. Carbon War Room
    3. Climate & Clean Air Coalition
    4. Climate Markets & Investments Association
    5. E3G
    6. Forum for the Future
    7. Global Alliance for Energy Productivity
    8. International Emissions Trading Association
    9. Institutional Investors Group on Climate Change (IIGCC/Ceres)
    10. Rocky Mountain Institute (now partnered with the Carbon War Room)
    11. The Business Council for Sustainable Energy
    12. The New Climate Economy
    13. The Shift Project
    14. United Nations Global Compact
    15. World Bank Group
    16. World Resources Institute

    [Further reading: Building Acquiescence for the Commodification of the Commons Under the Banner of a “New Economy”]

    Ceres, a founding member of We Mean Business is a key partner of the 350.org divestment campaign which was created in consultation with the organizations “friends on Wall Street“. Ceres, 350,org, B Team, Avaaz, The Climate Group, We Mean Business and CDP are all “Earth to Paris” partners. (“Earth To Paris, a coalition of partners helping to drive awareness about the connection between people and planet as well as the need for strong climate action, announced it will host “Earth To Paris—Le Hub” a two-day, high-impact, live-streamed summit on 7 and 8 December in Paris during COP21 — the United Nations climate conference to deliver a new universal climate change agreement.”) [Source]

    The ideologies espoused by “We Mean Business” are transparent in the following (01:40) interview with Avaaz & Purpose co-founder Jeremy Heimans by We Mean Business.

    “We’ve been talking in a broader way about the future of consumer activism, of organizing people not as citizens but as consumers.” — Jeremy Heimans, Purpose, 2011

    September 15, 2014, This Changes Nothing. Why the People’s Climate March Guarantees Climate Catastrophe:

    “What you are about to witness is the global mobilization of “consumers” to be ushered into the green economy, without SAYING it is the green economy. The climate parade in NYC, coinciding with the release of 350’s Naomi Klein’s new book, is the launching pad.

     

    The kings and queens of hegemony have rolled the dice and placed their bets on Avaaz, 350.org and Naomi Klein (350.org board member) to usher in the illusory green economy under the guise of a so-called “new economy.” Their winning bet is that author Naomi Klein’s latest book will be the vehicle that ignites their new economy, and thus “changes everything.”

     

    It is not by accident that foundation-financed “progressive” media and those within the non-profit industrial complex are heavily promoting Klein’s upcoming book release with multiple side events. It is not by accident that Avaaz’s latest petition titled The Global People’s Climate March has strategically modified the This Changes Everything book title to “Join to Change Everything” and “To change everything, it takes everyone.” Note the similar language employed by WWF: “To change everything, we need everyone.”

    The fact that the Peoples Climate March was designed and orchestrated as a mass mobilization social engineering experiment financed by the oligarchs to”change everything” (expand capital and existing power structures) is captured in the (01:40 minute) video titled We Mean Business Momentum:

    “And hundreds of thousands of people marched in New York City and all across the world. The momentum became contagious.”

     

    The dystopian focus on perpetual growth via consumption as the solution to climate change is clear in the following We Mean Business video (3:40). Also note the reference to “Natural Capital” which is code for the global privatization of nature via payments for ecosystems services (PES) which is currently being implemented into policies behind closed doors.

    “It won’t be about sacrifice. It will be about a new era of clean abundance.” — Steve Howard, Ikea

    Activist Kevin Hester writes: “It is always worth looking for pearls of truth where the hubris and arrogance of the spin doctors lets them down… ‘the future of consumer activism’ … there you have it, the scam laid bare, they can never disown the market.”

    This begets the question: is “the future of consumer activism” (under the guise of a “new economy”) already here?

    sacrilege-2 (2)

    Klein OECD

    Photo: 24 November 2015: Naomi Klein (left) and Angel Gurría, Secretary-General of the Organisation for Economic Co-operation and Development (OECD). In January 1998 Mexican President Zedillo appointed Jose Angel Gurria as Minister of Finance. “One top official at Nomura Securities summed up Wall Street’s euphoria upon hearing of Gurria’s appointment. ‘He’s one of ours.’” Gurría also negotiated the North American Free Trade Agreement (NAFTA) which came into force on January 1, 1994. [Further reading: Our “Man in Mexico” and the Chiapas Massacre]

    Indeed the foundation has been laid. After all, Naomi Klein’s book and film project (financed by the same oligarchs who bestow billions of dollars upon the non-profit industrial complex) was not made available for free in an exclusive online format. The book, a #1 international bestseller is being translated into 25 languages. Millions of books, driving and flying to international climate events/parades, social metrics, and a multitude of other foundation financed “activist” activities, all assist in the propping up of a capitalist economic system that is “flying at close to stall speed“. 

    +++

    [Further reading: The Increasing Vogue for Capitalist-Friendly Climate Discourse]